INspired INsider Podcast

Dr. Kristin Oja is the Founder and CEO of STAT Wellness, a one-stop wellness shop that focuses on both functional medicine and movement. Dr. Oja obtained her Doctor of Nursing Practice and MS in Nursing with a Family Nurse Practitioner focus from Georgia College & State University. She’s an entrepreneur and nurse practitioner, and her mission is to transform healthcare one patient at a time.  In this episode… The food quality of a typical American diet is grounds for health concerns. We are getting a lot of high fructose corn syrup and sodas, which makes our fat cells very plump and impacts how our pancreas makes insulin and how our body stores fat. These days, we’re much more sedentary, and our energy, carbohydrates, and glucose exceed what we can fit into our cells. Instead of pushing glucose into muscles, which happens in an active state, we’re pushing it all into our fat cells. We're also beginning to store this fat around our liver and kidneys. More concerning is that we are seeing this in children as well. So what can we do? Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring the Founder and CEO of STAT Wellness, Dr. Kristin Oja. They discuss what you need to know about supplements (and supplements for kids), tips for eating healthier and lowering cholesterol, healthy smoothies to try, and more! 

Payman Taei is the Founder and President of Visme, a platform that creates engaging presentations, infographics, and almost any other type of visually engaging content. Payman started Visme in response to the need for an easy-to-use platform that allows non-designers to speak visually. Since 2013, Visme's user base has grown to over 16 million businesses, nonprofits, and individuals from over 100 countries.  In this episode… We are in a business world that can't do without producing and consuming visual content of different forms. The problem is that there aren’t nearly enough affordable pro-designers for hire. So, how do small business owners compete to create visually appealing designs for their brands — even if they don't have design skills? Visme was created for that purpose. Unlike any other SaaS design solution, Visme is the bridge between simple and super-sophisticated design. From top brands like IBM and Netflix to startups, everyone can use Visme. But what's their brand story, and how did they become this big? Is Visme for you?  Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring the Founder and President of Visme, Payman Taei. They discuss Visme's journey from bootstrap to 16 million users from 100 countries (and counting), why the tool is different, how they maintain culture with over 100 remote employees, and more!

Khalid Saleh is the CEO of Invesp, one of the first conversion rate optimization (CRO) agencies in North America. They work with large companies like eBay, 3M, Target, and Special Olympics as well as smaller startups. Before co-founding Invesp, Khalid was an e-commerce software architect. He built his career devising e-commerce and optimization solutions for companies like American Express, Motorola, and Citrix.  In this episode… Gone are the days when website traffic is the be-all and end-all. More than ever, brands seek quality traffic that converts to tangible revenue. A great way to drive traffic is through websites anchor emotion-laden copy with functionality. It is about guiding your customers along their buyers' journey through your website by addressing their pain points.  Yet how do you dig up these pain points? What are the necessary website improvements you need to make? It begins by understanding why people buy, listening to customers, experimenting, and much more. Ready to find out more?  Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz featuring the CEO of Invesp, Khalid Saleh. They discuss the mind of a typical buyer, how the elements of a b2b website should be a guide to customers, case studies of simple conversion actions, and lots more! 

Robert Dodd and Joe Solano are co-founders of XL Technologies, a digital agency with over 20 years of experience helping US-based real estate brokers grow and scale their brokerages. As CEO, Robert works with real estate agents and brokers to execute sophisticated omnichannel advertising and recruiting campaigns. On the other hand, Joe is the COO and oversees all of XL Technologies’ research, development, and engineering groups.  Robert and Joe created proprietary software for brokerages called eCampaign Pro, a system that helps build targeted agent-to-agent email marketing lists. In this episode… Cold emailing is a powerful marketing strategy for b2b companies but is often misunderstood. One of the biggest mistakes businesses make is getting too aggressive with the frequency of emails and giving out too much information to an indifferent audience.  You need to have the right balance of cadence and messaging in your cold emails to get the traction you want. That includes setting up an email sequence, pain point agitation, sending emails at the right time, tracking performance, testing, and much more. What else should be considered?  Listen to this episode of Inspired Insider with Dr. Jeremy Weisz, featuring the CEO and COO of XL technologies,  Robert Dodd and Joe Solano respectively. They discuss avoiding cold emailing mistakes, getting traction through cold emailing, email marketing software for real estate brokers, and more! 

From being expelled from school to $30M in revenue, Orrin Klopper has become a recognized and successful entrepreneur. He is a Co-founder and the CEO of Netsurit, a Managed IT and Security Services company founded 24 years ago during the lead-up to Y2K. Since then, he's grown the company to 100 people and over $30 million in revenue through acquisitions and organic growth.  Orrin is also a founding member of EO South Africa and a member of YPO. In this episode… Many businesses have invested a lot in technology, but most users have not caught up to the changes. Much worse is that some companies fail to educate their people about technological vulnerabilities and how to protect themselves against cyber attacks.  You can have all the security in the world, but if your users are unaware, they may become a window for a security breach. How do you respond if your tech system is breached? Equally important, how do you maximize the total value of your tech stack? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz, featuring the CEO of Netsurit, Orrin Klopper. They discuss the typical tech security breaches most companies face, how to respond to an IT security attack, maximizing your tech stack through innovation and automation, and more. 

