The Blogger Genius Podcast

Happy New Year! Because I want you to be successful this year, I recommend you listen to my new episode with Susan Meier, branding expert, and don't make these branding mistakes in 2022. What are the mistakes? Things like... Not seeing your brand from your customer's point of view Not staying consistent with your branding Not understanding your customer's pain points or emotional triggers Not keeping your messaging simple and coherent Not leaning into emotions when you are selling I'm really excited to be publishing this episode as my first one for the year because we talk about the fundamental building blocks for building a successful business. If you are hoping to be more strategic and intentional when it comes to your brand in 2022, so you can explode your sales and audience, definitely listen to this episode!! Show Notes: EMAIL CHALLENGE: Set Up a Paid Workshop in 5 Days! MiloTree Easy Payments MiloTree Pop-Up App Susan Meier Studio Susan Meier Workbook Catch My Party Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music

Make sure to grab your free blog post checklist and write posts that get traffic. Download it. Print it out. Then use it every time you write a new blog post! In this episode I walk you through the steps for writing SEO optimized blog posts step-by-step. Listen to the full How to Write a Killer Blog Post with Ease transcript here. Set Up a Paid Workshop in Under 60 Minutes 2022 is the year of monetization. Get the replay of the workshop I lead in November on how to set up a paid workshop in under 60 minutes. It costs $10 and you will get your money's worth. Reach out with any questions you have about setting up your own paid workshop. Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

Welcome to the Blogger Genius Podcast brought to you by MiloTree. Here's your host, Jillian Leslie. Hello, my friends. Welcome back to the Blogger Genius Podcast. I'm your host, Jillian Leslie. And I just have to say, I'm so grateful that you are here. This is a rebroadcast of one of my most popular episodes from 2021. And I think we all need a congratulations for almost getting through the year. Because I am all about you making money in 2022, I recommend you set up a quick paid workshop. And in order to guide you please get my checklist my paid workshop checklist by going to milotree.com/paid workshop because that's what you're going to be setting up a paid workshop. Download it and it will lead you step by step how to set up your own paid workshop in under an hour. So head to milotree.com/paidworkshop, all one word, and if you have any questions about it, or you want to show it to me or run your idea by me, just email me at jillian@milotree.com. And now let me tell you about the rebroadcast. Well, I have the CEO of Yoast on the show her name is Marieke van de Rakt. I'm sure I have mangled her name, but she is so lovely. And for those of you that don't know what Yoast is, it's a WordPress plugin you install on your blog and it helps you optimize your content for SEO. If you don't have it installed, I highly recommend you do there's a free version that's really useful. And Marika shares. A lot of practical advice you do not have to be technical to understand SEO. Remember, Google's really smart and we talk a lot about that. Without further delay. Here is my interview with Marieke van de Rakt. In this episode, we discuss: Why you need to write something people want to read The importance of keyword research before writing your blog post How to optimize your content for the screen How to think about your content hierarchy What cornerstone content is and why you should create some The importance of structured data so Google knows what you’re writing about Why niching down is so important! Click here for the full transcript Show Notes: MiloTree App MiloTree Easy Payments Free Paid Workshop Checklist Free Blog Post Checklist Catch My Party Become a Blogger Genius Facebook Group Yoast SEMRush Ubersuggest Marieke’s Twitter Subscribe to The Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music Jillian Leslie 24:05 Because we are talking all about creating optimized blog posts, definitely get my free blog posts, checklists to help guide you as you write your posts. You can get this at milotree.com/blogpostchecklist Print it out, put it on your desk, keep it there while you are writing your posts. So again, milotree.com/blogpostchecklist. It's really useful. Don't write a post without it. And now back to the show. ITunes Blogger Genius Podcast Review I wanted to read this new review on iTunes from Patricia and she titled it Awesome Blogging Podcast. " I have been listening from episode one in chronological order. And they have all been so helpful so I can start my own blog. I love the fact that you listen so closely to your guests and are interested in what they are saying and not just waiting to ask the next question. Keep up the great job!" Thank you so much. Patricia. If you're enjoying the show and you feel like you want to give me a special gift, please head to iTunes. Here's how to add your Blogger Genius review on iTunes. You can even do it on your Apple podcast app, find the Blogger Genius Podcast, please give it five stars and write a review and you never know. I might read it in my next episode. And I will see you here again next week. Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

