

The Speaking Club: Mastering the Art of Public Speaking
Sarah Archer: Speaker, Comedian, Author, Playwright and Coach
If you want to have a laugh whilst learning how to increase your confidence and public speaking skills, for personal or business growth, then you have come to the right place. Discover tips, tricks and strategies on how to speak and pitch using humour and performance. Find out how to better connect with people’s pain points in a way that they will want to talk about and share, and get the low down on powering up your mind set. Sarah Archer, is a stand-up comedian, playwright, speaker and business woman. She is also author of ‘Cracking Speech Mate! – How to use humour to make you an amazing speaker’, and ‘Straight to the Top – How to create and deliver a killer elevator pitch’. Communicating with authenticity and power, influencing through copy, spoken word and body language, managing negative thoughts and anxiety, building authority and trust, story-telling and comedy secrets...oh and we’ll also cover focus and time management ‘cause Sarah has a mind like a butterfly! Join her for fun and aha moments.
Episodes
Mentioned books

Dec 20, 2018 • 1h 4min
How Speaking Can Bring Solace and Purpose with Clarry Bean – 063
After a battle lasting nearly eight years Clarry Bean’s wife Christine lost the fight for her life a year and a day from when this show was recorded. Despite thinking that he was prepared to face the future without the love of his life, Clarry found himself in shock and despair. Taking inspiration from the strength Christine found in facing her illness, he forced himself to find something positive to come out of his situation. The idea for a musical tribute came into his mind and he tentatively began reaching out to friends and family to make his little project happen. In this podcast, Clarry shares his and Christine’s story and how his small idea grew into a full-blown Christmas single and a speaking tour with a message that is touching people all over the world. (Please be aware that whilst this show is filled with joy, and love and hope, and the aim is that it helps those who are grieving to find peace, you may find it upsetting if you have lost someone recently.) What we talk about: Why Clarry decided to create the single. How what started as a little tribute has turned into something much bigger. How Christine inspired people with the way that she coped with her illness. What helped Christine stay positive despite her diagnosis. How the project has helped Clarry and his family heal and move forward and yet keep Christine present. The challenges and doubts Clarry faced bringing the project to life and how he feels that Christine has been a guiding hand. How you can prepare to deliver a highly emotional message Why you need to leave your ego behind to deliver the message How the message is connecting with people who have experienced loss Resources* The Book of Joy by Desmond Tutu and the Dalai Lama Grief is the thing with feathers by Max Porter Things Fall Apart by Chenua Achebe Love me do by Michael Braun Last Train to Memphis by Peter Guralnick All things Clarry / Christine: https://www.illuminatemylife.co.uk Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Dec 6, 2018 • 22min
How to Generate Leads in Your Speaking without Selling - 062
It’s very likely that everyone who speaks has something to sell…if you’re a business owner you may be using speaking to grow your business, or you may be a corporate leader trying to sell an idea or change, or a professional speaker with a side hustle to diversify your income, (whether that’s a book, coaching, a different talk, or product or service). It is also likely that you have previously been speaking at networking or corporate events, where it is not allowed, tactically sensible or appropriate to sell ‘overtly’. I often coach clients on the strategies they can use to make sure their audience pay attention, they deliver great value without giving all of their content, whilst at the same time creating the desire and motivation for the audience to want to pursue the relationship further and in this show, I’m sharing those strategies and tools with you. Enjoy! What you’ll discover: The three triggers for getting people to take action Which ones of those triggers are the most powerful. How to use the most powerful trigger to get and keep attention The importance of creating talk titles that hook the audience What strategies you can use in your talks to give value whilst leaving a gap for your products and services to fill. The Takeaway Menu you can use to create leads What you should do without fail at the end of your talk Thanks for listening! Resources: https://www.storyledmarketing.co.uk/freetraining https://www.saraharcher.co.uk/thespeakingclub/050 Leaving a review: http://www.saraharcher.co.uk/itunes http://www.saraharcher.co.uk/stitcher https://www.imore.com/how-rate-or-review-podcast-your-iphone-or-ipad To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. See you next time.

