The Aspiring Solopreneur

Can you have your cake and eat it too? So many solopreneurs want a successful business that also allows them to live the life they want to live, but finding that work/life balance can be hard.Well, today we’re joined by Tanya Alvarez who is on a mission to help people crush it at work and still win at home.Tanya started her first New York Ad Agency when she was just 25. Without a trust fund or rich uncle, she relied on her credit cards and a truckload of determination. And with that, in just one year, she turned that agency into a million-dollar business.But that's not all – while building her company, she also traveled to over 42 countries, completed the Boston and NYC Marathons, and even finished a Half Ironman.  Oh, and did we mention she was dealing with a rare condition that causes brittle bones through all of that?Pretty impressive.We invited her on the show to discuss things like:How to navigate through distractions when they are everywhereTactics to supercharge daily productivityHow to structure a practical blueprint to materialize work-life equilibrium through accountability groupsPlus so much more! Be sure to tune in.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite Starter

"I’m a consultant." We've said that sentence before and so have countless others. In theory, many solopreneurs can call themselves consultants, but that doesn’t mean they’re successful ones. Finding that success can be a challenge…unless you have the right tools, strategies, and systems in place.And that’s where Amy Rasdal comes in. Amy traded her corporate job for consulting 15 years ago and makes more money than most executives. In addition to excellent pay, she has freedom, flexibility, control, and interesting work. And she can help you do the same.As the founder of Billable at the Beach®, Amy has helped hundreds of people start their own successful consulting businesses through speaking, workshops and various programs.We invited her on the show to discuss things like:What you need to get started as a consultantHow to figure out how much to chargeWhether or not you should ever work for freeHow to actually get clientsThe most common mistakes aspiring consultants makePlus so much more! Be sure to tune in.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite Starter

This was likely the longest interview we’ve had to date, and we asked our guest if we could record a part 2 multiple times because we still didn’t think it was enough time. We could listen to him talk for hours, and we don’t say that often.We invited Johnathan (or JP) Price on the show to share his journey, and discuss his background, mindset and growth tactics.Listeners, let us tell you, you are in for a treat.JP went from living in his parent’s attic to building a $20 million business that started as a hobby, but it wasn’t always smooth sailing. If you want to hear about his ups, downs, and lessons learned, then be sure to tune in!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite Starter

We usually don't start the episodes by listing off all of the accomplishments of our guests, but when you have somebody on who is this impressive and accomplished, it’s hard not to brag a little bit, especially when he has so much advice for solopreneurs. Mind you, this is us bragging on his behalf, he doesn’t seem like the kind of guy who would do that.If you aren’t familiar with Rob Walling, it’s time to get familiar. He:Is a serial entrepreneur who has started six companies and has had multiple exitsHe runs MicroConf, the largest conference for bootstrapped startupsHe has written four books about startupsHe has more than 15 million downloads on his podcastHe’s invested in more than 170 startups (including WP Engine and SparkToro), but doesn’t believe the only way to start a SaaS company is to raise moneyAnd of course, he’s just a really cool guy and was open to all the questions we had for him that relate to helping you run a company of one.In this episode, we discuss things like:The key advantages to bootstrapping a startup versus seeking outside fundingCommon pitfalls that aspiring solopreneurs encounter and how to avoid themStrategies for solopreneurs to achieve profitability sooner rather than laterTrends shaping the future of solopreneurshipThe most crucial skills or qualities that solopreneurs need to succeed in today's competitive landscapePlus the one piece of advice he would give aspiring soloprenuers, and so much more. Be sure to tune in.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite Starter

Ever feel like taxes are the ultimate entrepreneurial riddle you're never quite sure you've solved?Every form you have to complete and every deduction you have to consider can leave you wondering if you're doing everything correctly. Taxes and bookkeeping are hard to understand, especially when you’re busy running the rest of your business.That’s why we invited on Melissa and Eric Broughton of Busy Bee Advisors. With over 20 years of combined bookkeeping and tax experience, this duo helps solopreneurs and small businesses gain more financial clarity and pay less in taxes.We were shocked throughout this episode and our jaws hit the floor a couple of times. We learned some valuable information we had never heard before that is so beneficial to one-person business owners.During the episode, we discussed things like:Melissa and Eric's New Business Start-up Checklist for Bookkeeping & TaxesThe $12,000 Tax LoopholeWhy the Tax System is Rigged & What You Can Do About It5 Essential Questions You Should Be Asking Your Tax PreparerPlus so much more! Be sure to tune in.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite Starter

