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Lay of The Land

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Aug 8, 2024 • 53min

#178: Jared Anderson & Sandor Gyerman (Andor Creative) — 100M+ Organic Views, Gen Z Marketing, and Social Media Authenticity

Sandor Gyerman and Jared Anderson, the dynamic co-founders of Andor Creative.Founded in 2018 when they were Sophomores at Cleveland State University, Andor Creative was born to find more innovative ways to produce advertising and marketing content for companies, bridging the gap between Gen Z and established businesses in Greater Cleveland.Since inception, their campaigns have generated over 100 million organic views across various social media platforms and their impressive and growing list of over 50 clients includes industry giants like Mercedes Benz USA, Nissan, and Volvo USA, to prominent individuals including a dozen NFL players, all from their office in Downtown Cleveland.In our conversation, we'll explore the origins of their friendship, the influence of D1 collegiate sports on their approach to business, hustling door to door to get the business off the ground, the influence Cleveland has had on their work, their creative process, their takes on Gen Z, how to break through the noise and stay relevant and authentic in the ever-changing world of social media, and lots more!-----LINKS:https://andorcreative.com/homehttps://www.instagram.com/andorcreative/https://www.linkedin.com/in/sandor-gyerman-108979172/https://www.linkedin.com/in/jared-anderson-03a1ba161/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Aug 1, 2024 • 1h 2min

#177: Joshua Edmonds (DigitalC) — Bridging the Digital Divide in Cleveland & Internet as a Human Right

Joshua Edmonds, an advocate for internet access as a human right, shares his passion for bridging the digital divide in Cleveland. He discusses the importance of recognizing internet access as fundamental and the challenges faced by nonprofits in achieving equitable connectivity. Edmonds emphasizes the need for both access and digital literacy, recounting his early experiences that fueled his commitment to civic innovation. He also highlights Cleveland's potential as a model for other cities and the power of community engagement in fostering change.
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Jul 25, 2024 • 1h 2min

#176: Mike Malley (Malley’s Chocolates) — Coco, Milk, Sugar, and Cleveland

Mike Malley, President and CEO of Malley's Chocolates.If you grew up in northeast Ohio it’s very likely you know of Malley’s Chocolates, a staple of this community, providing delicious chocolate candies & treats for over eight decades now with nearly two dozen retail stores across the region and a modern chocolate-making 60,000 sq foot factory off Brookpark Road in Southwest Cleveland!Under Mike’s leadership, the company has not only preserved its cherished traditions, but also embraced innovation and growth as it approaches its 90th anniversary.In this very fun and insightful conversation, we'll dive into the fascinating history of Malley's Chocolates from its roots in the mid-1930s, explore the challenges and dynamics of running a family business over multiple generations, cultivating Malley Moments, the decision to raise outside private capital in 2023 to expand the business, how Mike thinks about legacy, Cleveland, and a whole lot more!-----LINKS: https://malleys.com/https://www.instagram.com/Malleyschocolate/https://x.com/MalleysCHOC-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Jul 18, 2024 • 56min

#175: Craig Hassall (Playhouse Square) — Surprise & Inspire the World — Cleveland’s Artistic Renaissance