Nov 22, 2018 • 1h 7min
TransForming Perceptions Through Speaking with Joanne Lockwood – 061
In her own words Joanne Lockwood has traded being part of the most privileged demographic in society to becoming part of one that many people will either stare at or do their best to ignore. In this show, Joanne is sharing the story of two journeys…how she came to be an international speaker, and how she came to be standing on stage in a dress as a woman. Joanne’s early life was as traditional as it gets, joining the air force, switching to a career in IT with global travel, before starting her own IT business to spend more time with her wife and young family. She even became National President of the 90-year-old men’s club, The Round Table. But it was only in the past few years that in some ways she feels that her ‘true’ life began. It’s a fascinating insight into a journey that most of us will never take, and don’t really understand…but as Joanne says, my mission through my speaking is not to get you to understand, it’s to get you to accept difference, respect the person and be kind to each other. Enjoy! What we talk about: Why becoming a woman at 48 was something Joanne felt she had to do. How coming out as transgender impacted Joanne’s life, family and career. How much of Joanne’s own ‘self’ is tied up with gender identity. The reason we underestimate the power of words. What gender-neutral language is and why we should consider using it. How imposter syndrome and negative body image nearly derailed Joanne’s speaking career and how she overcame them. Why we should switch from looking for the negative to finding the positive. How Joanne has grown her speaking career so quickly. How changing reference points from top of the privilege tree to being at the bottom has impacted Joanne. Why the best speakers focus on creating an emotional connection that ‘moves’ people using stories. Why listening to people shows them that they matter. What micro-aggressions are and why we should be aware of them. Why you should never get complacent as a speaker and what can happen if you do. Resources* All things Joanne: https://joannelockwood.me SEE Change Happen @Joanne_Lockwood1965 Other Resources: http://www.recruitingbrainfood.com https://www.brainpickings.org Live Training Class with Sarah on ‘How to Use Stories to Attract and Convert Your Dream Customer in six simple steps.’ Click here to register Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes.

Nov 8, 2018 • 1h 7min
Mastering the Human Side of Speaking and Business with Peter Cheese – 060
When I met Peter Cheese, I knew he would make a wonderful guest for the show. He is an expert in people and change management, with a distinguished career at one of the biggest consulting firms in the world, followed by Chief Exec positions at two of the leading people organisations in the UK. On top of that he is a recognized thought leader, government advisor and a very in demand speaker. Peter’s career has taken him all over the world, working with different industries and cultures, and his ability to speak has been one of the big factors in his success. In this show we talk about business and speaking and consider the challenges that are facing people and organisations today and tomorrow and how to get prepared to meet them in the strongest way possible. We also look at the importance of the ‘human’ factor in all aspects of leadership and business and also in great public speaking. Peter shares his secrets for preparing and delivering successful engaging talks, and his dislike of being constrained by a script! Enjoy! What we talk about: Why many of the business, leadership and people management models we use are out of date. That it’s important to think about the legacy you want to leave in the world. Why flexible working will become a necessity for businesses who want to keep attracting top talent. Why we need to be moving towards work life integration rather than work-life balance. The top three challenges around people for micro, small & big businesses in preparing for the future of work. How you can prepare yourself as an employee, or entrepreneur for the future of work. Why our education systems are far too specialised for equipping children with the skills they need in business today and tomorrow. Why public speaking is a fundamental skill in business. The process Peter uses to put his talks together. Ways in which Peter connects to the audience. Why you need to think of your speaking as a performance and how you should engage with them in your delivery. How important your emotional state and showing your human side is to the success of your talk. Why stories are so powerful in your speaking. Why being able to read your audience is imperative to becoming a great speaker but how audiences dynamics change across the world and by business. A teachable point of view and why we need one. Why mistakes are so valuable in business. Resources* All things Peter https://www.cipd.co.uk @Cheese_Peter Other Resources: Live Training Class with Sarah on The New Way to Attract and Convert Your Dream Customer without ‘Selling’ and how to do it in six simple steps. Click here to register Thinking Fast and Slow by Daniel Kahneman Sapiens by Yuval Noah Harari Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Nov 1, 2018 • 1h 5min
Speaking with Perspective, Purpose and Power with Charles Hanna – 059
