The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

In her fourth appearance on the Get Paid Podcast, Dielle takes us through the funnel she implemented that took her from loathing the Ads Manager to skillfully running profitable evergreen webinars every other week. Because of ads, she started seeing results like $50K+ in her bank from just $18K in ad spend. After avoiding ads for years due to neurodivergence, even with millions in earnings, Dielle realized that implementing the GPM steps only took 20 minutes. Hear the full story in today's episode. This Week on the Get Paid Podcast: $50K in sales from $18K ad spend across several evergreen webinars in 2024 8 sales in 4 days from a backend, ads-only funnel (on a $2,500 offer) Weekly live webinars now powered by ad traffic, selling directly from the first touch Sales emails refined with Claire + Sarah Lucille are still converting 3 years later Membership launch hit 160 members (goal was 100), now planning to upsell via funnel Credits Absolute FB Ads and Claire's simplified portal for removing tech overwhelm Rejoining Get Paid Marketing, this time leading ads as the CEO Mentioned in this podcast: Links in Episode Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Jennie Nash, Founder of Author Accelerator, went from being a traditionally published author and book coach to forming the company that trains and officially certifies other book coaches. In this episode, she opens up about the struggles and turning points in her entrepreneurial journey from a major partnership change to a dramatic price increase in her program. In Get Paid Marketing, she took on a new funnel, pricing strategy, and sales approach, and complete mindset shift to ultimately bringing in over $368,000 in revenue with other wins. Listen to learn more! This Week on the Get Paid Podcast: Sold over 70 seats in her course during a last-chance $3,600 sale, totaling over $300K in revenue Raised the price of her book coaching certification from $3,600 to $9,000 Ran webinars weekly and refined them through GPM coaching, resulting in increased conversions Generated $68,000 in sales from a $6,600 ad spend after refining her ad strategy and messaging Overcame pricing and even feeling resentment about her offer Coached by Claire and Sarah Lucille to improve webinar delivery and stop over-teaching Learned to focus on cost per acquisition, not just cost per lead, to optimize ads Mentioned in this podcast: www.clairepells.com/waitlist www.jennienash.com/ www.authoraccelerator.com/matchme for writers who want to work with a certified book coach www.bookcoaches.com/coaches for people interested in becoming a book coach. This leads to a free webinar about book coaching. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

After a really tough 2024, Charlotte Ellis Maldari joined GPM and completely shifted niches, created a whole new offer, and built up the confidence to put herself out there in a very different way. Today she shares what it all looked like behind the scenes and how it felt to finally turn cold traffic into actual sales. This Week on the Get Paid Podcast: The details of her brutal year in business and why she still chose to invest in GPM The breakthrough that came from a perceived loss Choosing to shift her business for her kids and her mental health How she knew it was time to pivot away from the creative agency industry (and why it wasn't a simple choice to make) Realizing you might be resenting your ideal clients Working with Sarah Lucille to make a huge messaging transition across all her marketing assets How she knew Claire was the exact kind of coach she needed to get her $50k funnel running Rewriting her business identity and creating a whole new offer Mentioned in this podcast: https://clairepells.com/waitlist https://kaffeen.co/ Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Ever caught yourself saying, "I'll get to ads… later, when I'm really ready"? Claire hears that line all the time. And honestly? That "ready" moment rarely shows up. But while you're waiting for the stars to align, you're missing out on what Claire calls the "stock market effect" of running ads: long-term, compounding growth that happens when your ads quietly work in the background, building your list and your revenue without requiring constant hustle. In this solo episode, Claire shares a story about a brilliant business coach friend who's been "almost ready" for years, plus how GPM clients like DL Sharon, Gina Knox, and Steph Crowder finally scaled faster once they stopped waiting and started running ads. This Week on the Get Paid Podcast: The real conversation Claire had (again) with a friend who's been "just about to run ads" for years Why ads are less like a launch strategy and more like investing in the stock market How one client added $200K in a matter of weeks from cold traffic, plus high-ticket sales with no sales calls What happened when Claire's own campaign flopped, and how feedback from cold leads helped her fix it How ads can keep your audience and revenue growing, even while you're offline or pivoting your business Mentioned in this podcast: https://clairepells.com/waitlist https://clairepells.com/getpaid Thanks for tuning into the Get Paid Podcast. If you enjoyed this episode, head to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with Claire on Facebook, YouTube, and Instagram, visit the website for even more strategies, and don't forget to share your favorite episodes with your audience. Now it's time to go get yourself paid.

