She Coaches Coaches
Candy Motzek | Life & Business Coach
She Coaches Coaches is a podcast for new and aspiring coaches who want to create the clarity, confidence, and courage to become the successful coach of their dreams. Your host, Candy Motzek ICF mentor, life and business coach, shares the coaching, mindset, and strategies you need to start and build a fun and profitable coaching business from scratch.
Whether you are a new life coach or if you’ve always wanted to be one, this is the place for you. Join us as we talk about how to become a life coach, start your own coaching business, overcome money blocks so you can make a great income doing the work you love, choose a niche, and best of all, attract and sign clients that you love to work with.
If you want to build a profitable coaching business and be a confident coach, then you are in the right place.
This show will provide answers to questions like:
How do I find coaching clients?
How do I get consistent results for my clients?
How do I build my signature coaching program?
Can I have a successful business as an introvert?
How do I create a coaching offer that people want?
How do I market my coaching business?
What kind of coaching should I offer?
How do I get more confident as a coach?
How do I get started as a coach?
How do I sign clients without using social media?
How do I choose my coaching niche?
How can I quit my job and coach full-time?
How do I stop feeling like an imposter?
What’s the fastest way to grow my coaching business?
Listen in to create more meaning, more impact, and more money. Then when you are ready to take this work even deeper, go to https://www.stepintosuccessnow.com
Whether you are a new life coach or if you’ve always wanted to be one, this is the place for you. Join us as we talk about how to become a life coach, start your own coaching business, overcome money blocks so you can make a great income doing the work you love, choose a niche, and best of all, attract and sign clients that you love to work with.
If you want to build a profitable coaching business and be a confident coach, then you are in the right place.
This show will provide answers to questions like:
How do I find coaching clients?
How do I get consistent results for my clients?
How do I build my signature coaching program?
Can I have a successful business as an introvert?
How do I create a coaching offer that people want?
How do I market my coaching business?
What kind of coaching should I offer?
How do I get more confident as a coach?
How do I get started as a coach?
How do I sign clients without using social media?
How do I choose my coaching niche?
How can I quit my job and coach full-time?
How do I stop feeling like an imposter?
What’s the fastest way to grow my coaching business?
Listen in to create more meaning, more impact, and more money. Then when you are ready to take this work even deeper, go to https://www.stepintosuccessnow.com
Episodes
Mentioned books
Feb 2, 2026 • 7min
What If People Think I’m Having a Midlife Crisis? Ep 344
Many people in midlife hesitate to step into something new because of one quiet fear.“What if people think I’m having a midlife crisis?”In this episode, let’s reframe midlife change as discernment, not instability. We’ll explore why growth later in life is often rooted in clarity and wisdom, and how letting go of the need to explain yourself is part of claiming authority.If you’re evolving and worried about how it looks, this episode offers a grounded, confidence-building perspective.If this episode helped, make sure you follow the show so these conversations land in your feed every weekReady for a conversation? Click the link and let's talk: https://candymotzek.as.me/30-min
Jan 31, 2026 • 2min
Other People's Opinions Ep 343
Ready to Grow Your Coaching Business? Get the Free Course Today https://candymotzek.lpages.co/vfo/If this resonated and you’d like some support, click the link to book a call. Let's have a simple conversation to explore your goals and how I can best support you. https://candymotzek.as.me/breakthrough
Jan 26, 2026 • 7min
If You’re Feeling Behind, This Episode Is for You Ep 342
Feeling behind can show up fast in January. Especially when everyone else seems clear, motivated, and already in motion.In this episode, Candy Motzek gently challenges the idea of being “behind” and reframes it as a thought, not a fact. She explores why capable people often misread their own timing, and how being mid-process is not the same as failing.If you’re carrying quiet urgency or self-judgment right now, this episode offers perspective, relief, and a steadier way forward.If this episode helped, make sure you follow the show so these conversations land in your feed every weekReady for a conversation? Click the link and let's talk: https://candymotzek.as.me/30-min
Jan 24, 2026 • 2min
How To Measure Success Ep 341
Ready to Grow Your Coaching Business? Get the Free Course Today https://candymotzek.lpages.co/vfo/If this resonated and you’d like some support, click the link to book a call. Let's have a simple conversation to explore your goals and how I can best support you. https://candymotzek.as.me/breakthrough
Jan 19, 2026 • 8min
A Calm Way to Set Intentions You’ll Actually Keep (Without Pressure or Burnout) Ep 340
January often comes with loud expectations. Big goals. Big promises. And a quiet sense of pressure to get it right.In this episode, I offer a calmer, more sustainable approach to intention-setting. One that’s rooted in identity rather than discipline, and alignment rather than force.You’ll learn why most intentions don’t stick, how borrowed goals quietly drain energy, and the one question that helps you set intentions you can actually live with and return to throughout the year.Listen to this episode if you’re tired of hustle-based goal setting and ready for something steadier.If this episode helped, make sure you follow the show so these conversations land in your feed every weekReady for a conversation? Click the link and let's talk: https://candymotzek.as.me/30-min
