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PhotoBizX The Ultimate Wedding and Portrait Photography Business Podcast

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Jul 14, 2024 • 1h 1min

574: Katie Phillips – Photography exhibitions as a lead generator and sales machine for photographers

Premium Members, click here to access this interview in the premium area Katie Phillips of www.katiephillipsphotography.com.au was first interviewed only last year for episode 514. At that time, she shared what I thought was a killer marketing idea for family portrait photographers and how successful it had been for her – in the last two years. She booked a year of sessions the first time she did this and earned $75,000. The following year, it was bigger and better again. Then, we were chatting last month, and I learned she's booked months in advance again and is having some incredible sales, too. This is done through her Mummahood Project, which is based on a local photography exhibition featuring real families from her community. This is an absolute no-brainer idea as it has everything a working photographer could want: bookings from local families, the freedom to shoot in your style, terrific sales, acclaim in your community, and a real photography exhibition. Why every photographer isn't doing this is beyond me. In this interview, Katie shares how to use photography exhibitions as a lead generator and sales machine for photographers. Here's some more of what we covered in the interview: Katie Phillips' motherhood project booked a full year of sessions and earned over $75,000 in two years. The project received an amazing community response, making Katie a local celebrity. Business strategies include a free print offer and community-focused exhibitions. Katie uses questionnaires to gather insights on clients' motherhood experiences and photography values. Clients can get a free print and $200 credit for additional photos. Exhibition prints are available for display. Planning exhibitions involve community engagement and promotion. Katie plans to move the exhibition from International Women's Day to Mother's Day for inclusivity. Katie enjoys connecting people through exhibitions, supported by local politicians and media. Exhibition planning includes a 12-month lead time and advance space booking. Creative spaces can be used for shoots but require planning. Marketing targets mums, focusing on clarity and self-selection. Katie uses questionnaires to filter genuinely interested clients. She aims to exhibit 50 prints, one per family. Katie prefers phone calls for business, finding them easier despite her dyslexia and ADHD. Katie lets clients go if they can't afford services or aren't a good fit. Pricing and options are discussed after building rapport. Printing options start at $400, with average spending around $1,900. Portrait sessions are customized based on client preferences. The main draw for mums is family photography, not the exhibition. Involving partners in sessions can boost sales. Multi-generational images are prioritized in sessions. Katie creates a book with mums' stories and photos, sold at exhibitions for charity. Exhibition photos are displayed simply, allowing personal interpretation. Collaboration with families is key, allowing them to choose exhibition photos. Katie uses Shoot Proof to manage payment plans. Elevate training helped streamline business and increase confidence in pricing. Asana helps reduce overwhelm and improve mental health. The Elevate course encouraged self-awareness and confidence. Elevate participants made business changes with pride and confidence. Setting boundaries and prioritizing personal needs led to business adjustments. Katie found the confidence to say no to clients, balancing business and family. Future plans include a festival-like event with workshops and community activities. The event aims to showcase local businesses and artists and generate leads. Katie uses sign-up sheets at exhibitions for lead capture. Katie plans to expand the “motherhood” theme, focusing on mums first but open to celebrating dads. Katie Phillips Photography, Photography for Jemma Grisbrook – Mummahood Portrait Photography 2023 with Katie Phillips, captured at Cooma, 2022 and by Katie Phillips Photography What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. I think it's really important to have that connection because I'm a mum, I'm talking to mums, we form a bond over those moments that we're on the phone. And I usually leave about 15 minutes for the phone call. But I'm going to have to revise that because the last two phone calls that I took was 45 minutes long, which is not great for efficiency, but you just start getting talking about kids. And, you know, I think I had my two year old roaring around in the background and profusely apologizing. And my client was laughing her head off, because she had her two year old roaring around in the background. So it was kind of like a really lovely moment where we could just be real with each other. And I think that really builds rapport and trust. – Katie Phillips You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. I find it really difficult to keep track of text messages and messengers. And I just found it a lot easier if I talk to somebody. I can get the information straight away. We can have a conversation, then it's done. I'm not having to go backwards and forwards on Messenger. – Katie Phillips In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. Katie Phillips Photography, Photography for Cody Burton Family Portrait Photography 2023 with Katie Phillips, captured at Jindabyne, 2022 and by Katie Phillips Photography What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Katie shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. If I don't put those policies in place and those professional boundaries in place, I'm not only doing them a disservice, because that's, thinking poorly of them as well that they're not able to handle me saying ‘no', but it's also doing my family a disservice to because I'm not able to be there for them and for me. I deserve some time off too. – Katie Phillips If you have any questions I missed or a specific question you’d like to ask Katie, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. Katie Phillips Photography, Photography for Annie Jeffries-Mithchell, Family Portrait Photography 2023 with Katie Phillips, captured at Cooma, 2022 and by Katie Phillips Photography iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. I really try and work with them to make sure that the wall art is right for their home, but also right for their budget as well. And if it's not, well, then we work together to find a way through. – Katie Phillips If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google. You can leave some honest feedback and a rating, which will help both me and the show. I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. I'm really about community as well. So bringing people together is something that's really important to me and enabling those connections. So, yeah, it was a beautiful thing to do. – Katie Phillips Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Family Portrait Photography, Photography for Kirri Willliams 2023 with Katie Phillips, captured at Cooma, 2022 and by Katie Phillips Photography Links to people, places and things mentioned in this episode: Katie Phillips Website Katie Phillips on Instagram Katie Phillips on Facebook Katie Phillips Email Episode 514: Katie Phillips – Photography exhibitions as a marketing strategy and much more Episode 545: Katie and Jez – How to elevate your photography business Katie and Jeremy – Elevate Business Intensive Katie Phillips Photography, Photography for Jayne #2 Family Portrait Photography 2023 with Katie Phillips, captured at Cooma, 2022 and by Katie Phillips Photography Thank you! Thanks again for listening, and thanks to Katie for coming back and sharing her thoughts, ideas, and experience in creating a long-term and successful marketing campaign based around creating a local photography exhibition. I'm absolutely and definitely scared of something falling through the cracks in my business. I'm very much a people pleaser. I don't want to ever disappoint somebody. So, Asana has helped me to streamline that and make sure that I can keep everything on track, and not lose what's going on and get completely overwhelmed. And it's also really good for my mental health too, because I don't have that fear sitting on my shoulders anymore. And I don't have that overwhelm anymore. So even with just that it was revolutionary. – Katie Phillips That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 574: Katie Phillips – Photography exhibitions as a lead generator and sales machine for photographers appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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Jul 7, 2024 • 50min

573: Chris Gillett – How to build and run a successful long term headshot photography business

