Marketing Tips for Photographers | The Tog Republic Podcast

I know, I know... Just the word "Self- promotion" gives you hives, after all that word has a bit of stigma attached to it. Only people that are self-centered narcissists self-promote, right? NO! Are you confused about this? Don't worry. I break it down on today's podcast.  You can access the podcast page here:  www.thetogrepublic.com/podcast/21 And join our Facebook group here: www.facebook.com/groups/thetogrepublic/

Hello Friend! On today's podcast I chat about the difference between photographers that are charging little money and the ones that are making a good living with their craft. Hint, this has nothing to do with location, experience, or even the quality of their work. You can find out more info on the show's notes page http://thetogrepublic.com/podcast/21

On today's chat I got the opportunity to chat with Rose + Thomas,founders of BitterSweet Design, about their beautiful work and how useful their products are for photographers. At BitterSweet Design you can find  stunning templates that you can use to improve your branding and elevate your client's experience.  You can find out more info on the show's notes page http://thetogrepublic.com/podcast/20

In today's episode, I chat about the importance of taking care of your mind and body. Self care is even more important that any marketing strategy because without your wellbeing your business will definitely suffer.  You can find out more info on the show's notes page http://thetogrepublic.com/podcast/19

Photography services are a luxury for most people. And because of that, what others say about your business can make or break your studio; word of mouth is a powerful tool! In today's episode I share with you why testimonials are so important to give credibility and social proof to your business. Listen to get some ideas on how to use testimonials to grow your brand and how to ask your clients for them.  You can find out more info on the show's notes page http://thetogrepublic.com/podcast/18

Meet Rachel Brenke, the lawyer and founder behind The Law Tog. In addition to all the free content that Rachel shares with her community, she has a shop where you can find contract templates, legal guides, and tax tools. Listen to today's chat where Rachel explains why it is so important to have your business registered and always use a contract!  You can find out more info on the show's notes page http://thetogrepublic.com/podcast/17

If you are a photographer perhaps you are considering hosting a day for mini sessions, after all everybody else is doing it right? Listen to today's episodes to find out all about mini sessions, why I don't think they are the best strategy for your business, and how to manage the current system to create a similar experience that is not only profitable but is also on brand! You can find out more info on the show's notes page http://thetogrepublic.com/podcast/16

Facebook currently has 2 billion active users and I can guarantee that within that large amount of people using the platform your audience is hanging out there!  Listen to today's episode to learn about Facebook ads and how they can transform your business. Easton covers some of the basics in this marketing chat and I can't wait to hear about your experience with this marketing strategy. You can find out more info on the show's notes page http://thetogrepublic.com/podcast/15

There are two kinds of people, the ones that have a clean email, and the ones who have 1000 un-opened emails. What kind of person are you? If you want to learn more about how to prioritize your email, listen to today's podcast. As always you can always join the conversation on our private Facebook group, see you there. You can find out more info on the show's notes page http://thetogrepublic.com/podcast/14

Meet Vanessa Velez, she is a destination wedding photographer based in South Florida and the leader of the Tuesday's Together Fort Lauderdale chapter.  I met Vanessa about two years ago when I attended my first Tuesday's Together meeting. I was immediately drawn to her warm personality, kindness and willingness to help out the creative community here in South Florida.  You can find out more info on the show's notes page http://thetogrepublic.com/podcast/13