
Not Your Average Online Marketing Podcast
This is Not Your Average Online Marketing Podcast, and it is about CHANGING the way we think about online marketing...Right now, most podcasts are simply about growing the list, to sell the course, to get the money, to move you up the ladder - listeners = dollars, not listeners = people. This podcast may still grow our business...but here's the difference:Our goal is for every episode to be ACTIONABLE with steps you can take after listening. There’s no withholding of the “special sauce” that we’ve used to scale our business - just direct info that we’ve used to scale.We want our listeners to be able to ACTUALLY implement and get results from the podcast alone, and if they love it, be ready to become a customer if and when the time is right.Bottom Line: The Not Your Average Marketing Podcast gives freely, knowing that those that receive openly may take the next steps, share the podcast, or simply become raving fans.
Latest episodes

Mar 27, 2018 • 24min
HSH 091: Crushing a Six-Figure Challenge with Caitlin Bacher
On this episode, I’m interviewing a student of my signature program, The 5-Figure Challenge. You’ll be hearing how Caitlin Bacher was able to craft a 5-day challenge that did over 6-figures in sales of her digital course – you don’t want to miss this one! The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Mar 20, 2018 • 24min
HSH 090: 5 Keys to a Successful 5 Day Challenge
We’ve been talking about challenges on the show for a couple of weeks now, and today we’re going to do the same because challenges are a powerful way to grow your business (and a very engaged audience)! The reality is though that not all 5-day challenges are created the same, so today I’m sharing the 5 key things that I think will give your challenge the most success possible.The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Mar 13, 2018 • 23min
HSH 089: 5 Day Challenges in 2018: What You Need to Know
If you know anything about me, you know I love using challenges to launch my products and services. On today’s episode, we’ll be talking about challenge launches in 2018 and what you’ll need to know to get the best results from them!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Feb 20, 2018 • 25min
HSH 088: Cultivating a Six-Figure Mindset
I recently surveyed my list to hear what people wanted to learn more about, and overwhelmingly, the answer was “mindset.” I think that mindset is one of the most important parts of building a business, and it all shouldn’t just be about the newest marketing strategy or funnel available to you. On today’s episode I share the shifts I’ve had to make when it comes to my own mindset, in order to continuing achieving a higher level of success! The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Feb 6, 2018 • 24min
HSH 087: The New Facebook Algorithm
Is the new Facebook algorithm getting your down? On today’s episode we’re talking all about what it will to your business and how you can overcome these changes!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Jan 23, 2018 • 33min
HSH 086: Instagram For The Rest Of Us With Jasmine Star
I'm super pumped to be bringing you this episode, not only because it’s the first time we’ve had a guest on the show in awhile, but because it’s with Jasmine Star (who is an absolute social media maven)! If you’re on Instagram and maybe have some followers but aren’t quite sure what you’re supposed to be doing, this show is for you. Jasmine is giving practical steps you can take now to position yourself not only Instagram, but on social media in general, so that you can get more customers, more clients and more results!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Jan 16, 2018 • 24min
HSH 085: The Power Of The Tripwire
On today’s show I’m sharing all about tripwires: what they are, the main benefits of using them, some examples of how I incorporate them in my own business and a whole lot more. Curious about how you can start using them too? Get ready to learn all about tripwires today because they can be an absolute game changer for your business!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Jan 9, 2018 • 23min
HSH 084: The 24-Hour Quick Launch (Membership Launch Part 2)
On today’s show, I’m sharing a case study of a recent 24-hour promotion I did that helped me add several dozen members to my membership site. So what do you say - would you like to learn more about what we do and how we do it? The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Jan 2, 2018 • 33min
HSH 083: The 72-Hour Membership Launch Framework
Today I’m taking you through my recent membership launch, and how I used about $115 in Facebook ads and my email list to jumpstart our membership with the first 150 founding members – in just 72 hours!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run

Dec 19, 2017 • 26min
HSH 082: 5 Facebook Ad Campaigns You NEED In Every Launch
If you’ve been following me for any amount of time, you’ll know that one of my true loves in life is Facebook ads! This episode isn’t just about how to make more money with them, but it’s about how to curate an experience for potential customers that gets them really excited to buy what you’re selling. Today I’m going to give you the 5 Facebook ad campaigns to use every single time you’re actively selling something – whether it’s an online course, coaching program or physical product!The 90 second pre-roll to promote TheAdsBootcamp.com for the April '25 Live Run