The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss

Claire Pelletreau
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Sep 30, 2025 • 1h 30min

Scale Past the Plateau With Ads & Funnels

🎯 Want to join Get Paid Marketing? Watch the full workshop replay and learn more here: clairepells.com/getpaid Already know you’re in? Skip straight to the application: https://airtable.com/appzUYw2yLS4Ysmi9/shrZMHZk3fOFCJfV3 Doors close Tuesday, October 7 —don’t wait.  
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Sep 25, 2025 • 52min

Tess Masters: From an Ads Flop to a $50K Launch

Tess Masters thought she was wasting her investment in Get Paid Marketing. She couldn't run ads for an entire year, barely made our middle-of-the-night calls from Australia, and called herself our "worst client." Then she renewed anyway—and everything changed. Not because she attended more calls, but because of one conversation that gave her permission to believe something that transformed her selling. This Week on the Get Paid Podcast: Why watching other people get coached transformed her business The controversial positioning she was terrified to try (and what happened when she did) How "permission" became more valuable than any marketing strategy About Tess Masters: Tess Masters is a health coach, podcaster, and author of The Blender Girl, The Blender Girl Smoothies, and The Perfect Blend published by Penguin Random House. Through the Skinny60® health programs, she and her team of dietitians have helped thousands of people get healthy using science-based food and lifestyle strategies and personalized nutrition solutions. Connect with Tess: Website: https://tessmasters.com/ Health Programs: https://www.skinny60.com/ Recipes: https://www.theblendergirl.com/ Podcast: https://ithastobeme.com/ Facebook: https://www.facebook.com/theblendergirl/ Instagram: https://www.instagram.com/theblendergirl/ YouTube: https://www.youtube.com/user/theblendergirl Mentioned in this episode: Get Paid Marketing: clairepells.com/waitlist  Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid.
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Sep 18, 2025 • 1h 11min

Kelly Smith: 70 Sales and the Summer Off

What happens when your meditation podcast suddenly explodes overnight? Kelly Smith found out during the pandemic—and the aftermath wasn't what she expected. Kelly shares her journey from opening a yoga studio in a "one-bar, one-Walmart town" in Missouri to creating location-independent teacher training while raising two young kids. We dig into the money mindset blocks that plague the spiritual community, why she believes you shouldn't be afraid to be someone's "goat cheese," and how she handled the backlash when she started monetizing her free content. This Week on the Get Paid Podcast: Why the most expensive investment in her business gave her "heart palpitations" (and why she did it twice) The goat cheese philosophy that changed how she handles criticism What happened when her podcast exploded during the pandemic How she structures her business to work minimal hours with maximum impact Mentioned in this episode: www.yogaforyouonline.com Instagram: @yogaforyouonline  Mindful in Minutes Podcast Apple  Mindful in Minutes Podcast Spotify 5 day nervous system reset (to help those stressed out biz owners!) Get Paid Marketing waitlist: clairepells.com/waitlist    Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.  
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Sep 11, 2025 • 22min

The One Number that Gives You Control When Scaling

What if there were one number that could take you from hoping your marketing works to knowing exactly what's going to happen? While everyone else is obsessing over vanity metrics, there's a single piece of data that changes everything about how you scale. Once you know this number, you stop guessing and start making decisions like someone who actually controls their business growth. This Week on the Get Paid Podcast: The metric that matters more than anything else (hint: it's not what most people track) How to stop the "post and pray" cycle and actually predict your results Why my client can now tell you exactly what will happen when she increases her budget The "Hunger Games" method that reveals what your audience really wants in just 24 hours Mentioned in this episode: Get Paid Marketing waitlist: clairepells.com/waitlist  Now, it's time to go get yourself paid Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.  
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Sep 4, 2025 • 10min

Coaching: "I Can't Teach That - I'm Not an Expert"

What if your biggest hesitation about creating a bonus is actually the exact reason you should offer it? My Get Paid Marketing client was convinced she couldn't teach something to her students—until I showed her she was already 100 steps ahead of them. We dig into why expertise isn't about being perfect, and I push her toward a bonus idea that made her nervous for all the wrong reasons. This Week on the Get Paid Podcast: The bonus strategy that could change everything (even if you don't think you're "ready") Why your imposter syndrome might be costing you conversions How to know when you're qualified enough to teach something Mentioned in this episode: Get Paid Marketing waitlist: clairepells.com/waitlist  Now, it's time to go get yourself paid Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.  
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Aug 28, 2025 • 1h 22min

