Even if money wasn’t part of the equation Rob would still want to be an entrepreneur, it’s what he is great at and it fulfils him. Rob believes entrepreneurship is creating meaningful products and services that the world wants and needs, and in this episode, he shares 9 rules of entrepreneurship he has learnt in the past 15 years.   KEY TAKEAWAYS   Value first – You have to give value first, the world is a mirror whatever you give out will come back to you.  Purpose – You have to make profit as a company but it’s important to start with a purpose, the result of what you do is profit  Create fair exchange – You can give too much or not enough, getting the balance right is how you become a successful entrepreneur  Create useful and disruptive progress – Taking risks allows you to be disruptive and create big change, solving big problems and providing the relative reward  Revolution and evolution  Creating distribution and leverage  A company is an eco-system and has a culture – Every company has a unique ecosystem and culture which has a vast impact on the success of the business  Reward for solving problems – Once you solve on problem, your reward is another problem!  Growth    BEST MOMENTS   “When you’re an entrepreneur you solve problems, you make profit”  “The more people you have, the more leverage and time you have”  "You have to let go to grow"   [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

We are in a pandemic of overwhelm! There is so much information out there that people are suffering under the paradox of choice. Listen in to this episode to hear Rob’s tips on how to both prevent and stop overwhelm and procrastination. Bit.ly/cashrm KEY TAKEAWAYS  Accountability: Create accountability in yourself by investing in yourself. Implementation: Create ‘downsides’ for not implementing what you learn. Community: Work and learn with other like-minded people, a peer group to lift you up and make you feel inspired. You need to stop consuming so much information, focus on just one or two key people, start implementing what you hear, take risks and have accountability from others and yourself. You are 11 times more like to implement when you pay because when you pay you pay attention. BEST MOMENTS   “Turn your information into implementation, turn your overwhelm in action, turn free advice into paid information” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Something that has both concerned and challenged Rob as a parent is how to manage pocket money and chores for his two children. He wants his children to be raised with an entrepreneurial spirit and with an understanding of hard work and money. Listen in to this episode to hear his thoughts on the subject! KEY TAKEAWAYS  Mum pays her daughter of 9 to do chores and for good behaviour. Some people disagree but if it works and teaches her about the world of work what is the issue? Perhaps the concept of rewarding good behaviour is good, but something like chores children should do anyway and this should be reserved for teaching them bigger lessons, such as paying them when they do something entrepreneurial.   BEST MOMENTS   “Traditional education with make you a living, self-education will make you a fortune” “The more valuable work you do the more the world pays you” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Rob is issuing a warning, the world of business, money, finance and income is dramatically changing. If you can get on the right side of the biggest changes since 2008, you can win. However, if you get it wrong it can drastically impact you and your livelihood. Listen into this episode where Rob talks about the old rules of money, what has changed and the new rules you need to be paying attention to! KEY TAKEAWAYS  Rob was told that you needed patience, time and to become a success. This is simply not the case anymore. The world is global and most importantly, fast. We can connect easier and quicker than ever before and so success can come quickly too. The new rule is jumping on trends quickly, moving fast and starting now, getting perfect later. Physical assets used to be the gold standard of wealth. This is changing, you now want to monetise virtually, via NFTS, cryptocurrency and via your online presence by utilising monetisation tools on social media. It isn't just about physical investing and real estate anymore. You no longer have to be the ‘best’ at what you do, you now need to be the best at being noticed, getting engagement and being known and noticed. You need to unlearn these set rules of business you learnt 10+ years ago. The world has changed and what was best practice has changed. Get mentors who are younger than you, not just those who have more experience in the 'old ways'. BEST MOMENTS   “Now information travels at the speed of light” “Anyone can go viral at any time, the amount of followers you have now is nowhere near as important as it used to be” “Your competition is no longer your competition…competition is for losers, collaborations are for winners” "If you start a subscription programme you can start earning immediately"  [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Stories are so impactful in gaining sales for your product, no matter what it is. In this episode, Rob explores what he believes to be the best way to sell, via results based case studies. Listen in to hear how to get great case studies and then use them to improve and grow your sales. KEY TAKEAWAYS  The ideal type of case study is a customer who already has results. Each case study should overcome one objection.  Ask your client what they were on the fence about or what would have stopped them from buying from you. People often like to buy from people like themselves. So, you want to get case studies that are very different from you; to appeal to those who otherwise wouldn’t be as attracted to buying. It doesn’t matter how good a salesperson you are. Someone else recommending you, especially via a case study, will always sell you and your products better than you. BEST MOMENTS   “We have to have transformation” “People like people like you” “They have to give you, or your course or your system the credit” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