Craig Hassall, CEO of Playhouse SquareCraig is a mainstay in the international theater community, with decades of experience operating and curating the most prestigious venues across Europe and Australia. Over his career, in addition to his role as CEO of the Royal Albert Hall in London, he was also CEO of Opera Australia which oversees the Sydney Opera House, and he was the managing director of the English National Ballet. He also held senior roles for major projects including the 2000 and 2012 Olympic Games in Sydney and London, respectively, in addition to many other endeavors!In 2022, Craig was named as the new President and CEO of Playhouse Square — one of the world's premier arts districts & second largest performing arts center in the United States, outside of NYC. Playhouse Square has an amazing history here in Cleveland dating back to the early 1920’s, and today is home to a plethora of resident organizations:The City Club of Cleveland, Cleveland Ballet,Cleveland International Film Festival, Cleveland Play House, Cleveland State University Department of Theatre and Dance, DANCECleveland, Great Lakes TheaterTri-C JazzFest, ...and more — in addition to its role as one of Broadway’s premier touring partners.I loved the opportunity to sit down with Craig — as a fellow non-native-Clevelander, it’s always fun to find a kindred spirit with a shared appreciation for this city, the excellence within it, and the opportunity ahead of it, on a world stage. In this great conversation, Craig and I unpack his love for performance arts, the arc of his professional career and his path to Cleveland, the history and state of Playhouse Square today, and his ambitious vision for the future.-----LINKS:https://www.playhousesquare.org/https://www.linkedin.com/in/craig-hassall-4bb7469/https://www.instagram.com/playhousesquare-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Jul 11, 2024 • 1h 17min

#174: Keith Gerchak & Marisa Guterman (Lost & Found In Cleveland) — The Making of a New American Fable on Hope & the Post-Industrial American Dream in the Industrial Midwest

Keith Gerchak and Marisa Guterman — Founders @ Double G FilmsThis is a truly special episode — I always love exploring the parallels between entrepreneurship and art and in our conversation today, we get to explore the fascinating journey behind 'Lost and Found in Cleveland,' the upcoming feature film and brainchild of Keith and Marisa, which brings the captivating magic of antique appraisals to the big screen through the powerful narratives of five individuals in quest of the American Dream, all grounded in the post-industrial landscape of Cleveland, OhioThe film showcases a diverse set of historical Cleveland locations and boasts an all-star cast including Emmy and Golden Globe winner Martin Sheen (Grace and Frankie), Golden Globe nominee Dennis Haysbert (Far from Heaven), Oscar nominee June Squibb (Nebraska), Golden Globe winner Stacy Keach (Nebraska), Independent Spirit Award winner Yvette Yates Redick (Inherent Vice) and Tony Award winner Santino Fontana (Broadway’s Tootsie).In our conversation, we dive into Keith and Marisa’s upbringing, the intersection of their professional paths & the creation of their production company, Double G Films. We spend the bulk of conversation though on the decade-long creative process to bring this film to life — from writing, directing, fundraising, casting, and beyond — and the unique role Cleveland plays both in their art and in their personal lives, the tactical challenges of making a film, the power of storytelling, and a whole lot more!-----LINKS:Lost & Found in Cleveland IMDB: https://www.imdb.com/title/tt4601732/Connect with Keith Gerchak: https://www.linkedin.com/in/keithgerchak/Connect with Marisa Guterman: https://www.linkedin.com/in/marisa-guterman-187677a9/Double G Films: https://www.doublegfilms.com/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Jul 4, 2024 • 53min

#173: Mitchell Vargo (Forward Hospitality Group) — The Business of Hospitality & Entertainment in Cleveland

Mitchell Vargo, Partner at Forward Hospitality Group.Since its founding in 2015, the Cleveland-based Hospitality Group has built out unique entertainment, bar, and restaurant experiences locally and all across the country — from here in Cleveland to Chicago, Miami, and beyond!The breadth of concepts spans FWD — the large-scale day and nightclub built on a shipyard in the East Flats with a quintessential Cleveland industrial backdrop, coined the Ibiza of the midwest and pulling some of the largest names from EDM and beyond, like Rick Ross, DeadMau5, Steve Aoki, Afrojack and more … also my personal favorite. Across the spectrum, Forward has built out Goodnight John Boy, the 70’s-themed disco bar, Welcome to the Farm, a Nashville-inspired country music bar, Shake It, a casual burger joint, and lots more.This conversation was a lot of fun — Mitch and I unpack the intersection of hospitality and entrepreneurship, the perception, branding and evolution of Cleveland as a city, the business of nightlife, Mitch’s path to this line of work and how he manages himself and others through it, and a whole lot more!-----LINKS:Forward Hospitality Group: https://www.forwardhg.com/FWD Day + Nightclub: https://www.forwardhg.com/fwd-day-nightclubGoodnight John Boy: https://goodnightjb.com/Follow on Instagram: https://www.instagram.com/mitchvargo/https://www.instagram.com/forwardhospitalityhttps://www.instagram.com/fwdnightclub/Connect with Mitch on LinkedIn: https://www.linkedin.com/in/mitchell-vargo/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Jun 27, 2024 • 1h

#172: Ian Maurer (GenomOncology) — Precision Oncology, Convergence of Genomics & AI, and Improving Cancer Care

Ian Maurer — Chief Technology Officer at GenomOncology and co-lead of the Cancer Informatics for Cancer Centers’ AI working group.With over two decades of software experience, Ian has led GenomOncology — a Cleveland-based software company — in their pursuit to provide the healthcare community with data-driven insights to improve cancer care and strengthen precision oncology programs by transforming valuable, but unusable data, into actionable oncology treatment options and strategic insights.Founded back in 2012 and backed by Cleveland-local investors like JumpStart, NorthCoast Ventures, and Zapis Capital, GenomOncology was early to understand the implications of the convergence of genomics and artificial intelligence as it applies to oncology and Ian has been pivotal in architecting and creating their precision oncology platform to this end.This was an incredibly insightful and informative discussion — Ian lays out the state of precision oncology and cancer care, how the field has progressed over time, the founding and evolution of GenomOncology to meliorate this space, solving hard problems, building in Cleveland, the ever-changing frontiers of AI and genomics, exponential technology, and a whole lot more!-----LINKS:Ian Maurer's Personal Website: https://imaurer.com/Connect with Ian Maurer on LinkedIn: https://www.linkedin.com/in/ianmaurer/Follow Ian Maurer on Twitter/X: https://x.com/imaurerGenomOncology: https://www.genomoncology.com/Follow GenomOncology on Twitter/x: https://x.com/GenomOncology-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Jun 20, 2024 • 1h 3min

#171: Umberto Fedeli Round II — Lifelong Learning, Happiness, Wealth, and Investing

Umberto P. Fedeli —  Founder, President, and CEO of The Fedeli GroupI first had the opportunity to speak with Umberto on this podcast just over a year ago! At the time, our conversation extended far beyond what we were able to include in the original episode exploring his Italian heritage & Cleveland upbringing, the evolution of his career, life philosophies, the power of networking & connecting people, and his approach to business as both an investor and entrepreneur as the founder of one of the largest risk management and insurance firms in Ohio —  to set the right context for today’s conversation, I’d encourage you to listen to Umberto share his perspective on Lay of The Land’s 135th episode.In our conversation today, we pick up where we left off and continue to unpack Umberto’s abundance of wisdom, earned learnings, and insights over his career and life—spanning themes from investing, commitment to lifelong learning, character & personal growth, happiness, fulfillment & significance, money & motivation, purpose & meaning, giving back and lots more!-----LINKS:Learn more about The Fedeli Group — https://www.thefedeligroup.com/Follow the Fedeli Group on Twitter — https://twitter.com/TheFedeliGroup-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Jun 13, 2024 • 46min

#170: Matt Buder Shapiro Round II — Investing in Cleveland, Storytelling, and Reflections on Vytalize Health's MedPilot Acquisition

