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Grit Daily Startup Show

Latest episodes

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Aug 30, 2023 • 28min

From Corporate to Survival: A Journey of Transformation

In this episode, we dive deep into the journey of Eric Christianson, a former military personnel who transitioned into the corporate world, working for giants like Proctor & Gamble, Perdue, and Campbells, before taking on the role of CEO at Nutrient Survival, a startup in Consumer Food Products. Eric shares his initial struggles of adapting from a major corporate mentality to a startup mindset and how a pivotal conversation with the founders of Nutrient Survival helped him realize that his authentic self was exactly what the company needed. Embracing his role, Eric became the face of Nutrient Survival, actively creating content on social media that promotes the values of Freedom, Good Health, and Emergency Preparedness. This shift not only turned the company around but also sparked an inspiring conversation about the differences between leading a major enterprise and a startup. Tune in to hear Eric's insights on leadership, healthy eating, overcoming the societal influence of big food corporations and their cheap choices, and making the right food decisions for ourselves.Website: https://nutrientsurvival.com/See omnystudio.com/listener for privacy information.
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Aug 26, 2023 • 33min

Breaking the Silence: A Conversation on Mental Health, Suicide, and Promise2Live

In this episode, host Phillip Lanos is joined by Brandy Vega, founder of Good Deed Revolution and the Promise2Live campaign, for an in-depth conversation about mental health, suicide prevention, and the importance of making a Promise2Live.  Brandy shares her personal journey of almost losing her daughter to suicide and how it led her to create the Promise2Live campaign, a movement that encourages people to make a promise to reach out for help when they find themselves in a dark place. She discusses the alarming statistics of suicide, the significance of the 988 hotline, and the impact of sharing one's promise on social media to create a safe space, start conversations, stop stigma, and save lives. Brandy and Phillip delve into the challenges faced by parents with children who have attempted suicide and the importance of having honest conversations about mental health. They discuss the societal judgments surrounding suicide and mental health, the various resources and treatments available, and the importance of addressing mortality and finding purpose.  Brandy emphasizes the need for compassion and understanding towards those struggling with mental health issues and encourages listeners to reach out to loved ones, make the Promise2Live, and find purpose and meaning in life. Brandy directs listeners to visit the Promise2Live website, and to tune into their upcoming live-streamed event featuring various artists and speakers. She calls for collaboration and support from executives, influencers, and companies to create a global psychological safety net, remove the stigma surrounding mental health, and provide support to one another. Join the movement and make the promise to live today: https://promise2live.org/See omnystudio.com/listener for privacy information.
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Aug 24, 2023 • 34min

From Trials to Triumph: Jayson Waller's Unyielding Drive

On this captivating episode of the "Grit Daily Start Up Show", host Phillip Lanos takes listeners on a deep-dive into the journey of Jayson Waller, the billion-dollar entrepreneur, and media maven. The dialogue begins with the turbulent tides Jayson faced as a public CEO of a promising clean energy tech company, and the unexpected trials that emerged when a trusted partner concealed issues, affecting not only the trajectory of the business but casting shadows on Jayson's family life as well. Waller's reinvention takes center stage in the discussion, illuminating how he transitioned from corporate setbacks to creating podcast sensations such as "True Underdog" and "Jayson Waller Unleashed", and ultimately clinching a reality TV show deal with Amazon, titled "BAMFAM", which charmingly portrays the Waller family dynamics. Drawing from his roots and experiences, Jayson also touches upon the transformative power of adversity, deriving motivation from his childhood challenges and vowing to pave a path distinct from his father’s. Jayson's commitment to breaking molds is evident, from being the best-selling author of "Own Your Power" to earning the EY Entrepreneur of the Year 2019 title.  This episode is not just an exploration of Waller's professional achievements but a deep reflection on resilience, the unyielding strength of family, and the indomitable spirit that propels one to reinvent and rise against all odds. Jayson's Website & Social Links:Jayson Waller (@jaysonwallerbam)Jayson Waller – Coaching – Jayson Waller  See omnystudio.com/listener for privacy information.
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Aug 23, 2023 • 31min

