
Lay of The Land
Telling the stories of entrepreneurship and builders in Cleveland and throughout Northeast Ohio. Every Thursday, Jeffrey Stern helps map the Cleveland/NEO business ecosystem by talking to founders, investors, and community builders to learn what makes Cleveland/NEO special.
Latest episodes

Oct 26, 2023 • 52min
#140: Tracy Strobel (Cuyahoga County Public Library)
Tracy Strobel — CEO of the Cuyahoga County Public Library (CCPL)Tracy Strobel was appointed Chief Executive Officer of CCPL in July 2019 after serving in the Deputy Director role for nearly 15 years. CCPL has 27 branches that serve the 610,000 residents of 47 communities in Northeast Ohio. CCPL has earned the prestigious five-star rating in Library Journal’s Index of Public Library Service for the last decade; and received the publication’s highest overall score among America’s largest metropolitan library systems for 10 consecutive years (2010-2019).Tracy’s career in public libraries began with a focus on technology at Medina County District Library (1996-1999) and Cleveland Public Library (1999-2005), where she developed the nation’s first 24/7 virtual reference service. Prior to becoming CEO, she led its 27 branches, Information Technology, Technical Services and Literacy & Learning divisions. Her major accomplishments at CCPL include leading the largest capital improvement program in the Library’s history, which included the replacement of twelve branches and several renovation projects over a period of ten years.From 2011 to 2013, Tracy served as the U.S. representative to the Bill and Melinda Gates Foundation’s International Network of Emerging Library Innovators. She was a member of the Public Library Association (PLA) Board of Directors (2016-2019) and the American Library Association’s (ALA) Office for Information Technology Policy Advisory Committee (2015-2019). Tracy served as chair of the ALA 2020 Census Library Outreach and Education Task Force (2018-2020) and is currently a member of the PLA’s Continuing Education Advisory Committee.In February 2020, Tracy was appointed to the board of The Center for Community Solutions, a nonpartisan think tank focused on solutions to health, social and economic issues. She also serves on the board of Youth Opportunities Unlimited and chairs their Community Collaboration Committee.This was an amazing conversation — we cover Tracy’s childhood dream of being a librarian, the history of the Cuyahoga County Public Library, the business and operations of libraries, their responsibility and role as a civic institution and bastion for education & the robust exchange of ideas, their evolution and relevance in ever dynamic and technologically enabled world, offering opportunity as a product, lesser-known and unexpected services of libraries, and ultimately, Tracy’s vision for the future of the Cuyahoga County Public Library!If you can’t tell, I am personally a huge fan of libraries, and as Tracy and I will discuss, I think they are of the most underrated public institutions we have, so it was a real treat to hear from Tracy about her experience leading the Cuyahoga County Public Library!-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with Tracy Strobel on LinkedIn — https://www.linkedin.com/in/tracy-strobel-44421531/Learn more about The Cuyahoga County Public Library — https://cuyahogalibrary.org/Follow The Cuyahoga County Public Library on Twitter — https://twitter.com/CuyahogaLibFollow The Cuyahoga County Public Library on Instagram — https://www.instagram.com/cuyahogalib/-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Oct 19, 2023 • 1h 3min
#139: Ethan Karp (MAGNET)
Ethan Karp — President and CEO of MAGNET: The Manufacturing Advocacy and Growth Network which, founded in 1984, has been dedicated to fostering local manufacturing and supporting local manufacturing businesses across technological innovation, workforce training and improved management practices.Ethan joined as CEO of MAGNET in 2013 after a consulting career at McKinsey & Co. and academic studies in biochemistry and physics and ultimately a Ph.D. in Chemical Biology from Harvard.We cover a lot in our conversation today — from Ethan’s path to MAGNET, to MAGNET’s Blueprint for Manufacturing and plan to fuel a true manufacturing revival in Northeast Ohio. We cover the rich industrious and manufacturing history of Northeast Ohio and prominence of manufacturing in the local economy today, the implications for automation on the future of manufacturing, the importance of apprenticeship programs, making manufacturing cool again, showcasing career paths for younger talent to join the industry, reshoring, upskilling and workforce shortages… and we cover what this work looks like in practice and examples of companies MAGNET has worked with, including some who’s stories we’ve told on the show like Tom Lix of Cleveland Whiskey (Episode #21)!Ethan exudes a real passion for this work and is an involved community builder outside of MAGNET sitting on the boards of the Cleveland and Cuyahoga County Workforce Development, American Small Manufacturers Coalition, Cleveland Leadership Center, MidTown Cleveland, Inc., Cleveland Jewish Publication Company and the Jewish Education Center of Cleveland.I really enjoyed learning more about the state of manufacturing in Northeast Ohio and MAGNET’s role in helping to impact its future — please enjoy my conversation with Ethan Karp!-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with Ethan Karp on LinkedIn — https://www.linkedin.com/in/ethankarp/Learn more about MAGNET: The Manufacturing Advocacy and Growth Network — https://www.manufacturingsuccess.org/Follow MAGNET on Twitter @magnetohio — https://twitter.com/magnetohio-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Oct 12, 2023 • 1h 2min
#138: Mike Maczuzak (SmartShape Design + Walking Across the U.S. & World)
Mike Maczuzak — a product designer, early-stage investor, and founder of SmartShape Design — an innovative product development and industrial design firm he started here in Cleveland back in 1989.SmartShape's beginnings were richly steeped in this world of industrial design leveraging Mike’s own background and experience in it — however over time, Mike evolved the firm’s competencies and capabilities to cover mechanical engineering, integrated manufacturing, and strategic product development across a plethora of industries like Medical, Consumer, IoT, Pacakging, digital, and many others — SmartShape’s client list is a formidable and growing group of emerging brands covering Northeast Ohio leaders like Avery Dennison, Gojo, Diebold, Sherwin Williams, Nestle, and many others, to a handful of companies who’s stories we’ve shared on Lay of The Land like David Levine of Wireless Environment and My Home Park (Episode 132), Chris Wentz of EveryKey (Episode 75), and Chelsea Monty-Bromer of SweatID (Episode 77), to international brands like BMW — and as a result, their products are ones that many of us enoucnter on a day to day basis in the real world!While we do delve into Mike’s entrepreneurial journey building SmartShape in our conversation, we actually spend just as much time unpacking Mike’s literal walk across the United States and later, walk across much of the rest of the World — covering Mike’s motivations for walking across the country and other continents, the logistics of how he prepared and executed these walks, how he’s balanced running business while walking, and some of the incredible stories he recalled from his adventures on the road!This was a really fun conversation that certainly plants the seeds of inspiration to embark on your own walking adventure and build an entrepreneurial organization to support that kind of freedom!-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with Mike Maczuzak on LinkedIn — https://www.linkedin.com/in/mikemaczuzak/Learn more about SmartShape Design — https://smartshape.design/-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Oct 5, 2023 • 1h 2min
#137: Adam Rakestraw (MediView)
Adam Rakestraw — co-founder, chairman, general counsel, and chief business development officer of MediView XR, based here in Cleveland Ohio! With approximately $29.5 million in capital raised from strategic partners like the Cleveland Clinic, Mayo Clinic GE HealthCare, JobsOhio, and many others since its founding in 2019, MediView is a medical technology company working to advance human health through its digital augmented reality ecosystem.MediView's AR visualization platform aims to unlock the full potential of 3D data to transform image-guided medical procedures with intuitive 3D X-ray visualization, seamless remote collaboration, and evidence-based data insights. And this dream to democratize healthcare by removing barriers to patient access and to address the long-standing limitations of current medical imaging technologies is well underway as the company secured the first 510(k) clearance of its kind for an AR device with live imaging combined with 3D X-ray visualization by the FDA!Adam has an extensive legal and medical device background with over 20 years of experience across organizations like Merck and Medtronic in addition to his other entrepreneurial undertakings like FreeNav — a wireless electromagenetic tracking system for surgical navigation and healthcare applications he co-founded back in 2021.This was such an awesome conversation that feels like a genuine clairvoyant portal into the future of healthcare and how Adam and his team at MediView are leading the charge to make it happen.-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with Adam Rakestraw on LinkedIn — https://www.linkedin.com/in/adam-e-rakestraw-j-d-8165279/Follow Adam Rakestraw on Twitter — https://twitter.com/ae_rakestrawLearn more about MediView — https://mediview.com/Follow MediView on Twitter — https://twitter.com/MediViewXR-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Sep 28, 2023 • 56min
#136: Michael Sirpilla (Society Brands)
Michael Sirpilla, co-founder and CEO of Society Brands.Under Michael’s leadership as CEO, Society Brands has raised $205 million in capital to continue their rapid consolidation in the e-commerce sector with many completed and successful acquisitions since inception. Society Brands, based in Canton, Ohio, is a tech-enabled consumer products company that acquires e-commerce native brands and powers them with a global growth platform, scaling and evolving them into household brands. They provide meaningful liquidity for the founders of each acquisition while allowing those founders to stay on board at Society Brands, building out a community of entrepreneurs who help one another reach new heights. In addition, these founders have the ability to roll equity into Society Brands’ parent company so that they can enjoy a second exit down the road that may likely be even larger than their first.Michael, who grew up here in Ohio, has been in and around retail his whole life with extensive M&A experience throughout his career and has been part of multiple business ventures where he’s primarily focused on organic growth. He founded a financial services wholesale agency with a team of 40 and built it into a multi-million-dollar business, and in addition, he led a population health management business and scaled it from $0 to $150 million in revenue within five years.This was an awesome conversation — Michael does an excellent job explaining what the world of e-commerce looks like, how it has evolved over time, Society Brand’s role to play within this goliath market, and the way he’s been able to rapidly scale this organization over time.-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with Michael Sirpilla on LinkedIn — https://www.linkedin.com/in/michael-sirpilla-a5113142/Learn more about Society Brands — https://www.societybrands.com/-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Sep 21, 2023 • 1h 11min
