

Business Brain – The Entrepreneurs’ Podcast
Shannon Jean & Dave Hamilton
Two long-time small-business owners, Dave Hamilton and Shannon Jean, come to you each week to talk through the trials, success, pitfalls and tips it takes to successfully run a small business in today’s world. Hear real-world folks talk about real-world problems, letting you know not only what it takes to get it done but that you’re not alone in doing it!
Episodes
Mentioned books

Sep 1, 2021 • 31min
Local SEO Search Optimization and Managing Customer Returns
Making sure your company surfaces in search results for “near me” searches is critical for local search engine optimization. What local SEO search optimization techniques will help your local customers find you above your competition? Listen to episode 343 of The Small Business Show to learn more!
Then it’s time to take a deep dive into how to turn customer returns into a competitive advantage for your Small Business. Learn from co-host Shannon Jean’s 30+ years of managing returns and creating policies that thrill customers and build loyalty and why co-host Dave Hamilton’s famous quote about “All businesses are in the customer service business.” is especially true when it comes to your return policies.
00:00:00 Small Business Show #343 for Wednesday, September 1, 2021
00:01:11 SBS Listener Survey – Win $50!
00:03:00 Local SEO Search Tips and Managing Customer Returns
00:03:52 Local SEO “Near Me” Search Tips
Claim Your Business
How to Claim Your Business on Google Maps
How to Claim Your Business on Yelp
How to Claim Your Business on Bing
How to Claim Your Business on Apple Maps
Don’t Use an 800-number, Use a Local Area Code
Get a Google Voice Number
Manage Individual Locations
Encourage and Respond to Reviews
feedback@businessshow.co – “Near Me Searches”
00:11:26 SPONSOR: SaneBox. SaneBox’s Artificial Intelligence monitors your Inbox. Automatically, knucklehead email is moved to your SaneLater folder. All that’s left is the important stuff and your smiles. Use SaneBox.com/smallbusiness for 14-days free and a $25 credit.
00:14:44 Managing Customer Returns into a Competitive Advantage
Make it EASY to return products to you and you’ll get less
The Two Tokens of Customer Service
Measure your %age of returns and the reasons.
Promote your unique Return Policy as part of your story
00:30:10 SBS343 Outtro
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Aug 25, 2021 • 40min
Best Small Business Phone Systems and Credit Card Rewards – Small Business Show 342
What’s the Best Small Business phone system for your business? Join us this week on The Small Business Show as we discuss how answering your phone can be a competitive advantage!
Then it’s on to a deep dive into the benefits of using affinity credit cards to enhance your lifestyle while using them for your Small Business. Listen in to your hosts Shannon Jean and Dave Hamilton to hear how they have lived a Charmed Life with the help of credit card points.
00:00:00 Small Business Show #342 for Wednesday, August 25, 2021
00:01:28 What is the best office phone system?
Phone.com
RingCentral
Grasshopper
AirCall.io
The Two Tokens of Customer Service
Obi200
00:10:13 Sponsor: LinkedIn Jobs will help you hire the right person for your role. Post your first job for free at LinkedIn.com/SBS. Terms and conditions apply.
00:12:15 Credit Cards
Make Inter-Statement Payments
It’s YOUR Personal Guarantee, Not Your Company’s
Travel Cards
American Express Bonvoy Hotel Rewards Card
Barclay’s JetBlue Business Mastercard
Citibank AAdvantage Mastercard
Cash back Cards
Chase Ink Business Unlimited Credit Card
Citi Double Cash Card 1-3% back with $200 bonus for signing up
Capital One Quicksilver Cash Rewards: 1.5% cash back, no caps, $200 bonus
Amex Blue Cash Preferred
The Plum Card from American Express
Costco Anywhere Visa
BusinessShow.co/RewardsCards
00:37:00 SBS342 Outtro
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Aug 18, 2021 • 35min
Small Business Accounting Secrets and All About Trademarks
Are you living a “before-tax” lifestyle? What other accounting secrets are you missing out on that could improve your life while saving money for your Small Business?
Is a Trademark important for your small business? When should you file for one and can you do it yourself? What happens if your Trademark is challenged? All this and more on The Small Business Show this week!
00:00:00 Small Business Show #341 for Wednesday, August 18, 2021
00:01:08 Small Business Accounting Hidden Secrets – Living a Before-Tax Life
Putting Family on the Payroll
Expensing Trips — You get an annual board meeting!
Retreats
Expensing Your Cars
Managing Your Hobby-related expenses
What is your rewards-based feedback@businessshow.co
00:09:02 The Business Model of The Burnham