Today's episode is about how Get Paid Marketing helped Amy Fedele turn a small, side product ("Great at Procreate" course for landscape designers) into a $50K+ evergreen revenue stream. Amy Fedele is the Founder of Pretty Purple Door, where she teaches everyday homeowners and landscape designers how to design their own gardens and tackle landscape design through her digital courses and guides. Learn exactly what strategies she implemented to overhaul her messaging, tweak her webinar, and optimize each piece of her marketing funnel. This Week on the Get Paid Podcast: The behind-the-scenes of launching her evergreen Procreate course, including her $10K live webinar launch How she turned her Great at Procreate course into a $50K evergreen funnel (now over $63K total) with just $11K in ad spend Her tripwire strategy with a $20 ebook marked down to $10 How she started adding 500 new subscribers a month How GPM helped her work through the emotional and technical details of supporting students on an evergreen offer What she did in GPM to implement key messaging shifts and ad strategies that led to those $50k+ numbers with a lower priced course Mentioned in this podcast: https://www.prettypurpledoor.com/ https://clairepells.com/getpaid Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Dr. Ramez "Mez" Antoun, PT, DPT, OMT, shares the process behind growing his online course business from "should I shut this down?" to "this one launch made more than my entire last year." You'll hear how working with Claire and Sarah Lucille in Get Paid Marketing helped him leverage paid ads, rebuild his messaging, and see exactly how to scale sustainably. If you've wondered whether your niche is too small to succeed with ads, or doubted whether your business can scale, listen to Mez's story! This Week on the Get Paid Podcast: The exact strategies from GPM that helped him consistently grow his list and book cold sales How he cut his cost per lead in half The mindset practices that helped him stay resilient during launch challenges How he doubled his revenue without doubling his client load How paid ads finally gave him proof that strangers wanted what he was selling How working with Claire and Sarah Lucille helped him shift his messaging from explaining the process to selling the outcome (a game-changing move) How GPM helped Mez not just build a better business, but improve his personal life through stronger communication and confidence Mentioned in this podcast: https://www.instagram.com/spine_pt_university/ https://www.spineptuniversity.com/ https://clairepells.com/getpaid https://clairepells.com/afa Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

This is part two of a two part series with Taylor Sparks, sex educator and founder of OrganicLoven.com, one of the largest BIPOC run sex toy companies in the U.S. The work Taylor put in before COVID set her up for a staggering 700% growth! She goes into what went into setting up relationships with multiple distributors, hiring a PR agent, and implementing affiliate marketing. We also get into the message of Taylor's business and how she both lives it and teaches it. She breaks down misconceptions about non-monogamy and what being open about our sex lives can do for us when it comes to communication, boundaries, and emotional honesty in all our relationships. This Week on the Get Paid Podcast: How Organic Loven thrived while competitors shut down Her $150k+ bestseller sex toy (thanks to press!) How PR and affiliate networks fuel e-commerce sales Taylor's book and coaching programs on ethical non-monogamy What makes non-monogamy work (or not) Her personal standards for dating, relationships, and sex Mentioned in this podcast: https://www.organicloven.com/ Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

This is part one of a two part series with Taylor Sparks, sex educator and founder of OrganicLoven.com, one of the largest BIPOC run sex toy companies in the U.S. Taylor tells us how she went from a corporate trainer to launching a holistic sexual wellness brand that offers organic body products, body-safe sex toys, educational resources, and adults-only luxury vacations. She became a global reseller of over 1,500 curated products from over 250 brands which we'll get into the details of when it comes to wholesale, retail, and distribution. No topic is off the table today! Taylor talks wellness-centered sex toys, drops compelling sex-ed tips, and debunks myths around taste, vaginal health, and greenwashing in the industry. Stick around to hear about her in-person workshops (like Spanking for Lovers)! This Week on the Get Paid Podcast: Taylor's business evolution from skincare for athletes to holistic intimacy The problem with mainstream sex products and "flavored lubes" Education as a key business differentiator Ethical curation and product sourcing Creative product demos at events and cruises The basics of how drop shipping works in her business model Mentioned in this podcast: https://www.organicloven.com/ Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid

Annie Schuessler, a friend, a previous guest on the Get Paid Podcast, and also a client of mine, takes the reins for the interview today. Annie hosts The Rebel Therapist Podcast and helps therapists create their first online group program. She had me on her podcast to talk about a very specific family dynamic that changed between my husband and me that affected our entire family. And, it had a HUGE impact on my business. Not an easy adjustment, but one I want to speak candidly about with all of you who are striving to expand your businesses while fulfilling caregiving roles.

Today's a solo episode where I'm sharing with you what brought me to completely overhaul my signature course, Absolute FB Ads. This program has been on the market for over 10 years now - receiving regular updates every year. However, we took a radically different approach to making changes this time around. I'm going to go over the thought process with you today, exactly what changed, and why I knew this was going to be a really important factor in increasing sales going forward. Hint: Less is more. Especially when it comes to learning and launching ads. Mentioned in this podcast: www.clairepells.com/AFA Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid