Marketecture: Get Smart. Fast.

Singular CEO Gadi Eliashiv discusses his company’s measurement and analytics products. For more information about our expert, Eric Seufert: https://www.marketecture.tv/authors/eric-seufertThe full version of this episode is available at https://www.marketecture.tv/programs/singular-gadi-eliashiv .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mihael Mikek, CEO of Celtra, talks with Ari Paparo about the company’s creative production tools for publishers and brands.For more information about our expert, Ari Paparo: https://marketecture.uscreen.io/authors/ari-paparoThe full version of this episode is available at https://marketecture.tv/programs/celta-mihael-mikek .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

CEO Sean Muller and Product Chief Anthony Skinner describe how iSpot measures streaming and linear TV, with coverage across 40 million TV sets. For more information about our expert, Mike Shields: https://marketecture.uscreen.io/authors/author-Vh3qvaXix0gThe full version of this episode is available at https://marketecture.tv/programs/ispot-seanmuller-anthonyskinner .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

CTO and Co-founder Tal Chalozin walks us through Innovid’s ad serving, asset management and measurement offering.  For more information about our expert, Mike Shields: https://marketecture.uscreen.io/authors/author-Vh3qvaXix0gThe full version of this episode is available at https://marketecture.tv/programs/innovid-tal-chalozin .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Simulmedia Chief Product Officer Mike Kim walks us through the company’s TV buying platform and its integrations across linear, cable and CTV inventory. For more information about our expert, Mike Shields: https://marketecture.uscreen.io/authors/author-Vh3qvaXix0gThe full version of this episode is available at https://marketecture.uscreen.io/programs/mike_kim_simulmedia.Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

President Jo Kinsella and CTO Blair Robertson talk about TV Squared’s measurement and attribution platform for converged TV advertising. Recorded: May 2022.For more information about our expert, Mike Shields: https://www.marketecture.tv/authors/author-Vh3qvaXix0gThe full version of this episode if available at https://www.marketecture.tv/programs/vidfull_tvsquared-jokinsella-blair-robertson .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Odeeo VP Product Liat Barer describes her company’s audio ad formats for casual gaming environments.For more information about our expert, Eric Seufert: https://www.marketecture.tv/authors/eric-seufertThe full version of this episode is available at https://www.marketecture.tv/programs/odeeo-liat-barer .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Publica CEO Ben Antier walks us through Publica’s CTV ad server and unified auction functionality.  For more information about our expert, Mike Shields: https://marketecture.uscreen.io/authors/author-Vh3qvaXix0gThe full version of this episode is available at https://marketecture.tv/programs/publica-ben-antier .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Incrmntal CEO Maor Sadra discusses the company’s SaaS measurement platform, which doesn’t require customers to turn off their ad buys for periods of time in the way that incrementality testing typically does. For more information about our expert, Eric Seufert: https://marketecture.uscreen.io/authors/eric-seufertThe full version of this episode is available at https://marketecture.tv/programs/incrmntal-maor-sadra .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices

Digital Turbine’s in-app ad platform is aided by partnerships with telcos and OEMs that embed its tech on Android phones. For more information about our expert, Eric Seufert: https://marketecture.uscreen.io/authors/eric-seufertThe full version of this episode is available at https://marketecture.tv/programs/digitalturbine-matt-tubergen .Visit Marketecture.tv to join our community and get access to full-length in-depth interviews. Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.Copyright (C) 2022 Marketecture Media, Inc. Learn more about your ad choices. Visit megaphone.fm/adchoices