

Cat & Cloud Podcast
Cat & Cloud
Chris Baca and Jared Truby are professional Baristas and are here to introduce the world to Specialty Coffee! From placing in the finals of the United States Barista Championship multiple times, winning regional competitions, to leading training and education for some of the most progressive coffee companies around - these two have learned a ton about coffee and want to share it with you. Tune in for weekly interviews, tutorials, and general mayhem from the brothers from different mothers: Truby & Baca. Learn more at catandcloud.com
Episodes
Mentioned books

Jan 15, 2019 • 1h 47min
Reezy Resells | Food Stamps To Freedom
How to come up in the game when the odds are stacked against you: Foster care runaway, teenage dad, pushing packs, pirating cartoons and a few really cool shitty jobs. Sound cray? Yeah, we think so too. Peep game.
The only coffee subscription you need: catandcloud.com/products/subscription
Resources:
Real Chris Baca video: https://bit.ly/2SVnczM
Reezy Resells: https://reezyresells.com/
Mike Reezy Youtube channel: https://bit.ly/1QlcxaJ

Jan 8, 2019 • 55min
Leaders Are Readers
We discuss a handful of books that helped us last year and share ways we've applied them in our lives. Also - thoughts behind office hours, goal-setting, and leading up the chain of command.
The only coffee subscription you need: catandcloud.com/products/subscription
Resources:
Relevant episode: https: https://apple.co/2D1QQxH
happylilmistake by Kristen Hutson
insta: @happy.lil.mistake | shop: https://rdbl.co/2M0Ml9K
James Altucher Podcast: https://jamesaltucher.com/podcasts/
StrengthsFinder: https://bit.ly/2fZnIuO
Books!
Choose Yourself by James Altucher: https://amzn.to/2VAsEd1
How To Be A Boss by Justin Kerr: https://amzn.to/2LVK3IM
How To Write An Email by Justin Kerr: https://bit.ly/2FgqSrR
The Coaching Habit by Michael Stanier: https://amzn.to/2TAax5c
The Road Back to You by Ian Cron: https://iancron.com/books/
The Enneagram Made Easy by Renee Baron + Elizabeth Wagele: https://amzn.to/2H0lOKI
Extreme Ownership by Jocko Willink + Leif Babin: https://amzn.to/2QuzcpH
The Dichotomy of Leadership by Jocko Willink + Leif Babin: https://amzn.to/2Ha7vTI
Discipline Equals Freedom by Jocko Willink: https://amzn.to/2H0ooR1

Dec 31, 2018 • 49min
Generation Whatever | Final Riffs of 2018
What do cream cheese frosting and brining your own steak to Christmas dinner have in common? This plus all of life's other hard questions finally answered. You're welcome.
The only coffee subscription you need: catandcloud.com/products/subscription
Resources:
1&1s | Kristen | Cat & Cloud Coffee Podcast: https://apple.co/2TjE3MA

Dec 24, 2018 • 48min
Owner Communication | Owner Offsite, Planning for 2019
Chris, Jared and Charles head to the hot springs to get dialed for 2019! They reflect on the importance of values alignment for business partners, open and honest communication, and the necessity in taking time to plan. We'll take a peek into personal and professional challenges that preceded opening Cat & Cloud Coffee and how those helped shape the owner's and company into what they are today.
The only coffee subscription you need: catandcloud.com/products/subscription
Resources:
"Guatemalan Bungalo Party" pod episode: https://apple.co/2EPd2gN
The Coaching Habit: https://bit.ly/2RTZ7sM

Dec 17, 2018 • 43min
Communicating With Your Boss | 2018 Sprudgies
The Sprudgie Awards + Voting Ballot: https://sprudge.com/sprudgies
We we're nominated for a few Sprudgie Awards! Chris and Alex shed some light on they ways they plan for speeches and videos, then dive into the downsides of direct comparisons and importance of constructive feedback flowing both ways, both down and up the chain of command.
The only coffee subscription you need: catandcloud.com/products/subscription
Resources:
The Sprudgie Awards + Voting Ballot: https://sprudge.com/sprudgies
Coffee Professionals Skate Deck: https://bit.ly/2Br1GLE
The SproCast: https://apple.co/2R77mod
Jen Gotch insta: @jengotch
Matt D'Avella: http://mattdavella.com/

Dec 10, 2018 • 48min
The Power of "No." | Dichotomies in Leadership
Jared doesn't miss his appendix, Chris hates hospitals, and the two reflect on major "aha" moments in their respective leadership journeys and explore the opportunity in saying "No."
The only coffee subscription you need: catandcloud.com/products/subscription
Resources:
The Coaching Habit / Box of Crayons: https://bit.ly/2RTZ7sM
It Doesn't Have To Be Crazy at Work: https://basecamp.com/books/calm

Nov 26, 2018 • 1h 31min
James Hoffmann - Square Mile Coffee | Equitable Green Buying, Tipping, Wholesale Coffee, Buyouts.
Former World Barista Champion James Hoffmann has been commenting on the modern specialty coffee movement since 2004 and shows no signs of stopping now. He talks with Baca about tipping culture, sustainable and equitable green buying, wholesale coffee, big specialty coffee buyouts, and more. So many gems in this one - enjoy!
The only coffee subscription you need: https://catandcloud.com/products/subscription
James Hoffmann YouTube: https://bit.ly/2gekpSj
World Atlas Of Coffee: http://www.theworldatlasofcoffee.com/
Chris Baca Video Interview with James: https://bit.ly/2QileLJ

Nov 19, 2018 • 47min
Leadership - Not Always What You Think
Being an effective leader isn't always what we imagine it to be. How can we use our own seemingly negative personality traits to our advantage to teach, learn, and grow? How can we practice what we ingest? Baca and JT unpack it for you.
The only coffee subscription you need: https://catandcloud.com/products/subscription

Nov 12, 2018 • 38min
All About Espresso Machines
Where did these beautiful machines that make this lovely liquid come from? How do they work? Baca takes you on a magical journey through time and space to find out.
The only coffee subscription you need: https://catandcloud.com/products/subscription
Sources:
Smithsonian Article | https://bit.ly/2ACmOR9
Wiki | https://bit.ly/2FjrNcM
Gaggia | https://www.gaggia.com/legacy/
La Marzocco | https://bit.ly/2w7v8mb
Espresso Vivace Archives | https://bit.ly/2JZ3UWu
Prima Coffee | https://bit.ly/2QDpdQ3

Nov 6, 2018 • 47min
Enthusiasm + Energy: Destroy It Or Redirect It.
You can effect change at every level. It's not always easy and doesn't always happen quickly, but don't discount your contribution.
The only coffee subscription you need: https://catandcloud.com/products/subscription