The Bottleneck Podcast
Bottleneck Podcast
Rory Sutherland, Vice Chairman of Ogilvy UK, and Elfried Samba, CEO and Co-Founder of Butterfly Effect and former Global Head of Social at Gymshark, explore the hidden blocks that slow teams down, from flawed strategies to missed cultural signals and outdated thinking. Each episode breaks down a real challenge through the lens of behavioural science, digital strategy, and lived experience. Through conversations with industry pioneers and creative thinkers, they unpack why teams fail and reveal secrets for driving progress. Joined by guests who’ve built, rebuilt, or reimagined entire industries, Rory and Elfried challenge assumptions, unpack failure, and explore what moves the needle. Powered by Sassy+ www.sassyplus.com Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books
Sep 4, 2025 • 1h 31min
Rory, Elfried and Krish on AI
Krish Ramineni, CEO of Fireflies.ai, shares insights on building an AI meeting assistant that has garnered 20 million users and reached a $1B valuation. He tackles common misconceptions about AI, emphasizing trust and human connection. The discussion delves into privacy concerns, the balance between automation and genuine interactions, and how AI is transforming the remote work landscape. With a humorous touch, the trio reflects on the origins of Fireflies and how it's revolutionizing business meetings by prioritizing discussion over note-taking.
Sep 4, 2025 • 1min
The Bottleneck Podcast - Trailer
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