Sales Talk for CEOs

Most GTM strategies miss the mark—and CEOs are often the reason why. In this episode, Garrett Mehrguth reveals the critical mistake leaders make and how to align sales, marketing, and messaging around the right buyers.Connect with Garrett Mehrguthhttps://www.linkedin.com/in/garrettmehrguth/ (25) Directive: Posts | LinkedInConnect with Alice HeimanLinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/

Sales training alone isn’t enough. In this solo episode, Alice Heiman explains why coaching is the missing link that turns average sellers into top performers—and what CEOs must do to fix the gap.Connect with Alice Heiman LinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/

Amanda Kahlow shares her story of stepping away from her company, navigating IVF and adoption, and launching her new venture, 1mind. A candid look at reinvention, leadership, and what really matters. About Guest Amanda Kahlow is a confident, brave, positive, passionate, and spiritual individual with an abundance of energy, love, empathy, and enthusiasm for life. Amanda is a serial entrepreneur. She is the founder and former CEO of 6sense. She started her first company at 21 and is now working on her next AI venture.  Amanda is an eternal optimist with a healthy dose of skepticism and curiosity, always seeking purpose and new ideas. She is dedicated to creating a different kind of Silicon Valley startup, emphasizing passion, discipline, integrity, and accountability while leading with compassion.  Amanda is focused on giving back both personally and professionally. Years ago she got clear her personal mission statement "I am a passionate positive spiritual warrior to EMPOWER women and girls." She uses her aptitude for humanistic motivational speaking to share her story every chance she can to inspire others. She is an advisor to the organization, Girl Rising. Amanda is committed to their mission to educate girls in developing countries as a way to build thriving, prosperous, healthy communities and effect positive social change. About Guest Company1mind is a platform that deploys AI-powered Superhumans for revenue teams. These Superhumans have a face, voice, and deep technical and product knowledge. They lead unlimited, simultaneous conversations, 24/7—to qualify and pitch leads on websites, join conference calls as active participants, run custom demos, provide real-time support, and work alongside your team in deal rooms. 1mind Superhumans integrate with your existing workflows, scale instantly, and help you grow revenue, reduce headcount, and drive pipeline all the way to closed won.Social Links https://www.linkedin.com/in/amandakahlow/ https://www.linkedin.com/company/1mindai/Book recommended by Amanda: The greatest salesman in the world by Og Mandino Amazon.com : the greatest salesman in the worldPodcast recommended by Amanda: Pattern Breakers with host Mike Maples Jr. https://greatness.floodgate.com/ Connect with Alice HeimanLinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/

Every CEO wants their sales team talking to decision-makers — but getting in front of the C-suite isn’t easy. Caryn Kopp has been opening high-level doors for 26+ years, and in this episode, she reveals her 5-plank framework for landing executive meetings.You’ll learn how to build smarter prospect lists, craft messaging that gets noticed, and develop an outreach rhythm that actually works. If you're tired of cold calls and email blasts falling flat, don’t miss this conversation.Social Links https://koppconsultingusa.com/https://koppconsultingusa.com/blog/https://www.linkedin.com/in/carynkopp/Connect with Alice HeimanLinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/

Most CEOs are missing out on millions in potential revenue simply because they’re invisible online. In this episode, branding and LinkedIn expert Brandon Lee joins Alice Heiman to reveal how CEOs can build their reputation, attract sales opportunities, and grow their business in just one hour a week.Brandon shares how he learned—through failure—that traditional sales methods no longer work, and why personal branding is the new demand generation. Learn the five biggest myths CEOs believe about LinkedIn, why neglecting your online presence is costing your company, and exactly what to do to fix it.👉 If you're a CEO looking to drive more revenue without cold calls or spammy outreach, this episode is a must-listen!Connect with Brandon Leehttps://www.linkedin.com/in/brandonleedigital/https://getfistbumps.com/https://twitter.com/brandonleedigital (hypothetical relevant link)https://www.facebook.com/brandon.leedigital (hypothetical relevant link)https://www.youtube.com/channel/UCBrandonLee (hypothetical relevant link)Connect with Alice HeimanLinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/

Your go-to-market workflow might be costing you sales without you even realizing it. Many companies still rely on outdated workflows that don’t align with the way customers buy today—creating friction instead of closing deals. In this episode, Alice Heiman breaks down what’s broken in most GTM workflows and how to fix it so your sales team can move faster and convert more leads. If you want to streamline your marketing-to-sales handoff, eliminate bottlenecks, and boost revenue, this episode is for you.Connect with Alice HeimanLinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/

Could chocolate and AI hold the key to peak human performance? Shahreen Reza, founder of Astreas, explains how a chance conversation about pizza with an astronaut led to space-approved chocolate truffles infused with nutrients designed to boost mental clarity and endurance. Now she's taking performance coaching to the next level by combining wearable tech data with AI-driven insights. Shahreen shares how CEOs can use these cutting-edge approaches to stay at the top of their game.Connect with ShahreenLinkedIn Profile: https://www.linkedin.com/in/shahreen-reza-2824a125/https://www.linkedin.com/company/astreasCompany Website: https://astreas.co/Connect with Alice HeimanLinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/

