Surf and Sales

Richard Harris
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Jun 7, 2021 • 40min

S2E50 - From SDR to AE: how to prepare with Ashley Zagst, Chili Piper

Ashley moved from marketing to sales so much she took a part-time SDR role to prepare for the interview. This isn't the first time she's prepped for something this way and she shares her best practices for always achieving your goals. How to position yourself to become an AE from the SDR role How to prepare for your next role Selling the meeting not the product as an SDR Translate marketing message to sales messaging What's fun about sales.  
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Jun 7, 2021 • 43min

S2E49 - Why Sales Enablement should NOT report to the CRO w. Aaron Evans

Aaron has been doing sales enablement since before the term even existed. He shares his insights on:  How Sales Enablement becomes the center of the organizationThe true evolution of sales enablement Quantifying the value of sales enablement to the CEO and CFO People only build processes for the current state and why that is wrong. What motivates sales enablement is being a change agent What to look for in hiring someone for sales enablement How to compensate someone from sales enablement Build your enablement process first before you buy your enablement stack Scaling sales enablement 
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May 31, 2021 • 47min

S2E48 - How to identify the toxic organization with James Ski, Founder of Sales Confidence

In this episode, we get to talk to James Ski, Founder of Sales Confidence + Partnerships expert with Drift. He speaks openly about mental health and what it takes to ride the highs and lows of the sales profession and we're fortunate to have him on this week Keeping attention on moving with the times USA vs the UK selling energy When you are joining a company you are really joining the leadership The best question to ask in an interview to understand the culture of an organization The secret sauce of the LinkedIn algorithm  How sponsorships and shared values go hand-in-hand Leveraging positive attention vs. negative association
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May 31, 2021 • 46min

S2E47- 27 years at #7 F500; LisaMarks former SVP/GM, Global Biz Dev at American Express

Lisa spent 27 years at one of the largest companies in the world. She shares so much advice that is perfect no matter the size of your own organization or your role in it. Good leadership is when your leader doesn't make you feel embarrassed when you don't know things.How to network with your leadership Why you should go 2 leaders up when networking Why you should always have a relationship with the finance team. How leaders can help their team to be accountable to their goals. How you walk into the room matters How to navigate the red tape of a corporate world The biggest and simplest thing you can do to win more deals
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May 31, 2021 • 50min

S2E46 - Quota is hard with Meghann Misiak

How many of your reps should be going to Presidents Club What makes a great President's Club event? How to  your promotion path interview really hard   What is sales mastery What it means to have a merit-based interview processHow I bounced back from burnout What causes burnout, saying yes to everything, and putting your boss too high on a pedestal.  The value of rethinking the way you work in sales. What are your warning signs for self-care Sales metrics are really lagging indicators
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May 31, 2021 • 50min

S2E45 - Your difference is your advantage with Mercy Lee Bell

Connecting with someone's deepest emotional memories. Clinging to sales performance when you don't like yourself Disconnecting productivity from yourself Joining in on something but not really living. Understanding your authentic presence What it really means to really live in gratitude Get quiet, listen to stories, and be curious When a leader listens and cares I will work harder.
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May 25, 2021 • 59min

S2E44 - LIVE Bonfire Session - Strategies for Mental Health Resilience in Sales in 2021

Sales professionals are experiencing more pressure than ever right now. In one of the most competitive, fast-moving, and high-pressure jobs, sales have been hit especially hard by COVID. So what are the most successful salespeople doing to stay mentally resilient and engaged during these challenging times?
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May 10, 2021 • 46min

S2E43 - Being Metrics Driven vs Metrics Aware with Amos Schwartzfarb of Tech Stars

Being able to ask a VC is always a great conversation. Amos does not disappoint at all in this session. He shares a ton of great ideas and guidance in an open discussion. What it means to have a data and metrics-driven plan Are you on the part to product/market direction and product/market fit What you need to know to claim you have product/market fit What I fell in love with within my first sales job The excitement, the expectations, and the reality of an acquisition The 1999 Sales Process How do you know what to do and when in your early-stage start-up The disparity of equity and success Biggest mistakes founders make when approaching a VC The difference between of an accelerator and other VCs
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May 3, 2021 • 37min

S2E42 - Some customers don't need to be kept with Sam P. Lark

What do you do with a Bachelor's Degree in Chemistry? Go into Customer Success of course. Take a listen through an interesting journey as Sam was able to identify his real passion and make a career out of it.   You are not working for a corporation When do you know your customer crosses the line. People will do business with those they know, like, and trust. How to coach the customer to be "nice" Building trust between Sales and Customer Success It's not what you know, who you know, but who knows you.  You are more than a worker bee Learning to be responsible for a quota, upsell, cross-sell
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May 3, 2021 • 43min

S2E41 - Getting real on revenue with Amy Hrehovcik

Like many, Amy didn't plan to go into sales. She wanted to be in politics, lobbying, etc. Then after one of her first engagements with a political campaign, that all changed. From politics to sales  There are two types of workers, processors, and producers What it's like having a mentor in your first year.  Understanding Speed, Status, and Experience Bad news does get better with time, so lean in. Be aware of the internal win rate based on inbound/ outbound. How managing SDRs to the moment is crushing their soul.

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