Selling In The Motor Trade

Simon Bowkett
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Oct 27, 2022 • 18min

SMT109: Jim Ziegler's Journey to Success

"There's only one Alpha Dawg" - Jim Ziegler We talk to Jim about his career path, how he became the "Alpha Dawg", and appreciating the lifetime value of a customer. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Oct 20, 2022 • 21min

SMT108: Customer's First Contact

Sales people know that a hot lead either emails or phones first. We discuss the quality of digital responses versus the time of digital responses. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Oct 13, 2022 • 8min

SMT107: Bitesize - Next Steps

Something new, a Bitesize poadcast idea on closing when you just need a quick burst of enthusiasm. A short little closing tip, to give your team a boost. We need to uncover the buyers objections. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Oct 6, 2022 • 28min

SMT106: Closing

We need to uncover the buyers objections. 4 Tips that will help you with your closing questions! https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Sep 22, 2022 • 28min

SMT105: Jennifer Suzuki (Part 2)

With electric vehicles we need to be the person ready to serve up options, not just the car, but charging, tariffs, range etc. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Sep 15, 2022 • 30min

SMT104: Jennifer Suzuki (Part 1)

You have to have a process if you want to be successful and part of that process is goal planning. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Sep 8, 2022 • 40min

SMT103: James Voortman - What Impact Is the Agency Model Going To Have In Your Business (Part 2)

We continue our discussion with James Voortman, CEO of Australian Automotive Dealer Association about the goals of the agency model. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Sep 1, 2022 • 34min

SMT102: James Voortman - What Impact Is the Agency Model Going To Have In Your Business (Part 1)

James Voortman, CEO of Australian Automotive Dealer Association, talks about impact of the agency model on the Australian market. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Aug 25, 2022 • 58min

SMT101: 101 in Sales

Get your sales footwork right! Sales people have been selling in an easier environment of late, but is now becoming apparent that we need to get back to basics? https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.
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Aug 18, 2022 • 42min

SMT910: Steve Faulkner (Part 2)

Will the UK's target for EV's of 2030 be extended? We discuss with Steve if the long term effects of the pandemic on the motor trade have been under estimated and his experience in different markets. https://symcotraining.co.uk/podcast/ (c) 2022 Symco Training Ltd.

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