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The Blogger Genius Podcast

Latest episodes

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Oct 27, 2021 • 52min

#197: How to 10x Your Traffic Using Facebook Groups

In this episode, with Emily Eggers from the food blog, Legally Healthy Blonde, we’re talking about how to 10x your traffic using Facebook Groups. Over the last year, Emily grew her blog traffic from 1,000 sessions to 100,000 sessions by strategically targeting Facebook groups on niche food topics with millions of members. She figured out how to share her recipes in these groups, and optimize them for maximum engagement. And she's done this by only targeting 3-4 groups! Topics Emily and I discuss in this episode: How to target the right Facebook groups How to structure your posts for maximum engagement How often to post and when How to convert your Facebook traffic into email subscribers and affiliate sales How to work on SEO at the same time Ready to 10x your traffic? Don't miss this episode! Show Notes: “How to Get Paid for Your Knowledge” Workshop MiloTree MiloTree Easy Payments Free MiloTree Blog Post Checklist Legally Healthy Blonde Mediavine Food Bloggers Central Facebook Group Casey Markee Cooking with Keywords Course Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music Join our Nov. 17th Workshop to Learn How to Get Paid for What You Know Jillian Leslie 0:11 Hello, my friends. Welcome back to the show. I'm your host, Jillian Leslie. And I want to invite you to a special workshop I'm hosting with my friend, Alisa Meredith, she's a marketing expert. And we are hosting a workshop to teach you how to set up a paid workshop in under two hours, using MiloTree Easy Payments. I've been asking in my Become A Blogger Genius Facebook group. By the way, if you are not a member, please go to Facebook and join. I've been asking people, if you could set up a paid workshop easily would you do it? And the answer I'm getting is a resounding yes. So Alisa and I decided to host this $10 workshop. So, we're doing a paid workshop to teach you how to run a paid workshop. We're going to go step-by-step it is much easier than you think it is. And I'll show you how to use MiloTree Easy Payments as the best and easiest way to get paid for it. What are the advantages? One, you start monetizing your audience. Two, you start learning from your audience. Three, you start to build out other products like other workshops or a membership just by doing it up. And four, this is going to give you the drive to get out there and just start. So, head to milotree.com/paidworkshop to get on my email list. And I will email you all of the details. It's going to be November 17th, at noon Central Time, but you're going to get a recording of the Zoom call afterwards. I'd love you to show up live but you do not have to. We're also going to give you a PDF that steps you through setting up your paid workshop. I think this is going to be super cool. I would love to see you there. So, head to Milotree.com/paidworkshop and you will get all of the details. Other Blogger Genius Podcast episodes to listen to: Smart SEO Strategies To Get You More Traffic with Casey Markee (Rebroadcast) How a Facebook Group Can Catapult Your Business with Christina Jandali Why It’s Worth Growing an Engaged Facebook Audience Right Now with Melanie Ferguson Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!
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Oct 20, 2021 • 39min

#196: The Truth About Courses Vs. Memberships

In this episode, with my friend and marketing expert, Alisa Meredith, we're talking the truth about courses vs. memberships. If you've thought of creating one or both, you don't want to miss the episode. I think you'll be surprised by some of our conclusions. Topics we discuss in this episode: Yes, there is a group of people willing to pay your for your expertise, call these your raving fans Setting up a membership or workshop is easier than you think Course are tricky and get outdated People join memberships for the content, but stay for the community People are more forgiving if you show up live We all want connection! Less is more! Please join the workshop ($10) on Nov. 17th Alisa and I are hosting, showing you how to set up a paid membership in under two hours. It's going to be fun! If you're looking for new ways to monetize your blog and online business, I think you'll find this episode very interesting! Show Notes: MiloTree MiloTree Easy Payments Alisa Meredith MiloTree Easy Payments Workshop Catch My Party Become a Blogger Genius Facebook Group Free MiloTree Blog Post Checklist 5 Secrets Successful Bloggers Already Know Cheat Sheet All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music   Other Blogger Genius Podcast episodes to listen to: How to Start a Membership to Inspire Others with Roland Denzel How to Grow a Successful Membership by Loving Your Members with Amy Sadler How to Set Up a Paid Membership Program with Ease with Melissa Lanz Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!
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Oct 13, 2021 • 57min

#195: How to Make Easy Affiliate Money Now!