Charles Hanna was on top of the world with a successful business and a family that he adored, when he began to sabotage his own success. As his life began to spiral out of control, he started to uncover the source of his internal suffering. On the journey back from that dark period of his life he has found greater happiness and success than ever before. His book ‘Higher’ is helping many people with their own struggles and through his speaking he is sharing his mission and causing ‘aha’ moments about what’s important along the way. In this show we talk about what gets in the way of success and happiness for most people, and how to avoid hitting rock bottom before turning things around. How to see challenges in a way that lets you enjoy the journey whatever the outcome, and Charles’ journey as a speaker on how to live a ‘Higher’ life. Enjoy! What you’ll learn: Why you should never be too proud to ask for help. Why taking care of yourself should be your number one priority. What perception disorder is, how it can impact your life. How you can tell if you have perception disorder. The way to see challenges to achieve our goals. How our inner child can guide us to a more successful future. The distinction between a higher power, purpose and perspective How you can let go of the outcome and retain your ambition The three things you can do today to live a happier life. How Charles prepares for his talks. Why humour can increase your connection with your audience. Why it’s better to hit with a crooked stick! Resources* All things Charles http://www.higherbook.com http://www.charleshanna.com @CharlesGHanna Other Resources: Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Oct 25, 2018 • 1h 5min
Mongrels, Sales and Speaking with Steve De Mamiel – 058
After 20 years in sales and marketing working for vineyards and clients like Google and Facebook, Steve De Mamiel knows a thing or two about what works in attracting and converting customers. He is a sales and marketing coach and speaker has written a book called The Mongrel Method, which combines stories based around his dog, with sales tips. On this show we get into how sales have changed, the value of social proof in speaking and business. We also talk about the signals we should be reading from buyers in order to place them correctly on the acquisition journey…and of course we also cover off Steve’s speaking, how he gets his speaking gigs, and puts his talks together, and the position of speaker agencies in today’s world. Enjoy! What you’ll learn: Why there’s a strong correlation between how you scope a project and how you qualify a sale. How the distinction between sales and marketing has blurred. Why people will believe a random stranger on a review site over a sales person and you must use social proof whatever business you’re in. How social proof and social listening are replacing R&D and Net promoter score. Why an offline sales strategy is as important as it ever was. What the mongrel method is and how it came about. Why storytelling is so effective to aid learning and understanding. What ‘customer intent’ is and why it’s so important for growing your business. Why it’s important to have customer intent conversations with your prospects. What micro moments are and why we should pay attention to them. How we need to be connecting with our customers where they are, not where it’s most convenient for us. Why many people underestimate the effort and ROI that you get in creating something bespoke for the audience you’re speaking to. Why you need to think out of the box when you’re courting new business. How Steve puts his talks together. Why you should be prepared for anything when you’re speaking. The power of focusing on one thing. Resources* All things Steve The Mongrel Method by Steve De Mamiel http://www.themongrelmethod.com Other Resources: Story Brand by Donald Miller Free Training Webinar with Sarah Archer Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Oct 18, 2018 • 48min
Master your Mind to Achieve What Matters with Gail Gibson – 057
Gail Gibson grew up in Australia before getting itchy feet and setting up home in the UK. Feeling at cross roads in her career, she decided to leave her corporate job to pursue a new career as an entrepreneur. She founded and ran two businesses and discovered her passion for coaching. Her ‘Can Do’ programs have been helping business owners discover and conquer what has been holding them back. She has written a book on networking and spoken internationally and in this show she is sharing tips for improving our mindset and our speaking. Enjoy! What you’ll learn: The difference between mastery of self and mindset. Why any success is linked to self-belief. What is charisma and why it’s so critical to develop. Why we need to let go of conditioned thinking and beliefs. Three top tips for developing charisma. How it’s important to understand your relationship to money and how it affects your self-worth. Why discounts can often do you a dis-service. Top three tips for building a strong network. What a super connector is and how to become one. The power of reciprocity in business How Gail prepares for her seminars and workshops Ideas for using interaction with the audience in your speaking Why it’s so important to do your due diligence before an engagement. The power of focusing on one thing. Resources* All things Gail https://www.gailmgibson.com @gailgibson Other Resources: The One Thing by Gary Keller Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Oct 11, 2018 • 52min
Changing the World One Talk at a Time with Devin Thorpe – 056
We all think we set big goals… but in this episode I got a little perspective on what big goals really are! Devin Thorpe spent many years in a corporate career within the finance function, but he never forgot a promise he made to himself at the age of 11. When he lost the job of his dreams that promise led him to re-evaluate his life purpose and set him on the path to what he does today. Devin has spoken at the UN and all over the world sharing his mission and training companies on crowd funding and corporate social responsibility. He is also a regular writer for Forbes magazine and a podcast host. In this episode he shares how he got into paid speaking, how it enables him to fulfil his mission and what he does to put his talks together. We also consider how Devin uses humour in his writing and speaking to increase the impact of his message. Enjoy! What you’ll learn: How losing something you care about can be a catalyst for a bigger life. Why it’s important to be conscious of our bias in life. How Corporate Social Responsibility can increase profitability. Why it’s good to be polarising to increase the impact of your message and reach the right people. How Devin transitioned from Finance to paid speaking. Devin’s process for creating his talks. Why it’s important to watch yourself back as a speaker to improve your craft. How you can tell if you’re a good speaker. Why you should always make it easy for people to give you money. Resources* All things Devin: https://www.devinthorpe.com Barry Manilow Blog @devindthorpe Books by Devin: 925 Ideas to Help You Save Money, Get Out of Debt and Retire A Millionaire: So You Can Leave Your Mark on the World Adding Profit by Adding Purpose: The Corporate Social Responsibility Handbook Crowdfunding for Social Good. Financing Your Mark on the World Building Wealth for Building the Kingdom: A Financial Planning Guide for Latter Day Saint Families Don’t Just Build a Network, Build a Movement Your Mark on the World Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Oct 4, 2018 • 58min
