

The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Claire Pelletreau
Claire Pelletreau was just starting to grow her side business as a Facebook ad and marketing consultant when her full-time job disappeared. Desperate to land enough clients just to pay the bills, she was disappointed at how difficult it was to find real tactical advice that would help actually her get paid month to month. The Get Paid Podcast is Claire's attempt to pull back the curtain on the reality of running an online business. All these people pulling in "six figures" - how are they ACTUALLY doing it? What kind of money do they take home after expenses? What are those expenses, anyway? Are they truly "solopreneurs" or are they supported by a team? What does that team do for them? How are they marketing their offerings and growing their lists? How long did it take to get to where they are? You'll discover how different entrepreneurs get paid and what it costs them to bring in that money.
Episodes
Mentioned books

Nov 17, 2023 • 1h 14min
Amy Fedele: The Messaging Tweaks that Grew Her Course Sales by 36%
Amy Fedele: The Messaging Tweaks that Grew Her Course Sales by 36% Amy Fedele is a successful online entrepreneur who turned her passion for gardening into a full-time digital product business. She and Sarah Lucille, Get Paid Marketing's Copy and Messaging Coach, discuss how she went from hobbyist blogger to full-time in her business. She gets into the key messaging shifts that boosted her sales and the Get Paid Marketing strategies she used for generating on-demand income. This Week on the Get Paid Podcast: How Amy's content creation journey started with a blog dedicated to her dad Anticipating pushback as she transitioned from sharing mostly free content to selling digital courses and products The connection between Amy's background in design and approach to landscaping and gardening Amy's primary sources of income and why she was able to transition to full-time Separating business from the personal as a way to deal with online hate Why you should be repeating yourself in your content more than you think The impact of an optimized sales funnel for course creators Increasing her sales 300% since joining Get Paid Marketing Mentioned in this podcast: Get Paid Marketing Waitlist: https://clairepells.com/waitlist Connect with Amy: On her website: prettypurpledoor.com On Facebook On Instagram Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Nov 9, 2023 • 43min
How I Hired a House Manager and Hosted a Yacht Party
In this episode, I'm taking it back to 2018 – the year things finally clicked for me in business. That's when I finally nailed down a sales funnel that changed my life in both business and in my personal life. You're getting all the details on what opened up for my family and me personally and how it has also transformed my own relationship to wealth as a business owner. Heads up, enrollment for Get Paid Marketing is coming soon. This is our high touch program where we help you build a $50k funnel for your main offer. You then run ads to that funnel to double or triple your revenue. You're a great fit if you already have a course, program, or similar offer that you know sells. Learn more and get on the waitlist before we open enrollments on December 5th: https://clairepells.com/waitlist This Week on the Get Paid Podcast: Lessons from successful and not-so-great launches in 2017 The process of moving toward an evergreen funnel How one funnel raked in over half a million bucks in 3 years The impact on my family life, from hiring a house manager to prioritizing mental and physical health An inside look at the Get Paid Marketing program and building your $50k funnel to double and triple your revenue Mentioned in this podcast: House Manager Job Description at clairepells.com/housemanager Get Paid Marketing Waitlist: https://clairepells.com/waitlist Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Oct 27, 2023 • 1h 27min
Steph Crowder: The Worst Advice She Used to Give as a Business Coach
Today I'm joined by my good friend, and someone I've mentioned on the podcast numerous times, Steph Crowder. Steph is a stellar business coach with a really strong background in sales, helping me out with my own thoughts about selling. She went from a struggling sales rep for Groupon who was nearly fired for her low numbers to Director of Sales Training for all of Groupon by the age of 26. She then branched out to launch her own coaching services and programs, learning a ton about entrepreneurship and herself along the way. Today we get into the story of why she ended up temporarily quitting her business and what finally brought her back. This Week on the Get Paid Podcast: Steph's journey from a challenging start in sales to becoming a top performer Why Steph temporarily left entrepreneurship to work for someone else again The pivotal shift that led Steph to rediscover her passion for entrepreneurship after a year hiatus The inevitable personal development that's required if you want to grow a business Steph's stance on passive income vs. 1:1 offerings The worst advice Steph ever gave as a coach and what she believes now How she figured out the real problem with her business model (Hint: it wasn't her business) Mentioned in this podcast: The Life Coach School: https://thelifecoachschool.com/ Dielle Charon: https://diellecharon.com/ Connect with Steph: https://www.stephcrowder.com/ Courage & Clarity Podcast: https://www.stephcrowder.com/listen The Messy Middle Mastermind: https://courageandclarity.lpages.co/mastermind/ Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Oct 19, 2023 • 40min