We must stand together and support businesses and the economy. In this episode, Rob talks about the impact the new restrictions and changes are having, especially for smaller businesses and wants to know what can be done to help. KEY TAKEAWAYS  Travel giants like TUI and Best Western are struggling, so how do we think smaller businesses are coping? Rob supported the furlough scheme and other smaller schemes in previous restrictions. But what are the government doing now to help? Are there things we can do as individuals to help? If something happens in the world that is unforeseen and businesses can’t operate, the government needs to step in and help. It's our job as individuals to push for this and help provide ideas and solutions. Too many people don’t see the true benefits of the economy: it matters. Small businesses make up for a very large proportion of the economy, as much as 90% in some cases. BEST MOMENTS   “Business drives the economy, anything that you need to survive a business, an entrepreneur has created” “It stops when we stand up” “What are we going to do to support small businesses?” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Listen in to part 2 of Rob’s Dirty Secrets to becoming viral! In this second part, Rob talks about engaging in comments, entertaining as well as informing, his 70/20/10 rule, how to leverage influencers, monetising, hashtags and much more! If you missed part one, go back to episode 746! These lessons are tactical and practical tips you can use to leverage your social media. If Rob was to have him time again, these are the things that would get him to 100k the fastest. KEY TAKEAWAYS  Rob was taught by old-school teachers but the world has changed now, we must change with it and embrace the power of money on social media and content creation. Engage in the comments as much as you can. You need to entertain your followers as well as inform them. Rob’s 70/20/10 rule will help grow your social media following: Spend 70% of your content on topic on brand, 20% on newsjacking and entertaining and 10% on making your offer. Don’t copy people, follow them and then learn and be inspired by them to grow your following. Go live as much as possible, it’s good for engagement with your existing community as well as gaining new followers. Research trends, hashtags and keywords. It is smart to reverse engineer your content. React fast to changes. Social media is always changing, you must keep on top of any changes and leverage anything new. Create a subscription channel/platform. BEST MOMENTS   “If you engage in the comments people follow you more” “You need to make offers if you want to grow a business, there’s nothing wrong with making offers” “Never copy but always model or be inspired by” “More engagement, more comments, more virality” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

CEO of mortgage company better.com, Vishal Garg, called a zoom meeting of 900 staff, which was 15% of his workforce and then he fired them all! In one go! There are a lot of criticisms around the situation, including the moral implications, but Rob has seen the zoom word for word so wants to give you the ‘lowdown’ in this TDE episode. KEY TAKEAWAYS  Rob had to deal with a similar dilemma in the first UK lockdown. It was one of the hardest things he had to do in his career, thankfully furlough helped him be able to keep most staff but it was also to a high cost to himself: he had to use 7 figures in cash to pay wages and keep things going until the furlough payment came in. Most of those criticising this CEO have never had to deal with that kind of decision. You have to save the company or you lose all of your staff.  Rob was always taught to be honest with employees when laying them off, it’s not fair to give them false hope or ‘fluff it up’. Ultimately they are losing their jobs and there isn’t really a kind way to deliver this news. BEST MOMENTS  “Have all these people that are hating on this ever had to lay off staff?” “I do worry he is gonna get a lot of hate for this when in reality it was very brave” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

To hear wise and balanced advice on who you should avoid in life as well as those you do need to keep around, listen to Rob in this episode. He shares the three people you need to avoid in life but also talks about the three types of people you should keep around too! KEY TAKEAWAYS  Avoid people who want to pull you down, this is probably down to their own insecurities or the fact they have a superiority complex. Avoid those who don’t care about you but are just using you. Avoid victims, those professional gossips, time wasters and complainers. You become the five people you spend the most time with, your network is your net worth. The three people you want to keep around are: those who are where you want to be, those who have your back and people who will call you out and be honest with you. BEST MOMENTS  “Critical, analytical and sceptical people can actually be really good for you” “You know if people that gossip about others, they’re going to gossip about you to others” “You should be responsible for your own energy” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Listen in to part 1 of Rob’s Dirty Secrets to becoming viral! By following the steps in part 1 you can go from 0-100k followers, using the years of knowledge and expertise Rob has gained from becoming an expert in social media. These lessons are tactical and practical tips you can use to leverage your social media. If Rob was to have him time again, these are the things that would get him to 100k the fastest. For more dirty secrets of social media, look out for part 2 where Rob talks about engaging in comments, entertaining as well as informing, his 70/20/10 rule, how to leverage influencers, monetising, hashtags and much more! KEY TAKEAWAYS  You’ve got to accept, engage and enjoy the critics. They help grow your channels and help you go viral. It’s not as hard as people think to post content consistently. 15-30 mins a day should provide you with enough to give content for 2-3 channels. Be consistent. People overcomplicate social media. If you are committed and are consistent with your content then you are half way there. Be prepared to fail. Not everything you put out there is going to be perfect or be liked. Look at your analytics and use this data. In this modern economy, it’s wise to do as much content as you can where possible. It is absolutely vital you have subscription platforms for your content. BEST MOMENTS   “Here’s what I’ve learned, here’s what I’d do differently” “A lot of people say they don’t have the time, that’s bulls**t you’re just not making it a priority” “Take more risks, take more chances” “Don’t rob other people of the ability to create discussion and debate” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com