Do you ever find yourself in analysis paralysis?There are constant challenges we all face in our businesses, but the issue is that we rarely have the time to properly address them. Or do we?Today we are joined by Teresa Cain, author of the incredible book, Solving Problems in 2 Hours: How to Brainstorm and Create Solutions with Two-Hour Design Sprints.We invited her on to discuss things like:What a design sprint isHer inspiration behind transitioning from traditional design sprints to the innovative concept of two-hour design sprintsWhat the two-hour design sprint entailsThe key advantages that solopreneurs can expect to gain from adopting the two-hour design sprint methodologyCommon challenges solopreneurs might face when implementing two-hour design sprintsAdvice for integrating design sprints into your business strategy effectivelyPlus so much more! Be sure to tune in.Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite Starter

Ever have one of those days that seems so insignificant at the time, but ends up being a major turning point in your life?For Carly, the day was in 2016. She and her husband were both working remotely and traveling the country in an RV. Sounds pretty great right?Well, it would have been had she not been working 12-hour days consistently and missing out on everything the road life had to offer.She had finally had enough and wanted to figure out a way to earn a living that supported her life goals as well.Our guest today, Jordan Tait, felt the same way and now coaches overworked business owners, especially solopreneurs, on how to get their lives back, and earn a great living while working fewer hours.If you want to reclaim your time while earning a great living, listen to this episode where we talk about things like:Common challenges solopreneurs faceHow he helps solopreneurs identify their ideal lifestyle and align their business goals with itRecommendations for maintaining a healthy work-life balance while growing a businessThe role delegation and/or automation and processes play in achieving both business success and personal fulfillmentHow to set boundaries between work and personal life to prevent burnoutHow to effectively manage stress and pressure while scaling their businessesSuccess stories of entrepreneurs who have successfully built businesses that allow them to live their ideal lifestyleHow solopreneurs can overcome the guilt or fear of prioritizing personal time over business demandsSteps solopreneurs can take to continually reassess their priorities and ensure their businesses are aligned with their evolving lifestyle goalsPlus so much more!Being a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite Starter

Marketing and lead generation continues to be obstacles for solopreneurs. So many people are focused on traditional marketing and advertising tactics and neglect a very interesting approach...public relations. More specifically, the use of press releases for your solopreneurship.It's usually because press releases are such a foreign concept for many people that they tend to avoid them. But it's not as complicated as you may think.So today, we are joined by Mickie Kennedy, founder of eReleases, a press release distribution service for small businesses, who helps people get more PR value for their dollars. Let’s just say he knows what he’s talking about.We invited him on to discuss things like:What exactly a press release is, the benefits, and how they workWhen to use press releases and when not toBest practices for optimizing conversion on releasesOther types of PR solopreneurs should considerCalculating the ROI of PRPlus so much more! Be sure to tune in. ADDITIONAL RESOURCESBeing a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite StarterLike the show? We'd love it if you'd leave a 5-star review!

Joe and Carly are slowly warming up to social media, but it certainly isn’t their comfort zone. Figuring out where your audience is and how to effectively communicate with them is a challenge.Growth can seem to take forever. And just when you think you’ve cracked the code, an algorithm changes. So what are you supposed to do?Today we are joined by Lauren Litt, of Lil Shameless Plug, who runs a business helping entrepreneurs who hate social media, but know they need it for their business. Sound familiar?We invited her on to discuss things like: • What solopreneurs often do wrong when it comes to their social media strategy • How solopreneurs should approach social media differently than larger companies • How to become more confident on social media, especially with video • Whether or not you need to post like an influencer to be successfulAnd so much more, so be sure to tune in!ADDITIONAL RESOURCESBeing a solopreneur is awesome but it’s not easy. It's hard to get noticed. Most business advice is for bigger companies, and you're all alone...until now. LifeStarr's SoloSuite gives you free education, community, and tools to build a thriving one-person business.  So, if you are lacking direction, having a hard time generating leads, or are having trouble keeping up with everything you have to do, or even just lonely running a company of one, be sure to check out SoloSuite Starter!Access SoloSuite StarterLike the show? We'd love it if you'd leave a 5-star review!

Marisa Shadrick, a coach on finding your voice in the digital world, discusses bridging tech and human connection in solo businesses. Topics include pitfalls of AI, successful initiatives fostering human connection, tactics for authentic audience engagement, and more.