
UX Research Geeks
UX Research Geeks is unsurprisingly a podcast all about User Experience, Design, Research, and everything that goes along with it. It is hosted by a senior UX researcher and overall a badass human Tina Ličková, brought to you by UXtweak (www.uxtweak.com), an all-in-one UX research tool. Join us in geeking out over research with senior researchers, designers, speakers, CEOs, startup founders, and many many more.
See what's Tina – UX Reasearch Geeks host up to:
https://www.linkedin.com/in/lickova/
If you have any inquiries about the podcast, write to us at geekspodcast@uxtweak.com
Latest episodes

Nov 29, 2023 • 41min
Steve Portigal | Exploring UX Research: The Second Edition of 'Interviewing Users' | Season 3 #5
In this episode of "UX Research Geeks," Tina interviews Steve Portigal, an acclaimed user experience researcher and author. They discuss the updated second edition of his book "Interviewing Users."
Steve talks about the challenges of revising his book, highlighting changes in the user experience research field, including new focuses like cognitive biases, the rise of remote research practices, and the development of research operations as a profession. He also addresses the shift towards in-house research teams and the democratization of user research.
The conversation underscores the importance of evolving skills and adapting to the dynamic nature of user research, with Steve's book serving as a guide for both experienced researchers and newcomers to the field.
🎅 In collaboration with Steve Portigal and Rosenfeld Media, we're excited to offer our listeners a 20% discount on the book "Interviewing Users (2nd Edition)."
Use the code UXRGEEKS at checkout to enjoy this special offer, valid until December 29, 2023. Don't miss this chance to give yourself an early Christmas gift!
Get the book: https://rosenfeldmedia.com/books/interviewing-users-second-edition/
🔎 Do you want to know more? Check out this episode at:
https://www.uxtweak.com/podcast/steve-portigal-the-second-edition-of-interviewing-users/
About our guest Steve Portigal
Steve Portigal is an experienced user researcher who helps organizations to build more mature user research practices. Based outside of San Francisco, he is a principal of Portigal Consulting, and has conducted research with thoracic surgeons, families eating breakfast, rock musicians, home-automation enthusiasts, credit-default swap traders, and real estate agents.
His work has informed the development of professional audio gear, wine packaging, medical information systems, design systems, video-conferencing technology, and music streaming services.
Steve is the author of two books: the classic Interviewing Users: How To Uncover Compelling Insights (now in a second edition) and Doorbells, Danger, and Dead Batteries: User Research War Stories. He’s also the host of the Dollars to Donuts podcast, where he interviews people who lead user research in their organizations.
🔎 Where to Follow Steve:
LinkedIn Dollars to Donuts podcast
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to Follow UXtweak:
LinkedIn / Instagram / YouTube / Facebook / Twitter

Nov 13, 2023 • 29min
Teresa Torres | Role of UX Researchers in Continuous Discovery | Season 3 #4
In this podcast episode, Tina talks with Teresa Torres, a notable Product Management Coach. Teresa discusses the Continuous Discovery Framework, addressing the skepticism she's faced from the research community. She emphasizes customer-centric methods and the necessity for product teams to conduct efficient research. Key topics include research democratization, researcher roles in product development, and balancing diverse customer insights.
🔎 Do you want to know more? Check out this episode at: https://www.uxtweak.com/podcast/teresa-torres-ux-researchers-and-continous-discovery/
Episode highlights
00:01:38 Theresa's Journey to Product Discovery and Research
00:04:40 The Shift to Product Discovery Coaching
00:09:29 The Upset Research Community
00:18:44 Debunking the Term 'Research Democratization'
00:25:28 The Future of Research and Continuous Discovery
About our guest Teresa Torres
Teresa Torres, based in Bend, Oregon, USA, is a respected author, speaker, and coach in product management. She emphasizes customer-centricity, infusing customer input into daily product decisions. With extensive experience coaching teams of all sizes across diverse industries, including both startups and global enterprises, she's impacted over 12,000 product professionals. Teresa is also the author of "Continuous Discovery Habits" and a key figure at the Product Talk Academy.
🔎 Where to Follow Teresa
LinkedIn / Product Talk Academy
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to Follow UXtweak:
LinkedIn / Instagram / YouTube / Facebook / Twitter