00:16:20 SPONSOR: Streak is a CRM designed to help you stay on top of each part of your process — and your inbox — without ever leaving Gmail. Visit Streak.com/SBS to get 20% off your first year of Streak’s Pro Plan.
00:17:53 SPONSOR: Bambee – Let Bambee help with your dedicated HR Manager! Go to Bambee.com/SMALL right now to schedule your free HR audit.
00:19:25 Trademark Lessons
Trademarks vs. Service Marks
Search for an Existing Trademark
LegalZoom Trademark Assistance
DIY: Apply for your own Trademark
Weak vs. Strong Trademarks
Send a Cease and Desist
Remove from Facebook
Remove from Instagram
Remove from Twitter
Remove from YouTube
Research Your Brands
00:32:55 SBShow 341 Outtro
New Voicemail/Text Number: 567-274-6977 or… 56-SBSHOW-77
The post Small Business Accounting Secrets and All About Trademarks – Small Business Show 341 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 11, 2021 • 39min
Small Business Payroll and Creating Impactful Presentations
What’s the best way to take care of your Small Business Payroll? Should you do it yourself or use a service? Join us during the introduction to Episode 340 of The Small Business Show to find out what your hosts Shannon Jean and Dave Hamilton think!
Then, it’s on to a discussion about how to create and make presentations that have an impact. How not to bore or confuse your audience and why we think less is more when it comes to great presentations. You will also get a chance to learn about Guy Kawasaki’s secret 10/20/30 rule of presentations. Listen in for all this and more!
00:00:00 Small Business Show #340 for Wednesday, August 11, 2021
Small Business Payroll and Creating Impactful Presentations
00:01:23 Maine Lobsters vs. Atlantic Lobsters
00:04:28 What’s the best way to do Small Business Payroll
Dave (currently) uses Quickbooks Payroll
Shannon says Consider a Local Payroll Service
feedback@businessshow.co
00:11:55 SPONSOR: SaneBox. SaneBox’s Artificial Intelligence monitors your Inbox. Automatically, knucklehead email is moved to your SaneLater folder. All that’s left is the important stuff and your smiles. Use SaneBox.com/smallbusiness for 14-days free and a $25 credit.
00:14:25 SPONSOR: HelloFresh. Visit HelloFresh.com/sbs14 and use code sbs14 for up to 14 free meals and free shipping!
00:17:00 Creating Impactful Presentations
Stack the deck: prep an attendee or two for questions
Engage the crowd early
Have a question policy
Offer people a “secret”
Guy Kawasaki’s 10/20/30 rule of Presentations
“Funny Slide”
Practice!
Go for a walk
Pick someone to address at a time
feedback@businessshow.co
00:38:11 SBS 340 Outtro
The post Small Business Payroll and Creating Impactful Presentations – Small Business Show 340 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 4, 2021 • 28min
The Best Printer for Small Business and Managing Customer Privacy
What’s the best printer for your Small Business? Multi-function, Inkjet, Laser – we discuss the pros and cons of each printer type with real-world experiences from your hosts Dave Hamilton and Shannon Jean.
Then it’s on to a discussion about Customer Privacy – what are your responsibilities as a keeper of data at your Small Business? How can we keep our privacy policies simple and is there a way to use our customer data handling as a selling point? Can you build trust and credibility with your customers by showing them that you value their privacy, their time, and their intelligence?
Join us for episode 339 of the Small Business Show to find out!
00:00:00 Small Business Show #339 for Wednesday, August 4, 2021
00:01:09 The Best Printer for Small Business
Shannon’s Inkjet Pick: Epson EcoTank
Shannon’s Label Printer Pick: Dymo Labelwriter 4XL
Dave’s Laser Printer Pick: Lexmark MB3442adw MultiFunction Laser Printer/Copy/Fax/Scan
feedback@businessshow.co
00:09:21 James-What do you know about trademarks?
00:10:35 SPONSOR: Bambee – Let Bambee help with your dedicated HR Manager! Go to Bambee.com/SMALL right now to schedule your free HR audit.
00:12:04 SPONSOR: Visit LadderLife.com/sbs today to see if you’re instantly approved for Term Life Insurance. Do it today!
00:13:40 Two sponsors to help you protect your business and your family
00:14:23 Managing Customer Privacy
“We will only use your data to fulfill your orders and offer you incredible customer service as it is related to order. Period.”
Use Privacy as a Feature
“The only tracking we’re involved with is the tracking number we send you when we ship your order.”
GDPR and CCPA Compliance
Apple’s iCloud Relay Protects You From Attribution Tracking
00:27:11 SBS 339
The post The Best Printer for Small Business and Managing Customer Privacy — Small Business Show 339 appeared first on Business Brain - The Entrepreneurs' Podcast.