Want to find out how to make easy affiliate money now as the holidays approach? Wait until you hear this episode of The Blogger Genius Podcast. I've invited my friend, Jeannine Crooks, from affiliate network Awin, back on the show, to share her tips and tricks for monetizing on Black Friday, the holidays, and beyond.  In this episode, we talk about: How Black Friday sales are coming earlier this year and how to prepare How to create easy niche holiday shopping guides How when in doubt, to feature products from Etsy How to pick the right affiliates to promote How to incorporate live selling this year What types of gifts are trending this year And why any noun in a blog post could be an affiliate link! Your job as a blogger is to solve problems for your readers. I always say, affiliate marketing is the easiest way to do that. Especially during the holidays, lean into your area of expertise and start making suggestions your audience will thank you for! This episode will get you ready to kill it during the holidays, so don't miss it! And don't leave money on the table! Show Notes: MiloTree MiloTree Easy Payments Awin Share a Sale Catch My Party Outschool Cratejoy Become a Blogger Genius Facebook Group Free MiloTree Blog Post Checklist 5 Secrets Successful Bloggers Already Know Cheat Sheet All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music
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Oct 6, 2021 • 57min

#194: How to Start a Membership to Inspire Others

If you've been wondering how to start a membership to inspire others, wait until you hear this episode of The Blogger Genius Podcast. This week, I’m talking with Roland Denzel, from EatMoveLive52. He is a life and wellness coach, and hosts a membership program to inspire others to get healthy. In this episode, we talk about Roland's journey from overweight kid to healthy adult, how he turned his experience into a book, and how that book launched his online business helping others loss weight and lean into health. Roland and his wife lead their membership together. To Roland, this is more than a business (although he shares the business lessons he's learned along the way). This is a calling. If you have something on your heart you want to share in a membership, definitely listen to this episode. And remember, we can help you get started with MiloTree Easy Payments! Show Notes: MiloTree MiloTree Easy Payments EatMoveLive52 Roland Denzel Instagram Become a Blogger Genius Facebook Group Free MiloTree Blog Post Checklist 5 Secrets Successful Bloggers Already Know Cheat Sheet All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music
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Sep 29, 2021 • 44min

#193: Set Yourself Up For Successful Brand Work

In my newest episode of The Blogger Genius Podcast, I’m talking with Jenny Melrose, an influencer marketing expert. We’re discussing how to set yourself up for successful brand work. This is the second time Jenny's been on the show, and I'm delighted to have her back! In this episode, we talk about: How the influencer marketing space is growing as brands see the benefits How to pitch directly to the brands you want to work with Why you don't want to add prices to your media kit How to pitch "your audience" to brands and not "yourself" Why you want to think of yourself as a business owner and not a blogger chasing pageviews How Jenny uses Instagram to get close to her audience If you're wanting to up your sponsored content and brand ambassador game, and not sell yourself short, this episode is must-listen! Show Notes: MiloTree MiloTree Easy Payments Jenny Melrose Sway Group Jenny Melrose Pitch Guide Become a Blogger Genius Facebook Group Free MiloTree Blog Post Checklist 5 Secrets Successful Bloggers Already Know Cheat Sheet All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music
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Sep 22, 2021 • 44min

#192: How Google Web Stories Can Seriously Boost Your Traffic

In my newest episode of The Blogger Genius Podcast, I'm talking with Cheryl Norris from Bakes by Brown Sugar. We're discussing how Google Web Stories can seriously boost your traffic. If you haven't heard of Google Web Stories yet, you'll want to stick around to learn what they are, and how easy they are to create. If you are not making Google web stories yet, this episode will get started. For Cheryl, it was the added traffic from her web stories that got her accepted into the ad network, MediaVine. In this episode, we talk about how: What Google Web Stories are and where to find them Cheryl's amazing traffic results from creating Web Stories How to create Web Stories quickly and easily yourself using the Google Web Stories WordPress plugin What should go into your Web Stories How you need to experiment with the Web Stories you create because not all will take off If you are working to grow your traffic, this episode is so good! Don't miss it!   Show Notes: MiloTree MiloTree Easy Payments Beta Tester Bakes by Brown Sugar Web Stories WordPress plugin Become a Blogger Genius Facebook Group Free MiloTree Blog Post Checklist 5 Secrets Successful Bloggers Already Know Cheat Sheet All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music   Other Blogger Genius Podcast episodes to listen to: How to Take Photos Like a Pro with Cheryl Norris Get More Traffic With These New SEO Tactics with Paula Rollo How to Grow Your Traffic with the New Google Update with David Leslie Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!
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Sep 15, 2021 • 1h 3min

