The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

We’re doing something very different with today’s episode! Tune in to check out a brand new sales strategy I tried recently: The Open House.   Links mentioned: The Lead Lab application page The 5 Ads Masterclass to get a special offer on Absolute FB ads.

Eman Ismail is the person to call when you want to make money from your emails.  As an email conversion strategist and copywriter (and the founder of inkhouse.org.uk), she helps 6+ figure online business owners and eCommerce brands fire up their conversions, evergreen their sales and turn fans into Superfans.  She’s worked with powerhouses like Emily Thompson from Being Boss, Joanna Wiebe from Copyhackers, Belinda Weaver from the Hot Copy Podcast, Interact (the quiz platform), and holds regular copywriting workshops in partnership with Lloyds Business Bank.  When she’s not writing high-converting emails for clients, delivering workshops, or teaching business owners how to write copy that converts, she’s binging either podcasts or pizza (but she’d rather you didn’t tell her PT that).  "Be really good at what you do and then you will feel very confident raising your rates. The money will come!" - Eman Ismail   This Week on the Get Paid Podcast: The exact details of how Eman got on the Get Paid Podcast. Running a multicultural mastermind effectively. How she navigated resigning from a job without savings or a backup job. 3rd time lucky with her business. How she brought her business back to life after the pandemic hit. Making the most of the communities and connections she had. How she quadrupled her revenue from $400 in profit a month to over $10k in 6 months. How Eman manages her money. Is taking risks in business inevitable? Maternity leave and how to stay afloat. Claire’s rant about evergreen funnels. Connect with Eman Ismail: The Email Rules InkHouse Website Instagram LinkedIn Online course Like a Boss Email   Step up Your Facebook Ads Game   This episode of the Get Paid Podcast is sponsored by Claire's free training, the 5 Ad Formula for Selling Online Courses on Autopilot.    Right now, people are spending way more time on Facebook and Instagram, which has significantly lowered ad costs for anyone currently running ads. Make sure you take advantage of this opportunity to grow your audience for cheap - go watch the 5 Ads Formula masterclass and get at least ONE ad running ASAP. If you need extra help, Claire and her team of coaches have your back inside their signature ads course, Absolute FB Ads. Get all the details when you sign up to watch the masterclass at clairepells.com/5ads   Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Jordan Gill, operations consultant and founder of Systems Saved Me, helps overworked one-woman shows become streamlined solopreneurs. Her jam is creating a cohesive operating system for managing your tasks, files, and inbox. Over the past four years, she’s built a multi-six-figure business, helping doers, service providers, and CEOs get clear and organized in their business to scale their income, take back their time, and create the services, sales, and lives they want.    She’s been on podcasts like What Works and CEO Vibes sharing her love of replacing monthly retainers with one-day virtual intensives. She currently lives in Dallas, TX, with her Cavapoo Vivienne and collection of 1,000 piece jigsaw puzzles.   "I don't care what everyone else thinks is impossible, I'm just going to do it and figure it out"                                 - Jordan Gill. This Week on the Get Paid Podcast: Jordan’s #1 strength and how she’s utilized it. How she secured $12K in monthly revenue in 6 weeks! What it takes her to get an idea out. How she managed to run a course when the world was shutting down. The energy that goes into being an operations person as the CEO of the company. The mindset shift Jordan had from going to contractors to employees in her business. How she gets people who have never heard of her to convert at a $5k price point. Why Jordan joined Claire’s program, The Lead Lab. How she came about the “pineapple” idea. What you can do to quickly drum up a cash reserve if you don’t have one now.   Connect with Jordan Gill: System Saved Me System Saved Me Podcast Instagram Facebook Pinterest   240+ Precise Interests You Can Use In Your Targeting   Today's episode is brought to you by a Google spreadsheet. People tell me all the time that choosing Facebook and Instagram ad targeting makes them want to throw their computer out the window and I don't blame them. There are a ton of options and that makes it easy for you to flush money down the Zuckerberg drain. So, I put together a big old list of what Facebook calls ‘Interests’ for you and a totally free spreadsheet separated out by niche. I also created a short PDF that explains how to go about using those interests so you don't waste a ton of time putting together your audience.    Take the guessing out of Facebook and Instagram ad targeting.  Get my glorious spreadsheet and explainer PDF here.    Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Dr. Lindsay Padilla is an ex-community college professor who accidentally started a business while on the tenure track. Now, as the CEO and co-founder of the Hello Audio software, which takes your content and creates private audio feeds to make learning on the go much easier for your people, Lindsay challenges online industry norms of unfinished courses and unconsumed content with her product.  