Oct 24, 2023 • 35min
Maria Panagiotidi | Cultural Crossroads: When Research Worlds Collide | Season 3 #3
In this episode, Maria and Tina explore the nuances of cultural sensitivity in UX research. Together, they discuss the role of cultural backgrounds in shaping communication during research studies and share practical guidance on inclusivity and understanding generational differences within the workplace.
🔎 Do you want to know more? Check out this episode at: https://www.uxtweak.com/podcast/maria_panagiotidi_cultural_crossroads/
Episode highlights
00:01:47 Transition into UX Research
00:04:43 Cultural Sensitivity in Research and Team Management
00:14:00 Verbal and Non-Verbal Communication in Different Cultures
00:20:41 Challenges of Vocabulary in Multicultural Environments
00:29:51 Political Correctness and Communication
00:33:37 Where to Follow Maria
About our guest Maria Panagiotidi
Maria is a mixed methods UX researcher with a strong background in Cognitive Psychology and Cyberpsychology. She holds a PhD in Psychology and spent over 5 years as a lecturer before transitioning fully into UX research. Maria frequently shares her insights on the intersection of psychology and UX through her Substack and podcast.
🔎 Where to Follow Maria
LinkedIn / Podcast / Twitter / Blog
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to Follow UXtweak:
LinkedIn / Instagram / YouTube / Facebook / Twitter

Oct 3, 2023 • 37min
Mirjam de Klepper | Cultural Sensitivity in UX Research: A uxcon Moderator's Perspective | Season 3 #2
In this episode, Mirjam De Klepper brings her expertise in UX research and digital health to discuss the subtle art of moderation, particularly in the realm of UX research. The episode dives into the challenges and nuances of moderating panels and discussions, with an emphasis on diversity, inclusion, and cultural sensitivity. Snippets from Tina's and Mirjam's talk illustrates how a moderator can effectively guide respectful and meaningful dialogues.
🔎Do you want to know more? Check out this episode at: https://www.uxtweak.com/podcast/mirjam-de-klepper-uxcon-special/
Episode highlights
00:02:29 – Diversity and Moderation
00:10:06 – Changing Moderator Hats
00:15:22 – Navigating Ethical Dilemmas
00:20:16 – Impact of Words
00:32:58 – The Role of a Moderator
00:34:58 – Closing Thoughts
About our guest Mirjam De Klepper
Mirjam De Klepper is a UX researcher and strategist specializing in digital health. With an impressive background in cultural anthropology and development sociology, she brings a multidisciplinary perspective to her work.
🔎 Where to Find Mirjam
LinkedIn / Her webpage
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to Find UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

Sep 14, 2023 • 43min
Nikki Anderson-Stanier | From goals to deep motivations: The beauty of UXR terminology | Season 3 #1
Welcome to Season 3 of UX Research Geeks. In this episode, we take a closer look at the world of user experience research terminology with Nikki Anderson-Stanier, a seasoned professional. We examine topics such as goals, needs, tasks, and pain points, providing valuable insights into the foundations of UX research. Stay tuned for an exciting season ahead, featuring experts in the field.
🔎 Do you want to know more? Check out this episode at: https://www.uxtweak.com/podcast/nikki-anderson-stanier-the-beauty-of-uxr-terminology/
Episode highlights
00:07:40 – Challenges in UX Terminology – Differentiating Goals, Needs and Tasks
00:20:29 – Mitigating Risk with User Research
00:23:20 – Normalization of Not Having Insights
00:28:58 – Qualitative vs. Quantitative Usability Testing
00:32:29 – Adapting Reporting Formats
00:39:50 – Defining Terms
00:41:01 – Connect with Nikki
About our guest Nikki Anderson-Stanier
Nikki Anderson-Stanier began her journey into the field of user research during her graduate studies, igniting her passion for this discipline in 2015. With over 8 years of professional experience, she has earned a reputation as an expert in user research, authoring more than 250 articles and speaking at numerous conferences and events. Nikki is committed to empowering fellow UX professionals, helping them build confidence in interviews, workshops, and career advancement.
🔎 Where to Find Nikki
LinkedIn / User Research Academy / “Dear Nikki” podcast
About this podcast:
Welcome to UX Research Geeks, where Tina Ličková, a researcher and strategist, talks with researchers from around the globe about topics that matter to them.
🐝 Brought to you by UXtweak, an all-in-one UX research software. Start your research for free at: https://www.uxtweak.com/ 👈
🐝 Where to Find UXtweak:LinkedIn / Instagram / YouTube / Facebook / Twitter