#191: How To Grow a Successful Business as a One-Woman Show

If you are wondering how to grow a successful business as a one-woman show, this is the episode for you. Today I’m talking with Lisa Steele from Fresh Eggs Daily. She started a successful business around raising chickens. Her Facebook page turned into a blog. Her blog got her a book deal (she's coming out with her fifth book in 2022) and a TV show. And now she sells her own line of chicken supplements on Amazon and Chewy We talk all about: How she accidentally started her business after giving people advice on chickens How the pandemic has been a boon for her business How books don't make you rich, but give you credibility The ins and outs of selling products on Amazon What her blogging and social media. schedule looks like Why you don't need to always create new content, but update the content you have If you want to know how Lisa runs such a successful business all by herself, don't miss this episode! Show Notes: MiloTree MiloTree Easy Payments Beta Tester Fresh Eggs Daily Fresh Eggs Daily Cookbook Become a Blogger Genius Facebook Group 5 Secrets Successful Bloggers Already Know Cheat Sheet All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!
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Sep 8, 2021 • 1h

#190: What's Working in Social Media Right Now!

Today I'm talking about what's working in social media right now with Jeff Sieh, social media expert and second time returning guest. We talk all about: What's working on Pinterest now and why you should lean into Idea Pins Why you should also lean into Reels Why video is so important to your social media strategy Why you want to repurpose as much content as possible so you don't have to always reinvent the wheel Why you might get out of your own content bubble to see what other people are doing How to add "entertainment" to your content And why the old sales model doesn't work anymore If you're struggling with social media or if you just want to up your game, this is the episode for you! Show Notes: MiloTree MiloTree Easy Payments Beta Tester Jeff Sieh Jeff Sieh on Pinterest Tailwind FB Show Social Media News Live Become a Blogger Genius Facebook Group 5 Secrets Successful Bloggers Already Know Cheat Sheet All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music Other Blogger Genius Podcast episodes to listen to: How to Be Successful on Pinterest and Instagram Today with Jeff Sieh Need to Pivot Your Pinterest Strategy? Yes! with Jennifer Priest What’s Working on Pinterest in 2021? with Alisa Meredith Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!
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Sep 1, 2021 • 46min

#189: Get More Traffic With These New SEO Tactics

Today, Paula Rollo and I are sharing how to get more traffic with these new SEO tactics we outline. Paula is my friend and SEO expert, who loves nerding out on how to have success on Google. In this episode we talk a lot about "search intent," thinking about what problem someone is having and how to make your content the exact right solution for them. By thinking about search intent, you gain a deeper understanding of what kind of content to create. We also talk about how to target certain keywords for success, how to create content that shows your authority, and how to analyzing your past posts to determine how successful they are. We also talk about how to speak Google's love language so you can build a strong relationship with the platform. You might not get love back, but at least you'll get traffic. :) If you're trying to grow your organic traffic, don't miss this one!
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Aug 25, 2021 • 50min

#188: How to Exert Your Power as a Micro Influencer

Have you ever wondered how to exert your power as a micro influencer? Did you know micro influencers can have a big impact, and brands are looking to work with them because of their deep connection to their audience? Today, I’ve got Mia Voss on the podcast, from Mia Voss Live. Mia understands the buying influence of women and works with brands that want to reach women in an authentic way. In the episode, she shares how she got started on the internet, how she and her brand have evolved over time (and continue to evolve), how she is a natural storyteller, how she uses her influence to highlight the people, companies, and causes she believes in, and how with her podcast, she wants to talk about all the stuff people don't naturally share. Mia is a breath of fresh air. You will love her joie de vivre! And if you don't think you have much influence because your following is small, think again. Mia shows how to create change in the world one good dead at a time. Show Notes: MiloTree MiloTree Easy Payments Beta Tester Mia Voss Live Helix Interactive Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

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