All of her business ideas were born out of her tenure-track years teaching adults online at a community college, the ridiculous amount of learning she's done in all things education, and the years spent growing her course creation business online.                      “Once you get your feed going and your people love it, you don’t leave!”                                                             - Lindsay Padilla   This Week on the Get Paid Podcast: What on Earth is Hello Audio, and how does it work? Why software was the answer for Lindsay during the pandemic. The highs and lows of getting good developers, having little knowledge of tech.  What Lindsay did to raise capital TWICE. How her business survived when her product and code were basically stolen from her. The metric they’re watching to increase free trial to paid user conversions. What is the Hello Audio growth scale? How much equity Lindsay has given up to her investors. Connect with Lindsay Padilla: Hello Audio Wealthy Teachers Instagram Facebook LinkedIn 240+ Precise Interests You Can Use In Your Targeting   Today's episode is brought to you by a Google spreadsheet. People tell me all the time that choosing Facebook and Instagram ad targeting makes them want to throw their computer out the window, and I don't blame them. There are a ton of options, and that makes it easy for you to flush money down the Zuckerberg drain. So, I put together a big old list of what Facebook calls ‘Interests’ for you and a totally free spreadsheet separated out by niche. I also created a short PDF that explains how to go about using those interests so you don't waste a ton of time putting together your audience.    Take the guessing out of Facebook and Instagram ad targeting.  Get my glorious spreadsheet and explainer PDF here.    Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Laura Belgray, founder of Talking Shrimp and co-creator of The Copy Cure, is a copywriting expert who helps entrepreneurs find the perfect words to express and sell what they do in a way that gets them paid to be themselves. Through her work with hundreds of clients (including online biggies like Marie Forleo and Amy Porterfield), she’s seen firsthand that putting “you” into your copy and all through your business is pure magic for getting people to love you up, share your ideas, and happily click your Buy button. In addition to online types, Laura’s list of clients and credits includes NBC, Bravo, HBO, TBS, Fandango, and many, many more. So if you watch TV -- and don’t skip the commercials -- you've probably seen her words on air.                  “If the sky is your limit with your list, then the sky is the limit with what you can make”                                                                                                                                                                                                                                                                                                                                                                                    -                                                                   - Laura Belgray                                                                                                                                                                          This Week on the Get Paid Podcast: How much Laura gets paid through her courses and as an affiliate. How she kept busy before getting her full-blown course out. What kept her from launching her course sooner. How she had a significant jump in her list size, from 10k to 16k in 8 months. The insecurity and jealousy that come with online business. What motivates Laura. The strategies that worked for her in doubling her revenue. Her expenses in 2020. What’s going to happen to New York city? What has changed for Laura in the past year? Connect with Laura Belgray: Talking Shrimp Podcast Instagram 240+ Precise Interests You Can Use In Your Targeting   Today's episode is brought to you by a Google spreadsheet. People tell me all the time that choosing Facebook and Instagram ad targeting makes them want to throw their computer out the window and I don't blame them. There are a ton of options and that makes it easy for you to flush money down the Zuckerberg drain. So, I put together a big old list of what Facebook calls ‘Interests’ for you and a totally free spreadsheet separated out by niche. I also created a short PDF that explains how to go about using those interests so you don't waste a ton of time putting together your audience.    Take the guessing out of Facebook and Instagram ad targeting.  Get my glorious spreadsheet and explainer PDF here.    Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Winnie Lizardo (she/her) is a Physical Therapist and Certified Strength and Conditioning Coach. She received her Bachelor of Science at Ithaca College studying Sport and Exercise Science with a medical concentration. She went on to obtain her Doctor of Physical Therapy degree from New York University. While in PT school, Winnie became a Certified Strength and Conditioning Specialist (CSCS). She has years of experience treating orthopedic conditions in an outpatient setting including post-operative care, sports injuries, overuse injuries, joint pain, muscle strains, and many other diagnoses. Winnie was a 2-sport college athlete and continues to play soccer, run races, and stay active with a variation of individual workouts and group classes. Winnie started Solis Performance to provide virtual PT support to expecting mamas, new mamas, and seasoned mamas to build strength and tackle aches and pain. She resides in the Bronx, NY with her husband, almost 1-year old daughter, and dog, Shinobi. “Movement always helps whatever you’re going through” - Winnie Orbe This Week on the Get Paid Podcast:   The details of how Winnie gets paid to support new mothers. What prompted Winnie to start her side hustle. What it’s really like to have your first baby during a pandemic in one of the hardest hit areas of the world. What Winnie hates about everything in her field being “pink.” The importance of postpartum care. (Seriously though.) Will New York City ever get back to the way it was before? Connect with Winnie Orbe: Solis Performance Instagram The Lead Lab: Get Paid to Grow Your List   This episode is sponsored by The Lead Lab, the program where I teach course creators and coaches how to get paid from their ads as quickly as humanly possible. I created The Lead Lab in response to the NEW reality of Facebook and Instagram ads. Once upon a time, it was relatively easy to spend a dollar and make 4 or 5 in return. But now that everyone and their mother have discovered the power of Facebook’s advertising algorithm, costs have gone up. That’s why I teach a straightforward strategy for recovering most if not all of your ad spend on your list-building ads. In other words? You get paid to grow your list.   To learn more, head over to clairepells.com/lab. If you’re running ads to grow your list, or planning to, come join us in The Lead Lab before you spend another dollar. Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Rachel Rodgers is the founder of Hello Seven, a multi-million dollar company that teaches women how to earn more money and build wealth.   Her mission is to teach women—especially women of color—how to end the cycle of overworking, under-earning, and financial stress, once and for all. Through her podcast and blog, Rodgers’ reaches over 50,000 women every week—sharing guidance on how to take charge of your financial situation, increase your income, work smarter, and make decisions like a millionaire (even if you aren’t one, yet). As a business coach, attorney, CEO, Black woman, working mother, and self-made millionaire, Rodgers brings a powerful combination of professional and personal insight. She’s known for her blunt, sensible advice and for calling out the elephant in the room—whether it’s racism, misogyny, or centuries of unfair legal practices that have stripped financial power away from women. Rodgers teaches her clients how to succeed financially in spite of the very real obstacles along the path.   Rachel started her career working on The Hill with nonprofits, federal judges, and iconic leaders including Hillary Clinton. When she realized that changing the world is a lot easier when you have some cash in your bank account, she decided to become wealthy and teach other women how to do the same.                “To build a sustainable asset out of your business, your job is to build yourself out of the job”  - Rachel Rodgers This Week on the Get Paid Podcast: What prompted a major shift and re-evaluation inside the Hello Seven business. The highs and lows of running a $20K mastermind. The truth about successful women and how society sees them. What is the Hello Seven growth scale, and why is Claire obsessed? How and what to focus on to build a valuable and sustainable business. The BIG revenue jump from 2019 to 2020. The importance of building a team and hiring before desperation sets in. Purchase Rachel Rodgers book here. Connect with Rachel Rodgers: Website Instagram Podcast The Lead Lab: Get Paid to Grow Your List   This episode is sponsored by The Lead Lab, the program where I teach course creators and coaches how to get paid from their ads as quickly as humanly possible. I created The Lead Lab in response to the NEW reality of Facebook and Instagram ads. Once upon a time, it was relatively easy to spend a dollar and make 4 or 5 in return. But now that everyone and their mother have discovered the power of Facebook’s advertising algorithm, costs have gone up. That’s why I teach a straightforward strategy for recovering most if not all of your ad spend on your list-building ads. In other words? You get paid to grow your list.   To learn more, head over to clairepells.com/lab. If you’re running ads to grow your list, or planning to, come join us in The Lead Lab before you spend another dollar. Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Sarah Von Bargen is the founder of Yes and Yes, an online space dedicated to helping people spend their time, money, and energy on purpose. She teaches people how to navigate this stuff - money, habits, goals, happiness - because she doesn’t want you to waste months or years clipping coupons, starting and giving up on habits, or chasing the wrong goals, in the wrong way. She’s been writing about this for 11+ years and has since been able to help a lot of people.   