The Ecommerce Roadmap

Susan Bradley: E-commerce Expert
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Nov 24, 2020 • 43min

33. The simple offer that exploded Brooke's sales.

Brooke McCallum has a great story to share. Listen in and learn how she and her business partner Jodie are blazing an e-commerce trail across western Australia. There are two big takeaways that I want you to listen for and think about: How they have exploded their sales by targeting a very specific person and then creating a simple, clear offer just for her. How they used questions about their product and service to vastly improve their conversion rate. Listen in, and then go think about how you might use these strategies to create some big growth! To find out more about Brooke and Jodie's shop, visit https://www.sockable.com.au
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Nov 17, 2020 • 17min

32. The most valuable subject line you'll ever use.

In the episode, I'm sharing the one email subject line that has earned me more sales than any other email I've sent. Listen in and I'll share the actual subject line, I'll give you context by sharing when to use it, and how you can get the best open rates, click rates, and sales.
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Nov 10, 2020 • 18min

31. This is the game changer. Have you done this?

It's officially been 12 months since the cart opened at Sock Doggo. In this episode, I'm sharing my results, but what you'll really want to hear is this: There's one thing that we all must do because it will change everything. Don't miss the opportunity. We'll talk about what it is, why it's a Game Changer, and how you can get started.
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Nov 3, 2020 • 37min

30. The story of a profitable Makers collaboration

If you're a Maker, you'll love this story. Meet Juliana Avelar, the inventor of the Jewel Loom. Juliana is a Maker—creator of beautiful beaded jewelry and more! The Jewel Loom is the custom product she designed for others to make their own creations. Listen in to hear what happened when she partnered with another Maker in the jewelry industry. I love the creative way they have collaborated. They're creating an epic experience for their audience, having a great time, and making thousands of dollars while they do it! You can find Juliana here: jewelloom.com And on Facebook here: www.facebook.com/Jewelloom
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Nov 2, 2020 • 13min

29. November marketing plan in 3 simple steps

If you're looking to maximize your sales this holiday season and reduce stress and overwhelm, this episode is for you. I made a simple, 3 step plan for Sock Doggo that you could easily use for your store. It's focused, clear, and strategic, and there's no tech bells and whistles to trip you up. You'll find the email strategy I mention in Episode 9.
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Oct 27, 2020 • 40min

28. How this creative entrepreneur replaced her full-time income

If you've ever dreamed of turning your side hustle into your full-time thing, this episode is for you. I want you to meet Madeline. Earlier this year, she got notice that her job as a Project Manager was ending. Even though she had always dreamed of turning her side hustle into her full-time job, she thought it was a long way off. Listen in and hear: The creative strategies she has used to replace her full-time income The mental shift she made that changed everything The biggest benefit she got from losing her regular paycheck. Check out Madeline's site at www.colorfulcute.com Or on Instagram @colorfulcutegoods
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Oct 26, 2020 • 16min

27. Are you leaving $ on the table? Here's what you MUST know about Popups

Stop what you're doing and check your pop-up! Actually, listen to this episode first. It's short, clear, and it could change everything for you. Here's what you'll learn: Three reasons why you need to check your pop-up now. How to tell if your results are normal, and what you should aim for. The 4 biggest pop-up mistakes you can make and how to fix them.
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Oct 20, 2020 • 39min

26. How this Maker created a team that ships 20K handmade toys every year

When you're a Maker, there's a constant struggle. If you spend your time making your products, you're not growing your sales like you could. If you spend your time, selling, you'll fall behind in production and end up burning the midnight oil to catch up and get your orders out the door. See how Izabela has gone from making everything herself to building a network of 120 women who now make the 20K plus toys she ships each year. You'll hear how she started, how she made the job a perfect fit for the women she employs, and how she's totally transformed her business and her Mission in the process Visit Izabela's shop at bebemoss.com
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Oct 19, 2020 • 12min

25. What happens in a Coaching Week with Sub Box Queen, Sarah Williams?

Have you ever thought about starting a Subscription Box?This week, my business bestie, Sarah Williams is holding an exclusive Coaching week for anyone who thinks they might be interested in starting a Subscription Box for their Business.You'll get the full week of coaching for only $10Here's the link to join: https://www.launchyourboxwithsarah.com/a/36549/K3zuyfXJ Listen in as Sarah walks us through what happens in the Coaching week, and how the training will be delivered.At the end of the week, you'll walk away with a plan and a clear vision of how you can get your box launched. Sounds amazing, right?
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Oct 13, 2020 • 35min

24. Start paying herself or quit. The year that Kelly made it happen.

A year ago, Kelly made herself a promise. She would give herself one more year to get her business to the stage where she could pay herself, or she would quit. No gray areas. She drew a line in the sand. That was September 2019. Shortly after, she was scrolling Facebook under a sleeping baby and she came across an ad for the Inner Circle. She bought an annual membership. Her deadline was a year, right? The rest is history. Not only does she pay herself, but she's had a raise! Listen in as Kelly shares how she made it happen. It will turn your thinking upside down.

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