

Multifamily Collective Podcast
Mike Brewer
My mission is to tease out Human Potential in the Multifamily Space. Multifamily hinges on people, yet we fail to fully unleash their potential. Investing in coaching, training, and leadership unlocks peak performance. Engaged teams provide exceptional service, solve problems creatively, and innovate. A culture of growth attracts/retains top talent seeking purpose and mastery. Embracing development drives occupancy, reduces turnover, and boosts profits. When people thrive, so does business success. Nurture your driven individuals—the path to industry leadership starts there.
Episodes
Mentioned books

Sep 10, 2024 • 3min
1,821 Onboarding as a Product Launch: Setting Your Team Up for Success
Launching a new hire is just like launching a new product.
Are you setting them up for success?
Let’s explore how a stellar onboarding experience can transform your organization!
Welcome back to Multifamily Collective!
I’m Mike, and today, we’re rethinking how we bring new team members into our organizations. Imagine hiring someone like launching a new product—you want it to make a splash, right?
In this episode, we delve into the importance of a fantastic onboarding experience and how it can shape a new hire's perception of your company.
Data shows that poor onboarding can lead to negative employee perceptions and reduced retention, so it’s crucial to get it right from day one.
Learn how to treat your new hires as you would a new product launch:
Create an onboarding process as seamless and engaging as a successful product launch.
Implement strategies to make your new hires feel valued and excited about their decision to join your team.
Understand the impact of first impressions and how they set the tone for the entire employment journey.
If you want your new team members to thrive and contribute positively to your company culture, this episode is a must-watch!
If you found this discussion helpful, don’t forget to like the video, subscribe to Multifamily Collective for more insights, and let us know your thoughts in the comments below. Let’s build stronger teams together!

Sep 10, 2024 • 2min
1,820 The Power of Strategic Partnerships in Multifamily
Got a violin?
Let’s find a barn and put on a show! In the multifamily world, partnerships can turn simple ideas into powerful results.
Are you ready to learn how?
Welcome back to another insightful episode!
Today, we’re talking about the transformative power of strategic partnerships in the multifamily space.
I’m Mike, and I’m here to show you how thinking outside the box and finding the right partners can help you bootstrap your business, amplify your message, and significantly impact your community.
Whether in a B2B or B2C environment, the key is finding partners who complement your strengths and share your vision.
From onsite team members to senior leaders, everyone can benefit from aligning with others to bring something new to the marketplace.
In this episode, I discuss:
How to identify potential partners who complement your strengths without competing directly.
Real-life examples of successful partnerships that have elevated businesses in the multifamily industry.
Practical steps for creating win-win scenarios that benefit all parties involved.
If you found value in this episode, please give it a thumbs up, subscribe to the channel, and share your thoughts in the comments below. Let’s build stronger partnerships together!

Sep 9, 2024 • 1h 5min
1,825 Unpacking Burnout and Rediscovering Joy with Cara Houser
Unpacking Burnout and Rediscovering Joy in Multifamily Leadership | With Cara Houser
Burnout is real and doesn’t discriminate — even among the most passionate professionals. Join us as we engage in a raw and insightful conversation with Cara Houser, who shares her journey from the depths of burnout to thriving in her multifamily career.
In this episode, we sit down with Cara Houser, author of Lit Up and a true expert in burnout recovery. Cara walks us through her personal story of hitting rock bottom and how she pivoted to a career helping others avoid the same fate. From her book's core themes — creating space, rebuilding, and sustaining joy — to actionable advice on setting boundaries and protecting your mental health, this conversation is packed with leadership insights.
This episode is powerful and highly encouraged for all multifamily professionals grappling with the weight of leadership, stress, and burnout. We unpack chapter-by-chapter lessons from Lit Up, discuss how burnout sneaks up on even the best of us, and offer real-world strategies for maintaining mental and physical health in the high-pressure world of multifamily and PropTech.
If you're ready to take control of your leadership journey and create a life that sparks joy, hit that like button and subscribe for more conversations like this! Also, don’t miss the chance to win Cara's book — details inside!
Want more multifamily-centered content? Check out @MultifamilyMediaNetwork for the voices of multifamily pros working in all segments of the industry.