Launch Debrief: Absolute FB Ads (With New Positioning)
In this episode, I dive into the details of my latest launch of Absolute FB Ads. I shed some light on the most pivotal mindset shifts I had to make that ended up completely transforming what could have been a really turbulent process into a surprising success. I'll get into insights on everything from pinpointing critical details of the launch to redefining my relationship with objections. I'm giving you the most vivid and transparent picture of how we turned a $2,000 product into a $93,000 launch. This Week on the Get Paid Podcast: How letting go of a singular, high-pressure thought helped shift my entire approach to creating a webinar What changed when I shifted my revenue goal and ended up more than surpassing my expectations What went into shifting our messaging for Absolute FB Ads The effectiveness of emphasizing audience growth over immediate sales in marketing strategies The invaluable lesson in prioritizing tasks during a launch The value of offering early incentives in your launch The results of this launch included the number of webinar signups, sales, and total revenue Mentioned in this podcast: Absolute FB Ads Stacey Boehman Steph Crowder Connect with Claire: Website Instagram Facebook Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Oct 12, 2023 • 33min
Belief in your People
Today I dive right into key takeaways from my recent Absolute FB Ads Q&A session. I'm going to tell you what I really think of the most common question I get: "How do I make sure my ads are attracting buyers and not freebie seekers." We'll get into the problem with labeling your subscribers as "buyers" and "non-buyers" and a really important mindset shift that transformed how I advertise, talk about, and sell my own programs. Hint: sales is more about your approach and less about the other person's assumed money objections. For those eager to dive into Get Paid Marketing – our comprehensive coaching and consulting program that fine-tunes your assets, optimizes ads, and sets you up for autopilot sales – enrollment reopens in early December. If you haven't joined the waitlist yet, make your way to clairepells.com/waitlist. This is your chance to be the first in line for program updates and enrollment details! This Week on the Get Paid Podcast: Understanding your list-building ads better and who they attract Rethinking assumptions about free offers as a way to attract quality leads How a more genuine approach to sales conversations outperforms assumed money objections every time My own personal journey from apprehension about selling to discovering more authentic strategies Resolving objections gracefully, not aggressively Knowing when to seek mentorship and coaching to clear up your own gaps when it comes to communicating with your audience Mentioned in this podcast: Stacey Boehman's podcast: Make Money as a Life Coach® Dielle Charon's podcast: The WOC Sales Show Steph Crowder's podcast: Courage & Clarity Connect with Claire: Website Instagram Get Paid Marketing Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Oct 5, 2023 • 1h 19min
Sara Fisk: This Ex-Good Girl Left Her Life Behind
Sara Bybee Fisk is a Master Certified Coach and Instructor who teaches women how to tame the rampant people-pleasing, perfectionism, and codependency that is causing them so much frustration and resentment. She went from teacher to stay-at-home mother to five to running a 6-figure coaching business in her first two years. Today she tells us how facing challenges within her own belief system and church at the time also had her really confront her people-pleasing tendencies. And, why this is something that affects every single one of us in all areas of our lives. This Week on the Get Paid Podcast: Sara's experience being raised Mormon and why she left and now focuses on helping women shake off their people-pleasing tendencies for good How to suss out where your people-pleasing habits are coming from and when they're actually helpful. The shocking amount of time we waste each day overthinking thanks to people-pleasing and perfectionism. The intense process of getting certified and launching her own coaching programs How she gets invited to guest coach and teach in other pros' programs. What happened when a man read her feminist t-shirt at a farmer's market Surpassing six figures in her first two years of business as a coach Why experience is one of the most effective ways to build your business, especially if you hate selling How she maintains an 80% renewal rate with her clients Mentioned in this podcast: Stop People Pleasing Program The Ex Good Girl Podcast Connect with Sara: Website Instagram Facebook TikTok Podcast Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Sep 14, 2023 • 27min
The Funnel Pieces You Need and DON'T Need to Run Ads
On today's episode of the Get Paid Podcast, Claire answers a listener's questions about what she needs to have in place before before running ads. Also mentioned: Live class on September 19th: Get 1,000 Leads Without Reels, Stories, or Social Media clairepells.com/1000 Absolute FB Ads is opening for enrollment on September 19th! Sign up for the live class to make sure you're notified when the doors open. The One Day FB Ads Blueprint mini-course will be recorded live on October 2 1-4PM Eastern. Make sure to block it off on your calendar!

