What Beauty Founders Don't Know? (Jumpstart Beauty Brand)

Cristina Nuñez, Co-Founder of True Beauty Ventures, shares insights on what sets TBV apart, founder traits they look for, common mistakes in dealing with retailers, post-investment support, and winning traits of partnered founders. The discussion covers TBV's unique approach to partnerships, characteristics that scare them post-investment, and how beauty brands can apply to work with TBV.

In this episode of the JumpStart Beauty Brand Guest Series, Svetlana Zacharevich, co-founder and CEO of Wander Beauty, answers questions around the theme "What Beauty Founders Don't Know," while also taking us on her journey as a green beauty founder. Timestamps [00:06:54.3] -How can the beauty founders be their authentic selves on social media [00:13:10.0] - What do you see the future of green beauty as? [00:18:27.1] - What assumptions did you have before you crossed $1m in revenue? [00:31:15.00] - What was your experience with retail, and how did you move the product from the shelf? [00:43:57.00] - Sephora and Ulta compete with your brand loyalty [00:481:29.00] - Longevity over exponential growth Subscribe to our podcast on your preferred platform, and TAKE YOUR FREE ONLINE COURSE: ⁠⁠⁠https://jumpaccelerator.com/online-courses/⁠⁠⁠ & GO TO ⁠⁠⁠⁠⁠https://jumpaccelerator.com/quiz/⁠⁠⁠⁠⁠for finding out how ready is your beauty brand for profitable growth &  Apply to the free 30-day trial: ⁠⁠⁠⁠⁠https://jumpaccelerator.com/ready-to-jump/⁠⁠⁠⁠

In this episode of the JumpStart Beauty Brand Guest Series, Divya Gugnani, co-founder and CEO of Wander Beauty, answers three questions around the theme "What Beauty Founders Don't Know." Timestamps [00:01:57.580] -what do beauty founders not know about consumer acquisition? [00:11:57.750] - Many brands are so focused on throwing an assortment at the customer, and we don't do that. [00:17:22.250] - How important is fundraising for success? Is it a necessity, or is it something that you will attract if you're doing well? [00:19:44.790] - Raising money too quickly and too much money too soon is a typical, classic, first-time founder mistake. [00:21:47.260] - What do the founders not understand about product development?  Subscribe to our podcast on your preferred platform, and TAKE YOUR FREE ONLINE COURSE: ⁠⁠⁠https://jumpaccelerator.com/online-courses/⁠⁠⁠ & GO TO ⁠⁠⁠⁠⁠https://jumpaccelerator.com/quiz/⁠⁠⁠⁠⁠for finding out how ready is your beauty brand for profitable growth &  Apply to the free 30-day trial: ⁠⁠⁠⁠⁠https://jumpaccelerator.com/ready-to-jump/⁠⁠⁠⁠

Beauty Founder, there is a method to the madness of raising funds. Beauty startups need inventory, need to hire people, and, more importantly, need to grow. In this episode, I  will discuss the sequential fundraising process, explain the terminology and frameworks, and cite a few resources to help women-led beauty brands. Key Moments: 4:07- #1. Why Raise Money? 5:16- #2. The Real Reason to Raise Money 8:42- #3. Meaning of Persuasive Pitch to Investors 12:31- #4. Innovation Spectrum and Investor Interest 13:41- #5. How Much to Raise 16:33- #6. Venture Financing Options 18:01- #7. Convertible Debt & SAFE 19:33- #8. Issuing Equity 21:01- #9. How to Value Your Beauty Brand? For Part 2 of "Beauty Brand's Full Guide to Seed Fundraising," Subscribe to our podcast on your preferred platform, and TAKE YOUR FREE ONLINE COURSE: ⁠⁠⁠https://jumpaccelerator.com/online-courses/⁠⁠⁠ & GO TO ⁠⁠⁠⁠⁠https://jumpaccelerator.com/quiz/⁠⁠⁠⁠⁠for finding out how ready is your beauty brand for profitable growth &  Apply to the free 30-day trial: ⁠⁠⁠⁠⁠https://jumpaccelerator.com/ready-to-jump/⁠⁠⁠⁠

Beauty founder, what's the biggest chokehold on your brand's hyper-growth? Having worked with over 3 dozen beauty founders and having spoken to/studied approx. 500 more founders, I can say that it has to do more with the founder and her hunger! I share the top 6 constraints that prevent you from accelerating to high 8 or even 9 figures.  Key Moments: 2:35- #1. Cash vs. Capital 5:53- #2. Margin vs. Price 6:40- #3. People Leverage vs. Only I Can Do It 10:17- #4. Proven Learning vs. Chasing Sales 11:44- #5. Velocity vs. Opening New Doors 13:11- #6. Systems & Processes vs. Just Do It Subscribe to the podcast, and TAKE YOUR FREE ONLINE COURSE: ⁠⁠⁠https://jumpaccelerator.com/online-courses/⁠⁠⁠ & GO TO ⁠⁠⁠⁠⁠https://jumpaccelerator.com/quiz/⁠⁠⁠⁠⁠for finding out how ready is your beauty brand for profitable growth &  Apply to the free 30-day trial: ⁠⁠⁠⁠⁠https://jumpaccelerator.com/ready-to-jump/⁠⁠⁠⁠

There is both science and emotion of hyper-growth for beauty brands. Emotion accelerates the scientific process of the diffusion of a new beauty brand into  the mainstream market. Key Moments: 1:28-Jump Paradigm: 4-Jumps Sequence of Hyper-Growth 1:35-1st Jump: Jump Pad, Stake in the ground with your Brand Idea 4:57-2nd Jump: Jump in Love at First Sight 5:59-3rd Jump: Jump-Start your Tribe for Advocacy 8:21-4th Jump: Jump Market, Focused Market Amplification Subscribe to the podcast, and TAKE YOUR FREE ONLINE COURSE: ⁠⁠⁠https://jumpaccelerator.com/online-courses/⁠⁠⁠ & GO TO ⁠⁠⁠⁠⁠https://jumpaccelerator.com/quiz/⁠⁠⁠⁠⁠for finding out how ready is your beauty brand for profitable growth &  Apply to the free 30-day trial: ⁠⁠⁠⁠⁠https://jumpaccelerator.com/ready-to-jump/⁠⁠⁠⁠

Early stage beauty brands, your fans love your products then why aren't you a $100M beauty brand? -Learn why money cannot buy you hyper-growth? -Why your brand funnel is upside down? -Learn how the fundamental truth for hyper-growth has nothing to do with money, distribution, marketing, social media etc. -Find out the fundamental truth for your hyper-growth! Subscribe to the podcast and TAKE YOUR FREE ONLINE COURSE: ⁠⁠⁠https://jumpaccelerator.com/online-courses/⁠⁠⁠ & GO TO ⁠⁠⁠⁠⁠https://jumpaccelerator.com/quiz/⁠⁠⁠⁠⁠for finding out how ready is your beauty brand for profitable growth &  Apply to the free 30-day trial: ⁠⁠⁠⁠⁠https://jumpaccelerator.com/ready-to-jump/⁠⁠⁠⁠