Farzad Rashidi is a Co-founder of Respona, a link-building outreach platform that helps businesses increase organic traffic from Google. He previously ran the marketing efforts at Visme as Director of Marketing, where he helped the company gain over 16 million active users and 3 million monthly organic traffic. He graduated from Truman State University with a Bachelor of Business Administration.  In this episode… Link building for SEO is not an easy task. Although tools like Respona simplify the outreach process, there’s more to link-building than outreach. There’s the overlooked strategy component to determine if SEO is the best acquisition channel for your business. There is also the on and off-page SEO strategies that brands should consider.  You need to get your keyword research, page speed, content, and more dialed in for on-page SEO. But that’s only a few pieces of the puzzle. Unfortunately, many brands drop off when they don’t get immediate results after spending resources for on-page SEO. The real difference maker is link-building. Want to find out more about link-building and how to leverage it?  Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz, featuring the Co-founder of Respona, Farzad Rashidi. They discuss outreach tactics for your business, strategies for growing organic traffic, types of content to create, and more!

Jim Huffman is the CEO of GrowthHit, a growth marketing consultancy specializing in running customer-centric growth experiments. He is also the Co-founder of One Day Design, Handsome Chaos, and is the Host of the podcast If I Was Starting Today. Jim is the author of the Amazon bestseller The Growth Marketers Playbook using his experience from growing two startups to over $10M in sales. In addition to these accomplishments, he has led workshops at Fortune 500 brands, including FedEx, Oreo, and Intuit.Jim is a Startup Mentor at Techstars. In this episode… Growth marketing is one of the most essential services agencies can offer their clients. However, to provide professional services, you must develop a structured growth plan for your agency. So how can you scale your business to optimize your services and maximize sales?  When structuring his agency for growth, Jim Huffman referenced Nathan Barry’s framework for wealth creation. This model regards agency growth as a ladder in which you begin as an employee, start to market services, productize those services, and then sell products before progressing into a SaaS platform. The wealth creation ladder allowed Jim to productize growth as a service by offering his clients web pages, ads, and emails. By implementing this approach, you can scale effectively and generate new clients. Listen to this Inspired Insider Podcast episode with Dr. Jeremy Weisz, featuring the Founder and CEO of GrowthHit, Jim Huffman. They discuss Jim’s strategy for vetting companies for product-to-market fit, how he structures his agency and company culture, and setting up a marketing funnel to drive conversions. 

Kasim Aslam, Founder and CEO of Solutions 8, a top-ranked Google Ads agency and a Traffic Coach for DigitalMarketer's elite coaching program, reveals secrets to offshore hiring, maintaining culture, the future of Google Ads, and agency pricing dynamics on this episode of Inspired Insider Podcast with Dr. Jeremy Weisz.

Bobby Achettu is the Founder and CEO of Accelerated Growth, an accounting, finance, and technology consulting firm based in Chicago. He has grown the organization to 130 team members, leading them to four consecutive appearances on the Inc. 5000 list and partnerships with companies between $3 million and $300 million. Bobby is the President of the Entrepreneurs' Organization’s (EO) Chicago chapter. He is also an Adjunct Professor at Northwestern University, where he teaches the evolution of modern business. In this episode… The landscape of business is constantly changing. There are countless factors that influence the business world, whether it be COVID, interest rates, natural disasters, war, etc. When these shocks happen, many companies do not have the mechanisms to insulate them from these events.  On the other hand, when opportunities arise to raise capital or successfully exit, many businesses fail to capitalize on them. They need more infrastructure in accounting, finance, and technology to make the most of these openings. So how do you insulate your business from the effects of external shocks? What are the systems you need to leverage growth opportunities? Listen to this episode of the Inspired Insider Podcast with Dr. Jeremy Weisz, featuring the CEO of Accelerated Growth, Bobby Achettu. They discuss lessons from restructuring a multi-billion dollar bank, protecting your business against outside influences, preparing for hyper growth, and more.

Tim Westbrook is the Founder and CEO of Camelback Recovery, a mental health clinic and addiction treatment center in Phoenix, Arizona. Tim had struggled with a substance addiction that eventually affected every area of his life.  Through his journey out of addiction and into recovery, Tim brings strength and hope to those who want lifelong sobriety. He is also the Host of the I Love Being Sober podcast where he goes into detail on recovery and addiction treatment. In this episode… Drug addiction is a killer. The sooner people get real help, the faster they can begin their journey to recovery and better health. Most people are aware of the standard recovery process, but there are many levels of treatment a person should go through to get their life back.  Unfortunately, not many know what the journey to recovery entails. So how do you find the right resources you need for you or a loved one? What should you expect from the process?  Listen to this Inspired Insider episode with Dr. Jeremy Weisz, featuring the CEO and Founder of Camelback Recovery, Tim Westbrook. They discuss Tim's journey into and out of addiction, the struggle of getting and staying sober, how to win after sober living, and much more!