Unemployed & Afraid

Kim Kerton
undefined
Mar 31, 2024 • 35min

“There’re so many things I didn't think I could have learned, until it was happening right in front of me,” Hayleigh Watson, Founder of Hali Helper

Between what to charge, what we don’t yet know and learning when and how to say no – service-based business owners have a lot to battle with. In this episode you’ll hear from Hayleigh Watson, AKA Hali Helper, about her experience developing a virtual assistant agency that specialises in helping overwhelmed women-led businesses, and all the growth that’s coming with it, including:   Our abilities to teach ourselves what we need to know on the go Making do with what you have when getting started Learning to charge what you’re worth (and beyond) Marketing for growth even when you’re not in market for it (yet) And learning how to say no to the wrong clients Connect with Hayleigh via IG @halihelper or on her website halihelper.com.au Listen to her podcast Girls Gotta Work You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , TikTok and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Mar 27, 2024 • 11min

Pivoting in public sucks for everyone

We decide to make a change in our business, or to start one for the first time, but in order to make it real we have to tell other people about it - insert the ick factor, because pivoting in public sucks.  In this episode your host Kim Kerton shares an insight into the personal side of professional pivots large and small, to make you feel less alone in the process.  Subscribe to the Unemployed & Afraid newsletter at unemployedandafraid.com.au  And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and TikTok Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpodSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Mar 24, 2024 • 45min

“Ask the question, and don't be shy about it if you don't understand,” Michelle Cox, multi-passionate entrepreneur.

How comfortable are you with learning on the go in your business, and could you ask for help and guidance more often than you do? In this episode Kim Kerton chats to multi-passionate entrepreneur and board director Michelle Cox about how she’s grown, and continues to refine, her portfolio career. You’ll hear about: Owning when you don’t know something for the benefit of you and others Learning on the go, at levels well beyond the startup phase Letting your contribution be your guiding light Our relationships to money The balance of multi-passions and laser focus And the role of self-awareness and presence in business You’ll feel seen, inspired and supported in the epic journey that is business ownership, and all the self-mastery that comes with it, after listening to this chat. Check out Michelle’s ceramics work Flung website flung.com.au and @Flungceramics Listen to her fabulous podcast One Question on Apple or Spotify You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Mar 20, 2024 • 13min

How you display grit and perseverance, everyday

Do we really have a choice to be anything other than persistent when building a business? In this episode your host Kim Kerton shares an insight into finding her voice, the role of grit in business-building and coming full-circle.  Need some business solidarity? This is for you.  Join the Unemployed & Afraid mailing list at unemployedandafraid.com.au  And don’t forget to follow Unemployed & Afraid on IG , LinkedIn and TikTok Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpodSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Mar 17, 2024 • 41min

“I was expecting it to take three months, it landed up taking two years,” Lauren Yehezkel, Founder of Lydy

Creating any new business is hard going, but especially when your idea is challenged and you have to find it within yourself to stay committed to your vision. Lauren Yehezkel, Founder of Lydy knows all about this, she’s raw and real about the experience of building her brand and shares with us in this episode: The time (and patience commitment) of bringing a new product to market The blow-out costs of product development Persisting with your vision, despite what’s against you The time it takes to get your messaging strong And dealing with internet trolling of your business and the brutal nature of TikTok comment sections Follow Lydy (and stay kind!) on: TikTok @reusablelydy IG @reusablelydy And check out the Lydy website lydy.com.au to purchase You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Mar 10, 2024 • 53min

“All the networks you need are probably already around you, you're just not capitalizing on them,” Lauren Karan, Founder of Karan & Co

Building a business is guaranteed to come with some angry, frustrating, sad and highly stressful moments, but how can you use them to keep growing? The journey behind Lauren Karan’s building of her tailored recruitment solutions business Karan & Co is filled with deeply insightful and relatable moments. You’ll hear about: Learning to find a sense of satisfaction outside of achieving everything on your (never-ending) to do list Finding confidence in your business purpose Rewriting the rule books of work structures Putting your knowledge, values and beliefs out there to attract the right clients Long-term thinking in networking and supporting others with real value The surprising role business planning has in your potential And an argument for outsourcing the stuff you can do yourself It’s a brilliant chat with business inspo for you through every minute. Check out Lauren’s podcast Building Doors and the Karan & Co website karanandco.com.au Connect with Lauren on LinkedIn You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Mar 3, 2024 • 1h

“50 small steps later you end up in a completely different place,” Mike Halligan, Co-Founder of Scratch