Jul 4, 2023 • 15min
Season 2 #12 | uxcon Special with Aurelia Alston
Aurelia has been fortunate to traverse various types of products, customers, and markets during her time as a researcher - including B2B Saas, digital fitness, e-commerce, and digital devices.
She is experienced in executing research across the product development lifecycle and is particularly passionate about generative research focused on determining product strategy that meets business goals while solving consumer problems.
Aurelia has a passion for building rigorous, adaptable research disciplines, and turning qualitative and quantitative customer data into compelling stories. She currently works at L.A. Times as Senior UX Research Manager.
Follow Aurelia & her work here:
https://www.linkedin.com/in/aureliaalston/
Come listen to Aurelia at uxcon vienna: https://www.uxcon.at/
Don’t forget to apply our uxcongeeks code to get your tickets with a 10% discount.
This podcast is brought to you by UXtweak.

Jun 28, 2023 • 17min
Season 2 #11 | uxcon Special with Zariah Cameron
Zariah is a graduate of North Carolina A&T State University. She’s an experienced self-taught UX Designer and aims to cultivate a sense of community within her work and amplify the voices and stories of marginalized communities.
She has a passion for strategically placing equity and inclusivity at the forefront of her design work. She is the first “Equity Centered UX Strategist”, at Ally Financial where she is helping to drive an Inclusive Design methodology for the design organization.
Follow Zariah & her work here:
https://www.linkedin.com/in/zariah-cameron/
Come listen to Zariah at uxcon vienna: https://www.uxcon.at/
Don’t forget to apply our uxcongeeks code to get your tickets with a 10% discount.
This podcast is brought to you by UXtweak.

Jun 21, 2023 • 15min
Season 2 #10 | uxcon Special with Kathleen Asjes
Kathleen is a research & insights leader with 15+ years' experience in digital product development. She enjoys building research capacity from scratch and has led teams of researchers, designers and product managers on their journey towards working insight-informed.
She is originally from the Netherlands but has lived in South Korea, Australia, Sweden and is currently residing in France. Working across boundaries of cultures and disciplines has shown her how to work with international product development in the best possible way. Kathleen is a known advocate for research democratization and uses this as one of many tools for creating an insights culture. She will share experiences from all her years of experimenting with different ways to engage people with research & insights.
Follow Kathleen & her work here:
https://www.linkedin.com/in/kathleenasjes/
Come listen to Kathleen at uxcon vienna: https://www.uxcon.at/
Don’t forget to apply our uxcongeeks code to get your tickets with a 10% discount.
This podcast is brought to you by UXtweak.

Jun 14, 2023 • 17min
Season 2 #9 | uxcon Special with Yao Adantor
Meet Yao, the first guest of our podcast special with uxcon vienna!
Yao Adantor is a User Experience Researcher and Co-Founder of the Research Bookmark UX education platform, with 8 years of diverse experience in e-commerce, healthcare, and federal government sectors.
As an adjunct professor for 4 years, he taught user experience research and prototyping. Yao's passion for understanding human behavior and decision-making led him to specialize in UX research and its impact on technology-driven products.
He strives to make a meaningful impact through his work while cherishing life's precious moments with his two daughters and wife.
Follow Yao & his work here:
https://www.linkedin.com/in/adantoryao/
Come listen to Yao at uxcon vienna: https://www.uxcon.at/
Don’t forget to apply our uxcongeeks code to get a 10% discount on your tickets!
This podcast is brought to you by UXtweak.

May 29, 2023 • 30min
Season 2 #8 | Inside Content Design: Unpacking its Strategic Potential | Erica Jorgensen
Erica Jorgensen is a staff content designer at Chewy.com and the author of “Strategic Content Design: Tools and Research Techniques for Better UX”, published in April 2023 by Rosenfeld Media. She's a content designer, content strategist, and team leader determined to bring greater respect to the content field.
To that end, Erica speaks frequently at conferences including UXDX USA, UX Lisbon, Microsoft Design Week, the Web Directions Summit, and Button: The Content Design Conference, and on podcasts like The Content Strategy Podcast with Kristina Halvorson and Content Insights podcast with Larry Swanson.
In addition to working in content roles for companies of all sizes, she has taught at Seattle’s School of Visual Concepts and at the University of Washington’s graduate digital media.
Follow Erica & her work here:
https://www.linkedin.com/in/ejorgensen/
Use the code uxtweak15 to grab a copy of Erica’s “Strategic Content Design” book with 15% off!: https://rosenfeldmedia.com/books/strategic-content-design/
This podcast is brought to you by UXtweak.