The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

I'm kicking off the podcast in 2024 with a candid review of my last year in business. Expect a mix of successes and setbacks, as I share insights from both. I'll tell you what went even better than I expected, including my revenue and profit. And, I'll give you an honest look at where I really struggled and what it took to get out of my own way. It's a real mix of lessons learned, so let's jump right in! This Week on the Get Paid Podcast: Why I was surprised about my business numbers even after calculating 2023 expenses What happened when I shifted to viewing myself as a wealthy woman The transformational experience of traveling in style An immense appreciation for my amazing clients in Get Paid Marketing The journey to repositioning my programs and making my big bold claim Why it was important to formalize the Get Paid Marketing curriculum What didn't go well last year and the common denominator Learning to recognize when I'm creating untrue stories about a result Rethinking how I look at my expenses and judge my revenue (and myself) Why we really can't skimp on the support and mindset work, no matter how "experienced' we are in business Mentioned in this podcast: Get the free class: The Two Simple Ads That Sell Out your Group Programs: https://clairepells.com/class Reach out to my friend and admin genius, Emylee Williams: https://www.creativescatalyst.com/services Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Don't forget to get your free access to my class, The Two Simple Ads That Sell Out Your Group Programs: https://clairepells.com/class Now, it's time to go get yourself paid

After joining Get Paid Marketing, Sue McLeod transformed her ceramic glazing business from a side-hobby to a $200k p/yr business. Sue McLeod is a ceramic studio technician who teaches online classes on creating your own pottery glazes. Since joining GPM, she has celebrated a sense of financial stability, a work-life balance that includes her mental health, major powerful mindset shifts about herself as a business owner, and the benefits of a strong community of entrepreneurs. Enrollment for Get Paid Marketing is officially open until December 13th. Secure your spot and implement your fully optimized $50k evergreen funnel starting in January. Apply and enroll now at clairepells.com/gpm This Week on the Get Paid Podcast: Why Sue created a very specific niche teaching about pottery glazes How Sue reached her first $200k in business teaching people about glazes The mental fortitude she developed when it comes to handling rejection or disgruntled customer service emails What financial stability now looks like for Sue when it comes to saving money and allocating funds for taxes and other expenses Prioritizing her own mental health and taking breaks from work Delegating tasks so she can focus on what she needs to keep her business running while having time off Unlearning the mindset of constantly needing to overcompensate and do more The value that she experience from the support of the GPM community and group calls Mentioned in this podcast: Get Paid Marketing Application: https://clairepells.com/getpaid Sue's website: https://suemcleodceramics.com/ Connect with Sue on Instagram: https://www.instagram.com/suemcleodceramics/ Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

The Get Paid Marketing Info Session recording is live and enrollment for our January 2024 cohort is officially open! Listen in to hear about: ✅ Building a $50k funnel that works on autopilot - including a peek at the newly updated GPM curriculum ✅ The role expert guidance in your marketing, ads, and conversion copy play on how quickly you see revenue growth ✅ Why community and shared values can you mean you take more strategic action sooner. ✅ The benefits of early enrollment, including your custom marketing blueprint Time Sensitive Announcement: When you enroll in Get Paid Marketing by December 7th at 5PM Eastern, you'll receive: 🎯 A personalized marketing blueprint created by our team of experts. 📚 An early chance to get started and book your messaging call Early enrollment closes soon, so get your application in ASAP! https://clairepells.com/getpaid

