The Fundraising Elevator Podcast
The Fundraising Elevator Podcast
The Fundraising Elevator: where we’re all headed up. Samantha Swaim and Kristin Steele are using their decades of fundraising, event strategy and storytelling experience to help you change the world at your next event. Listen to conversations with industry leaders for insights and tools you can use to connect more people to your mission. New episodes drop every Wednesday.
Episodes
Mentioned books

Dec 10, 2025 • 36min
Episode #99 | Neuroscience Meets Human Design with Cherian Koshy and Tammy Zonker
In this special episode of The Fundraising Elevator, hosts Kristin Steele and Samantha Swaim take listeners behind the scenes at the Nonprofit Storytelling Conference in San Diego, California. Recording live from the red carpet studio, Kristin and Sam talk to two sector experts about their new books.
Behavioral science expert Cherian Koshy’s book Neurogiving: The Science of Donor Decision Making is a groundbreaking exploration of how neuroscience, behavioral economics, and psychology reveal the true drivers of charitable giving. This book is not about persuasion or pressure. It’s about understanding the generosity that already lives inside every donor—and removing the friction that gets in its way.
Veteran fundraiser Tammy Zonker’s book Calling All Heroes: Combining the Best of Donor-Centered and Community-Centered Fundraising for Greater Impact, delivers a compelling discussion about the crossroads at which the nonprofit sector finds itself. Here, traditional fundraising approaches are no longer sufficient to tackle the complex challenges of nonprofit organizations and the communities they serve. This book helps fundraisers, nonprofit leaders, and advocates find common ground by uniting around shared values and focusing on human-centered practices that empower communities and build genuine connections.
Special thanks to The AV Department and the Nonprofit Storytelling Conference.
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Bloomerang: https://bit.ly/4hLqLVw
Create the ideal giving experience with integrated fundraising tools and automated insights that maximize your impact. Keep donors close to the cause with mean-ingful outreach at the right time. Increase retention, major gifts, and all-around impact. Turn supporters into action-takers with tools that make it easy to recruit, organize, and engage volunteers at every level.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
Cherian Koshy
LinkedIn: https://www.linkedin.com/in/cheriankoshy/
Tammy Zonker
LinkedIn:https://www.linkedin.com/in/tammyzonker/
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Nonprofit Storytelling Conference: https://nonprofitstorytellingconference.com/
Get Cherian’s Book: https://neurogivingbook.com/
Get Tammy’s Book: https://www.callingallheroesbook.com/

Dec 3, 2025 • 1h 12min
Episode #98 | Organizational Development in Times of Change with Alice Ferris
In this episode, we hear from Alice Ferris, founder of GoalBusters and a veteran fundraiser with over 30 years in the sector. Alice shares her insights on helping small nonprofit teams navigate Federal funding cuts, organizational upheaval, and unprecedented change. She introduces a powerful framework for decision-making: distinguishing between problems (which can be solved) and conditions (which must be adapted to). Alice emphasizes that sharing challenges with donors, even without having all the answers, is more effective than waiting in silence.
We also explore the recent GoFundMe controversy, upcoming leadership transitions in the sector, and practical tools like the Fundraising Fitness Test from the Fundraising Effectiveness Project. Alice's key advice for organizations feeling overwhelmed: shorten your planning horizons. Rather than traditional three-to-five-year strategic plans that feel permanent and daunting, she recommends 12-week action plans that create achievable goals that can be reset when circumstances change. Her central message is clear—transparency, adaptation, and focusing on what you can control are essential strategies for nonprofits heading into an uncertain future.
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Bloomerang: https://bit.ly/4hLqLVw
Create the ideal giving experience with integrated fundraising tools and automated insights that maximize your impact. Keep donors close to the cause with mean-ingful outreach at the right time. Increase retention, major gifts, and all-around impact. Turn supporters into action-takers with tools that make it easy to recruit, organize, and engage volunteers at every level.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
Alice Ferris
LinkedIn: https://www.linkedin.com/in/aliceferris/
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Connect with Alice at GoalBusters: https://goalbusters.net/
Free Resources from GoalBusters: https://goalbusters.net/free-stuff/
The Fundraising Effectiveness Project: https://afpglobal.org/FundraisingEffectivenessProject
Fundraising Effectiveness Project Reports: https://fepreports.org/
GoalBusters on YouTube: https://www.youtube.com/user/GoalBusters