Hélène Lawler: Nervous System Regulation in Business and Dog Sports

What happens when your dog knocks the same agility bar every single competition? You might think it's a training problem, but Hélène Lawler discovered something completely different – and it changed everything about how she coaches dog sport competitors. After leaving academia with a story you won't believe, Hélène built a thriving business helping dog handlers manage their mental game and their dogs' over-arousal issues. But it wasn't until she joined Get Paid Marketing that everything shifted from unpredictable income swings to consistent, predictable months. This Week on the Get Paid Podcast: Why your nervous system state determines your success (in dog sports AND business) The unexpected sign from the universe that made Hélène leave academia for good What really happens when dogs "freeze up" in competition A simple somatic technique that shifts everything in seconds Mentioned in this episode: Hélène Lawler's website: HeleneLawler.com  FDSA (Fenzi Dog Sport Academy) Get Paid Marketing: https://clairepells.com/waitlist Now, it's time to go get yourself paid Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.  
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Aug 21, 2025 • 1h 20min

Greatest Hits: Cindy Wagman: Turning $2k in Ads Into $27k in Sales

Cindy Wagman helps experienced non-profit fundraisers create a business model to achieve six-figures and enjoy a lot more autonomy. Before joining Get Paid Marketing, Cindy was doing pretty well with her nonprofit consulting programs, but her marketing game was a bit hit-or-miss. She knew her stuff but needed a tighter strategy and clearer messaging to really make her launches pop and consistently reach more people. Her lead generation and sales copy got a major upgrade and her results speak for themselves. This Week on the Get Paid Podcast: Cindy’s journey working nonprofits to running a successful nonprofit consulting business What went into turning a $2,007 ad spend into $27,000 in sales Aiming for 10 enrollments but ending up with 18 An inside look at Cindy’s key offerings, “Fractional Fundraising” and “Impact and Profit” How she pays her salary + bonuses (including the big pay raise she was able to give herself this year) Cindy’s personal evolution and how strategic business decisions post-GPM are paving the way for sustained growth and less stress The emotional and practical upsides of joining GPM, giving us the lowdown on what’s worked, what’s changed, and where she’s headed next Mentioned in this podcast: Cindy Wagman’s website: https://cindywagman.com/ Get Paid Marketing: https://clairepells.com/waitlist Now it’s time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid
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Aug 14, 2025 • 29min

How to Run Ads When You’re Afraid of Haters And/Or Don’t Love Your Looks

They called me “pelican” in fifth grade. The mean girl in 10th grade? She shouted I was ugly in front of the whole class. For years, those moments dictated how I showed up in my business… until one messy, totally unplanned ad flipped my beliefs about visibility on their head. Today, I’m sharing what I learned about running ads when you hate being visible—and why your ideas about looking “professional” might be holding you back. This Week on the Get Paid Podcast: The unpolished ad that outperformed every “perfect” one I’d made Three options for running ads when you don’t want to show your face How to prepare for online haters (without losing your cool) Now it’s time to GET PAID. Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid
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Aug 7, 2025 • 1h 18min

Mike Pacchione: From $85K to $300K Without Scaling

Mike Pacchione heard "power of story" but wrote down "tower of story." That mistake somehow led to a Nike speaking gig, which led to a coveted role in Silicon Valley, which led to helping Pat Flynn unlock over a million dollars from speaking. Today Mike charges up high ticket rates for one-on-one coaching and fills his group programs with just a couple emails. No complicated funnels. No big team. Just really good work and the right people. This Week on the Get Paid Podcast: How a misheard phrase turned into a multiple six-figure business Why corporate speakers are terrified of being good (and what Mike does about it) The shockingly simple way he fills Speech Club every quarter Mentioned in this podcast: bestspeech.co/claire  (Mike's freebie on starting speeches) Speech Club (Mike's group program) The Unforgettables (Mike's advanced program) Now it’s time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it’s time to go get yourself paid  
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Jul 31, 2025 • 58min

Steph Crowder: Surpassing Her Launch Goal By Trying New Things

Today, my BFF Steph and I dive into the raw, unfiltered debrief of her Sold Out Group Programs mastermind launch—including the moment she realized she was "doing everything" but actually wasn't, and how changing one thought on her sales calls converted every single person after that. This is what happens when you stop reading the metrics and start trusting launch magic. This Week on the Get Paid Podcast: Why Steph's launch felt eerily quiet  The mindset shift between going for 10 clients vs going for 20 How she converted two cold leads from ads into $16K in revenue The surprising reason she stopped looking at metrics during the launch Mentioned in this podcast: Sold Out Group Programs Mastermind Same Day Sales (Steph's other program) Courage and Clarity Show (Steph's podcast) Get Paid Marketing Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid  

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