When you commit to an action for your business goals and follow the journey that’s right in front of you, and not be too attached to an end goal, what happens next is nothing short of incredible. I’ve got an brilliant conversation and business story for you today – Mike Halligan, Co-Founder of Scratch which is an epic direct to consumer healthy dog food brand – shares his very impressive and inspiring story. You’ll hear about: What assessing a market opportunity actually looks like The way one business leads to another The potential in "boring" categories Being forced into a business before you planned on it Recognising your strengths and finding the right business partner to fill the gaps Teaching yourself to learn what you need to know as you go Becoming a successful people leader as well as a business owner And the role of strong brand led content in cut through marketing. There’s one part where we get into the depths of making it work financially - trying to balance the phase of not paying yourself, while hustling in consulting to make money on the side, all while scaling up and taking on staff in your business – hugely impactful conversation so make sure you stick around for all of it as you’re guaranteed to feel the business inspo you need to keep going.   Check out Scratch at https://www.scratchpetfood.com.au/ Follow Scratch on IG @worldofscratch Check out the Off The Leash online mag And give the puppy training podcast a listen   You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Feb 25, 2024 • 58min

“Maybe we should just give this little seed a chance to grow,” Natalia Tapia, Co-Founder of Graduated

Being in the business development phase, when you’re pumping out content, meeting people and having conversations just to have them is such a confusing time in business – it feels like you’re going nowhere and everywhere all at once. The story you’re about to hear from Natalia Tapia, Co-Founder of tech platform Graduated, will give you exactly what you need to navigate your own build phase with confidence, trust and resilience. You’ll hear about: Reconciling with practical vs university experience Meetings with strangers that redefine your career path Giving your idea the space to grow Navigating co-founder relationships The challenge of market education when building something entirely new Knowing when to quit your 9-5 and go all in And the weirdness of working your guts out, solo, unnoticed through the seemingly endless building phase. Growing a business at any phase is never easy, but it’s always worth it. Connect with Nat on LinkedIn Check out Graduated at graduated.io You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Feb 11, 2024 • 57min

“Sometimes the secret is there is no secret, you've just got to go and do it,” Viv Conway, Co-Founder of Girls Get Off

“Acting as if” has to be one of the best business mantras out there, and this chat is full of so many more incredible and relatable takeaways for those of us dreaming of building our businesses to their heights. Viv Conway is one part of the force behind the brand Girls Get Off that if you haven’t heard of before, well, you’re welcome. The ground covered by Viv in the sharing of her own business-building story is vast and golden - you’ll hear about: The mistakes you make in the process of starting a business Exploring different business ideas to find your fit without fear Embracing the awks feeling of putting yourself out there and getting to the other side of it Finding and embracing your unique brand voice with confidence and gut instinct The power of standout marketing for product-based business Why you shouldn’t always jump to outsourcing for something that’s new to you The value of like-industry mentors and relationship building Cashflow and profit learnings on the go And trying to rest for the sake of your business growth while worrying you won’t be rested “enough” to achieve what you want to… we get that feel don’t we!? If you’re facing a sprint or feeling a little overwhelmed at what’s in front of you, this podcast episode of Unemployed & Afraid is going to give you exactly what you need. Follow Girls Get Off on IG @girlsgetoff Listen to the Girls Get Off Podcast Connect with Viv on IG @vivconway_ Check out the GGO website… girlsgetoff.com.au You can find more show notes and transcripts at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.
undefined
Feb 4, 2024 • 1h 5min

“The business owners who look like they've got it all going on online… there are things that those founders could never share,” Cherie Clonan, CEO of The Digital Picnic

Getting to know who you are, how you work, and how to uniquely thrive in business truly is a story of “doing the work” personally and professionally, and if you’re ready for that, I have no doubt you’re going to love this chat. Cherie Clonan, CEO of The Digital Picnic is the business friend we all need in our life, and it’s my privilege to share her story with you today. In it you’ll hear about: Discovering your business through what you were missing in your own professional development The difference between course creators and teachers Why having a real, deep passion for your industry is so important for longevity Finding your voice on stage The impact of the right [and wrong] hires The potential of being taken advantage of in business when seeking support The challenges that shake you to your core and challenge your self-belief And why micro-growth needs to be far more major Connect with Cherie on LinkedIn Make sure to follow them on IG @thedigitalpicnic Check out their LinkedIn Masterclass I mentioned You can find the conversation transcript at unemployedandafraid.com.au/episodes. And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn Join our Facebook Group And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod You can reach your host on email kim@unemployedandafraid.com.au on IG on LinkedIn or via unemployedandafraid.com.auSupport the show by shouting me a cuppa (or 2): https://www.buymeacoffee.com/unemployedpodSee omnystudio.com/listener for privacy information.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app