Nov 26, 2025 • 51min
Episode #97 | The Connection Cure with Rhodes Perry
In this episode Rhodes Perry, Founder and CEO of Rhodes Perry Consulting, joins us for a powerful conversation about building psychological safety and trust. Rhodes introduces somatics—a body-based practice that helps leaders move from reactive responses to intentional choices—and breaks down the ingredients of true belonging. He reveals the actual financial cost of exclusion and contrasts the old model of belonging (where individuals had to change to fit in) with co-creation, where everyone contributes to building culture together.
Rhodes emphasizes the importance of sitting with questions and building capacity to navigate uncertainty together. He offers practical wisdom for nonprofit leaders amid chaos, leaving listeners with a call to lift each other up and be vulnerable enough to ask for support when you need it, because belonging should extend to everyone.
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Bloomerang: https://bit.ly/4hLqLVw
Create the ideal giving experience with integrated fundraising tools and automated insights that maximize your impact. Keep donors close to the cause with mean-ingful outreach at the right time. Increase retention, major gifts, and all-around impact. Turn supporters into action-takers with tools that make it easy to recruit, organize, and engage volunteers at every level.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
Rhodes Perry
LinkedIn: https://www.linkedin.com/in/rhodesperry/
LinkedIn: https://www.linkedin.com/company/rhodes-perry-consulting-llc/
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Connect with Rhodes Perry: https://www.rhodesperry.com/
Get Rhodes Perry’s Books: https://www.rhodesperry.com/book
Follow Rhodes Perry on Substack: https://rhodesperry.substack.com/
Connect with john a. powell’s Work: https://www.johnapowell.org/

Nov 19, 2025 • 1h 4min
Episode #96 | Dignity, Consent, and Impact: Revolutionizing Storytelling with Chris Miano
What can an encounter with a person in a war-torn Iraqi village teach us about nonprofit storytelling? In this compelling episode, Chris Miano, Founder and CEO of MemoryFox, reveals how his military service unlocked the transformative power of stories—and why the nonprofit sector urgently needs to shift how we collect and share them. Chris defines ethical storytelling as an approach that elevates storytellers rather than extracting their stories, with consent as the North Star: affirmative, written, informed consent that specifies where stories will be shared, how they'll be presented, and for how long. He challenges common practices like pressuring storytellers with last-minute requests and revisits why consent isn't a one-time checkbox but an ongoing conversation.
Chris shares practical strategies from leveraging community-generated content that creates "welcome signs" for diverse supporters to moving away from trauma-heavy narratives toward strength-based messaging you can share consistently. Discover why composite videos featuring multiple perspectives outperform single stories, and how your next event could become a goldmine for authentic content. His game-changing advice: build a story bank—a centralized repository of ethically sourced content with proper consent—so you always have the right story for the right person at the right time.
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Bloomerang: https://bit.ly/4hLqLVw
Create the ideal giving experience with integrated fundraising tools and automated insights that maximize your impact. Keep donors close to the cause with mean-ingful outreach at the right time. Increase retention, major gifts, and all-around impact. Turn supporters into action-takers with tools that make it easy to recruit, organize, and engage volunteers at every level.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
Chris Miano
LinkedIn: https://www.linkedin.com/company/memoryfox/
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Connect with MemoryFox: https://www.memoryfox.io/
MemoryFox’s Ethical Storytelling Report: https://www.memoryfox.io/ethical-storytelling/
Memory Fox Webinars: https://www.memoryfox.io/category/webinars/
The Ethical Nonprofit Summit: https://habramarketing.com/ethicalnonprofitsummit/

Nov 12, 2025 • 1h 1min
Episode #95 | Unlocking The Million Dollar Event with Brandon Lenzi
In this episode Brandon Lenzi, founder of Bowtie Strategies, shares his transformative approach to fundraising rooted in authentic relationships. Brandon defines fundraising as an opportunity for individuals to realize their vision for the community they want to live in, emphasizing the importance of sitting on the same side of the table with donors to solve problems together. He discusses navigating current challenges by focusing on individual giving and being transparent with donors about funding gaps while inviting them to be part of the solution.
The episode also features a compelling case study of how Brandon transformed a $500,000 event into a million-dollar fundraiser using an innovative anchor gift strategy. By securing a $100,000 anchor gift and strategically matching it multiple times he created collective momentum that inspired broader participation. Brandon emphasizes that fundraising isn't a water pump but rather a flywheel that gains momentum through consistent relationship building. As year-end approaches, he advises organizations to focus on authentic storytelling and treating donors as team members, recognizing that donors are consolidating their giving to fewer organizations that matter most to them.
Breakdown of the Million Dollar Strategy:
https://swaimstrategies.substack.com/p/how-to-turn-your-fundraising-event
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Bloomerang: https://bit.ly/4hLqLVw
Create the ideal giving experience with integrated fundraising tools and automated insights that maximize your impact. Keep donors close to the cause with mean-ingful outreach at the right time. Increase retention, major gifts, and all-around impact. Turn supporters into action-takers with tools that make it easy to recruit, organize, and engage volunteers at every level.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
Brandon Lenzi
LinkedIn: https://www.linkedin.com/in/brandon-lenzi-992955138/
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Connect with Bowtie Strategies: https://www.bowtiestrategies.co/
Willamette Week’s Give!Guide: https://giveguide.org/
Tabor Dance: https://www.tabordance.org/
Bike Bus PDX: https://www.bikebuspdx.org/

