

Nonprofit Nation with Julia Campbell
Julia Campbell
Ready for some real talk about nonprofits? Julia Campbell sits down with industry experts and practitioners to get advice on the best ways to build a thriving movement and a vibrant, passionate community around a cause. Topics include fundraising, storytelling, and marketing of course - but it also dives into mental health issues, leadership strategy, digital wellness, and much more. Julia's guests share practical wisdom, entertaining stories, and real-world tips that will help you strategize, plan, and grow your nonprofit. You never know exactly what you’re going to learn when you tune into Nonprofit Nation, but you can be assured that it will be worth your valuable time and attention. Nonprofit Nation is hosted by Julia Campbell, digital marketing and fundraising expert, nonprofit consultant, and author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days. Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels. Be sure to click the subscribe button on Apple podcasts or wherever you get your podcasts.
Episodes
Mentioned books

Sep 15, 2021 • 5min
[SOLO] The Digital Fundraising Formula is open for enrollment!
My new course is open for enrollment - but only until September 20th! Get all the details in this mini-episode. The Digital Fundraising Formula is your step-by-step blueprint to launching wildly successful online fundraising campaigns – over and over again!Students will walk away with a Digital Fundraising Campaign Blueprint to plan, launch, and execute a wildly successful and profitable digital fundraising campaign. This Blueprint can be adapted and used over and over again, to raise money, build their following, and engage their donor base! Win-win!I think I know what you’re thinking: Do I really need another course/webinar/training thing? Is this something that is going to truly help me save time, get noticed, and grow my donor base?Is this a bunch of fluff about social media, or donate buttons, or is it actionable – for my small nonprofit?I GET IT – and I’m here to answer your questions!You struggle with getting people to convert from social media fans and followers to DONORS.You can’t seem to get your email list to donate at the rate that you want.You want a step-by-step guide to getting people to take the action and DONATE ALREADY – using your website, email, and social media channels.Also, you are an amazing human. You want to do all of this in an ethical, non-spammy or icky way.THIS is the solution for people like you.Do you want a live training experience that gives you access to me, access to an incredible community of nonprofit marketers and fundraisers, walks you STEP-BY-STEP through the process, and leaves you feeling calm, refreshed, motivated?(If you get it but you need to convince your boss, let me know and I am more than happy to jump on the phone with her! I got you boo.)The Digital Fundraising Formula is just that – a FORMULA for digital fundraising success, that you can use again and again.In just five weeks I’ll walk you through my battle-tested and proven digital fundraising framework, PLAN:P – Preparation and planningL – Launch with a bangA – Amplify the campaignN- Nurture new digital donorsBest of all you’ll get access to a group of nonprofit fundraisers like yourself, the ability to ask all of your burning questions directly to me, and lifetime access to the materials, slides, and recordings.Join now, and don’t waste another moment on social media – start leveraging the power and potential of these tools to raise money for your cause! I can show you how.You walk away with a plan, a system, and a calendar so you can hit the ground running for your year-end – and all future – fundraising campaigns!To see the full syllabus with all the live training dates and live Q&As, please click here.More on this topic: Is The Digital Fundraising Formula right for you? Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Sep 15, 2021 • 33min
Embracing Doubt and Becoming the Leader You Were Meant to Be with Marc Pitman
Do you ever feel like you are making it up as you go? Are you constantly nagged by a voice filled with doubt insisting that the other shoe is going to drop? In this episode, leadership expert and author of the new book, The Surprising Gift of Doubt: Use Uncertainty to Become the Exceptional Leader You Are Meant to Be, Marc A. Pitman CSP® shows you how this doubt is actually a signal that you just might be on the verge of greatness. Really!Combining his ongoing education with his own experience, Marc helps leaders lead their teams with more effectiveness and less stress. He is the husband to his best friend and the father of three amazing kids. And if you drive by him on the road, he’ll be singing 80’s tunes loud enough to embarrass his family! (Love that.)One of the most accessible, kind, and down-to-earth people I know, Marc shows us how to harness those uncomfortable feelings to develop a rare level of leadership mastery. Here are some of the topics we discussed:How he found his true calling first in fundraising and then in training leaders What inspired Marc to write this latest book - and why it's the book he's always been wanting to write The four stages of leadership and why most leaders only get to the first twoHow Marc got Seth Godin and Dorie Clark to write about his book (yes, I fan-girled a bit)A Marc Pitman quotable: "I've always seen fundraising as a leadership issue. If you don't know where you're going, it's hard to invite people to join you." Connect with Marc:The Fundraising Coach The Concord Leadership Group TheNonprofitAcademy.com https://www.facebook.com/AskWithoutFear/ https://twitter.com/marcapitmanMarc's books on AmazonDo me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Sep 8, 2021 • 31min
Banish That Scarcity Mindset and Thrive with Nell Edgington
There is a pervasive scarcity mindset that plagues the nonprofit sector. The fear that there is "never enough" - never enough money, power, influence, time, people, talent, board members, you name it. But, what if we are looking at it all wrong? What if there IS enough to go around? That's what my guest Nell Edgington wants to show us. Nell has spent her 25-year career innovating in the social change sector. As president of Social Velocity, she helps create more strategic, financially savvy, and confident nonprofit and philanthropic leaders and organizations. Nell is a popular writer, speaker, and blogger, and author of Reinventing Social Change: Embrace Abundance to Create a Healthier and More Equitable World. She is a member of the national Leap Ambassadors Community, a network of more than 250 social change thought leaders. Nell holds an MBA from the Kellogg School of Management at Northwestern University. I got some free coaching from Nell in this episode, and what she had to say about abundance mindset, how to create a culture of abundance, imposter syndrome, and more was incredibly relatable. Here are some of the topics we discussed: What operating from a scarcity mindset means and why it’s damaging the sectorSome concrete ways to shift our mindset from scarcity to abundanceWhy standing up for what you believe in will help you attract your ideal audience (Girls Scouts of Western Washington example)How the world needs us - social change leaders - right now, more than ever A Nell Edgington quotable: “If you change your questions, you change your life.”Connect with Nell: https://www.linkedin.com/in/nelledgington/https://www.socialvelocity.net/Nell's books on Amazon Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Sep 1, 2021 • 39min
What The Best Fundraisers Do Differently with Sabrina Walker Hernandez
My guest this week is Sabrina Walker Hernandez, fundraiser extraordinaire and total pro when it comes to “doing fundraising differently” and thinking outside of the box. Sabrina is President & CEO of Supporting World Hope. She is a certified consultant, coach, and facilitator. Sabrina has set fundraising records taking a Boys & Girls Club in Texas from $750k to $2.5M, leading a $12 million dollar capital campaign, and she has a Certificate of Nonprofit Management from Harvard Business School.Sabrina spills all the tea on her journey to record-breaking fundraiser, and how she did it in the 3rd poorest county in the United States. Here are some of the topics we discussed: How she raised a record-breaking amount of money despite there being no history of individual giving at the organization Her apology to all Development Directors (love this) How to flip the script and focus less on raising money and more on building relationshipsWhat the best fundraisers do and how they do things differentlyHow to convince your Board to fundraiseConnect with Sabrina:https://supportingworldhope.com/https://www.linkedin.com/in/sabrinawalkerhernandez/https://www.facebook.com/supportingworldhopehttps://www.instagram.com/the_nonprofitexpert/Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it! About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Aug 25, 2021 • 39min
Organizational Resilience in An Uncertain World with Joan Garry
Nonprofits are messy and imperfect, and my guest for this episode, Joan Garry, doesn't hold back in saying so. Annnnd she called us "kindred spirits" - so, #swoon. Joan is the go-to resource for hundreds of thousands of nonprofit leaders worldwide. Through her blog, podcast and book, Joan Garry’s Guide to Nonprofit Leadership, she has become the ‘Dear Abby’ of the nonprofit sector, advocating for the success of nonprofits, large and small. As a columnist for the Chronicle of Philanthropy, a contributor to Harvard Business Review and Forbes Magazine, among others, Joan is a preeminent media spokesperson and thought leader on the role of the nonprofit sector in our society and is a sought after voice on issues facing the sector today. Joan is also the founder of the Nonprofit Leadership Lab, often called the Netflix for small nonprofits, the monthly subscription they can’t live without, it is an online educational and community portal she leads for board and staff leaders of small nonprofits.Joan has a super impressive bio, but she is also very funny, and open, and warm - and generous with her wealth of knowledge! Here are some of the topics we discussed:How Joan's history at MTV and Showtime inspired her current work with nonprofitsWhat Executive Directors need to understand as we slowly enter this next normalHow to "stretch the innovation muscles"Why the status quo is your biggest enemy and how to fight itHow nonprofits can reframe their work - and how they can "market the reframe"How marketing is like writing AND presenting a killer book report A Joan Garry quotable: “Technology is no longer about just fixing your computers. It is central to your ability to build an army of people who love your organization and want to be a part of it."Nonprofit Leadership Lab:https://nonprofitleadershiplab.com/ Connect with Joan: https://twitter.com/joangarryhttps://www.linkedin.com/in/joangarry/https://facebook.com/joangarryconsultinghttps://instagram.com/joangarryconsultingJoan's books on Amazon Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital tTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Aug 6, 2021 • 37min