Stepping Up as a Motivational Speaker with Joy Marsden – 055
Joy Marsden left the corporate world of marketing and trade relations helping brands like Dolmio and Uncle Ben and became known as a motivational speaker, because that’s what her audiences kept calling her. Her messages resonate because they are real and relatable. She blends story, with song, humour and practical ideas to engage and inspire audiences across the globe. She doesn’t have a big ‘sob story’ but many little ones from everyday life that move audiences and connect with hearts and minds to inspire change and help people take action. She has worked all over the world helping individuals and organisations manage new challenges through her ethos of ‘Keep Stepping’. She is also a coach and author and uses simple, practical methods to help her clients achieve their goals. At the time of writing she is also just about to take over as President of the Professional Speaking Association of the UK and Ireland and gives real insight into being a member and the benefits of spending time with other speakers. Enjoy! What you’ll learn One of the ways to help you identify what type of speaker you are is to pay attention to what your clients are saying about you. Why it’s critical to know yourself as a speaker and how your clients relate to you. What makes the most powerful speakers. Why it’s imperative as a speaker for you to know where you are going and where you want to end up. The importance of self-belief in selling yourself as a speaker. Why branding your business and yourself as a speaker can take things to the next level. The distinctions between self-management, self-mastery and self-leadership. Joy’s three top tips for being successful in life. The steps Joy goes through to prepare her talks. Why you should sell first and write your speech or workshop after. How important it is to have tools in your pocket that can change the energy in a room when you’re speaking. The important of developing your ability to read an audience for success as a Speaker. The benefits and realities of belonging to a Speaking Organisation. Joy’s three tips for getting more paid gigs. Why you must explicitly ask for what you want. What Joy learned from Zig Ziglar. Resources* All things Joy: https://joymarsden.com Keep Stepping by Joy Marsden @joymarsden Books mentioned in the Show with Amazon Link: From Faith to Faith by Kenneth and Gloria Copeland How to Get What You Want by Zig Ziglar Master Successful Personal Habits by Zig Ziglar Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)

Sep 27, 2018 • 59min
Navigating Change & Staying Relevant with Sophie Devonshire– 054
Sophie Devonshire is a business leader, entrepreneur, brand specialist and author who has worked around the globe including roles with Procter & Gamble, Coca Cola GB, Leo Burnett and Interbrand. She is much in demand as a speaker on contemporary leadership topics, business acceleration, brand transformation, the relationship between work and family life and the role of diversity at work and is constantly curious about how to speed up success. She has also written a new book, ‘Superfast – Lead at Speed’ to help us navigate change when it is happening around us today at lightning speed. In this episode she is sharing tips and insight from her own experience and from over 100 senior leaders from some of the biggest and some of the fastest growing companies that she interviewed whilst researching the book. If you want to stay relevant and ready to take advantage of opportunity when it knocks, then you’ll enjoy this show. Enjoy! What you’ll learn The definition of brand and why understanding it is so difficult. The difference between organisational and personality brands. Why we should think about our personal brand, whether you’re an employee or an entrepreneur. Why you should identify the environment in which you perform best. Why having a sense of fun in business can make a huge difference to your success. Why it’s important to get the pace of change right for your business. The quickest way to move faster. Why it’s so important to move past imposter syndrome to focus on the message you are giving. How audacity is a great tool to add to your business tool kit. Why energy management is more important than time management and what tips for doing it. Why you and Elon Musk should embrace the power of the pause. How strategic laziness can fast-track your success. Why micro-learning can be more effective than traditional courses. The three ingredients for a great speech by Dan Pink. Why you should edit your life and your goals. Resources* All things Sophie: http://www.thisiscaffeine.com Twitter @s_devonshire LinkedIn https://www.Linkedin.com/in/sophiedevonshiresuperfast/ Superfast – Lead at Speed by Sophie Devonshire Books mentioned in the Show with Amazon Link: How to Win Friends and Influence People with Dale Carnegie Thanks for listening! To share your thoughts: leave a comment below. Share this show on Twitter, Facebook or LinkedIn. To help the show out: Leave an honest review on iTunes. Your ratings and review really help get the word out and I read each one. Subscribe on iTunes. *(please note if you use my link I get a small commission, but this does not affect your payment)