Nov 5, 2025 • 43min
Episode #94 | Capital Campaign Playbook with Amy Eisenstein
In this episode we talk with Amy Eisenstein, CEO and co-founder of Capital Campaign Pro, about what it really takes to launch a successful capital campaign. With over 25 years of experience in major gift fundraising, Amy shares practical advice for organizations ready to dream big—and fund those dreams sustainably.
Amy explains that a capital campaign is more than a fundraising goal, it’s a long-term investment in an organization’s future. She walks through the key phases of a campaign, from early planning and feasibility studies to the quiet and public phases, emphasizing that success begins with thoughtful preparation and authentic donor engagement.
She talks about how annual fundraising and campaign efforts can strengthen one another rather than compete, and also introduces her modern approach to feasibility studies, where nonprofit leaders engage directly with donors to build stronger relationships and deeper trust. Her final advice is simple but powerful: have one meaningful conversation with a donor every single day. It’s a reminder that great fundraising isn’t just about dollars—it’s about relationships that sustain impact for years to come.
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Bloomerang: https://bloomerang.com/learn/demo-live/?utm_medium=referral_partner&pscd=try.bloomerang.co&ps_partner_key=OGI3NDc1MzkxZmEx&ps_xid=ASf9UvjXjU56ES&gsxid=ASf9UvjXjU56ES&gspk=OGI3NDc1MzkxZmEx
Create the ideal giving experience with integrated fundraising tools and automated insights that maximize your impact. Keep donors close to the cause with mean-ingful outreach at the right time. Increase retention, major gifts, and all-around impact. Turn supporters into action-takers with tools that make it easy to recruit, organize, and engage volunteers at every level.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
Amy Eisenstein
LinkedIn: https://www.linkedin.com/company/capital-campaign-pro/
LinkedIn: https://www.linkedin.com/in/amyeisensteinacfre/
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Connect with Capital Campaign Pro: https://capitalcampaignpro.com/subscribe/
Free Strategy Session to Discuss Your Capital Campaign Plans: https://capitalcampaignpro.com/start/

Oct 29, 2025 • 1h 2min
Episode #93 | Why Your Brain Craves Community with Kristin Steele + Samantha Swaim
In this powerful episode, hosts Kristin and Sam make an urgent case for why now is exactly the wrong time to cancel your fundraising events. They explore the neuroscience behind why gatherings work: shared experiences literally sync our heartbeats, create neural alignment that enhances trust and cooperation, and generate collective effervescence—that bubbly, transcendent energy that individuals simply cannot achieve alone. When we watch stories unfold together, oxytocin flows, bonds form, and donors can look around a room and see tangible proof that they're part of a movement.
For event planners deep in the logistics trenches right now, the episode offers both inspiration and practical guidance: get specific with storytelling rather than trying to cram every program into one night, remove transactional clutter in favor of genuine connection, and always include a clear ask—because not inviting people to give actually tanks satisfaction scores. This episode is a rallying cry to gather with intention, host like the world depends on it, and remember that a room full of people holding up paddles isn't just raising money—they're building the safety net your organization needs to weather whatever comes next.
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Podcast with Dr. Paul Zak, Part 1 :https://www.youtube.com/watch?v=_HWAwlEVz5M&t=3s
Podcast with Dr. Paul Zak, Part 2: https://www.youtube.com/watch?v=kSKDbgNSxZk&t=1706s
Audience Members Hearts’ Beat Together at the Theatre: https://www.ucl.ac.uk/brain-sciences/news/2017/nov/audience-members-hearts-beat-together-theatre
“Beyoncé Isn’t Giving Up on America” Cannonball with Wesley Morris: https://podcasts.apple.com/us/podcast/beyonc%C3%A9-isnt-giving-up-on-america/id1151436460?i=1000721020745
“Quantifying Collective Effervescence”: https://pmc.ncbi.nlm.nih.gov/articles/PMC3306345/
Safety Protocols:
https://swaimstrategies.substack.com/p/event-safety-recommendations-and