Jul 28, 2021 • 22min
PPP Loan Forgiveness and Simplicity In Your Business
How many steps does it take for a customer to speak to a human at your business? How about placing an order? How easy is it for a return to be processed or a refund to be issued?
Over time, all of us can fall into the complexity trap of making things too complicated for our customers, our employees, and ourselves. Let’s call it Complexity Creep. As you work on solving problems, it’s easy to add “just one more step” or “one more option” to take care of a specific issue.
Today on The Small Business Show, your hosts Shannon Jean and Dave Hamilton start off with an update on what you need to be doing to get your PPP Loan forgiven before jumping into a discussion about why simplicity is so important for your Small Business success. Join us!
00:00:00 Small Business Show #338 for Wednesday, July 28, 2021
00:00:57 PPP Loan Forgiveness for the Second Round
00:07:43 SPONSOR: SaneBox. SaneBox’s Artificial Intelligence monitors your Inbox. Automatically, knucklehead email is moved to your SaneLater folder. All that’s left is the important stuff and your smiles. Use our link for 14-days free and a $25 credit.
00:09:11 SPONSOR: HelloFresh. Visit HelloFresh.com/sbs14 and use code sbs14 for up to 14 free meals and free shipping!
00:10:49 The Simplest Steps are the Ones You Don’t Take
What is the minimum number of steps for you or your customer to do something?
Avoid Complexity Creep
Turn your returns into a competitive advantage
Avoid Anecdotal Problems
00:19:47 Speaking of Simplicity: SBS 338 Outtro
Greg McKeown Effortless
Download Mistakes
The post PPP Loan Forgiveness and Simplicity In Your Business — Small Business Show 338 appeared first on Business Brain - The Entrepreneurs' Podcast.

Jul 21, 2021 • 35min
Eric Benavides Founder of Backyard Workroom
Having an area for work, exercise, or just to get away is critically important. We have discussed ways to carve out space when working from home, and both Dave and Shannon have discussed how having an area outside of your home can increase your productivity and sanity.
Today on the show, we are chatting with Eric Benavides, Founder and CEO of Backyard Workroom – a company building and installing structures in as little as 2-3 weeks that can give you that space we’ve been talking about.
00:00:00 Small Business Show #337 for Wednesday, July 21, 2021
Eric Benavides, Founder, and CEO of Backyard Workroom
Necessity is the mother of invention!
Being an entrepreneur is a blue-collar job
How do you get this into somebody’s backyard?
What do you have that’s patentable?
11:36 Sponsor: LinkedIn Jobs will help you hire the right person for your role. Post your first job for free at LinkedIn.com/SBS. Terms and conditions apply.
The patenting process
Start big, let them steer you small
The provisional patent
Working with Family
You can’t do it all yourself!
Grow your company through your employees and let THEM make mistakes
The 80% Rule with Garry VonMyhr
The 33-minute Assembly Video
SBS 337 Outtro
The post Eric Benavides Founder of Backyard Workroom – Small Business Show 337 appeared first on Business Brain - The Entrepreneurs' Podcast.

