The Home Service Expert Podcast
Tommy Mello: $200 Million Founder|Forbes, Inc., Entrepreneur Columnist
The Home Service Expert podcast is the No. 1 podcast for ambitious home service entrepreneurs, whether they are in plumbing, HVAC or another niche. In this show, Tommy Mello, a $200M business founder, will talk with the best entrepreneurs and experts in the home service industry and beyond, to share insights that have made them successful: from the newest marketing tools to the best scaling strategies. Previous podcast guests include Terry Nicholson (former national trainer of NYSE-listed home services company), Craig Smith (President of HomeAdvisor, a home services marketplace valued at $2B+), Cameron Herold (former COO of three $100M+ companies), etc.
Episodes
Mentioned books
Oct 18, 2018 • 1h 12min
Achieving Permanent Profitability by Taking Profit First
Mike Michalowicz is a serial entrepreneur and the founder of the Profit First Professionals. He is also an accomplished author of many bestselling business books such as The Pumpkin Plan and Profit First, and has made several appearances as a guest expert on many TV shows, including CNBC's On the Money and MSNBC. His passion lies in helping entrepreneurs achieve profitability so that they can live the vision that they’ve had for themselves. In this episode, we talked about profitability, leadership, hiring...
Oct 10, 2018 • 52min
Taking Your Marketing To The Next Level
Josh Elizetxe, an internet advertising veteran and angel investor, shares his wealth of knowledge on taking marketing to new heights. He dives into the power of influencer marketing, showcasing how even smaller influencers can significantly boost visibility. The conversation also touches on innovative recruitment strategies that prioritize top talent and company culture. Additionally, Josh emphasizes the importance of mastering sales funnels and adapting to consumer behavior for home service marketing success.
Oct 3, 2018 • 38min
Mastering The Financial Side Of Your Business
Justin Krane is a certified financial planner and a money strategist for business owners. He founded Krane Financial Solutions, and frequently guests as a financial expert on popular TV shows such as CBS and Fox Business News. His mission is to help business owners better understand the financial side of their business. In this episode, we talked about cash flow, scaling, revenue generation...
Sep 26, 2018 • 1h 8min
Generating Loads of Leads in a Cost Effective Way
Todd Bairstow, founder of Keyword Connects, shares expert insights on lead generation strategies for home improvement businesses. He discusses the innovative pay-for-performance model that prioritizes high-quality leads and the impact of hyperlocal marketing. Todd emphasizes blending online and offline marketing to enhance visibility and customer engagement. He also highlights the importance of effective follow-ups and communication in boosting conversions. Additionally, he categorizes homeowners into personality types to tailor marketing approaches effectively.
Sep 20, 2018 • 57min
Connecting Marketing, Design and Technology To Better Serve Your Customers
In this engaging conversation, Peter Sena, CEO and Chief Creative Officer at Digital Surgeons, shares his expertise in leveraging design, technology, and marketing to enhance customer service. He emphasizes the importance of CRM systems for optimizing customer engagement and retention. The discussion covers navigating digital transformation for service businesses, and the critical role of customer insights in shaping effective marketing strategies. Peter also introduces the 'Thousand True Fans' concept, highlighting how strong customer relationships can drive financial success.
Sep 13, 2018 • 52min
Building Your Online Presence The Right Way
Jody Underhill is an accomplished social media strategist and the director of Green Elephant Agency, an online marketing agency based in South Carolina. Jody has worked with various marketing experts like Russell Brunson and Frank Kern. He has also helped over 150 businesses in the development of their marketing strategy, ranging from solopreneurs to Fortune 100 companies. In this episode, we talked about marketing, hiring, customer service...
Sep 6, 2018 • 54min
Achieving Freedom By Taking Control of Your Financial Future
Damion Lupo is the CEO & Founder of Total Control Financial, an Austin-based company that provides retirement solutions and support. He is a sought-after financial consultant from high profile clients, and serves as a financial mentor and host to the Transformation Nation podcast. Damion’s mission is to help 1 million people achieve financial freedom, by empowering them to take control of their financial future. In this episode, we talked about profitability, operations, hiring...
Aug 30, 2018 • 56min
Building And Leading a High Performing Team
Troy Timmer is a registered corporate coach and business consultant at Certified Contractors Network. Troy is passionate about helping entrepreneurs become high performers by providing them with the right tools, skills, and proven processes to run their businesses. In this episode, we talked about customer service, leadership, marketing...
Aug 23, 2018 • 54min
Delivering Better Customer Experience Through Analytics
Brian Courtney is the CEO of LifeWhere, a product that focuses on bringing predictive analytics for home utilities. Through LifeWhere’s predictive analysis technology, Brian aims to empower consumers to understand their home equipment better, so that they can make better educated decisions. In this episode, we talked about customer service, sales, profitability...
Aug 16, 2018 • 57min
Generating $2M in Sales Through Thumbtack
Josh is the founder and CEO of Direct Movement Group, a multimillion-dollar custom home building and remodeling business based in Florida. He is the first contractor to reach millionaire status on online platform Thumbtack, which matches customers with local professionals for projects. In this episode, we talked about leadership, sales, networking...
