WBSRocks: Business Growth with Enterprise Software and Digital Transformation

Send us a textProduct pricing is more than just the dollar amount printed on the packaging or pricing labels. It drives consumer behavior, affects the customer experience, and impacts the bottom line. Right pricing strategies could catalyze your growth and provide a competitive advantage. On the other hand, overly promotional pricing strategies could be counterproductive and increase operational complexity. When it comes to pricing, it's the balance that matters.In today's episode, we have our guest Andrew Deutsch, who discusses pricing and discounting strategies for companies. He shares his thoughts on how to shift from the transactional mindset to value-driven pricing. Finally, he touches on several other pricing-related topics, including organizational alignment on pricing, channel conflict issues about pricing, pricing-driven customer experience, and promotional pricing.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textERP contracts are inherently crafty. If you don't have experience buying an ERP, you might want to get your contracts reviewed with a consultant who has several years of experience reviewing ERP contracts. You might think of purchasing an ERP as a subscription package, but an ERP system implementation has more nuances in the form of data ownership, ongoing support, bandwidth usage, etc. So you might want to understand these critical details before you are locked in a contract and might end up paying 8x of what you had forecasted.In today's episode, we have our guest Brian Sommer, who discusses why legacy ERP systems and artificial accounting practices need to change with time. He also shares several litigation stories related to his experience being an expert witness or consultant in antitrust cases. Finally, he shares several nuances and stories of how businesses must be approaching an ERP or digital transformation initiative and why it is crucial to understand contractual obligations.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textMobility can increase the efficiency significantly of your warehouses, from automating your data entry to voice-enabled picking. But how to plan for a mobility journey? Is it as simple as picking a bunch of bar code readers from the market and be mobile? Or do companies need to plan based on the size of the warehouse, ergonomics needs, and efficiency requirements? In today's episode, we have our guest Chuck Coxhead from Procensis, who discusses warehouse mobility trends in the enterprise and SMB markets. He also describes technical details of several warehouse mobility technologies along with crossover between ERP and WMS systems. Finally, he has had a chance to touch on how manufacturers can evaluate mobility technologies and take advantage of the new trends such as Micro-fulfilment.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textHave you had challenges engaging with your customers? Do you lose prospects just because you could not call them timely? Do you have challenges in finding net-new prospects? Do you have capacity issues in your sales department? How deeply do you understand how your prospects may be interacting with your website? These are the questions you will have if you are ready for marketing automation.In today's episode, we have our guest Dave Meyer from BizzyWeb, who describes how marketing automation works and why that is important to understand customer journeys. He also explains how marketing automation helps engage with existing customers and find new-new prospects. Finally, he shares several stories related to growing businesses using marketing automation.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textGears are among the most foundational parts of machines, ranging from food delivery equipment to medical devices. While we all may recognize the prevalence of gears, how many of us know that manufacturing gear is almost like surgery? Yes, that's the kind of precision and expertise required to manufacture gears. Manufacturing them could even be more difficult if you are dealing with a customer who doesn't fully understand the engineering behind them.In today's episode, we have our guest Dave Hataj, who describes the role gears play in our society. He also describes the manufacturing process of gears and the nuances associated with it. Finally, he shares several stories related to gear manufacturing and procurement.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textMost people think of customer experience as providing the best customer service. But, in reality, it's much bigger than that. It's about removing the friction and choppiness from each channel. It's making the experience personalized while not compromising on scalability. The customer experience innovation requires a rounded approach, starting from your team alignment, offerings, processes, and the product bundle.In today's episode, we have our guest Kirk Thompson from Chief Outsiders, who discusses how team alignment may be necessary to align with your customer experience strategy. He also touches on removing the choppiness in the sales and operational cycle by systemizing the processes. Finally, he shares several stories where businesses had hit the wall in their growth journey and required a refined product and pricing model to grow.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textAs your business grows, it's hard to find that Goldilocks zone of inventory so that neither you lose on opportunities nor lock your cash down. Sales and operations planning is easier said than done. The problem becomes more complex when you might have a high mix of your products, especially if you might be tracking your KPIs manually or on a spreadsheet.In today's episode, we have our guest Mike Ryan, who discusses how to do sales and operations planning appropriately for a growing business. He also discusses his lessons learned from various KPIs pertaining to sales and operations planning and how to streamline them to maintain appropriate levels of inventory and cash. Finally, he shares his insights into several inflection points of growth for businesses and their needs for proper S&OP systems.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textThey say that numbers add up. It couldn't be more true about tail spend, which is the non-strategic spend that most companies don't care for. The problem becomes far serious if they may not have true visibility into tail spend or if they misclassify the tail spend. This issue typically leads to companies losing millions of dollars in potential cost savings and growth opportunities.In today's episode, we have our guest Sarah Scudder from Real Sourcing Network and Madison Mobley from Fairmarkit. They discuss different categories of spend that companies typically consider as tail spend. They also discuss how companies can capitalize on growth opportunities by better managing their tail spend. Finally, they share several stories where they've saved millions of dollars through better insight about tail spend.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textMost organizations focus on growing revenue. Sure, getting revenue is always the hardest part. But did you know that the increased time between earning revenue and collecting cash could result in giant write-offs impacting your growth? Also, how would you define the right customers to focus on? Would it be based on revenue or their ability to pay? Having a cash flow mindset is critical for growth, especially for capital-intensive organizations such as manufacturing.In today's episode, we have our guest Aaron Spool from Eventus Advisory Group, who describes what it means to have a cash flow mindset in the organization. He also touches on business drivers and why tax and accounting should not drive business decisions. Finally, he discusses many scenarios of cash and revenue misalignment and the resulting implications because of this issue.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.

Send us a textData is the new oil. But collecting data could also mean distracting your operators from focusing on jobs. Moreover, just because you collected millions of data points, drawing insights or meaning could be challenging if your systems are siloed and don't communicate with each other. Finally, the data quality issues may result in poor sales and operations planning, impacting your bottom line and growth.In today's episode, we have our guest Martin Cloake, who discusses different barriers associated with Artificial Intelligence and Industry 4.0 adoption. While technology has come a long way, he shares his insight into how behavioral challenges impact manufacturers to operate with a continuous improvement mindset. Finally, he discusses why siloed systems result in companies operating on two sets of KPIs and ledgers and the impact on the growth of this siloed mindset.For more information on growth strategies for SMBs using ERP and digital transformation, visit our community at wbs.rocks or elevatiq.com. To ensure that you never miss an episode of the WBS podcast, subscribe on your favorite podcasting platform.