Disrupting Dysfunctional Fundraising with Suhailah Waheed
Things can move very quickly on the Internet. How can nonprofits keep up with the breathtaking pace of change, stay true to our missions, and operate in a space of integrity? Suhailah Waheed has you covered. Identifying as a "multi-passionate queen" and community-centered fundraiser and organizer based out of Austin, Texas, she is the Managing Director of the agency Giving Geeks, where she creates and enhances strategy operational and development processes and provides support in strategic fundraising opportunities for philanthropic institutions. She's also a published poet, focusing her work on highlighting issues that affect the quality of life for women, children, minority and Muslim communities. Here are some of the topics we discussed:How nonprofits can embrace ethical digital fundraising at their orgsHow to ensure that the stories you are telling in the digital space are ethical and shared with integrity Whether or not nonprofits should continue to use Facebook, and other social media platforms, in light of recent news and current events (Our answers may surprise you!)What she sees as the future for nonprofit digital - what we need to knowA Suhailah Waheed quotable: "Things are always changing... this is not the end, this is not even the beginning. This is a moment in time, and we have to maintain accountability of our actions and ask better of each other for the next platform that is going to come out, or the next space of fundraising and giving."Connect with Suhailah:https://twitter.com/suwaheed https://www.linkedin.com/in/suhailah-waheed/ https://www.instagram.com/givinggeeks/ Suhailah's books on Amazon Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Connect with Julia on other platforms:Instagram: www.instagram.com/juliacampbell77Twitter: www.twitter.com/juliacsocialLinkedIn: www.linkedin.com/in/juliacampbell Blog: www.jcsocialmarketing.com/blog Take Julia’s free nonprofit masterclass, Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Jul 26, 2021 • 33min
Where Do Nonprofits Go From Here? with Beth Kanter
In the premier episode of my new podcast Nonprofit Nation, I sat down with my friend and mentor Beth Kanter - the person who convinced me (unknowingly!) that I could have a career working with nonprofits on their digital strategy. Beth Kanter is an internationally recognized thought leader in digital transformation and wellbeing in the nonprofit workplace. Named one of the most influential women in technology by Fast Company, she has over three decades of experience in designing and delivering training and capacity-building programs for nonprofits and foundations. As a sought-after keynote speaker and workshop leader, she has presented at nonprofit conferences on every inhabited continent of the world to thousands of nonprofits. Not only is Beth super fun to have a drink with, she is such a wealth of information and incredibly forward-thinking. Here are some of the topics we discussed: Why we are both very adept typists The future of nonprofit events in a hybrid worldHer best tips for effective virtual meetingsStrategies for managing a hybrid teamWhy inclusion is a vital piece of equityTechniques to increase workplace well-being The impact of artificial intelligence on the social sectorA Beth Kanter quotable: "Passion isn't a sustainable resource - we have to renew it." Connect with Beth: https://bethkanter.org/https://twitter.com/kanterhttps://instagram.com/kanterhttps://www.linkedin.com/in/bethkanter/Beth's books on Amazon Do me a favor? Rate, Review, & Follow on Apple Podcasts (or your podcast player of choice) - it helps this podcast get seen by more people that would enjoy it!About Julia Campbell, the host of the Nonprofit Nation podcast:Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place. She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements. Julia’s online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. Clients include GoFundMe Charity, Meals on Wheels America, the Make-A-Wish Foundation, and the Boys & Girls Clubs of America. Take my free masterclass: 3 Must-Have Elements of Social Media Content that Converts

Jul 24, 2021 • 3min
TRAILER: Welcome to Nonprofit Nation!
Nonprofit Nation is hosted by Julia Campbell, author of Storytelling in the Digital Age: A Guide for Nonprofits and How to Build and Mobilize a Social Media Community for Your Nonprofit in 90 Days. Julia helps nonprofits build movements, and in her work she teaches nonprofits how to build community, audience and raise influence on social media channels. She is a no-filter and no-nonsense host that wants to help you create even more impact and change the world. On Nonprofit Nation, Julia sits down with nonprofit industry experts, fundraisers, and marketers to get real and talk about how to build that movement that you've been dreaming of. She also shares practical wisdom for creating a more engaged audience on social media.Tune in for some REALness along with some real practical wisdom to help your nonprofit grow. Check out this sneak peek of what you can expect by listening to Nonprofit NationTake my free masterclass: 3 Must-Have Elements of Social Media Content that Converts


