MSP Business School

The Executive Vice President and Chief Product and Marketing Officer for Nuspire, Michelle Bank joins us to talk about what has people perplexed in the MSSP space, why end users are confused by the alphabet soup of IT, and what MSPs and MSSPs can do to help their clients better understand cybersecurity

Are you covering your SaaS? That’s the question that Jim Lippie of SaaS Alerts wants to answer for you in this episode of MSP Business School. As more and more SMBs are migrating the majority of their business to the cloud, it’s up to MSPs to ensure their clients remain protected no matter the application.

Willis Cantey of Cantey Tech Consulting joins us to talk about what it’s like to be under the umbrella of a private equity organization, sharing unique strategies they use to grow and find new MSPs coming in, and what the opportunities are for MSPs looking to be targeted.

As the Senior Vice President of Business Development at Datto, Rob Rae is a man who needs no introduction. If you’ve been in the channel for any length of time, chances are you know his name and have most likely seen him at an event or two. We’re delighted to have Rob join us for this episode of MSP Business School to talk about the current climate of the industry and the opportunities he sees for MSPs in the coming year.

The CEO of Binox MSP, Walter Contreras is a technologist, entrepreneur, and marketer whose current focus is helping MSPs grow quickly through lead generation and marketing automation technology. Walter sits down with Brian, Tim, and Robb to discuss the changing landscape of sales and how technology and automation can help MSPs through some of the more difficult parts of the sales process.

Welcome to MSP Business School’s first episode of 2022! We made it through another year, and as we look forward to this new year bringing a bit more normalcy and stability as the pandemic continues to wane, we wanted to share the top three things we believe MSPs should be thinking about in 2022.

2020 was a challenging year for all of us, but we all hoped for a better 2021.  While your opinion of this year may be mixed, it was another great year for the IT Community rich with new opportunity, new stories, and as always new challenges. We were privileged to have a front row seat to some of the most influential leaders in the MSP space.  some of our favorites in 2021 include in no particular order: 3:45  – Teresa Rule, CEO, or RNT Professional Services (Episode 36) shares with us a story of how a countries economic outlook can be impacted through a cyber threat as simple as tracking portable rest rooms. 7:48 – Michael Crean (Episode 60) of Solutions Granted explains how his organizations culture and mission was shaped through the respect of hard working blue collar community in which he was raised and how that shaped his view of relationships that he takes with him to his job each day.   12:09 – Abe Garver (Episode 75), the industries leading M&A advisor at Focus Investment Banking joined us for a second time to share the M&A outlook for MSP's in 2022 and what makes a successful merger today. 16:58 – MJ Shoer of Comptia ISAO  (Episode 81) helps us understand the roles of an ISAO and how membership can help MSP's and MSSP's cut through the noise surrounding cyberthreats and get actionable information on how to combat active cyberthreats earlier and faster. 22:19 – Our guest Guy Walton, a former FBI cyber agent and founder of Counterthreat Analysis Mitigation Ops (CAMO), (Episode 32) tells us a story of an Intel processor heist and how they found the perpetrator during the early days of cybercrime. 26:45 – Jay McBain, the channel's premier analyst at Forrester Research (Episode 61) joins us to share his thoughts on the future of the service provider and what steps they should take to ensure future success as the industry continues to change.  31:20 – Shawn Walsh, founder of Encore Strategic Consulting (Episode 53) talks about what it takes to become an effective leader and how ot avoid business the mistakes that he endured while trying to grow his MSP. One of the first steps is that you work for them, they do not work for you. 35:29– Brett Jaffee, of ConnectStrat (Episode 68) shares his view on how MSP's and MSSP's can get from start up (Level 1) to the growth stage (Level 2) within their business and its starts with what the owner wants and in what timeframe. 35:29– Kevin Clune , Editor of MSPGrowthHacks and founder of MSP Spark  (Episode 80) tells us how new MSP's can get started with marketing and how the MSP Spark community can help you solve your marketing issues and get direction through a group approach to problem solving. We want to thank all of our listeners for a great 2021 and we look forward to serving you in 2022!

2021 was a year full of challenges and unexpected twists and turns, most of which still carried at least a touch of the pandemic. As we wrap up year two of this brave new world, we highlight the top issues we heard from our listeners and friends in the MSP community.

MJ Shoer of CompTIA ISAO benefits from years of experience in many different areas of the industry. In this episode of MSP Business School, MJ shares some of his own experiences and the many benefits of belonging to a trade organization like CompTIA.

Kevin Clune of MSP Growth Hacks comes onto the show to share some exciting new tools that MSPs can use to gain consistency in their marketing and to tell us about his new resource and networking platform, MSP Spark.