#135: Umberto P. Fedeli (The Fedeli Group)
Umberto Fedeli — Founder, President, and CEO of the Fedeli group — one of the largest risk management and insurance firms in the state of Ohio.This conversation is packed full of Umberto’s earned wisdom over his career and his life — as a true maven and master connector of people, it is easy to understand through our conversation how and why Umberto has become so renowned for his first-class hospitality, powerful network, and influence across the business, political, and philanthropic worlds.He sits on numerous private company boards, is a managing member of Strategic Value Bank Partners — investing hundreds of millions of dollars across the community banking industry — and has previously held positions on the boards of many other public and private entities. Umberto is also a member of the board of directors of the Cleveland Clinic and serves as chairman of the Clinic’s Government and Community Relations Board.We cover a real breadth of topics here — from Umberto’s life philosophy, to the importance of love, faith & family, to lessons learned from some of his 8-figure-multi-million-dollar mistakes, to reflections on his own success and fulfillment, to the value of just breaking bread over a home-cooked meal! This was a truly insightful and timeless conversation and one of my favorites so far!-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Learn more about The Fedeli Group — https://www.thefedeligroup.com/Follow the Fedeli Group on Twitter — https://twitter.com/TheFedeliGroup-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Sep 14, 2023 • 1h 10min
#134: Andrew Wolfe (Bloomfilter)
Andrew Wolfe, Co-Founder and Co-CEO of Bloomfilter.Andrew is a software engineer turned entrepreneur who is passionate about improving the ways people build software. Prior to Bloomfilter, he and his co-founder Chris Stoll co-founded Skiplist, a consultancy dedicated to refining the software development lifecycle (SDLC) — an experience that led Andrew down the path to work on Bloomfilter addressing the same problem space.Businesses rely on software development to solve problems, deliver a better user experience, and ultimately build valuable products. However, software development projects are notorious for missing deadlines and budget estimates. Research shows that 65% of software projects are either challenged or fail, while 70% of software projects are delivered late, over budget, or are not delivered to the original specifications. Bloomfilter’s patent-pending process mining and predictive algorithms help software development teams identify bottlenecks in the development process, objectively predict project outcomes, and deliver software on time and within budget.At its core Bloomfilter is a process intelligence platform and recently closed on $7 million in seed capital from investors like Magarac Venture Partners (MVP) Sequoia, HPA, North Coast Ventures here in Cleveland, Techstars, and others!-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with Andrew Wolfe on LinkedIn — https://www.linkedin.com/in/andrew-wolfe-5a127034/Learn more about Bloomfilter — https://www.thebloomfilter.com/Follow Andrew Wolfe on Twitter @andrewwwolfe — https://twitter.com/AndrewWWolfe-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Sep 7, 2023 • 1h 4min
#133: Mike Schroeder (Roundstone Insurance)
Mike Schroeder, Founder & President of Roundstone.Mike founded Roundstone Insurance in 2003 — when they launched the first Group Medical Captive of its kind, and have since revolutionized the self-insurance industry. Roundstone’s captive approach to insurance allows small and mid-sized businesses to take advantage of the benefits of self-funded insurance that previously only larger enterprises could enjoy — such as plan flexibility & control, transparency, and cost savings. By banding smaller companies together in a shared-risk community, those companies are protected from volatility and can be rewarded with extra savings — in practice, since its inception, Roundstone has distributed over $72 million dollars back to its captive participants – money that, in the fully insured model, would be pocketed by the insurance carriers instead.This idea, which began with an entrepreneurial vision of creating a better life for his family and for his employees, has since evolved under Mike’s leadership into a thriving 140-person company with more than 700 employers participating in Roundstone's Group Medical Captive, saving participating companies 20% on average relative to traditional insurance plans;With more than twenty-five years of management experience and recognized by EY as a finalist for Entrepreneur of the Year in 2022, Mike has a proven track record of growing Roundstone with a 30% CAGR (compounded annual growth rate) over the last two decades, which has earned Roundstound recognition as one of the fastest growing companies in America by Inc. 5000 for five consecutive years as well a Northeast Ohio Top Workplaces — all while remaining a fully independent, family-owned organization.In our conversation today, we explore how Mike’s experience as a practicing attorney and a property and casualty insurance expert inspired his application of self-funding and captives to employer health insurance; we talk about what captives and self-funding even are and how they compare to traditional and fully insured coverage, we unpack the biggest challenges in the employer healthcare system today and how misaligned incentives encumber attempts to solve those challenges… and importantly, how Roundstone is trying to explicitly align those incentives. This was an amazing and wide-ranging discussion — Mike is a formidable builder and leader and has built an inspiring organization with Roundstone, based here in Lakewood, Ohio.-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with Mike Schroeder on LinkedIn — https://www.linkedin.com/in/michaelaschroeder/Learn more about Roundstone — https://roundstoneinsurance.com/Follow Roundstone on Twitter @CaptiveInsurer — https://twitter.com/CaptiveInsurer-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