Jul 14, 2021 • 32min
Managing Hybrid Work Schedules for your Small Business
If you switched to a work from home business model during the pandemic, you may now be working on a plan to get your team back into the office. What’s the best method to start in-person schedules again? How do you transition those workers that don’t want to work in person anymore and what about hybrid work schedules?
Today we are going to tackle these challenges and more as we discuss a few different hybrid models, their pros and cons, and how to be meet the needs of your employees AND your business.
Join your hosts Shannon Jean and Dave Hamilton as we explore the challenges of getting people back to in-person work schedules.
00:00:00 Small Business Show #336 for Wednesday, July 14, 2021
“Nana and Grandad” Book
00:05:06 Getting Back to the office
Work from Home Research from Harvard Business Review
00:12:40 Hybrid, Employees Decide
00:18:04 SPONSOR: Streak is a CRM designed to help you stay on top of each part of your process — and your inbox — without ever leaving Gmail. Visit Streak.com/SBS to get 20% off your first year of Streak’s Pro Plan.
00:20:03 Hybrid, Manager Decides
Schedule to Pick: Mon, Tues, Thurs in office
New employees pick an extra day per week
Be aware of your employees’ work from home setups
WFH Stipend = 6% of their salary
00:31:29 SBS 336 Outtro
feedback@businessshow.co
The post Managing Hybrid Work Schedules for your Small Business – Small Business Show 336 appeared first on Business Brain - The Entrepreneurs' Podcast.

Jul 7, 2021 • 38min
Orchid Insanity Founder Dean Hung
We love getting a chance to talk with business owners that have carved out a successful niche for themselves. Today we’re sitting down with Dean Hung, Founder of Orchid Insanity. Dean has built a successful business selling Orchids on his website, eBay and Etsy.
Listen and learn about the challenges of selling products that have to stay alive when shipping them worldwide and more!
00:00:00 Small Business Show #335 for Wednesday, July 7, 2021
Dean Hung from Orchid Insanity
The riches are in the niches!
A Hobby Gone Wild: From obsession to addiction to… profit!
Failure: Business cards
We don’t control the weather
Etsy is slick, fast, and easy-to-use. Learns from everyone else’s mistakes
00:16:35 SPONSOR: Custom Comet creates custom merchandise for your business. Air fresheners, coasters, coffee sleeves, stickers, and more. Let Custom Comet help your brand create a unique and memorable promotional product. Mention Small Business Show for 5% off!
00:18:22 Plants are low-stress! Managing customer expectations is the trick
Leveraging the Scotty Principle with Your Website Photos
Learning from Seinfeld’s J. Peterman
Make sure you care
Be a nerd! Make mistakes
Get a free copy of Mistakes!
SBS 335 Outtro
The post Orchid Insanity Founder Dean Hung – Small Business Show 335 appeared first on Business Brain - The Entrepreneurs' Podcast.

Jun 30, 2021 • 35min
Advising a Young Entrepreneur and Gamiotics Check in
Today on The Small Business Show we check in with David Carpenter, Founder of Gamiotics and the Seize the Show entertainment group. But first, it’s listener Q&A where your hosts Shannon Jean and Dave Hamilton give advice to a parent of a first-time entrepreneur. Join us!
00:00:00 Small Business Show #334 for Wednesday, June 28, 2021
00:02:40
00:03:57 Kelly-Advice for a first-generation entrepreneur
feedback@businessshow.co
Don’t Make Fear-Based Decisions
Listen to Yourself
Take Action
Make use of SCORE
Ask questions everywhere
Listen to Small Business Show and ask us questions!
Persistent Passion is the Key!
Understand and Expand Your Talent Stack
16:09 SPONSOR: HelloFresh. Visit HelloFresh.com/sbs14 and use code sbs14 for up to 14 free meals and free shipping!
19:13 David Carpenter from Seize the Show, Gamiotics, and Tilted Windmills Theatricals
David Carpenter on Small Business Show
SBS 334 Outtro
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