

The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include psychedelic-assisted therapy, mindfulness, CBT, ACT, peak performance, and the future of mental health care. You’ll also hear clear strategies for marketing, streamlining your business, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your perspective, or grow your impact, this podcast keeps you at the leading edge of mental health and practice growth.
Episodes
Mentioned books

Aug 6, 2024 • 45min
Press Release Strategy with Mickie Kennedy | POP 1045
Do you want to increase your visibility and credibility within your local and virtual communities? Why is committing to a local column a great long-term investment? Are you making use of quotes in your media connections – and if not, why should you? In this podcast episode, Joe Sanok speaks about press release strategies with […]
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Aug 5, 2024 • 29min
Solving Psychiatric Access to Care with Dr. Tamir Aldad | POP 1044
Have you noticed issues of access to psychiatric care in your community? How does Mindful Care assist therapists when it comes to working with psychiatric patients? What is the symbiosis between Mindful Care and therapists so that everyone, clients included, is respected and taken care of? In this podcast episode, Joe Sanoks speaks about solving […]
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Aug 3, 2024 • 30min
How to Shatterproof Your Practice with Zig Ziglar Attorney Scott Reib | POP 1043
What are successful folks’ strategies behind creating their success? Who are the professionals that you need to have on your team? How should you lay out your projects and goals so that you are constantly moving towards achieving them? In this podcast episode, Joe Sanok speaks about how to shatterproof your practice with Zig Ziglar’s […]
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Aug 2, 2024 • 50min
LUW Series: What I Did Right (and Wrong) in Group Practice – a Panel of Group Practice Bosses | POP 1042
What are the crucial do’s and don’ts to be careful of within the first six months of private practice? When should you start hiring for leadership positions? What is the most important mindset shift that new group practice bosses need to make? In this podcast episode from the Level Up Week series, Joe Sanok speaks […]
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Aug 1, 2024 • 43min
LUW Series: Gratitude Shaming and Imposter Syndrome: Common Barriers to Succeeding as a Therapist with Hannah Rose | POP 1041
What common barriers do therapists have to come up against when they are building success into their practice? How can you totally transform the fear of impostor syndrome into authentic action? How do you stop choosing sympathy over empathy? In this podcast episode from the Level Up Week series, Joe Sanok speaks about the common […]
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Jul 31, 2024 • 33min
LUW Series: What’s Working in Private Practice – An Open Discussion with Joe | POP 1040
Do you want to be in a community with fellow therapists and counselors who are also trying to figure out the business side of a practice? What are some people’s ideas for how to scale based on their schedules? Have you been thinking about getting some more peer support? In this podcast episode from the […]
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Jul 30, 2024 • 48min
LUW Series: Operations You Must Master: PPC, Directories, Marketing, Networking, and Managing Your Money | POP 1039
Is there an operation in your practice that you feel slightly confused by or nervous about doing whenever you need to do it? Why should you definitely open a profile on a therapy directory? What are the basics of managing your money efficiently? In this podcast episode from the Level Up Week series, Joe Sanok […]
The post LUW Series: Operations You Must Master: PPC, Directories, Marketing, Networking, and Managing Your Money | POP 1039 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Jul 29, 2024 • 48min
LUW Series: How to Effectively Transition yourself out of the day-to-day to Scale your Business with Ashley Mielke | POP 1038
What is your reason for wanting to transition out of the day-to-day practice tasks? How do you create a process handbook for your team? Can you leverage your newfound time and freedom to optimize your practice while still enjoying your personal life? In this podcast episode from the Level Up Week series, Joe Sanok speaks […]
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Jul 27, 2024 • 46min
LUW Series: How to Consistently Generate Enough Leads to Keep your Practice Busy and Thriving with Amber-Rose Thomas | POP 1037
Why should your number one marketing activity be lead generation? How do you tell how many leads your practice needs to stay busy? How can you consistently track your leads? In this podcast episode from the Level Up Week series, Joe Sanok speaks about how to consistently generate enough leads to keep your practice busy […]
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Jul 26, 2024 • 50min
LUW Series: Prepping for Tax Day with Andrew Riesen | POP 1036
How do you feel about tax season? What can you do now to be better prepared? How can you set aside enough money for taxes without losing out potential income to use in your practice? In this podcast episode from the Level Up Week series, Joe Sanok speaks about prepping for tax day with Andrew […]
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