18 snips
Aug 31, 2023 • 1h 19min
#132: David Levine (Wireless Environment & My Home Park)
David Levine — Co-Founder/CEO @ Wireless Environment (Acquired by Ring, Acquired by Amazon) & Co-Founder/CEO @ My Home Park Having made a career of invention and serial entrepreneurship, in 2005 David Co-Founded Wireless Environment to revolutionize the lighting industry with a belief that off-grid, wireless, LED lighting would be the future of lighting. Over the next 13 years, David proved that thesis as he lead the organization as CEO to over $30 million in sales on just $1.1 million in equity raised and ultimately to acquisition by Ring in 2017 and subsequently to Amazon in 2018 — and there are some truly incredible stories that David shares about this entire experience building, growing, and exiting Wireless Environment.Post-acquisition, with the time now to reflect and to focus on what challenge to tackle next and to think through what he ultimately wants to provide the world, David shifted his focus to natural habitat restoration and his longtime fascination with bees — whose populations are waning and whose endangerment is highly consequential to our food supply and plant. In the spirit of this problem, David joined forces with his co-founder Wyatt Shell to start My Home Park in 2021 to revolutionize how people view their yards and empower them to use their yards to restore the environment.My Home Park is a platform that creates curated gardens delivered right to customers’ doorstep, taking the guesswork, effort, and frustration out of landscaping with native plants. For people who want to do something beneficial for the environment, planting native plant gardens is the highest-order impact you can have on the environment per dollar spent — knowing that in just 100 square feet, native plants feed up to 2,000 pollinators per day, conserve 2,300 gallons of water per year and provide 16x greater soil stabilization — and My Home Park facilitates this whole process.David is an inspiring entrepreneur and this conversation is packed full of wisdom!-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Connect with David Levine on LinkedIn — https://www.linkedin.com/in/davidblevinemrbeams/Learn more about My Home Park — https://www.myhomepark.com/Learn more about Mr. Beams & Wireless Environment — https://www.mrbeams.com/about-usLearn more about Ring's acquisition of Wireless Environment-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/

Aug 24, 2023 • 1h 2min
#131: Stewart Kohl (The Riverside Company)
Stewart A. Kohl is Co-CEO of The Riverside Company — a $14 billion global private equity firm founded to invest in premier companies at the smaller end of the middle market, with headquarters in Terminal Tower in Tower City here in Cleveland!Since 1988, Riverside has invested in more than 960 companies globally, growing assets under management from $1 billion in 2004, to as much as $14 billion dollars under management today, employing more than 300 people in offices across North America, Europe and the Asia-Pacific region.Prior to his work at Riverside, Stewart was a vice president of Citicorp Venture Capital, the private equity arm of Citibank & in addition to his work with Riverside, Stewart serves as an Honorary Trustee of Oberlin College and of the Cleveland Museum of Contemporary Art. He is on the Board of Directors of Cleveland Clinic and Co-Chairs its $2 billion Power of Every One Capital Centennial Campaign. Additionally, after spending 16 years as a “Heavy Hitter” participant in the Pan-Mass Challenge bicycle fundraiser, Stewart founded VeloSano, a similar event that has raised more than $37 million to fund cancer research since 2014, and is kicking off their 2023 Bike to Cure Event on September 8 & 9!This was a truly insightful conversation unpacking what Stewart’s learned building an iconic investing franchise over the last few decades — spanning Riverside’s tremendous growth, how to evaluate companies, helping companies grow, conscious capitalism and positive power of private equity, managing LP relationships, his charitable pursuits, Cleveland and more!-----Lay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Learn more about The Riverside Company — https://www.riversidecompany.com/Learn more about VeloSano — https://www.velosano.org/-----For more episodes of Lay of The Land, visit https://www.layoftheland.fm/Past guests include Cleveland Mayor Justin Bibb, Steve Potash (OverDrive), Ed Largest (Westfield), Ray Leach (JumpStart), Lila Mills (Signal Cleveland), Pat Conway (Great Lakes Brewing), Lindsay Watson (Augment Therapy), and many more.Stay up to date on all our podcasts by signing up for Lay of The Land's weekly newsletter — sign up here.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on Twitter @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on Twitter @podlayofthelandhttps://www.jeffreys.page/
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