Premium Members, click here to access this interview in the premium area Chris Gillett of  www.liketherazor.com was first featured on the podcast for episode 158 in 2016, when he'd just gone full-time with his headshot photography business. Before going full-time, he was a successful Lawyer, and at the time of recording, he sounded happy to have left that career behind. At the time, he had three packages, starting at $300. Check out his website today, and you will see the following… 3000+ happy clients 10 years experience 0% bullshit 100% client satisfaction Not to mention the high-end, beautifully lit and varied headshots. Interestingly, his pricing is lower today… and, you get more time allocated for your headshot photography sessions. I asked this talented photographer and long-term business operator back onto the podcast… to hear an honest update on how things have played out over the last 10 years in business. The ups and downs, the wins and losses and most of all, the lessons he's learned to help you stick at it and grow your business successfully and, ideally, by avoiding a few mistakes along the way. Here's some more of what we covered in the interview: Fulfilment Over Regret: Chris leaves law for a rewarding photography career Find Your True Calling by discovering how photography became more fulfilling than law for Chris Invest in Growth by learning from a decade of ups and downs Navigate Industry Changes by adapting to AI impacts in headshot photography Achieve a Six-Figure Income by thriving in headshot photography despite AI threats Be Prepared for Change, with Chris ready to pivot if AI takes over Authenticity Over Automation shows the limits of AI in capturing genuine family portraits Remember that Human Touch Matters, with real connections being vital in fitness photography Simplifying Pricing with Chris' approach to clear, straightforward pricing Easy Booking through simplified pricing for ease and clarity Increased Demand by raising prices to match high demand and success Raise Prices with Confidence through Chris' busy schedule leading to higher pricing Continuous Improvement with yearly enhancement of photography skills and sales techniques High Standards by delivering top-notch images for repeat clients Boosting Sales with effective headshot pricing strategies Strategic Offers through limited-time deals increasing headshot purchases Embrace Client Feedback with open communication for successful shoots Client Collaboration by working together for better outcomes Harness the Word-of-Mouth Power through Chris' marketing success via client recommendations Instagram Wins by leveraging personal and professional content for business growth Authentic Engagement through connecting with clients via a genuine social media presence Enjoy Fun and Relaxed Shoots by creating a comfortable and enjoyable atmosphere for clients Offer Unique Services to stand out by tailoring services to client needs Optimise Online Presence with a contemporary website, enhancing Chris' professional image High Praise through consistent quality, earning a stellar reputation Thoughtful Gestures with acts of kindness like discounts and free headshots Mentorship's Role in growth through learning from industry experts like Peter Hurley Embrace Critique through self-acceptance and critical thinking as keys to growth What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. I think anybody who's in this business full-time will know this already, but like, you've got to be open to the negative criticism, because that's where you learn the stuff. – Chris Gillett You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. Wealthy people are used to hiring and relying on experts, and they want you to be in charge. – Chris Gillett In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Chris shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. I can be picky and and so I found that the more specific I am about who I am, what I do, who I do it for, why I do it, it's kind of unintuitive, because you think, well, if I cast a bigger net, I'll get more stuff. And it's kind of the opposite. I guess the net has a lot of holes in it, because you want to like a spear and go, ‘nope, that one.' ‘I don't want that one.' ‘I don't want that one.' It gets me better clients. It gets me clients, and I've just done a better job of that as I've grown over the last 10 years. – Chris Gillett If you have any questions I missed or a specific question you’d like to ask Chris, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. I want to be an individual that sticks out from everybody else. I want to enjoy it and have fun. And then the other part of it is, I know there's a lot of ways to get people to perform in front of the camera, but one of the things I like to do is just to kind of create a fun atmosphere. – Chris Gillett If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google. You can leave some honest feedback and a rating, which will help both me and the show. I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. There are so few things that are heirlooms and photographs are that. – Ashley Kaplan Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Links to people, places and things mentioned in this episode: Chris Gillett Website PBX158 Episode: Chris Gillett – From Lawyer to Full Time Headshot Photographer Chris Gillett on Instagram Chris Gillett on Facebook Episode 463: Jon Meadows – LinkedIn mining for more fantastic photography clients Episode 362: Tony Taafe – Build a profitable headshot photography business by allowing clients to spend more Episode 145: Peter Hurley – How To Survive and Thrive as a Headshot Photographer Episode 268: Alex Vita – Everything you need for a successful photography website Thank you! Thanks again for listening and to Chris for coming back on and sharing his candid thoughts, ideas and experience on creating a long term and successful headshot photography business by continually learning, upskilling and adapting with the times. You know you're getting good at something when you start to get really critical of yourself and you don't mind. – Chris Gillett That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 573: Chris Gillett – How to build and run a successful long term headshot photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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Jun 30, 2024 • 0sec

572: Ashley Kaplan – From $20k to $200k a blueprint for explosive photography business growth

Premium Members, click here to access this interview in the premium area Ashley Kaplan of www.ashleykaplanphotography.com is a San Francisco, Californian-based family photographer, mentor, and educator. She told me about her passion for intentionally incorporating location into portrait photography to add more meaning, memory, and belonging to her work, which she said leads to a higher-end offering for clients. She's been in business for almost 8 years, is booked out nearly year-round, and is becoming known for her environmental portraits. I always become a little wary when I hear the terms educator and mentor being used when it comes to interview guests so I asked a few more questions to get a better idea if she'd make a great guest for you. I learned that 90% of her income comes from photography clients and 10% from education. Her revenue from photography is over $200k, her work is gorgeous, and her portrait photography pricing starts at over $1500. In this interview, Ashley shares a blueprint for explosive photography business growth and how she went from 20k to $200k in quick time. Here's some more of what we covered in the interview: From Hobbyist to Pro: Ashley’s Journey to Photography Success Invest in Growth: The Impact of Business Classes on Photography Ventures Capture the Moment: Why Meaningful Locations Matter in Photography Balancing Education and Bookings: Ashley’s Photography Mastery Elevate Your Craft: Creating High-End Portraits with Thoughtful Backdrops Ashley’s Passion for Location-Integrated Portrait Photography Launching a Photography Business as a Stay-at-Home Mom: Ashley's Success Story From $20k to $200k: How Business Coaching Transformed Ashley’s Photography Business Thriving Without Paid Marketing: The Power of Word-of-Mouth Referrals Unique Offerings and Quality Work: Ashley’s Secret to a Full Schedule Relying on Referrals: Building a Photography Business Without Incentives Breaking Records: How Ashley Earned $50,000 in One Week Boost Your Bookings: Upselling Tips from Ashley’s Photography Business Streamline Your Workflow: Automated Invoicing and Contracts with Honey Book The Value of Photos: Ashley’s Near-Miss Wildfire Experience Balancing Work and Family: Tips for Avoiding Missing Key Moments The Benefits of Business Coaching and Branding for Photographers Focus on Environment: Ashley’s Journey to Mastering Environmental Portraits Defining Environmental Portraits: Capturing Interaction in Photography Prioritizing Client Preferences: Ashley’s Approach to Emotional Photo Shoots Navigating Rescheduling Policies and Fees in Photography The Importance of Setting Rescheduling Fees for Your Photography Business Educating Clients: Rights, Responsibilities, and Boundaries in Photography Enhancing Family Photos with Meaningful Locations Automated Payments: Simplifying the Booking Process for Clients All-Inclusive Photography Packages: From Editing to Social Media Shares Timely Deliveries: Finalized Galleries and Client Feedback Processes Master Environmental Portraits: Join Ash’s ‘Sense of Place’ Photography Course Course Insights: Location Scouting, Lighting, and Local Business Connections Common Mistakes in Environmental Portraits and How to Avoid Them Creating Stories Through Framing and Negative Space in Photography What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. I decided to become a stay-at-home mom and run a photography business just as a side hustle to earn money. – Ashley Kaplan You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Ashley shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. I'm a big believer that you like invest in people that support you to run the things that are not in your zone of genius and you stay in your lane in your zone of genius and it helps me actually make more money by paying people to do things that I don't love and don't do well. – Ashley Kaplan If you have any questions I missed or a specific question you’d like to ask Ashley, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. PhotoBizX Premium Membership Special — LAST CHANCE TODAY! It's rare to see a special price for the Premium Membership, but there's one available for you until Sunday, June 30th 2024. Why the special? Because it's holiday time (I'm off to France) and there's no better reason to celebrate! The 12-Month Premium Membership – is normally $200… NOW $120… https://photobizx.com/holidayspecial This is the cheapest you'll ever see the 12-month membership. SPECIAL BONUS FOR EXISTING MEMBERS If you've made a membership payment this month already and want this deal, I'll refund this month's payment for you. For me to process the refund, you'll need to email me your PayPal email address, which may be different to your regular email address. Make sure you join first, then cancel your existing payments. This way, your Premium RSS Feed URL stays the same. NOTE: If you are already on the special price from last year, there's no need for you to do anything. Your existing membership will automatically renew at the special price. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. If a terrible situation happen and my home burnt down, what are the things that truly matter besides my people? And photographs and albums are that for a lot of people and it's one of the only things we invest in that our children's children's children will have. – Ashley Kaplan If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google. You can leave some honest feedback and a rating, which will help both me and the show. I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. There are so few things that are heirlooms and photographs are that. – Ashley Kaplan Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Here's the latest review: ★★★★★ Essential listening for professional photographers Via Apple Podcasts by Los Angeles Family Photographer Sarah Sido, in the USA on June 25th, 2024. This review is long overdue! There is no other podcast that has been as important and impactful to my business growth. Andrew is a fantastic interviewer who always gets the most helpful information from his guests. Instead of vague concepts, he really pushes for real numbers and specific strategies. The only thing left for you is to make sure you implement the strategies that resonate with you. But what really separates this podcast from so many others is the community that comes with the premium membership and Andrew himself. I don’t know how he does it, but somehow Andrew finds time to respond in detail to any questions or requests for feedback in the FB group. And I don’t mean quick lines of encouragement, he gives real, thought through, helpful feedback. I’m consistently blown away. Definitely try out the premium version. So worth it! ★★★★★ This is priceless! Via email from Adelaide pet photographer, Tanya Simmonds, in Australia on June 28th, 2024. Hi Andrew, Thanks for letting me know. I have to admit, a few times I have contemplated leaving the membership to save some money, but I wanted you to know that the reason I stay is that you have created such a lovely, nurturing and safe haven for photographers where I feel very supported, that I just have to stay. Thank you for bringing together such a lovely and positive group of people! This is priceless! Warmest regards, Tanya THE BE INSPIRED JOURNAL – The Ultimate Mindset & Morning Ritual Journal for Business Owners Photography business and mindset coach Johl Dunn has finally released his journal for photographers! Why You’ll Love It: Daily Prompts: Simple questions to help you stay aligned and focused. Track Your Progress: Monitor your days, weeks, and months all in one place. Cultivate Habits: Consistent use realigns your thought patterns positively. What’s Inside? Morning Routine: Reflect, plan, and set your intentions for the day. Night Routine: Dive into gratitude, track your energy, and end your day positively. Weekly Winning Habits: Track the habits that feed your energy and connect you to your goals. For more details and to order yours, head to: https://photobizx.com/beinspired Links to people, places and things mentioned in this episode: A Sense of Place – Learning to Intentionally Incorporate Location To Enhance & Elevate Storytelling Course Ashley Kaplan Website Ashley Kaplan on Facebook Ashley Kaplan on Instagram With environmental portraits, composition is paramount. People can get really lost in the image if you are not very intentional about where you are placing them and how you're composing the image and how you're cropping it. And so sometimes I can show how minor tweaks can really elevate an image quite a bit. – Ashley Kaplan Thank you! Thanks again for listening and to Ashley for coming on and sharing her thoughts, ideas and experience on creating backlinks for a successful and fast-growing photography business based around gorgeous environmental family portraits. That really impacts me in what I deliver to clients knowing that sometimes we have these pressures on ourselves in the moment but you're not my only client. Your great great grandkids are also clients that I think about and that's why I'm all inclusive because I want all of those pictures, the full story. – Ashley Kaplan That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 572: Ashley Kaplan – From $20k to $200k a blueprint for explosive photography business growth appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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Jun 23, 2024 • 49min

571: Kari Bjorn – Double your wedding photography income with SEO

Premium Members, click here to access this interview in the premium area Kari Bjorn of www.karibjorn.com is an Icelandic wedding and elopement photographer based in Connecticut in the USA, where he also photographs weddings. We chatted recently, and he told me he'd love to share what he's learned in the past 2.5 years while optimising his website and SEO for my own business. As a bit of a backstory, three years ago, he moved with his family from New York to Arkansas—about 2000km away—which meant he lost all of his corporate contacts and wedding referrals. And he just moved again! He had to start from scratch as most weddings had been booked via referrals. He invested heavily in SEO in 2021 and nearly doubled his income between 2022 and 2023. He also started booking destination elopements in Iceland. His website looks great, and everything he's written has been written for the couples he's looking to attract. His photography is colourful and vibrant. In this interview, Kari shares how he doubled his wedding photography income with SEO backlinks and how you can do the same for your website. Here's some more of what we covered in the interview: How Kari doubled his income in 2021 through SEO optimisation. With 15 years of photography experience and nearly 4 years photographing weddings, Kari aims to focus on elopements in Iceland to save on expensive holidays. Why his SEO strategy targets the local Icelandic market, even though it's easier to rank for local wedding photography in Connecticut. Ranking for destination wedding photography terms is challenging, but Kari prefers SEO and organic Google search over Google Ads for cost-effectiveness. Focusing on transactional keywords like “Iceland elopement photographer” is more effective than generic content about locations. Having experience shooting in specific locations can significantly help in ranking for elopement photography clients. Kari created a separate page on his website for Iceland weddings, using links and photos to support the content. SEO results took months but benefited from the main website's domain authority. Quality backlinks from high-authority websites are crucial for SEO. Avoid buying backlinks from controversial sites, as they can harm rankings. Leveraging smaller wedding blogs and getting featured in high-authority publications can boost SEO. Kari pitched to 50 tour agencies in Iceland, securing 3 backlinks from blog posts on their websites. Each post had its own landing page, enhancing link juice. Using descriptive anchor text is vital for SEO, helping target specific search terms effectively. Maintaining consistent branding and using proper anchor text links on the website are essential for SEO success. Nofollow links, while ignored by Google, can still benefit SEO. Facebook and Instagram pages can appear in Google search results due to SEO optimisation, with relevant hashtags increasing visibility on Instagram. It's crucial to remove or disavow bad, spammy backlinks using Google Search Console to maintain a healthy SEO profile. What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. Outranking local photographers for destination weddings is pretty difficult. But it doesn't mean that it's not worth it. Because weddings and elopements is such a high ticket item, that it's not the same as searching for something like best Mexican restaurant for lunch, or some people are just going to click on the first point two or three results. – Kari Bjorn You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Kari shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. It helps when your domain has reasonable authority already with Google. So if you have a lot of backlinks pointing to your domain, it helps make the switch. – Kari Bjorn If you have any questions I missed or a specific question you’d like to ask Kari, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. PhotoBizX Premium Membership Special! It's rare to see a special price for the Premium Membership, but there's one available for you until Sunday, June 30th 2024. Why the special? Because it's holiday time (I'm off to France) and there's no better reason to celebrate! The 12-Month Premium Membership – is normally $200… NOW $120… https://photobizx.com/holidayspecial This is the cheapest you'll ever see the 12-month membership. SPECIAL BONUS FOR EXISTING MEMBERS If you've made a membership payment this month already and want this deal, I'll refund this month's payment for you. For me to process the refund, you'll need to email me your PayPal email address, which may be different to your regular email address. Make sure you join first, then cancel your existing payments. This way, your Premium RSS Feed URL stays the same. NOTE: If you are already on the special price from last year, there's no need for you to do anything. Your existing membership will automatically renew at the special price. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. Definitely stay away from anything that is too good to be true in the backlink world. – Kari Bjorn If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google. You can leave some honest feedback and a rating, which will help both me and the show. I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Links to people, places and things mentioned in this episode: Kari Bjorn – Iceland Elopement and Wedding Photography Kari Bjorn on Instagram Kari Bjorn on Facebook Thank you! Thanks again for listening and to Kari for coming on and sharing his thoughts, ideas and experience on creating backlinks to boost your SEO and get booked for the type of photography and locations you want to be booked for. When it comes to anchor text, it matters that you have a lot of anchor text links that are your brand name, or kind of a variation, exactly, as you mentioned, on what you do and where you do it. – Kari Bjorn That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 571: Kari Bjorn – Double your wedding photography income with SEO appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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Jun 17, 2024 • 38min

570: Kim Jongen – Mother Puppers… The power of unique branding and original marketing ideas

Premium Members, click here to access this interview in the premium area Kim Jongen of www.motherpuppers.nl is today's special guest. She popped up on my radar after leaving a Google review for the PhotoBizX podcast. As usual, I jumped over to check out the reviewer's website and was blown away! Her dog photographs popped off the screen and were so much fun. Photographed in the studio, the dogs have fantastic expressions on their faces and are framed against beautifully bright and coloured backgrounds. She has over 30 different coloured backgrounds to choose from! I learned that her business, Motherpuppers, has only been operating for two years and is doing very well. She is booked out with three-month lead times and photographs 4-5 sessions per week! She believes business has been busy from the start because her style or concept had not been seen in the Netherlands. Most of her bookings came via Instagram after she created an account for her dog and asked for referrals from dog owners interested in photographs like the ones she created. She also told me that as happy as she is to come on the podcast, it's on the proviso that we're ok with not perfect English. It was a resounding yes from me, and I know you'll feel the same after seeing her work and hearing what she has to share. In this interview, learn and be inspired by the power of unique branding and original marketing ideas. Here's some more of what we covered in the interview: Kim’s dog photography business is a hit. It offers over 30 coloured background options and maintains a 3-month booking lead time, which clearly shows how popular and in-demand the business is. Kim's journey is truly inspiring. After 17 years as a butcher and another 17 years in dancing, Kim switched to full-time photography without prior experience. It’s a great example of how successful career changes can be. Starting with basic equipment, Kim began attracting clients by photographing their dogs and posting pictures on Instagram. As the business grew, so did the quality of the equipment, showing an organic growth strategy that works. Kim officially started the photography business last year, two years after starting. Their employer was supportive during the transition to full-time photography, highlighting how important external support can be. Now, Kim handles 4-5 clients weekly, indicating a steady and reliable client base. Even though it was scary, Kim has gradually raised prices, a necessary move for business growth and sustainability. Kim is incredibly dedicated to client satisfaction, often working late to accommodate their needs and prioritising them over personal time. Instagram plays a big role in bookings, with reels and posts drawing a significant following, especially from Dutch clients. This shows the power of effective social media marketing. Creating reels used to take a lot of time, but Kim has streamlined the process, making content creation much more efficient. Engaging with comments and messages on Instagram and TikTok is key to building strong client relationships and ensuring client retention. About 60% of Kim's clients come from Instagram, while 40% find them through Google ads. Impressively, Kim learned how to use Google ads by watching YouTube videos, showcasing a diverse approach to client acquisition. Outsourcing has been a bit of a struggle for Kim, who wants to find someone who can execute their vision accurately. This is crucial for maintaining quality. Having a professional website is essential for credibility and building client trust. Kim prefers to handle booking inquiries over the phone rather than email, which helps foster more personal connections. When discussing bookings, Kim covers details, deposits, and cancellations and advises on colour choices and shoot preparation, ensuring the best results for clients. Offering a variety of background colours for dog photoshoots gives clients plenty of choices. Clients can be in the photos, although most prefer not to. This highlights their preferences. A typical session costs 300-320 Euros, which includes 10 retouched digital images, offering great value for money. Referral marketing and coaching other photographers are strategies Kim uses to grow the business. The “Ugliest Dog” contest was a brilliant marketing idea that gained significant media coverage. This contest was even featured on TV in the Netherlands, showcasing the impact of unique and original marketing ideas. The business name “Mother Puppers Studio” has a great story behind it, emphasizing the importance of a memorable brand identity. What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. Make captions…You need to keep it simple, and automatically you want to think very deep about things but you don't have to. Just keep it simple and act like a child who read the captions and that's, I think, the trick to get views on reels. – Kim Jongen You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Kim shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. Eventually, I want people to see my work not only from the Netherlands but from other countries too. – Kim Jongen If you have any questions I missed or a specific question you’d like to ask Kim, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. When I try to learn something, I watch YouTube videos. You can learn antyhing you want. You just need to look for the right thing. – Kim Jongen If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google. You can leave some honest feedback and a rating, which will help both me and the show. I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Links to people, places and things mentioned in this episode: Mother Puppers Website Mother Puppers on Instagram Mother Puppers Studio on Facebook Episode 563: Julia Semak – How to find the best photo retoucher for your photography business Thank you! Thanks again for listening and to Kim for coming on and sharing so many incredible details about her successful business, the marketing she does and how the power of unique branding and original marketing ideas have led to fast growth and success as a pet photographer. That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 570: Kim Jongen – Mother Puppers… The power of unique branding and original marketing ideas appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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Jun 10, 2024 • 59min

569: Kim Buccheri and Bud Thorpe – Unlocking the secrets to high sales in your photography business

Premium Members, click here to access this interview in the premium area Kim Buccheri and Bud Thorpe of www.kimberlysarahphotography.com say on their website… We are artists who specialise in pet photography. Scroll down their home page to see images of beautiful wall art in people's homes. The whole process is laid out a little further: design consult, studio portrait session, ordering session and artwork delivery. A little more scrolling and you learn their Gallery is Open to the Public and looks stunning. This interview came about through an email exchange, during which I learned that their studio has low volume and high sales. They only see a small number of clients per month. And they are strictly pet photographers. The sales average is $8,500 with multiple $15K or more sales. And yes, they get plenty of “I’m not interested, or, you’re just too expensive.” comments when talking with potential clients. In this interview, learn how to unlock the secrets to high sales in your photography business. Here's some more of what we covered in the interview: Kim and Bud focus on quality over quantity, achieving an average sale of $8,500 with multiple sales exceeding $15,000. They maintain strong sales averages by effectively addressing and overcoming pricing objections despite being strictly pet photographers. Delivering high-quality service and an exceptional client experience is their top priority. Their reputation attracts clients from local and distant areas, some of whom travel up to three hours to reach them. Since 2016, they have maintained high pricing, with a minimum commission of $1,500, excluding the session fee. Confidence in their skills, client interactions, and periodic price increases have fuelled their business growth. Their gallery is a powerful marketing tool, attracting clients who know their pricing and quality standards. Hosting events in their gallery space, partnering with organisations, and running campaigns help them attract potential clients. Positive word-of-mouth referrals lead to repeat customers and increased spending from existing clients. Guiding clients through a three-step process, they focus on rapport building and understanding client needs without disclosing pricing upfront. Clients feel fully involved and valued, resulting in high average spending per client. Pricing pushback or client rejections are seen as learning opportunities, with calls recorded and analysed to improve their approach. Maintaining a calm and engaging phone persona helps build client trust and rapport. They are selective about clients, ensuring alignment with their business model and values. Constantly seeking ways to improve processes and client interactions, they use recorded calls for learning and refinement. Utilising CRM for thorough notes and personalised follow-up emails and texts, they showcase value and stories. Clients meet both photographers during sessions, ensuring comfort for pets and a cohesive experience. Tailored portraits are discussed during design consultations with a focus on personal connection. Their dual-purpose gallery/studio transitions seamlessly between functions. During sales sessions, meetings are conducted in a cosy, well-equipped environment with specialised beverages and snacks. ProSelect software showcases images in clients' homes for better visualisation. They offer single-piece, custom-sized wall art to clients. Clients can view rough edits for better visualisation. A diverse collection of props is utilised to create personalised scenes. Both photographers are present during sales sessions, providing comprehensive support. They prioritise selling larger pieces first, creating a pathway for clients to access smaller items. Prices are discussed during the design consultation to avoid surprises. They provide time and space for clients to discuss purchases privately if needed, minimising buyer's remorse. Despite running a successful business, Kim and Bud prioritise time for travel, family, and personal interests. What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. Interestingly, you cannot correlate client income or their pretty house or car. It absolutely, positively does not correlate with photography sales. People love what they love. – Bud Thorpe You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. You have to have something that people can spend their money on. Pricing is key to all of this, because it allows the client to spend. – Kimberly Buccheri Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Kim and Bud shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. When do you want to hear ‘no'? You want to hear ‘no' early, so that you're not wasting their time and yes, yours. – Bud Thorpe If you have any questions I missed or a specific question, you’d like to ask Kim and Bud, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. If it sounds like it's a miracle, it's not. It's hard work. And there's only so many hours in a day. And bear in mind how many times Kim has to hear no, on that initial phone call to get a yes. You have to be willing to take the hit to your artistic ego every time someone says no, because they're going to hear that a lot. – Bud Thorpe If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Links to people, places and things mentioned in this episode: Kimberley Sarah Photography Website Kimberley Sarah Photography on Instagram Kimberley Sarah Photography on Facebook Kimberly Sarah Photography on YouTube The Dog Art Gallery Website Hey Winston Website Bud Thorpe Website The Master Lighting Course Thank you! Thanks again for listening and for Kim and Bud for coming on and sharing so many incredible details about their successful business and how they put in the work to find and create the amazing clients they have who are willing and happy to invest as much as they do in photography and wall art. We want them to be happy with the purchase that they did make. I don't ever want to take money away from someone that isn't willing to give it to me. – Kimberly Buccheri That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 569: Kim Buccheri and Bud Thorpe – Unlocking the secrets to high sales in your photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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Jun 2, 2024 • 47min

568: Sarah Perez – Diversifying your income and relocating your photography business successfully

Premium Members, click here to access this interview in the premium area Sarah Perez of  www.sfbrandco.com is a USA-based mum who runs a successful Brand Strategy and Web Design business that provides Brand Photography, Drone photography and video, plus headshots for her clients. She previously ran a family photography turned branding photography business AND owned a small portrait studio in New York. In addition to the business side of things, she's homeschooling four kids and is a military spouse who frequently moves around the country. Sarah's business breakdown regarding income is as follows: Photography – 34% Brand Strategy – 33% Web Design – 33% While chatting before recording, I learnt that she finds most of her clients organically—at local playgrounds, of all places! In this interview, learn how to diversify your income, relocate your photography business painlessly and have time for family first. Here's some more of what we covered in the interview: Thriving on Challenges: Embracing the unique challenges of moving and starting over, finding inspiration in new communities and fresh perspectives. Turning Unused Resources into Profits: Launching a mobile headshot service for busy professionals, maximizing resources. Building Trust with Authenticity: Sarah incorporates faith into her marketing and branding work, attracting clients who appreciate her genuineness and respect her beliefs. Balancing Family and Business: Prioritising a family's well-being, scaling back when needed and openly communicating with clients when faced with unexpected situations. Building a Strong Network: Actively network at events, carrying business cards and offering services to build valuable connections. Client-Centric Sales: Sarah prioritises genuine connections and personalised proposals over a one-size-fits-all approach, ensuring her services perfectly meet each client's needs. Planning for Smooth Transitions: When relocating, keep existing clients informed and plan ahead to minimise disruption. Time Management is Key: Time-tracking software helps you stay organized and focused, prioritise tasks, and minimise distractions. Quality Over Quantity: Prioritising quality work and client satisfaction over client overload, aiming for a manageable number of clients at a time. Finding Your Flow: Sarah thrives when “in the zone,” focusing on delivering exceptional client results. Building a Sustainable Business: Emphasising the importance of organic growth, prioritising building genuine connections and clear communication over aggressive marketing tactics. What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. This is how I think in person marketing works. This is how networking works. If you realize that you're okay with me, Sarah the person, because we met at a networking event or just out in public, then you go to my website, you're just learning more about something you already like. – Sarah Perez You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. As far as growing my business, I utilise a waitlist because I want to make sure that my business serves my family and not the other way around. I never want to say no to my children in order to serve my business. So I make sure that I have enough time to do everything I want to do for my family. And then my business fills in the gaps. – Sarah Perez Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Sarah shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. I'm just driven and I enjoy it. I love to watch people thrive in what they do. So like these small businesses that I work with, I don't know. I derive so much pleasure and satisfaction from helping them do what they do, but do it better. – Sarah Perez If you have any questions I missed or a specific question you’d like to ask Sarah, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. I'm never selling anyone anything they don't need. So that, I think, provides the backbone of my confidence and the proposals I write for people. – Sarah Perez If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Links to people, places and things mentioned in this episode: Sarah Perez Website Sarah Perez on Instagram Sarah Perez on Facebook Elorus – Time Tracker Episode 421: Phillip Blume – The step by step process for profitable mini sessions Episode 230: Chris Scott – How To Simply Sell More Photography Wall Art Episode 245: Julie Christie – Make More Money in Your Off Season with Photography Classes Episode 318: Chris Scott – In person photography sales made easy and profitable Episode 370: Julie Christie – How to use an email autoresponder series in your photography business Thank you! Thanks again for listening and for Sarah for coming on and sharing the story about how his photography and passion for business and entrepreneurship led to a company servicing photographers shooting in cold and crazy climates by producing photography-specific gloves. Priorities drive my life. If my business starts to take away from my quality of life, I don't enjoy my business. – Sarah Perez That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 568: Sarah Perez – Diversifying your income and relocating your photography business successfully appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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May 27, 2024 • 0sec