Body Therapy Reimagined: The Story Behind Robosculptor with Dennis Ledenkof

In this enlightening episode, Dennis Ledenkof delves deep into his entrepreneurial journey, revealing the initial spark that ignited his passion for innovation. He candidly discusses the challenges faced when introducing Robosculptor, a groundbreaking body therapy system, to the market. The initial iteration was not only large but also came with a hefty price tag. However, with valuable customer feedback, Dennis and his team reimagined Robosculptor, making it more compact and slightly more affordable, targeting both affluent households and commercial body therapy providers. Safety concerns were paramount, especially given the intimate nature of body therapy. Dennis emphasizes the rigorous security measures and multiple kill switches integrated into Robosculptor to ensure user safety. He also touches upon the cultural significance of the product, highlighting its potential in regions where gender privacy is paramount or where personal touch during therapy might be a concern. A significant part of the conversation revolves around the dedicated team behind Robosculptor. Many team members transitioned from major corporate roles, seeking a more purpose-driven environment. Dennis expresses his gratitude for such a passionate team that has been instrumental in bootstrapping the venture. Dennis wraps up the episode with an invitation for listeners to connect with him on LinkedIn. While he's bound by patents and can't reveal all, he encourages followers to stay updated with the latest from Robosculptor through his regular updates.Connect with Dennis Here: https://www.linkedin.com/in/dennis-ledenkof-126b29176/See omnystudio.com/listener for privacy information.
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Aug 17, 2023 • 21min

Revolutionizing Recruitment with Zain Lakhani: Leveraging Quality Networks for Optimal Hiring

In this episode of Grit Daily, Phillip Lanos delves deep with Zain Lakhani, Co-founder of Light Consulting (Lightci), exploring the future of recruitment. Discover how Lightci is transforming the recruitment landscape by prioritizing quality networks over traditional methods. Zain shares invaluable insights from their collaboration with tech giant Google and emphasizes the two-way market approach, ensuring excellence on both the candidate and company fronts. Drawing from his rich fintech background, Zain offers a fresh perspective on the tech industry's evolution, highlighting the enduring success of sectors beyond their hype cycles. Dive into the challenges Lightci faced from industry incumbents and learn how they're setting new standards in recruitment. For anyone interested in innovative hiring practices, entrepreneurship, or the tech industry's future, this episode is a must-listen. Visit Lightci's website for more on their game-changing recruitment strategies.See omnystudio.com/listener for privacy information.
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Aug 16, 2023 • 34min

Richard Laver: Pioneering Change in the Beverage Market

In this enlightening episode, we're joined by Richard Laver, the visionary behind unique beverage brands that have challenged the status quo of the market. Richard's philosophy is evident in his commitment to crafting a product without compromise—avoiding the common pitfalls of unpleasant aftertastes often associated with health drinks. His approach is a clear reflection of his dedication to the consumer, ensuring that both the marketing and the product itself resonate with his audience. Laver takes us on his journey from an accident that forever changed his life to navigating the challenging terrain of ensuring shelf stability while maintaining organic integrity. His tenacity is a testament to his commitment to providing healthier alternatives in the beverage market. In the heart of LA's South Bay, our host Phillip Lanos shares his own beverage experiences and the universal desire for healthier drinks without compromising on taste. This leads to an engaging discussion about Laver's newest venture, LuckyFuck Energy. Richard outlines his strategic approach to product distribution, starting with a focus on the velocity of movement within the first hundred stores, leading to a larger national presence. A significant highlight of the episode is the broader conversation about the future of beverage brands. Richard's forward-thinking vision sees these brands evolving into entertainment companies. The ability of a drink like LuckyFuck to make consumers smile reflects this shift, where beverages are more than just thirst-quenchers—they're experiences. The chat winds down with Laver’s emphasis on the importance of starting one's journey, no matter where you are. Drawing inspiration from the timeless lessons of "Think and Grow Rich", he underscores the essence of entrepreneurial spirit and the profound impact of a burning desire to achieve one's dreams. Calls to Action:- Curious to know more about Richard Laver's exciting new beverage? Visit http://www.Luckyfuckenergy.com to explore their products, stories, and join their community of gratitude.- Want to connect with Richard directly? Find him on LinkedIn and delve deeper into his entrepreneurial journey.- And of course, for those who believe in holistic nutrition, don't miss checking out http://www.katefarms.com Join us for more illuminating conversations and deep dives into the minds of industry changemakers in our upcoming episodes!See omnystudio.com/listener for privacy information.
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Jul 28, 2023 • 36min

Unraveling the DNA of Conflict: The Quest for Human Sustainability with Tony Wall