Sep 11, 2023 • 43min
Ads Are Getting Easier. Here's Why.
Today, I'm diving right into the recent evolution of Facebook and Instagram ads, with some practical solutions for today. The game changed drastically with the iOS 14 update, tweaking privacy settings and causing a seismic shift in all things ads. Costs surged for sign-ups and purchases, prompting some to question the efficacy of these channels. Rather than throwing in the towel, I conducted experiments to uncover a surprisingly straightforward approach. No agency required. Now, I'm revealing the only two ad campaigns I run, and what I have my clients test for optimal results. Note: Don't miss the live class on September 19th, where you'll learn the ins and outs of growing your audience by 1000 new leads without relying on reels, stories, or social media. Visit clairepells.com/1000 to secure your spot and take your advertising efforts to the next level. This Week on the Get Paid Podcast: * What it took to the changing advertising landscape * The evolution of ads management and why that's good news for small businesses * Agencies vs. DIY and what makes the most sense now * Simplifying tracking and targeting so anyone can do it * What you should be testing in your ads, and no longer testing * Enrollment in Absolute FB Ads - why to get in before October Mentioned in this podcast: Live Class: Get 1,000 Leads Without Reels, Stories, or Social Media Connect with Claire: Website Instagram Facebook Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Aug 31, 2023 • 1h 39min
Unfiltered Insights on Paid Traffic - Ad Curious Workshop Replay
Today's episode is a replay of my recent Ad Curious workshop. I hosted an informal meeting on Zoom for everyone and anyone interested in figuring out Facebook and Instagram ads. I invited a bunch of ad curious entrepreneurs to tell me why they do or do NOT want to run ads and then I gave my honest opinions on what could work for them. In a nutshell, we talk honestly, one business owner to another, about the reality of paid traffic in 2023. This Week on the Get Paid Podcast: How long to wait before you judge whether or not an ad campaign is working out The possibilities of list building ads when transitioning from 1:1 client work to online consulting What can go into breaking even and then profiting on your ads when starting out Do your ads build or lose trust with your audience? Why to grow visibility BEFORE you need it When the leads are cheap but the sales on a higher ticket program aren't coming in How we find out why people aren't buying that results in a better connection with our audience When you're amazing at what you do but no one knows about you - learn this list building ad Are FB/IG ads worth it if you only sell lower priced products? Addressing your own beliefs before making any assumptions about what will or will not work Mentioned in this podcast: Absolute FB Ads Connect with Claire: Website Instagram Facebook Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Aug 24, 2023 • 1h 22min
Nathalie Lussier - The Ins & Outs of Running a Lucrative Software Service Business
Nathalie Lussier is a renowned entrepreneur and the Founder of AccessAlly. This innovative WordPress plugin is designed to assist entrepreneurs, course creators, and businesses in establishing and overseeing online membership sites, courses, and digital products. During this episode, we explore her decision to market software as a service (SaaS) rather than the more traditional options like online courses and infoproducts. Nathalie shares her insights gained from mastering the creation of engaging marketing campaigns during various launches. She also discusses her approach to crafting compelling sales emails and her intriguing "email experiment" for nurturing leads. Even in moments of wavering confidence, she excels at organizing memorable events. Additionally, we delve into her unique journey as a woman navigating the tech realm. This Week on the Get Paid Podcast: Why Nathalie chose to sell software as a service for her main revenue stream Nathalie's background in health and wellness and initial ventures into launching products. Her transition back into software and reaching $100k in her first year Hosting live events to connect with her audience and create a stronger rapport - and finding her confidence in the process Launching "PopupAlly" in 2013 as a way to test the waters with selling software and providing customer support - laying the foundation for "AccessAlly" The journey to reaching $20-30k per months in 3 years Nathalie's "email experiment" and how she nurtured her list so well with sales emails that they're still talked about years after she sent them What it can feel like to be a woman in tech Building a business that doesn't rely on being the face of it Transitioning their team to a four day work week Mentioned in this podcast: AccessAlly Mama Gena - School of Womany Arts Meet Edgar Connect with Nathalie: AccessAlly Website: https://accessally.com/ Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.