567: Carl van den Boom – From photography to a photography glove business

Premium Members, click here to access this interview in the premium area Carl van den Boom of www.photographygloves.com is featured in this episode — an interview that wasn't going to happen — I wasn't sure it would be a good fit for you. I received the intro letter from Carl's good buddy, Lukas. He wrote… I'm Lukas from Vallerret Photography Gloves. I'm reaching out to ask how you'd feel about interviewing our founder and my good friend Carl. After leaving New Zealand to chase the snow in Austria, he never returned. And that's where we met. We spent time snowboarding and photographing some pro snowboarders. After that, mushing dogs in Sweden and Alaska, running a bike rental business in Denmark, and some other ventures. Carl finally found the niche where he could combine all his passions (winter, photography, entrepreneurship, fun) into one: Photography Gloves. I replied to Lukas with… Hi Lukas — Thanks for your interest and background story – the gloves look great. PhotoBizX is focused on the business side of photography, not shooting. Wishing you every success with your outreach. Lukas came back with… Sorry if this didn't come across well in my email, but this is exactly why we wrote to you. Carl is a photographer and has made good money with real estate photography and other genres, BUT wanted to escape the “daily grind” of looking for customers. We thought that might be interesting for your audience. Okay, so that piqued my interest, and I hope you're keen to hear more, too. In this interview, Carl shares how his photography passion and entrepreneurship led to a photography glove business. Here's some more of what we covered in the interview: Learn how to blend creativity with entrepreneurship to build a successful business in the photography industry Carl's journey sheds light on the path from hobby to profitable venture Gain insights from a real entrepreneur's experience, turning passion into profit Discover how collaboration can enhance business growth and reach a global audience Learn how to leverage your hobby to create supplementary income and fuel your passions Understand how to spot market opportunities and turn them into successful business ventures Gain motivation and strategies for overcoming obstacles to launch your own successful business Discover the secrets behind Carl's success in creating niche products for photographers, meeting market demand, and scaling production Learn how to identify market needs, test product ideas, and scale your business effectively Understand how to launch and grow a business on a shoestring budget while ensuring product quality and competitiveness Discover strategies for expanding your business network, sharing ideas, and increasing sales through trusted platforms Learn how to create engaging content and leverage influencer partnerships to increase brand visibility and sales Discover strategies for managing the demands of entrepreneurship while maintaining personal well-being and enjoyment Learn actionable strategies for launching, designing, and marketing your products or services in the photography industry Carl's first glove product images that he drew/Photoshop'd when he first started – as discussed in the interview. What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. Just don't be afraid of sharing your ideas with people. – Carl van den Boom You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. We were so niche, and it's a lot of work to do this lifestyle business. That and we're such a small fry, they're not going to come in and put all the time and effort in to take our small piece of the markets. – Carl van den Boom Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Carl shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. With a small team, we can achieve quite a bit. – Carl van den Boom If you have any questions I missed or a specific question you’d like to ask Carl, or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. Don't be afraid of sales, and then start building an email list and working on those funnels. – Carl van den Boom If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. Just try and grow an email list. And then you've got someone to talk to and someone to sell to when you bring out a new product. – Carl van den Boom Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Here is the latest review… ★★★★★ Wish I had done the premium sooner! Via Google reviews by DMV Photographer Stir Greer in the USA on May 21st, 2024. Andrew curates an impressive collection of interviews—there is always something I can take away and use in my own business! Love your Podcast, and wish I had done the premium sooner! ???? Thank you Andrew!   Links to people, places and things mentioned in this episode: Photography Gloves Website Vallerret Photography Gloves on Instagram Vallerret Photography Gloves on YouTube Episode 368: Joshua Holko – Building a successful photography business with wildlife photo expeditions Thank you! Thanks again for listening and for passport Carl for coming on and sharing the story about how his photography and passion for business and entrepreneurship led to a company servicing photographers shooting in cold and crazy climates by producing photography-specific gloves. When I was trying to hustle and grind my way through, that's when I felt the worst because no one is lifting up my load, it's only me. So, if I'm off having fun, the work stopped being done. But then, you know, we brought on someone for the marketing team, and then all of a sudden, all the social media was being catered for. I didn't have to worry about that, too. I could then have a little more freedom. – Carl van den Boom That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 567: Carl van den Boom – From photography to a photography glove business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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May 19, 2024 • 43min

566: Sarah Jamieson – Passport photos as a well paying lead generator for any photography business

