The Mind Of George Show

Today's episode is with one of my dear friends, my soul brother, business partner, and friend-for-life that I just don't think I could ever live without!Corey and I are breaking down the essential elements necessary for sustaining, expanding, and achieving success in your business, drawn from extensive and diverse experiences._Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

In this podcast, they discuss Mike Michalowicz's book 'Fix This Next' and the Business Hierarchy of Needs. They break down the five levels: sales, profit, order, impact, and legacy. They emphasize the importance of sales, stability through debt eradication, organizational efficiency, and creating a lasting legacy. They invite listeners to leave reviews and join the podcast's community for support in their entrepreneurial journey.

Welcome to Minute Mondays, where we kickstart your week in under five minutes. Today's wisdom comes from Theodore Roosevelt: "In any moment of decision, the best thing you can do is the right thing, the next best thing is the wrong thing, and the worst thing you can do is nothing." As you navigate decisions, stay grounded, reflect on outcomes, and avoid stagnation. Whether moving forward effortlessly or learning lessons, never regress. Share insights with others to reinforce your commitment to living these principles. Remember, action is key, and intentional reflection beats stagnation. Crush your week with this advice from Theodore Roosevelt._Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

Mastering effective classic relationship building with Steve Sims involves embracing authenticity, genuine communication, and the art of creating meaningful connections. This approach fosters trust and mutual respect, going beyond surface-level interactions. Additionally, the ability to connect with anyone showcases versatile interpersonal skills, while the capacity to "make just about anything happen" suggests a proactive mindset, resourcefulness, and leveraging relationships to turn ideas into reality. In essence, it's a journey into building genuine connections and acquiring the skills to achieve desired outcomes through influential relationships._Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

Welcome to the Mind of George show! Every Monday is Minute Mondays, Wednesdays are for actionable tips, and Fridays are Free For All. Today, I'll share my top 5 non-negotiable books for business leaders."The Little Book of Clarity" by Jamie Smart: Breaks down toxic thinking, providing clarity for business and life. Takes about 3.5 hours to read."Breathe" by James Nester: Addresses stress and resistance, emphasizing effective breathing for physical and emotional well-being."The Road Less Stupid" by Keith Cunningham: An encyclopedia of business lessons, focusing on creating thinking time to avoid reactive mistakes."The Catalyst" by Jonah Berger: Breaks down the five phases to change opinions or beliefs, crucial for enrolling and leading effectively."Contagious" by Jonah Berger: A guide to creating brand, product, and messaging that people can't stop talking about, essential for marketing success.Read them in order for maximum impact - These books transformed my life and business!_Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

Welcome to the 1st Minute Monday episode, a quick dose of motivation to kickstart your week. In under five minutes, I aim for a minute of impactful content. The only rule: take action. Today's inspiration is from Marcus Aurelius, emphasizing the power of selfless giving. Act without expecting, help without attachment, and success will follow naturally.Carry this mindset into every aspect of your life and business. The key is to give without keeping score, ensuring your happiness and success, irrespective of external responses. Remember, the essence is to give and forget, allowing surprises if kindness returns. Use this mantra for a focused and fulfilling week.If you find yourself losing focus, revisit this episode. Share it with someone who could benefit. Until next Monday, remember to put these principles into practice. Love you all, and see you soon!_Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

In today's discussion, Jesse and I outline a straightforward approach to transform your story into a powerful business asset—your own book. We introduce a strategic process for creating impactful content, emphasizing its versatility for various formats.Our course, "transformational.marketing," is designed to enhance your book's global impact by bridging the gap between your audience's current state and the book-writing journey. We stress that this process isn't just about publishing but about refining your story for comprehensive marketing.George shares his unique approach to incorporating books into videos, highlighting that writing is just one avenue for creating content. Jesse simplifies the book-writing process, focusing on a content framework and a structured chapter format, making it accessible for everyone.The approach involves addressing the "before state" of your clients, outlining your business framework, and providing a smooth transition for readers. By sharing stories, presenting key points, and offering actionable steps in each chapter, authors can efficiently create a well-crafted manuscript with momentum._Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

I introduce Jonah Berger's book "The Catalyst" and emphasize the impact it had on my career. I highlight the importance of finding books that make a lasting impact and mention how "Contagious" was a catalyst for my success. I share my thoughts on a section from "The Catalyst" that discusses confirmation bias in marketing.The section explains how people resist change, counter-argue when persuaded, and even resist information when not being persuaded. Confirmation bias plays a significant role in how individuals interpret information based on their existing beliefs. I provide examples from the book, illustrating how people perceive scientific research differently based on their preexisting beliefs.I delve into the concept of the zone of acceptance and region of rejection, emphasizing that marketing messages often fail due to different states of mind and journey stages. I relate this to understanding customers deeply and tailoring messages to fall within their zone of acceptance. I suggest ways to combat biases, including finding the movable middle, asking for less, and switching the field to find an unsticking point.I apply these concepts to business partnerships and marketing strategies, urging listeners to meet their customers where they are and incrementally move them closer. I announce upcoming changes to the podcast format, introducing Monday minutes for quick thoughts, Wednesday episodes for tactical strategies, and Friday episodes for interviews and storytelling. I encourage listeners to share their thoughts, questions, and guest suggestions.I conclude by emphasizing the importance of subscribing, reviewing, and consuming the podcast content while putting the advice into immediate practice. I reinforce the idea that the podcast works for the audience if they actively use the tools provided. I sign off with a reminder that relationships always beat algorithms._Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

In this episode, the focus is on social triggers and their role in marketing, drawing from insights by Derek Halpern and Jonah Berger. Berger identifies five triggers—education, credibility, controversy, humor, and social status—and emphasizes that content sharing is not luck but a result of aligning with these triggers.Social triggers are defined as elements that prompt associations between individuals or businesses and specific thoughts or feelings. Examples, such as Nike's "Just Do It" and brand associations with product categories, illustrate the prevalence of social triggers in daily life.The episode highlights the power of triggers in making content shareable and memorable, citing the Mars candy company's sales surge during NASA's Mars Rover coverage as an example.The distinction between making and riding social triggers is explored, with examples like Nike's creation of "Just Do It" and the speaker's consistent posts about bacon.Consistency and congruency are emphasized as crucial for leveraging social triggers effectively, with the episode concluding by encouraging businesses to understand core messages, align with triggers, and stand out in the information landscape.Overall, the episode provides valuable insights into the psychology of marketing and the role of social triggers in building memorable, shareable content. _Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.

Today my friend  Eliya is joining us today to talk about her story and the power of storytelling! It's probably one of the most underutilized topics that I see in the world of business, entrepreneurship or life, since we're humans, we emote and we relate with stories!_Looking for access to my entire book recommendation library? Check out my Amazon Storefront -- your hub for a curated collection of transformative books covering business, marketing, mindset, and personal development. Shop HERE 📖—Discover the secrets to building lasting relationships with your customers and boosting your retention with The Last Customer Journey - a 5-part video series designed to help you master a relationship-based marketing approach. With actionable insights and proven strategies, you'll learn how to connect with your audience on a deeper level, establish know, like, and trust, and create an unforgettable customer experience that keeps them coming back for more. Don't miss this opportunity to transform your business and take your customer relationships to the next level. Sign up now for this free series!—If you have any questions or comments about the episode, I’d love to hear from you! Send me a DM over on Instagram @itsgeorgebryant or pop on over to our free Facebook community, Relationship Beat Algorithms.