Are limiting beliefs and imposter syndrome holding you back? Today, I have business and mindset coach, Maria Conde, on the show. In this episode, we talk about what it looks like to have a successful entrepreneur mindset. This means being willing to be uncomfortable in your business, noticing when "busyness" is just an avoidance strategy, and using affirmations, meditation, and hypnosis to change the way you think. We also talk about how men and women are different when it comes to mindset, how to understand why different parts of your brain may be in conflict, how to ask for the sale even when you feel undeserving, and how to build a support system around you when starting a new entrepreneurial venture. If you are hoping to break free of patterns that are holding you back, so you can explode your business in 2022, definitely listen to this episode!! Show Notes: MiloTree Easy Payments Free Paid Workshop Checklist MiloTree Pop-Up App Maria Conde Catch My Party Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music   Get My Paid Workshop Checklist to Set Up a Paid Workshop in Under an Hour I wanted to take a short break to tell you about a free checklist I am offering and it is all about how to set up a paid workshop in under an hour. I've been talking about this, it's an awesome way to make money from your audience sharing what you already know. Well, guess what, get the checklist, go down the list, you could set up your own paid workshop in under an hour. And we offer it MiloTree Easy Payments, free sales pages that we host for you. You'll have your sales page, you'll have buy now links, you got everything you need to set this up before 2022. So go to milotree.com/paidworkshop, because that's what you're going to be setting up a live workshop. So, it's milotree.com/paidworkshop, get your checklist today. And now back to the show. Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

Today, I have social media strategist, Neal Schaffer, back on the show to talk about social media trends for 2022. Neal writes books on social media and consults with large companies on their strategies. But what we talk about in this episode, is the advantage individual entrepreneurs have when it comes to promoting themselves. Individual creators get to show up as real people and interact person to person on social media, something larger brands can't do. In this episode, we talk about the value of MiloTree Easy Payments to test ideas quickly, thank you, Neal, for the kind words. :) We talk about the real value of social media, which is relationship building and how social media is top of your funnel, but is not your entire business. It's one important piece of many, including SEO. We talk about showing up live in short form video and how that's only going to be more important in 2022. We talk about using social media to celebrate other people's wins and how it's no longer about blasting out your content. Interaction is key and will only become more important as a way to rise above the noise. Before we launch into the episode, please come to my new live training on December. 13th at 12:00pm CT on How to Pick a Topic for Your Paid Workshop and Set Up a Sale Page in Under 60 Minutes!  It’s only $10 and it might transform your business in 2022! You'll see how you can to test your ideas quickly using our free MiloTree Easy Payments sales pages. This way, you only build out what your audience wants from you. No wasted time creating courses or memberships people don't want to buy. If you want to get creative and make money in 2022, definitely come to the workshop!! Show Notes: Choose Your Workshop and Set Up a Sales Page in Less Than 60 Min MiloTree Easy Payments MiloTree Pop-Up App Neal Schaffer Blog Millionaire Catch My Party Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music And I'm segueing into the fact that I am hosting this paid training on December 13th, at noon, if you can't be there live, no problem I'm going to send you a recording. But I think this is fitting with what Neal and I are talking about this is a new way to build your business put yourself out there in front of your audience to see what they want. To test stuff to not build until you are validated. You know people want this from you. It's a little bit like coming off of our perches, coming down and really interacting and really connecting. So please, to sign up either email me at jillian@milotree.com to get a link, connect with me on Instagram @milotree. Just DM me or go to here's the URL workshop2.milotreecart.com. And I don't know let's start 2022 with a whole different mindset of build fast test and put it out there. And I will see you. I'll see some of you hopefully at the workshop, and I will see you here again next week. Other Blogger Genius Podcast episodes to listen to: How to Use Social Media to Grow Relationships and Engagement with Neal Schaffer Set Yourself Up For Successful Brand Work with Jenny Melrose How Google Web Stories Can Seriously Boost Your Traffic with Cheryl Norris Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