Premium Members, click here to access this interview in the premium area Sarah Jamieson of www.pictorialphotography.co.uk photographs a genre never discussed on the podcast! Passport Photos. We were exchanging emails, and Sarah told me… I know a lot of photographers who shrink back in horror when I say I do passport and visa photos. They don't think it's worth their time and effort, but I think it's great. I've been doing it for over 10 years; it's all automated, consistent income (covering all my studio bills and rent), and easily the most profitable service I offer. Families who have never stepped foot in my studio find their way through passport and visa photos. They see the art on the walls, we chat, and voila! The know, like, and trust factor kicks in. They join the mailing list and often book full sessions. It's like the VIP pass to a whole new clientele! Needless to say, I was hooked and wanted to learn more! A couple more emails, and I learned… Her passport photo booking page is discreetly tucked away on her website, accessible only to those seeking the service through Google or local word of mouth. Thanks to scheduling software on her website, the booking process is streamlined. Each passport photo costs £15/20 (around USD$25 and AUD$38), so Sarah's time spent on passport photos works out to £120 per hour. In addition to the financial earnings, she's found a huge side benefit in connecting with so many people in person. For this reason, she does the passport photos herself. Here's some more of what we covered in the interview: Automated Bookings for Steady Income: Learn how Sarah uses an automated booking system to maintain a consistent flow of clients for her passport photo business. Expertise in Passport Photo Services: Discover Sarah's successful approach to meeting passport photo requirements in a quaint UK town, catering to diverse local and international clients. Visa Photos for All Occasions: Providing high-quality visa photos for various purposes, ensuring hassle-free travel arrangements for clients, whether they're on holiday or working abroad. Better Experience, Superior Quality: Understand why clients choose Sarah for passport photos, appreciating the convenience and top-notch quality they offer compared to other options. Financial Sustainability and Growth: How Sarah turned passport photography from a side hustle into a thriving business, covering studio expenses and expanding operations over time. Precision Printing Techniques: Learn about Sarah's printing process using dye sublimation technology, ensuring glossy, professional passport photos every time. Transparent Pricing and Client Conversion: Discover how Sarah sets transparent prices and converts passport photo clients into long-term photography customers through personalised service and incentives. Strategic SEO: Gain insights into Sarah's SEO strategies for increased visibility and explore additional revenue streams. Marketing Mastery and Client Engagement: Dive into Sarah's marketing strategies, including email campaigns and personalised client interactions, to boost bookings and foster strong relationships. Tailored Services and Profitable Pricing: Understand how Sarah tailors photography sessions to client needs, offering services with high-profit margins and exceptional value. Navigating Unique Business Challenges: Learn from Sarah's experiences navigating the challenges of running a photography business in a small UK town near the Scottish border. Grant Opportunities for Creative Projects: Explore how Sarah leveraged her passport photo business experience to secure grants for personal photography projects, enhancing her creative pursuits. AI-Assisted Grant Application Success: Discover how to successfully apply for a grant to fund a dog photography exhibition by leveraging AI. What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. My main clients that come in for passport photos are the ones that know that it's not easy in a photo booth — for example, newborn babies. I get loads of people bringing in newborns, people in wheelchairs, people with things like a lazy eye, who know that might not just be straightforward, and elderly people. – Sarah Jamieson You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. There's not enough passport photography work at that price to pay my wages as well. So I do use the income from that to cover the studio expenses. So the rain, the electric, the water bill, and it covers a bit more than that. – Sarah Jamieson Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Sarah shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. In my life, it's better to be shooting pictures, and not because I get something out of it either. I love taking pictures. I love doing the actual job. – Mark Maryanovich If you have any questions I missed or a specific question you’d like to ask Sarah or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. Things change in business too. It seems to be the vibe just now that everyone's having branding photos done. And that's the nice thing about being a multiservice photographer is that it's fluid and it changes all the time. – Sarah Jamieson If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ LAST CHANCE TO REGISTER AND SAVE! Mastering Lead Magnets, Copywriting & Newsletters with AI. If you're tired of spending hours on social media to attract clients only to see minimal results. Or you're ready to break free from the content creation grind and focus on other things. Good news! Brianna's training will be a game-changer for you. All the details are here –>> ​ https://learn.photobizx.com/ai-marketing-part-2-registration/   Here's what you'll learn…   Turn Interest into Action: Discover the secrets of high-converting lead magnets that solve your ideal client's biggest problems.   The Power of Words: Craft copy that hooks, inspires, and drives your audience to take action.   Build a Loyal Following: Learn how to nurture relationships and grow a devoted fan base with captivating email newsletters.   BONUS: Continue your AI mastery with even more of Brianna's done-for-you AI prompts, ensuring you'll never run out of lead-generating ideas.   The live training is Thursday, May 23rd 2024 @ 7:00am Sydney local time. Your local time is here. Cost is $197 and doubles after the live training.  Early bird bonuses… $100 off any other existing PBX Course. AND, 20 done-for-you AI prompts for instant content creation, social media strategy, lead magnets, sales blueprint, & more! All the details are here: https://photobizx.com/ai2 The future of photography marketing is here. Master AI before it all gets too hard. Links to people, places and things mentioned in this episode: Sarah Jamieson Website Passport, Visa and ID Photography Passport Photography Course Sarah Jamieson on Facebook Sarah Jamieson on Instagram Sarah Jamieson on Linkedin The Photographers Voice Membership Episode 245: Julie Christie – Make More Money in Your Off Season with Photography Classes Episode 370: Julie Christie – How to use an email autoresponder series in your photography business Thank you! Thanks again for listening and for passport photo expert Sarah for coming on and sharing her thoughts, ideas and advice for anyone interested in offering passport photos as a service to their existing business to help attract more high-paying clients for regular photography sessions like portraits, branding and commercial photography work. So when I started, I used to use a scalpel and a ruler and I thought you know, I'm doing so many of these, I'm going to take my finger off one day, and then have a bloodbath. So I found that you can actually buy a die cutter… So I've got three different die cuts. And those cover everything that I need. – Sarah Jamieson That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 566: Sarah Jamieson – Passport photos as a well paying lead generator for any photography business appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.
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May 13, 2024 • 44min

565: Mark Maryanovich and Natasha Martinez – Photography business success in and out of the music industry

