The Science of Scaling Audiobook
Dr. Benjamin Hardy and Blake Erickson
New York Times Bestseller! The Science of Scaling reveals why most businesses stall—and the exact framework leaders use to grow 10–100x faster than they ever imagined.
Instead of grinding for incremental wins, Dr. Benjamin Hardy and Blake Erickson show you how to shatter linear growth, simplify your model, and focus only on the paths that create exponential impact.
If you’re ready to stop optimizing what shouldn’t exist and finally build a business that truly scales, this is your playbook.
👉 Apply for one-on-one strategic guidance at Scaling.com.
Instead of grinding for incremental wins, Dr. Benjamin Hardy and Blake Erickson show you how to shatter linear growth, simplify your model, and focus only on the paths that create exponential impact.
If you’re ready to stop optimizing what shouldn’t exist and finally build a business that truly scales, this is your playbook.
👉 Apply for one-on-one strategic guidance at Scaling.com.
Episodes
Mentioned books
Sep 22, 2025 • 48sec
Credits
Sep 22, 2025 • 12min
Appendix: Linear vs. Holistic Time
Sep 22, 2025 • 15min
Conclusion: Our Origin Story
Sep 22, 2025 • 29min
6. Scale Beyond Yourself
Explore how stepping down as a founder can ensure the longevity of institutions. Discover why commitment to impact is crucial for scaling a business and how hiring top talent dramatically boosts performance. Learn the significance of culture in building world-class teams and the challenges of letting go of average performers. Unravel the power of ambitious goals like Elon Musk's Mars vision and how strategic partnerships can accelerate growth. Finally, reflect on your own impossible goals and the bold decisions required to achieve them.
Sep 22, 2025 • 28min
5. Accelerate Your Focus
Explore how Nike's shift in focus led to market decline and a leadership overhaul. The discussion emphasizes the importance of athlete-centric innovation and clear digital strategies. Learn from Blake Murray’s journey after a failed venture, revealing the necessity for real-time financial insights in small businesses. Hear how Divi rose by selling a free software model and maintaining focus on a singular product. The key takeaway? Simplify complexity and stay committed to a focused path for rapid scalability.
9 snips
Sep 22, 2025 • 40min
4. Simplify Your System
Discover how simplifying systems can boost agility in businesses. Explore Argentina's economic collapse and Javier Malay's radical approach to rebooting its economy. Hear about Steve Jobs' decisive cuts at Apple that revived the company. Learn why saying no can lead to clarity and focus, while ambitious goals can streamline priorities. Delve into real stories of companies overcoming resistance to change and redefining success. Reflective questions help identify complexities in your business model, paving the way for effective scaling.
5 snips
Sep 22, 2025 • 35min
3. Raise Your Floor
Explore the importance of honest self-assessment and the art of quitting the wrong things quickly. Dive into the story of Zion Williamson to uncover the impact of injuries on professional availability. Discover how consistent baseline performance trumps potential and why accountability drives success. Learn from real-world examples, including Smarsh's revenue overhaul and lessons from 50 Cent on embracing hard truths. Reflective journal prompts help listeners identify commitments that hinder growth and elevate their standards.
4 snips
Sep 22, 2025 • 36min
2. Compress Time
9 snips
Sep 22, 2025 • 49min
1. Change Your Frame
Explore how changing your frame can revolutionize goal-setting and lead to extraordinary outcomes. Alicia Ault shares her journey of transforming credit repair by designing a goal-based approach that rapidly scaled her user base. Discover the importance of setting 'impossible' goals to spur creativity and reframe priorities. The discussion dives into common goal-setting mistakes and why aiming high reshapes identity and systems for success. Learn how effective partnerships and strategic thinking can drive impressive growth in any venture.
Sep 22, 2025 • 41min