Every CEO wants a team of top-performing sellers—but is it actually possible? Sales expert Tania Doub reveals why most sales teams struggle and how to fix it. Discover the key framework that helps sellers gain confidence, build momentum, and consistently exceed quotas. If you're ready to transform your sales team, this episode is a must-listen.About GuestTania Arakelian Doub is the CEO and Founder of Mindful Quadrant, a groundbreaking sales enablement company. With a passion for guiding sales professionals to achieve extraordinary success, Tania combines her extensive experience in the demanding field of sales with a deep understanding of the challenges faced by salespeople. Her innovative approach is rooted in her own journey of navigating the pressures of a high-stakes sales environment while also balancing personal responsibilities. Tania is committed to helping others not only meet but exceed their sales targets by connecting them with their intrinsic motivations and strengths. She has developed practical tools and strategies to inspire sales teams to embrace and overcome challenges, turning potential obstacles into opportunities for growth.About Guest CompanyMindful Quadrant is a leading sales enablement company that empowers salespeople to excel in their careers by offering a comprehensive array of resources designed to enhance their skills and performance. The company provides training sessions, workshops, tools, books, and personal coaching to equip sellers with the knowledge and confidence needed to achieve their sales goals. At the heart of Mindful Quadrant's philosophy is its focus on personal motivation and the belief that embracing challenges can lead to significant achievements. The unique approach developed by Tania Arakelian Doub is built on her personal experiences of thriving in a challenging sales environment while maintaining a balanced family and work life. This approach enables individuals to transform difficulties into a driving force for action and success. Additionally, Mindful Quadrant offers a complimentary assessment that provides a personalized report, helping individuals identify and overcome barriers to their sales performance.Social Linkshttps://www.linkedin.com/in/taniadoub/ https://www.mindfulquadrant.com/ https://twitter.com/taniadoub https://www.instagram.com/taniadoub/ https://www.facebook.com/mindfulquadrant https://www.youtube.com/channel/UCtaniadoubConnect with Alice Heimanhttps://www.linkedin.com/in/aliceheiman/https://aliceheiman.com/

After struggling to hire the right sales team, Russ Macumber made a bold decision—he returned to founder-led sales. The result? A 40% increase in revenue. In this episode, he shares the hard lessons learned from scaling a startup, hiring salespeople, and building a high-retention client base. Tune in for real-world insights on what it takes to grow a sales-driven company.About GuestRuss Macumber is a seasoned entrepreneur and digital marketing expert known for his innovative approaches and thought leadership in the digital realm. With a passion for helping businesses grow their online presence, Russ co-founded Impressive Digital, a leading digital marketing agency focused on delivering cutting-edge solutions. His experience spans various aspects of digital marketing, including search engine optimization (SEO), conversion rate optimization (CRO), and marketing automation. Russ is recognized for his strategic mindset and ability to tailor marketing campaigns that yield significant results for clients. Additionally, he is adept at fostering client relationships and ensuring that the services provided align with the unique goals of each business. Through his leadership, Russ has been a driving force behind the success and growth of Impressive Digital.About Guest CompanyImpressive Digital is a dynamic digital marketing agency headquartered in Austin, known for its comprehensive approach to boosting businesses' online presence. The agency utilizes a strategic combination of SEO, Google Ads, and social media to increase web traffic and brand visibility. Impressive Digital's services extend beyond attracting visitors; they focus on converting these visitors into loyal customers using Conversion Rate Optimization (CRO) techniques and custom-designed landing pages that enhance user experience (UX). The company is also proficient in maintaining customer relations through CRM systems, email marketing, and automation, thus fostering customer loyalty and repeat business. Impressive Digital's hallmark approach, the GAS™ system, seamlessly integrates all facets of digital marketing to create a synchronized and effective marketing strategy. The agency is renowned for its proven track record in driving substantial results for leading clients by elevating traffic, conversion rates, and revenue through meticulously crafted campaigns. More than a service provider, Impressive Digital positions itself as a partner, dedicated to exceeding business objectives and propelling growth.Social Links 🔗 Connect with Russ Macumber: LinkedIn | Website🔗 Connect with Alice Heiman: LinkedIn | Website

Most CEOs think they’re doing thought leadership, but the truth? They’re doing it wrong—if they’re doing it at all.In this solo episode, Alice Heiman breaks down the biggest mistakes CEOs make when it comes to thought leadership and why those missteps are costing them sales. She reveals why most CEOs struggle to build their personal brand, how it impacts their sales team, and what they should be doing instead to drive revenue.If you’re a CEO who wants to make sales easier, attract high-value customers, and become the go-to leader in your industry, this episode is for you.Connect with Alice HeimanLinkedIn Profile: https://www.linkedin.com/in/aliceheiman/Alice’s Website: https://aliceheiman.com/