Premium Members, click here to access this interview in the premium area Mark Maryanovich and Natasha Martinez of www.markmaryanovich.com appeared on my radar for this interview following an email I received… I represent Award-winning Photographer Mark Maryanovich. We recently wrote a book called Photography Business Basics: 10 Years of Photography Business Knowledge in 10 Short Chapters. As two real-world Photography business entrepreneurs who’ve struggled and learned (sometimes the hard way) how to go from starving artist to savvy businessperson, we wish to help the most people have the greatest success in Photography by avoiding the pitfalls many artists in the business world fall prey to. As good as the email sounded, my sceptical self started checking out Mark's work, which I wasn't familiar with. What I found blew me away. His photos appear on album covers and artwork for companies such as Sony, EMI, and Warner Chappell Music. His commercial clients include Gibson Guitars and Peavey Electronics. His work has been published in Rolling Stone and Billboard magazines, not to mention multiple book covers. I quickly said yes, let's get you and Mark on the podcast and hear your thoughts on photography business success, both in and out of the music industry. Here's some more of what we covered in the interview: Harnessing Partnership Strengths – Discover how a photography business can soar when partners blend their strengths, with one focusing on the art of photography and the other managing the business side, like accounting and marketing. Thriving in the Music Industry as a Photographer: The passion and resilience needed by photographers in the music scene, tackling high expenses and scarce opportunities. Prioritizing Client Relationships – Learn the importance of nurturing lasting connections for repeat business and referrals in the music photography niche. The Power of Visual Branding – Uncover why compelling visuals are critical for musicians in today’s marketplace. Fostering Creative Collaborations – Insights into collaborating with musicians on styling and choosing locations to create striking images. Streamlining Your Editing Workflow – Efficient editing and timely delivery can enhance client satisfaction. Crafting Clear Contracts – The necessity of precise contracts that detail licensing and usage rights before engagements. Managing Income Variability – Tips on budgeting for the ebbs and flows of business income throughout the year. Effective Marketing Strategies – Strategies for showcasing your work brilliantly on your website and boosting your visibility with a robust social media presence. The Art of Networking – Forging valuable industry connections by attending events and mingling with industry insiders. Developing a Standout Portfolio – Guidance on creating a compelling portfolio highlighting your best work and attracting the right clientele. Learning Business Skills – Balancing photography prowess with essential business skills to run a thriving enterprise. Tailoring Pricing and Packages – Customising offerings to meet diverse client needs and expectations. Enhancing Client Retention – Techniques for keeping in touch with clients through thoughtful communication and memorable touches. Adapting to Client Needs – Being flexible and well-prepared for varying client preferences and comfort levels, especially when dealing with celebrities. Building Trust and Rapport – The importance of face-to-face meetings in establishing trust and showcasing your experience to prospective clients. What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. 80% of our business is repeat clients, and word of mouth and referrals. And that's really kind of an ideal business model for any photographer just because it's, you know, the client onboarding time, everything just makes it simpler. – Natasha Martinez You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. There's 74 million photographers in the world right now, there's lots of us. So you always have to keep in touch with clients. – Mark Maryanovich Seriously, that's not all. In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Mark and Natasha shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. In my life, it's better to be shooting pictures, and not because I get something out of it too. I love taking pictures. I love doing the actual job. – Mark Maryanovich If you have any questions I missed or a specific question you’d like to ask Mark and Natasha or if you want to say thanks for coming on the show, feel free to add them in the comments area below. iTunes Reviews and Shout-outs I check for any new iTunes or Google reviews each week, and it's always a buzz to receive these… for several reasons. Firstly, it's confirmation that I'm on the right track with the interviews and that they are helping you improve your photography business. That's awesome! Secondly, iTunes and Google are the most significant podcast search engines, and your reviews and ratings help other photographers find PhotoBizX. More listeners mean more interviews and, ultimately, a better show. If you try to make yourself for everyone, you're going to be kind of like, third, fifth, tenth choice, or, you know, for those people, you're not going to get the business. – Matt Badenoch If you have left a review in the past, thank you! If you haven't and you'd like to, head to https://photobizx.com/itunes or https://photobizx.com/google, and you can leave some honest feedback and a rating which will help both me and the show, and I'll be sure to thank you on the show and add a link to your website or blog if you let me know the URL of your website and your name. Alternatively, if you've left a review for PhotoBizX and are looking for more backlinks to help your SEO, leave a review for the new Photography Xperiment Podcast. Email me your keywords or phrases and where you'd like me to link them. Only be showing your website for the work you want to get. There's no sense in showing people a bunch of beautiful flowers, a bunch of beautiful buildings, if you're trying to get a headshot job. I mean, you should have different websites for everything you do. – Mark Maryanovich Another great way to get a backlink to your site is to send a video testimonial. It doesn't need to be fancy, and your phone will be perfect. Click record and tell me how PhotoBizX has impacted you and your photography business.​ Don't miss this opportunity to learn from the best!  Shelby over at Shelby Leigh Photography has put together a ripper of a free video training series. We're talking over 20 industry experts – in photography and social media – ready to share their knowledge on: Boosting your bookings: No fluff, just actionable strategies to keep your calendar full. Attracting high-quality leads: Build a client base that values your work. Building unshakeable confidence: Become a self-assured entrepreneur behind the lens. Supercharging your income: Let's face it, bills need paying. These are all proven strategies you can implement immediately. Here's the link: https://photobizx.com/shelby Here's what you'll unlock: Identifying your ideal client: Attract clients who appreciate your unique style. Mastering marketing strategies: Expand your toolkit with fresh, effective ideas. Shifting your mindset: Ditch the imposter syndrome and embrace your expertise. Social media domination: Learn strategies for Instagram, Pinterest, and more to amplify your reach. The power of video: Elevate your marketing and create an exceptional client experience. Conquering imposter syndrome: We've all felt it, but you can overcome it. Serving clients with confidence: Build strong, lasting relationships with your clientele. Plus, Shelby's sharing her golden sales secrets – learn how to navigate those tricky conversations with ease. This is the Beyond the Camera Master Course Series — it's happening this week! New Masterclass coming up! Mastering Lead Magnets, Copywriting & Newsletters with AI. If you're tired of spending hours on social media to attract clients only to see minimal results. Or you're ready to break free from the content creation grind and focus on other things. Good news! Brianna's training will be a game-changer for you. All the details are here –>> ​ https://learn.photobizx.com/ai-marketing-part-2-registration/   Here's what you'll learn…   Turn Interest into Action: Discover the secrets of high-converting lead magnets that solve your ideal client's biggest problems.   The Power of Words: Craft copy that hooks, inspires, and drives your audience to take action.   Build a Loyal Following: Learn how to nurture relationships and grow a devoted fan base with captivating email newsletters.   BONUS: Continue your AI mastery with even more of Brianna's done-for-you AI prompts, ensuring you'll never run out of lead-generating ideas.   The live training is Thursday, May 23rd 2024 @ 7:00am Sydney local time. Your local time is here. Cost is $197 and doubles after the live training.  Early bird bonuses… $100 off any other existing PBX Course. AND, 20 done-for-you AI prompts for instant content creation, social media strategy, lead magnets, sales blueprint, & more! All the details are here: https://photobizx.com/ai2 The future of photography marketing is here. Master AI before it all gets too hard. Links to people, places and things mentioned in this episode: Mark Maryanovich Website Photography Business Basics: 10 Years of Photography Business Knowledge in 10 Short Chapters by Natasha Martinez with Mark Maryanovich on Amazon Mark Maryanovich on Instagram Mark Maryanovich on Facebook Mark Maryanovich on Linktree Photography Business Basics Book landing page 10 Elements of Professional Images Chapter 5: Pricing – Photography Business Basics: 10 Years of Photography Business Knowledge in 10 Short Chapters Chapter 9: Part One: Marketing Math – Photography Business Basics: 10 Years of Photography Business Knowledge in 10 Short Chapters Amazon Australia Photography Business Basics Book Product Page Thank you! Thanks again for listening and for music industry photographer Mark Maryanovich and business partner Natasha Martinez for coming on and sharing their thoughts and ideas for growing a successful and profitable photography business no matter in the world you're based or the genre you focus on. Whatever you do, don't miss the sample chapters from their business made easy for photographers book linked above. If you're ever in a photo with a group of people always stand on the right. Do you know why? Because when you stand on the right on the photo, your name comes up first, when it's written. – Mark Maryanovich That’s it for me this week; I hope everything is going well for you in life and business! Thanks, and speak soon Andrew The post 565: Mark Maryanovich and Natasha Martinez – Photography business success in and out of the music industry appeared first on Photography Business Xposed - Photography Podcast - how to build and market your portrait and wedding photography business.

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