In this insightful episode, Phillip Lanos sits down with Tony Wall, founder of the non-profit Noēsis and author of the best-selling book, "The Human Injury." We delve into the deep-seated mechanisms of human behavior, shaped by hundreds of thousands of years of biological evolution. Tony eloquently explains the shift from a "collaborate or die" existence to an "acquire or die" mindset as humanity began to form larger groups, leading to the creation of unnatural hierarchies. Tony outlines the cyclical pattern of societal collapse, visible in 50 historical civilizations, rooted in inequality and the inevitable conflict it breeds. Crucially, he highlights how we, as the first generation capable of awareness, have the power to alter this trajectory. Noēsis and "The Human Injury" serve as beacon in this quest for understanding and change, providing education and empathetic insight into the challenges we face. While our evolutionary past may not be our fault, the responsibility to choose a different future is ours to bear. Join us as we explore the intersection of biology, society, and the future of human sustainability. This isn't just history in the making – it's the very essence of our shared humanity. Prepare to see the world, and your place within it, in a whole new light Guest Website:https://noesisproject.comSee omnystudio.com/listener for privacy information.
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Jul 26, 2023 • 17min

Cleancult: Staying True While Cleaning Green with Ryan Lupberger

Are you an entrepreneur seeking to disrupt an established industry, just like Cleancult has done with cleaning products? Don't miss this enlightening episode of Grit Daily with host Phillip Lanos. Our guest, Ryan Lupberger, the Co-founder and CEO of Cleancult, shares how he's leading the charge in the sustainability movement, defying traditional norms, and fighting plastic waste by innovatively packaging soap in milk cartons. Venture into the complex world of a startup leader as Ryan delves into the challenges and victories on his path, from developing sustainable packaging to partnering with leading retailers like Walmart. His resolve to learn from industry giants while fiercely preserving Cleancult's independence provides a fascinating study in entrepreneurial tenacity. This episode doesn't just highlight Ryan's relentless drive and Cleancult's remarkable journey—it provides actionable wisdom for those navigating the challenging terrain of sustainable entrepreneurship. If you're determined to make a significant impact in your field, glean invaluable insights from the life and vision of a sustainability trailblazer. Discover more about Cleancult's mission and innovative products at www.cleancult.com. Join us and fuel your entrepreneurial journey with the experiences of those who are reshaping industries.See omnystudio.com/listener for privacy information.
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Jul 22, 2023 • 39min

Trust the Process: Sell, Build, and Scale with Daniil Kirikov

In this riveting episode of Grit Daily, host Phillip Lanos sits down with Daniil Kirikov, founder of Orbita.vc and the KRK Group, to discuss his dynamic entrepreneurial journey. Daniil provides invaluable insights into his transition from fixing computers as a high school student to growing his businesses beyond 200 employees. He shares the core strategy behind his success - selling first and building second. This episode challenges conventional startup wisdom, emphasizing the importance of selling an idea before perfecting it. Daniil also delves into his foray into venture capital, revealing the rationale behind his funding decisions and how his experiences shape his future investments. Whether you're a startup founder seeking direction or an entrepreneur hungry for inspiration, this conversation with Daniil is a goldmine of entrepreneurial wisdom. Don't miss out on this episode where Daniil vividly illustrates the art of transforming an idea into a tangible, successful business.Guest Website: https://orbita.vcSee omnystudio.com/listener for privacy information.
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Jul 20, 2023 • 24min

Data-Driven Marketing & AI: A No-Guesswork Approach with Justin Day

In this episode of the Grit Daily podcast, we dive deep into the world of data-driven marketing with Justin Day, the founder of Day-by-Day Digital. Known for its strict no-guesswork policy, Justin's agency is setting the gold standard in leveraging AI and data for effective, results-oriented marketing. As a startup founder, you've likely wrestled with marketing decisions - who to hire, which strategies to pursue, and how to evaluate your efforts. Justin offers clear, data-backed answers to these concerns, shedding light on how you can evaluate potential agency partners, build an effective in-house team, and avoid marketing strategies that simply don't work. Whether you're considering working with Day-by-Day Digital or simply looking to improve your marketing game, this conversation is packed with valuable insights that can steer you in the right direction. Tune in to learn about Justin's vision for the future of marketing, the fascinating interplay between AI and marketing, and how you can avoid getting lost in the marketing mazeGuest's website: https://daybydaydigital.comSee omnystudio.com/listener for privacy information.

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