Sep 5, 2024 • 38min
1,824 - Whitney Kidd | Multifamily Collective
Empowering Women in Multifamily: Whitney Kidd’s Mission with the W Collective
Ready to transform the multifamily industry? Join host Mike Brewer as Whitney Kidd shares her inspiring journey of innovation and leadership - and her unwavering commitment to empowering women in real estate!
In this episode of @multifamilycollective , we meet Whitney Kidd, a truly remarkable contributor in the multifamily and student housing sectors. Whitney, a leader at The Preiss Company and founder of the W Collective, is on a mission to connect and empower the next generation of female leaders in real estate.
Whitney recounts her experiences as a young woman navigating a sea of blue suits at industry conferences, sparking her drive to create a supportive community for women. From improving family leave policies to advocating for childcare support, Whitney discusses the impactful initiatives of the W Collective and the changes they’ve already inspired in the industry.
Whitney has a passion for technology and innovation. She highlights recent tech deployments at The Preiss Company and the importance of choosing the best partners to enhance the resident and team member experience.
Seasoned pros and newcomers to the industry will appreciate Whitney’s story. It is packed with valuable insights on leadership, technology, and creating a culture of inclusion and support.
If Whitney’s passion and drive have inspired you, hit that like button, subscribe for more industry insights, and share this episode with your network. And don’t forget to join the conversation in the comments below — what’s your vision for the future of multifamily?
Want more multifamily-related content about all facets of the industry? Dig in and get excited by @multifamilymedianetwork and @multifamilycollective for important topics related to multifamily, property management, maintenance, technology, and more. Each podcast is led by industry pros dedicated to providing engaging content designed to help you grow.

Sep 3, 2024 • 50min
1,822 - Revolutionizing Multifamily Leadership: Leveraging Offshoring and Organizational Design
Maximizing Multifamily Efficiency Through Offshoring with Stephanie Versin | Multifamily Collective
Ever wondered how offshoring could revolutionize your multifamily operations? From hiring the right team to maintaining your brand culture, today’s guest shares invaluable insights!
Welcome back to Multifamily Collective! In today’s episode, Mike Brewer sits down with Stephanie Versin, a multifamily expert with a wealth of experience in offshoring operations and centralized leasing. Stephanie shares her journey of implementing offshoring strategies to enhance efficiency, cut costs, and elevate customer service in the multifamily space.
Tune in to discover:
• The difference between offshoring and outsourcing, and why it's crucial to know.
• How to recruit and manage offshore teams to align with your company culture and values.
• The challenges and opportunities of offshoring, including maintaining brand consistency and integrating diverse cultures.
• Practical steps for ensuring your existing team embraces change and feels valued throughout the process.
Whether you’re considering offshoring or looking to refine your current strategy, Stephanie’s insights provide a basis for the thoughtful exploration of options.
If you found this episode helpful, please like, subscribe, and share your thoughts in the comments below. Have you implemented any offshoring and centralization strategies? What have you learned? Let’s navigate the future of multifamily operations together!

Aug 31, 2024 • 4min
1,819 How the Universe Conspires for Your Success: A Story of Manifestation and Action
Ever wonder if the universe is on your side? Sometimes, all it takes is passion and a leap of faith for everything to fall into place.
Let me share a story that might inspire you to hit that "go live" button on your dreams.
Welcome back to the Multifamily Collective!
Today, I want to share an inspiring story from the Wizard of Ads. It’s about a man with a grand vision—he wanted to create a community space that wasn’t tied to any religion, a place for people to gather and connect.
Despite having only a modest building off the highway, he was determined to make it work. On the first meeting day, he realized the parking lot was dangerously dark.
With just hours to spare, he scrambled to set up temporary lights.
And then, something remarkable happened—a utility truck pulled in, and the driver informed him that the city had budgeted for permanent lighting two years prior, and they were installing it that very day.
It was like the universe had conspired to make his vision a reality.
The lesson here is simple: when you have a passion and a solid plan, the world often aligns to help you succeed.
Preparation is essential, but there comes a time when you have to take the leap.
The universe might surprise you by filling in the gaps.
So, if you’re standing on the edge of a big decision, trust in your preparation and passion and take that first step.
If this story resonated with you, and you're ready to take action on your dreams, don’t forget to like the video, subscribe to the channel, and hit that notification bell. Let’s turn those dreams into reality together!