Sarah’s experiences have helped her to effectively create helpful content for her courses, books, and one-on-one coaching. She brings some experience from years of being a classroom teacher, some from earning an M.A in Applied Linguistics (if you want to talk about neural pathways, brain plasticity, and impact of personal narrative, Sarah is the nerd for you!), but a lot of it comes from years of trial and error and lessons-learned-the hard way.   Sarah joins me today to share how her blogging and writing experiences paved the way to becoming an expert coach and consultant. She also shares how she attracts 150-300 guests in each of the live rounds of her programs, why she keeps her prices low (compared to so many others in the online business world), and how she pays herself more than $100,000 each year...    “Do not be hard on yourself for the tools that don’t work for you” - Sarah Von Bargen   Fabulous resources from Sarah:   How To Stop Buying Shit You Don’t Need The 1-Hour Money Multiplier   Connect with Sarah Von Bargen: Website Instagram Facebook Pinterest Twitter The Lead Lab: Get Paid to Grow Your List   This episode is sponsored by The Lead Lab, the program where I teach course creators and coaches how to get paid from their ads as quickly as humanly possible. I created The Lead Lab in response to the NEW reality of Facebook and Instagram ads. Once upon a time, it was relatively easy to spend a dollar and make 4 or 5 in return. But now that everyone and their mother have discovered the power of Facebook’s advertising algorithm, costs have gone up. That’s why I teach a straightforward strategy for recovering most if not all of your ad spend on your list-building ads. In other words? You get paid to grow your list.   To learn more, head over to clairepells.com/lab. If you’re running ads to grow your list, or planning to, come join us in The Lead Lab before you spend another dollar. Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Rachel Luna is a highly sought-after international speaker, Certified Master Neuroscience & Life Coach to 7 + 8-figure earning entrepreneurs, and host of the popular podcast ‘Permission to Offend’ which has listeners in over 90 countries around the world. She teaches you how to completely transform your life and manifest your desires in just 5 min per day through her Faith Activated Journaling Experience program. Often referred to by clients as their "secret weapon," Rachel has a reputation for inspiring confident action and helping her clients double, triple, and quadruple their income.  In this episode of the Get Paid Podcast, Rachel took me on a wild tour sharing her values, beliefs, and how they’re in alignment with her identity. Rachel talked about the relationship between the power of your mind, brain, and manifestation, and how it all played out during her cancer diagnosis and recovery. And then we got into the one topic I’ve never discussed in depth with a guest: God.  “You must increase your capacity to be rejected. You must increase your capacity to be offended.”                Rachel Luna Connect with Rachel Luna : On her website On her Email list On Facebook On Instagram On her Podcast The Lead Lab: Get Paid to Grow Your List   This episode is sponsored by The Lead Lab, the program where I teach course creators and coaches how to get paid from their ads as quickly as humanly possible. I created The Lead Lab in response to the NEW reality of Facebook and Instagram ads. Once upon a time, it was relatively easy to spend a dollar and make 4 or 5 in return. But now that everyone and their mother have discovered the power of Facebook’s advertising algorithm, costs have gone up. That’s why I teach a straightforward strategy for recovering most if not all of your ad spend on your list-building ads. In other words? You get paid to grow your list.   To learn more, head over to clairepells.com/lab. If you’re running ads to grow your list, or planning to, come join us in The Lead Lab before you spend another dollar. Now it’s time to GET PAID   Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media.   Now, it’s time to go get yourself paid.

Elizabeth (Lizzy) Goddard is a UK-based online business strategist and educator for entrepreneurs looking to simplify their businesses for maximum success with minimum effort. Over her five years in business, she’s helped over 9,000 students learn how to do business the easy, fun, and profitable way.    Lizzy has grown her business to multiple six-figures - all while breaking almost all of the marketing “rules.” A self-described “email marketing nerd/tech geek/affiliate marketing lover/mindset magician,” her end goal is to always help online business owners have more fun, make things easier for themselves and implement faster.    Lizzy lives outside of Nottingham, UK, with her wife and two young daughters - after they go to bed, you can find her watching trashy TV and answering questions on Facebook.    In this episode, Lizzy and I had a truly raw conversation on parenting, adoption, and business. Lizzy very generously shared the challenges she faces running her business and raising a family. The Convertkit queen shares how she effectively grew her business with Convertkit, using it as a tool and then as a platform she could grow her expertise around. Lizzy also shares how she makes massive sales with evergreen funnels, how she made sales from over 20 different courses and in a year, and how jumped from charging $347 to $5,500 in six months.   “Money doesn’t help everything.” - Elizabeth Goddard   Connect with Lizzy:   On her website On Instagram