Today, I have Tamara Bennett from Southern Adoornments Decor back on the show to share how to build a seven figure membership. The reason David and I built MiloTree Easy Payments, was to help creators start memberships the fasted and easiest way possible. We think there is no better way to serve your audience and make serious money than with a membership. And in fact, it was Tamara who opened my eyes to this whole thing. Tamara and I discuss how she got started painting live on Facebook, how she was able to build a membership off of that teaching people how to paint door hangers. We also talk about the importance of community when building a membership and how to show up for your people. Tamara shares her TikTok strategy, her favorite new platform, and how she's been able to grow her following to over 60k. If you are interested in creating recurring revenue, money that you can count on each month, a membership is a great way to do it, so definitely listen to this episode. And to start putting the pieces in place for a membership, I recommend you test your idea with a paid workshop. Please come to my new live training on December. 13th at 12:00pm CT on How to Pick a Topic for Your Paid Workshop and Set Up a Sale Page in Under 60 Minutes! It’s only $10 and it might transform your business! Show Notes: Choose Your Workshop and Set Up a Sales Page in Less Than 60 Min MiloTree Easy Payments MiloTree Pop-Up App Southern Adoornments Decor Catch My Party Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music

To take a break from the stresses of life this Thanksgiving, and to focus on what really matters, and those we love, I thought I'd rebroadcast the guided meditation I recorded last year on gratitude. When I re-listened to it this week, I saw how much calm and peace it gave me focusing on what I'm truly grateful for. I hope it does the same for you. If you’re interested. In the spirit of Thanksgiving, this meditation is on gratitude. Find a comfortable place where you can sit down or lie down and close your eyes. And let’s start breathing. Breathe in and out. And in and out. On this breath, picture, a giant wave crashing over you. So, ready, breathe in. A giant wave crashes over you. And as you exhale, the water retreats, and so does a little bit of the tension you’re holding in your body. So, let’s try that again. Breathe in, let the wave crash over you. And as it retreats, exhale feel a little more tension, leave your body. Let’s do that one more time, breathe in. Feel this wave crash over you. And as the water retreats, a little more tension leaves your body. And now, let’s scan our bodies because there are usually some extra places where we hold tension. When I mentioned a place, see if you can relax it just a little bit more. Let’s first focus on our eye sockets. Can you feel them relax just by focusing on them? And now let’s move down to our jaws. We tend to hold a lot of tension in our jaws. Oh, feel it relax. And now, let’s move down to our throats and to our shoulders.

Who doesn't want to grow their online income? You're in luck. In this episode, I'm interviewing business coachKim Garst, on how to make more money online. This is her specialty. Her strategy is all about clear messaging, showing up on video so people get to know, like, and trust you, and using your email list to drive sales and repeat sales. Also, as the online world becomes more crowded, it's even more important to dial in all of these pieces. Also, as a way to grow your income, come to my live training on Nov. 17th at 12:00pm CT on How to Set Up a Paid Workshop in 60 Minutes. It's only $10 and it might transform your business! Show Notes: How to Set Up a Paid Workshop in 60 Minutes MiloTree Easy Payments MiloTree Pop-Up App Kim Garst Catch My Party Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music Other Blogger Genius Podcast episodes to listen to: What’s Working in Social Media Right Now with Jeff Sieh How To Grow a Successful Business as a One-Woman Show with Lisa Steele Make Real Money Teaching Online Classes with Cynthia Samanian Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

Do you sell products? Steal this strategy from Susan Bradley, ecommerce marketing expert. In this episode, we talk all about what goes into building a successful ecommerce strategy. We talk about product validation (which goes beyond asking your mom), finding your audience, how to talk to your customers in an authentic way, how to build excitement around your product, and what your metrics and conversion rates should really look like. We also talk about imposter syndrome, how building a company is hard work, and how the answer is always consistency. If you sell products or are thinking of starting (and you know I think this is a pillar of every successful online business today), don't miss this episode. Stop Giving Your Content Away for Free! Come to My Live Training! Jillian Leslie 0:11 Hello, friends. Welcome back to the Blogger Genius Podcast. I am your host, Jillian Leslie. And I'm so happy you are here. I don't know if you can tell, but I have a smile on my face. And it's because David, my husband and partner and I have been so busy rolling out our new product called MiloTree Easy Payments. What I wanted to share was my why, why did we create this. And it's really because of you, because of my audience because of the creators that I interact with on a daily basis. So, I'm always so blown away by what people build and create and the content that they share. And there are two pain points that I continually hear creators struggle with, and one is how to monetize. They're giving so much away for free. And they're feeding the algorithms, but they don't have as much to show for it as they would like. And the second is that they have to deal with all these platforms. And that technology is tricky and difficult and frustrating. So, David and I said could we find a way to help creators monetize their audiences and what they know, by creating memberships. Teaching workshops, selling their services. And make it so easy for them to get paid to sell their offerings to manage their back-end businesses and make the technology lean and simple. On November 17th, Alisa Meredith and I are hosting a training for $10 to teach people how to set up paid workshops in under 60 minutes. And in order to set up a paid workshop, let's assume it's going to be an hour long teaching session. The only technology you need is Zoom, an email service provider like Mailchimp, or ConvertKit, or MailerLite and three, MiloTree Easy Payments. I would love it if you came to this workshop. In order to sign up, all you do is you go to workshop.milotreecart.com. Take a look at our sales page. This took me about 10 minutes to set up. And with your easy payments account, you will get one just like this and we'll host it for you. Just briefly how can a workshop move the needle for your business? One, you are monetizing your audience monetizing what you know instead of putting out so much free content. Two, you get to show up live for your community and hear what they're struggling with. So, you know what direction to move your business. Three, because the platform is so easy to use, you can experiment with memberships or coaching. And the best part again with you in mind is there's no monthly fee to use MiloTree Easy Payments. We charge a small transaction fee so we don't make money until you make money. This way we are 100% aligned. Other Blogger Genius Podcast episodes to listen to: How To Grow a Successful Business as a One-Woman Show with Lisa Steele How To Figure Out What To Sell with Kaycee Geeding How to Win Selling on Shopify with Elle McCann Imagine a world where growing your social media followers and email list was easy… If you are looking for ways to grow your community whether that be email whether that be social media, right now head to Milotree.com install the MiloTree app on your blog and it will do the work for you. Let it do the heavy lifting for you. Let it pop up in front of your visitors and ask them to follow you on Instagram Pinterest, YouTube, Facebook, join your list, check out the exit intent but really get your community growing. And we’d love to help you with MiloTree. And I will see you here again next week. Sign up for MiloTree now and get your first 30 DAYS FREE!

Learn how to explode your email list with an easy, fun email challenge. It's easier than you think. In this episode, I'm interviewing Haeley Giambalvo. Haeley is an old time blogger, but she started a new gardening blog called Native Backyards about a year ago. At first Haeley's email list was growing slowly. Then she created her 4-week simple email challenge, and it helped her grow her list by over 700 subscribers in two months. Topics Haeley and I discuss in this episode: How to come up with your email challenge idea How to set up and run your challenge just using email and a Facebook group How to keep your audience excited during the challenge How to create products to support your business What to do when the challenge is over! What you will see, after listening to this episode, is that an email challenge doesn't have to be complicated. Just use Haeley's straight-forward strategy and you'll be amazed how quickly you can grow your list. Show Notes: How to Set Up a Paid Workshop MiloTree Easy Payments Native Backyards Design Improvised Catch My Party Free MiloTree Blog Post Checklist Become a Blogger Genius Facebook Group All Blogger Genius Podcast Episodes Subscribe to the Blogger Genius Podcast: iTunes Stitcher YouTube Spotify Amazon Music