Jan 17, 2026 • 1min
Being Busy Doesn't Serve You or Your Mission Ep 339
Ready to Grow Your Coaching Business? Get the Free Course Today https://candymotzek.lpages.co/vfo/If this resonated and you’d like some support, click the link to book a call. Let's have a simple conversation to explore your goals and how I can best support you. https://candymotzek.as.me/breakthrough
Jan 12, 2026 • 8min
Is Running a Survey the Best Authority Strategy for Coaches Who Hate Self-Promotion? Ep 338
If you want more visibility and authority as a coach, but the idea of constant self-promotion makes you cringe, this episode is for you. Many thoughtful, highly capable coaches want to be trusted leaders in their niche without being loud, flashy, or constantly talking about themselves. In this episode of She Coaches Coaches, we explore why running a survey can be one of the most aligned authority-building strategies for quiet achievers and introverted coaches.You’ll learn:• why surveys shift the focus away from you and toward your audience• how listening builds trust faster than endless content• why insight creates visibility without performance• how surveys position you as a thoughtful guide and leader• how this approach helps you speak with confidence and clarity• why this strategy attracts clients who value depth over noiseIf traditional marketing feels draining or misaligned, this episode offers a different way. One rooted in curiosity, insight, and grounded leadership.👉 Get the full breakdown inside the Insights Report and masterclass replay. https://candymotzek.lpages.co/business-growth-survey/Ready to Grow Your Coaching Business? Get the Free Course Today https://candymotzek.lpages.co/vfo/If this resonated and you’d like some support, click the link to book a call. Let's have a simple conversation to explore your goals and how I can best support you. https://candymotzek.as.me/breakthrough
Jan 10, 2026 • 1min
Pruning Can Help You Grow Your Business Ep 337
Stop Guessing and Start Signing ClientsLearn the proven basics that actually move the needle so you can stop overpreparing, ditch overwhelm, and focus on what gets clients to say “yes.”Ready to Grow Your Coaching Business? Get the Free Course Today https://candymotzek.lpages.co/vfo/If this resonated and you’d like some support, click the link to book a call. Let's have a simple conversation to explore your goals and how I can best support you. https://candymotzek.as.me/breakthrough
Jan 7, 2026 • 9min
“I Don’t Want to Be Salesy”: A Gentle Way to Sell Your Coaching With Integrity Ep 336
If the idea of selling your coaching makes you uncomfortable, this episode is for you.Many thoughtful, heart-centered coaches associate selling with pressure, manipulation, or convincing people to say yes. And because that feels misaligned with who you are, selling becomes stressful or something you avoid altogether.In this episode of She Coaches Coaches, I reframe what selling actually is and show you how to make offers in a way that feels natural, grounded, and deeply aligned with your values.You’ll learn:• why feeling resistant to selling is not a flaw, but a sign of integrity• how selling can be an act of service, not pressure• why clarity creates relief for your clients• how to lead a sales conversation with kindness and confidence• what it really means to invite rather than convince• how to make offers without scripts, manipulation, or forceThis conversation is especially for new and emerging coaches who want to help people, make an impact, and grow a sustainable business without becoming someone they’re not.If you want selling to feel clear, honest, and supportive, this episode will feel like a deep exhale. Ready to Grow Your Coaching Business? Get the Free Course Today https://candymotzek.lpages.co/vfo/If this resonated and you’d like some support, click the link to book a call. Let's have a simple conversation to explore your goals and how I can best support you. https://candymotzek.as.me/breakthrough
Jan 5, 2026 • 9min
How Running a Survey Built My Authority Faster Than Years of Content Ep 335
How do you become a trusted voice in your niche without being louder, posting more, or performing online?In this episode, I share how running a simple coaching industry survey changed how people listened to me, trusted me, and engaged with my work. Not because I suddenly had more experience or credentials, but because I was sharing insight grounded in real data.You’ll learn:• why clarity builds authority faster than visibility• how sharing insight shifts how people listen to you• why data creates trust without requiring a big audience• why this approach works especially well for introverted coaches• how a survey helps you refine your message and offers• what aligned authority actually feels likeThis episode is for thoughtful, heart-led coaches who want to be seen as credible and trusted without shouting or chasing attention.Authority doesn’t come from being everywhere. It comes from understanding your people and sharing what matters most to them.👉 Get the full breakdowninside the Insights Report and masterclass replay. https://candymotzek.lpages.co/business-growth-survey/Ready to Grow Your Coaching Business? Get the Free Course Today https://candymotzek.lpages.co/vfo/ If this resonated and you’d like some support, click the link to book a call. Let's have a simple conversation to explore your goals and how I can best support you. https://candymotzek.as.me/breakthrough