Oct 22, 2025 • 47min
Episode #92 | Simple Secrets to Raise More with Reggie Rivers
In this power-packed episode, former NFL player turned professional benefit auctioneer Reggie Rivers tackles topics head-on: ditch the tall centerpieces that create barriers between auctioneers and donors, stop at $100 minimum gifts to train donors upward rather than nickel-and-diming them, and skip the fundraising thermometer unless you can set it with surgical precision. Most importantly he breaks down why the paddle raise is the only moment at your event when you're purely selling your mission not engaging in retail transactions.
Rivers explains why dinner galas outperform breakfast events and golf tournaments. He emphasizes that pre-committed gifts aren't just revenue, they're leadership and role modeling that teach audiences trust and create momentum. The paddle raise transforms events from transactional experiences into collective action moments where 500 people celebrate together, "We did this!" Reggie shows us why the best idea is to hire a professional benefit auctioneer who understands the neuroscience of giving and can read a room in real-time to maximize that mission-critical moment. Don’t miss this episode full of actionable advice from a professional who has seen a lot on and off the field!
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
Reggie Rivers
LinkedIn: https://www.linkedin.com/in/reggierivers/
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/

Oct 15, 2025 • 1h 5min
Episode #91 | Future-Proofing Your Mission: Voices from the Raise Conference
In this special episode of The Fundraising Elevator, host Samantha Swaim takes listeners behind the scenes at the Raise Conference in San Antonio, Texas. Recording live from the Raise Nation Radio studio, Sam talks to six industry leaders, gathering their insights on what fundraisers should focus on right now and busting common fundraising myths.
Featured Guests:
Barbara O'Reilly - Founder and Principal, Windmill Hill Consulting
Nathan Chappell - Author and Chief AI Officer at Virtuous
Susan Kramer - Founder/CEO of Susan Kramer Consulting
Christina Jones - Founder of Command Joy
Matt Bitzegaio - CEO of DonorDock
Bradley Martin - VP of Growth Marketing at Feathr
This special episode offers you actionable insights and inspiration from leading voices in the fundraising sector all recorded in the energetic atmosphere of a live conference setting. Special thanks to GSF Media, OneCause, and Raise Nation Radio.
Loving The Fundraising Elevator? Please subscribe, rate and review the podcast. It really helps other people find the show.
This Episode Brought to You by:
Swaim Strategies: https://swaimstrategies.com
Utilizing over 20 years of nonprofit event strategy and production expertise, Swaim Strategies coaches and teaches organizations how to increase the impact of their fundraising events.
The AV Department: https://theavdept.com/
As a full-service event AV and video production partner, The AV Department’s technical event production and media content generation provide you with a range of experience and talent from a partner who wants to know you and work together year after year.
Feathr: https://www.feathr.co/
Feathr is a marketing platform built specifically for mission-driven organizations, offering simple tools for digital advertising, email campaigns, and audience engagement. The platform uses real-time insights and AI-powered segmentation to help you reach the right people at the right time—whether you’re nurturing existing supporters or discovering new ones who share your values. It’s marketing that meets people where they are, building relationships that last beyond a single click.
Speakers
Samantha Swaim
LinkedIn: https://www.linkedin.com/in/samantha-swaim-a28a9a4/
Substack: https://substack.com/@swaimstrategies
Kristin Steele
LinkedIn: https://www.linkedin.com/in/kristin-steele777/
Substack: https://substack.com/@swaimstrategies
| RESOURCES |
Connect with Swaim Strategies: https://swaimstrategies.com
Propose a Podcast Episode: https://swaimstrategies.com/propose-a-podcast-episode/
Get Event Help Right Now with Gala 911: https://swaimstrategies.com/solutions/gala-911/
Book Consulting Time with Sam: https://calendly.com/consultingwithsam
Book Consulting Time with Kristin: https://calendly.com/eventstorytelling
Learn More About the Elevate Conference: https://swaimstrategies.com/elevate-conference/
Get Planning a Successful Major Donor Event: https://swaimstrategies.com/solutions/#book
Join Swaim Strategies on Substack: https://substack.com/@swaimstrategies
Connect with The AV Department: https://theavdept.com/
Connect with Barbara O’Reilly: https://whillconsulting.com/
Connect with Nathan Chapell: https://virtuous.org/
Connect with Susan Kramer: https://susankramerconsulting.com/
Connect with Christina Jones: https://www.commandjoyco.com/
Connect with Matt Bitzegaio: https://www.donordock.com/
Connect with Bradley Martin: https://www.feathr.co/
Thank you to GSF Media: https://gsfmedia.com/
Thank you to OneCause: https://www.onecause.com/
Thank you to Raise Nation Radio: https://www.onecause.com/raise-nation-podcast/

Oct 8, 2025 • 50min
Episode Episode #90 | The Breakthrough Research That Can Double Your Event Impact (Part 2): The Science of Immersion + Joy with Paul Zak
Dr. Paul Zak, a renowned neuroscientist and author, dives into the science of storytelling and donor engagement. He introduces the concept of neurologic immersion, explaining how emotional resonance influences giving behavior. Zak reveals his SIRTA framework, offering nonprofits practical tools for crafting impactful donor experiences. He also discusses the importance of staging and creating camaraderie to enhance immersion. Plus, listeners learn the connection between social experiences and happiness, grounded in insights from his latest book.