Matt Buder Shapiro — Chief Marketing Officer at Vytalize Health, Previously Founder at MedPilot (Acquired)I first spoke to Matt on this podcast 3 years ago. At the time, as a co-founder and chief marketing officer of MedPilot, he was navigating an acquisition to Vytalize Health after having built the company to help service over a million patients. I said at the time that Matt’s journey is a big win for Cleveland startups and the ecosystem writ large, and today’s conversation underlines that point.Three years on and proudly part of Vytalize Health, Matt serves as Vytalize’s Chief Marketing Officer, which has now raised over $200mm in funding to fuel their revenue growth of over 150,000% as one of the fastest-growing companies in the country in pursuit of their mission to accelerate the transition to value-based care for patients by taking care of the doctors who take care of us.From this new vantage point, we talk about how Matt navigated the acquisition, the lessons learned along the way, the power of storytelling, collaborating with other local founders — like Mac Anderson from Cleveland Kitchen (Episode #20) and Andre Cisco, Manager of MGK and XX Brands (Episode #162) — to invest in over 30 other founders over the last few years, working on Mayor Justin Bibb’s campaign & term (Episode #15), his perspective on Cleveland and a whole lot more.If you want to go deeper on the specifics of MedPilot and Matt’s background, I’d encourage you to listen to him break it down on Lay of The Land’s 14th episode.-----LINKS:Follow Matt Buder Shapiro on X: https://x.com/mbudershapiroConnect with Matt Buder Shapiro: https://www.linkedin.com/in/mattbudershapiro/Vytalize Health: https://www.vytalizehealth.com/-----SPONSORS: John Carroll University Boler College of Business || Impact Architects & NinetyJohn Carroll University Boler College of Business: https://business.jcu.edu/ As we’ve heard time and time again from entrepreneurs on Lay of The Land — many of whom are proud alumni of John Carroll University —  success in this ever-changing world of business requires a dynamic and innovative mindset, deep understanding of emerging technology and systems, strong ethics, leadership prowess, acute business acumen… all qualities nurtured through the Boler College of Business!With 4 different MBA programs of study — spanning Professional, Online, Hybrid, and 1-Year-Flexible — The Boler College of Business provides flexible timelines and various class structures for each MBA Track — including online, in-person, hybrid and asynchronous — to offer the most effective options for you, in addition to the ability to participate in an elective International Study Tour, providing unparalleled opportunities to expand your global business knowledge by networking with local companies overseas and experiencing a new culture.The career impact of a Boler MBA is formative and will help prepare you for this future of business and get more out of your career. To learn more about John Carroll University’s Boler MBA programs, please go to business.jcu.eduThe Boler College of Business is fully accredited by AACSB International, the highest accreditation a College of Business can have.Impact Architects & NinetyLay of The Land is brought to you by Ninety. As a Lay of The Land listener, you can leverage a free trial with Ninety, the platform that helps teams build great companies and the only officially licensed software for EOS® — used by over 7,000 companies and 100,000 users!This episode is brought to you by Impact Architects. As we share the stories of entrepreneurs building incredible organizations throughout NEO, Impact Architects helps those leaders — many of whom we’ve heard from as guests on Lay of The Land — realize their visions and build great organizations. I believe in Impact Architects and the people behind it so much, that I have actually joined them personally in their mission to help leaders gain focus, align together, and thrive by doing what they love! As a listener, you can sit down for a free consultation with Impact Architects by visiting ia.layoftheland.fm!-----Stay up to date by signing up for Lay of The Land's weekly newsletter — sign up here.Past guests include Justin Bibb (Mayor of Cleveland), Pat Conway (Great Lakes Brewing), Steve Potash (OverDrive), Umberto P. Fedeli (The Fedeli Group), Lila Mills (Signal Cleveland), Stewart Kohl (The Riverside Company), Mitch Kroll (Findaway — Acquired by Spotify), and many more.Connect with Jeffrey Stern on LinkedIn — https://www.linkedin.com/in/jeffreypstern/Follow Jeffrey Stern on X @sternJefe — https://twitter.com/sternjefeFollow Lay of The Land on X @podlayofthelandhttps://www.jeffreys.page/
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Jun 6, 2024 • 1h 11min

#169: Aaron Slodov (Atomic Industries) — Techno-Industrial Optimism and Exascaling American Manufacturing

Aaron Slodov, CEO of Atomic Industries, discusses the techno-industrial optimism in American manufacturing, emphasizing the need for advanced automation and attracting young talent to the industry. They delve into the history of manufacturing in Ohio, the implications of automation, and the fusion of technology with traditional industries to enhance production processes.

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