Aug 30, 2024 • 3min
1,818 The Rocking Chair Exercise: Planning Your Life with the End in Mind
Have you ever thought about what your future self will say about your life? Let’s talk about Rocking Chairs—a powerful tool to help you map out a meaningful and purpose-driven life.
Welcome back to the Multifamily Collective!
Today, I want to share a contemplative exercise that can help you plan your life with clarity and intention—the Rocking Chair Exercise. Imagine yourself at 80, 90, or even 95 years old, sitting on a porch, looking out over a serene landscape.
As you reflect on your life, what person do you want to be?
What stories do you want your grandchildren or great-grandchildren to tell about you?
Whether it’s the legacy you’ve built in your organization, your contributions to the community, or how you’ve treated those around you—this exercise helps you visualize the person you want to become.
Once you’ve defined that vision, you can start making the necessary changes today to ensure that when you reach that rocking chair moment, you’ll be proud of your life. As we near the end of the year, this is the perfect time to start reflecting and setting intentions for the future.
Ready to plan your life with the end in mind? If so, like this video, subscribe to the channel, and hit the notification bell to stay inspired as you work towards your best self.

Aug 29, 2024 • 4min
1,817 The Power of Small Courtesies in Multifamily: Why Little Things Matter
Ever wonder what truly impacts your team or your customers?
It’s not always the significant, flashy initiatives—the small courtesies leave the most profound mark.
Let’s discuss how these seemingly trivial moments can make all the difference in your multifamily organization.
Welcome back to the Multifamily Collective!
Tonight, I want to share a quote that resonated with me: "Courtesies of a small and trivial character are the ones which strike deepest to the grateful and appreciating heart." - Henry Clay.
This quote reminded me that while we often focus on large, complex initiatives in our organizations, small, thoughtful gestures can create the most lasting impact.
Whether remembering a team member's anniversary or sending a handwritten note to a client, these micro-moments of kindness build trust and connection.
The best part?
You may never know how much they mean to someone, but those little courtesies can show up precisely when needed.
So, in your workplace, with your family, or community, show up with small acts of kindness and watch the ripple effects unfold.
If you believe small actions can lead to big changes, please like this video, subscribe to the channel, and tap the notification bell for more insights. Let’s keep spreading kindness together!

Aug 28, 2024 • 3min
1,816 The Simple Life Hack That Can Transform Your Multifamily Career: Journaling
Want to become better every single day?
It starts with a straightforward question: "What did I learn today?"
Let’s dive into how journaling can be a game-changer for personal and professional growth.
Welcome back to the Multifamily Collective!
Tonight, I want to share a powerful life hack that’s been a cornerstone of my personal and professional growth: journaling.
Every night, I sit down with my journal and ask myself one simple question—"What did I learn today?"
By doing this consistently, I’ve collected invaluable lessons that help me refine my approach to life and business.
Whether learning something new or revisiting a familiar lesson, this practice keeps me focused on continuous improvement.
Imagine the growth potential if you learned just one new thing every day!
Journaling helps you track your progress and embeds those lessons into your memory, making it easier to apply them when similar situations arise.
If you’re not journaling, now’s the perfect time to start. Just grab a journal and begin with this one question. It could be the catalyst for incredible change in your life.
If this message resonated with you, like the video, subscribe to the channel, and hit that notification bell. Let’s keep learning and growing together, one journal entry at a time.

Aug 27, 2024 • 51min
1,815 Tourus
Unlocking Multifamily Success: The Balancing Act of Tech, Team, and Personalization
Ever wondered how to strike the perfect balance between technology and human touch in multifamily management? Buckle up as we dive deep into the evolving landscape of PropTech, AI, and leadership with industry experts!
Welcome back to another episode, multifamily enthusiasts! Today, we're tackling the hot topic of how technology and humans coexist and complement each other in the multifamily industry. With guests Jennifer Carter and Lindsay Martinez, we explore the future of PropTech and its role in personalizing the resident journey.
We kick things off with a candid chat about the delicate dance between tech advancements and the invaluable human element in leasing and property management. Lindsay dives into how personalization isn't just a buzzword; it's about using data smartly to enhance every touchpoint in the resident's experience. From AI tools that can toggle between automation and personal touch to empowering leasing agents as decision-makers, this conversation covers it all!
Jennifer brings her wealth of experience in customer success to highlight the importance of listening—really listening—to both your team and residents. We explore why empathy and emotional intelligence are critical skills that need to be nurtured alongside tech adoption.
As we delve into budgeting, team member satisfaction, and resident journey mapping, you'll get actionable insights on making informed decisions that enhance both the resident experience and team engagement. Plus, find out why involving your team in tech decisions could be the game-changer your property needs!
If you enjoyed this discussion and want to stay ahead of the curve in multifamily management, make sure to like, subscribe, and hit the notification bell so you never miss an episode. Share your thoughts in the comments below, and let us know how you balance tech and human touch in your community!