In today's episode, I'll go over seven strategies to leverage your evergreen funnel assets to sell out your offer. In other words, the effort you put into your evergreen funnel goes well beyond one ad campaign or launch. The resources you create are akin to digital gold that can continue to get you paid well down the line. If you are listening to this on Monday, December 4th, make sure you have a reminder set for tomorrow, December 5th because we'll be opening up enrollment for Get Paid Marketing. In order to enroll, you must apply! If you're listening to this on December 5th, head directly over to clairepells.com/getpaid to complete your application for the January cohort. This Week on the Get Paid Podcast: 7 distinct strategies for leveraging an evergreen funnel to put your revenue on autopilot Think of any asset you create as a crucial, revenue-generating tool How to use your evergreen funnel for organic traffic conversions too How to work call-to-actions into your email sequences to increase webinar views Why to send email broadcasts, even when your email sequence is up and running The close supportive relationship between your evergreen funnel and live launches Using post-launch visibility to boost evergreen funnel sales The power of a good flash sale Directly engaging with your most interested leads Applications opening to Get Paid Marketing on December 5th! Mentioned in this podcast: Get Paid Marketing: https://clairepells.com/getpaid Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Mel Savage is a Cognitive Behavioral Coach, Leadership Mentor and Seasoned Corporate Veteran. Today she shares her experience transitioning from a corporate career to full on entrepreneurship, helping pre-executives who want to become stronger leaders. Mel came into Get Paid Marketing unsure if it ads would work for her because of focusing mainly on 1:1. She details how she ended booking 3 new paying clients through webinar ads and how she saw over 400 leads per month at a record low cost. Heads up: Enrollment for Get Paid Marketing is coming up on December 5th. If you're not already on the waitlist, I highly recommend you go check it out clairepells.com/waitlist. This Week on the Get Paid Podcast: Mel's really unique take on leadership and what it means to get scrappy in business Surviving what feel like epic mistakes without letting them tank your momentum forward How she ended up with 67,000 Tiktok followers by focusing on solutions her corporate clients wanted most How Mel gained a record 400% ROI in Get Paid Marketing Huge ad wins at $1.67 a lead and around 400 new leads per month How Mel tested webinars in Get Paid Marketing to convert 3 new high-paying executive clients Why Mel felt safe and supported in Get Paid Marketing Mentioned in this podcast: Get Paid Marketing Waitlist: https://clairepells.com/waitlist Mel Savage website: https://melsavage.com/ 1:1 Executive Coaching: https://melsavage.com/one-on-one-executive-coaching/ Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Today is all about why your offers aren't selling and your ads aren't converting. I'm going into the 4 reasons we've seen even really great offers flop, including what you can focus on optimizing right now to make a huge difference. These are small changes that made a huge difference in my own marketing funnel after someone generously offered me some much needed feedback on one of my webinars. Heads up: Enrollment for Get Paid Marketing is coming up on December 5th. If you're not already on the waitlist, I highly recommend you go check it out clairepells.com/waitlist. This Week on the Get Paid Podcast: Why some ad funnels aren't converting What you can do before you turn off the ads completely What's most likely missing in your lead magnets That time someone gave me candid feedback on my own webinar The crucial factor of a high converting sales page that most people overlook Is your messaging bold enough for an evergreen funnel? Mentioned in this podcast: Get Paid Marketing Waitlist: https://clairepells.com/waitlist Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Krista Miller is a virtual summit strategist committed to helping online business owners skyrocket their signature offer sales by hosting highly-profitable summits that blow industry standards out of the water. Today, she's here to tell us what actually works when it comes to online summits. Krista is also a recent member of Get Paid Marketing and gets into the details on revenue numbers, conversion rates, and what has happened for her since making some key messaging shifts + running Facebook ads with us. Heads up: Enrollment for Get Paid Marketing is coming up on December 5th. If you're not already on the waitlist, I highly recommend you go check it out clairepells.com/waitlist. This Week on the Get Paid Podcast: Going from Wordpress Developer to launching a completely different, profitable business model with Summit in a Box Why some summits are a flop when others work extremely well Why people were basically begging Krista to teach her approach to summits Working affiliates into your marketing plan How Krista and her team got evergreen to work better for her than regular live launches The key messaging shifts they made while in Get Paid Marketing that attracted the types of clients Krista wanted to work with most What ads have been doing for their business since Get Paid Marketing A dive into Krista's revenue numbers, team costs, and overall profit Mentioned in this podcast: Summit in a Box: https://www.summitinabox.co/ Get Your Curated Playlist Of Summit-Hosting Secrets: https://www.summitinabox.co/playlist Get Paid Marketing Waitlist: https://clairepells.com/waitlist Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

In today's episode, we're going to look at the basics of a $50k funnel that can be used to generate six-figure income in your business. People throw around the word funnel a lot without a super clear idea of what that looks like for unique offers. I'm going to take you through the basics of the most essential funnels we focus on when it comes to selling an online course or high-ticket program. That includes how you'll attract new leads and convert them into new customers on evergreen. Heads up: Enrollment for Get Paid Marketing is coming up on December 5th. If you're not already on the waitlist, I highly recommend you go check it out clairepells.com/waitlist. This Week on the Get Paid Podcast: What real urgency looks like in an evergreen funnel When you want to start think about running ads The reasons you shouldn't despair if lead conversions don't happen right away How your evergreen funnel can offer you quick visibility Why I don't recommend list building ads right before a launch The best way to use ads if you have a course or high-ticket program (hint: it's not to directly generate sales) What kind of ROI you can expect from an evergreen funnel Organic vs. paid - what should you focus on right now? Addressing outdated messaging before you go totally evergreen Mentioned in this podcast: Get Paid Marketing Waitlist: https://clairepells.com/waitlist Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid!

Amy Fedele: The Messaging Tweaks that Grew Her Course Sales by 36% Amy Fedele is a successful online entrepreneur who turned her passion for gardening into a full-time digital product business. She and Sarah Lucille, Get Paid Marketing's Copy and Messaging Coach, discuss how she went from hobbyist blogger to full-time in her business. She gets into the key messaging shifts that boosted her sales and the Get Paid Marketing strategies she used for generating on-demand income. This Week on the Get Paid Podcast: How Amy's content creation journey started with a blog dedicated to her dad Anticipating pushback as she transitioned from sharing mostly free content to selling digital courses and products The connection between Amy's background in design and approach to landscaping and gardening Amy's primary sources of income and why she was able to transition to full-time Separating business from the personal as a way to deal with online hate Why you should be repeating yourself in your content more than you think The impact of an optimized sales funnel for course creators Increasing her sales 300% since joining Get Paid Marketing Mentioned in this podcast: Get Paid Marketing Waitlist: https://clairepells.com/waitlist Connect with Amy: On her website: prettypurpledoor.com On Facebook On Instagram Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

In this episode, I'm taking it back to 2018 – the year things finally clicked for me in business. That's when I finally nailed down a sales funnel that changed my life in both business and in my personal life. You're getting all the details on what opened up for my family and me personally and how it has also transformed my own relationship to wealth as a business owner. Heads up, enrollment for Get Paid Marketing is coming soon. This is our high touch program where we help you build a $50k funnel for your main offer. You then run ads to that funnel to double or triple your revenue. You're a great fit if you already have a course, program, or similar offer that you know sells. Learn more and get on the waitlist before we open enrollments on December 5th: https://clairepells.com/waitlist This Week on the Get Paid Podcast: Lessons from successful and not-so-great launches in 2017 The process of moving toward an evergreen funnel How one funnel raked in over half a million bucks in 3 years The impact on my family life, from hiring a house manager to prioritizing mental and physical health An inside look at the Get Paid Marketing program and building your $50k funnel to double and triple your revenue Mentioned in this podcast: House Manager Job Description at clairepells.com/housemanager Get Paid Marketing Waitlist: https://clairepells.com/waitlist Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid