The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Kylie Kelly | Business Growth Without Social
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision.I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like:- How can I grow my email list without social media?- What should I send to my email list every week?- How do I build trust with my email subscribers?- How can I monetize my email list effectively?- How do I write engaging email subject lines that boost open rates?- How do I find potential partners to collaborate with?Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional.Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide
Episodes
Mentioned books
Jun 6, 2023 • 20min
How To Break Up With Birth Control The Right Way with Jenny Mahoney [Ep 109]
Oh friends, you’re in for a treat today! I’ve been so excited to share this episode with you because I think it’s the conversation we all need to have - whether we are currently on birth control (I’ve been on it for over 20 years which is wild!) or whether you just want to honour your body and balance your hormone health for the myriad of reasons you should! Let’s dive in and welcome Jenny to the podcast…WE CHAT ABOUT:How Jenny became so passionate about hormone health and her experience when she herself came off hormone birth control. The 3 things you should do to prep your body before breaking up with birth control yourself. They include:1. Making sure you’re eating enough to support your hormone health,2. The importance of balancing your blood sugars and Jenny’s three legged stool analogy &3. Replenishing minerals that are stripped when we’re on synthetic hormones.What is the ideal lead time that you should start prepping your body to come off birth control?Is there anything that high performing women (mothers and entrepreneurs) can do to support their bodies more so we don’t burn out - or would the advice be the same as women breaking up with birth control? ABOUT JENNY: Jenny Mahoney is a functional medicine dietitian & mama of (soon to be) 2 boys. Gut health & hormones are her jam. Jenny specialises in getting down to the root causes of digestive issues, thyroid issues, period probs, & fertility struggles using a deeply personalised 1:1 approach with functional lab testing. She’s also the founder & creator of Birth Control Breakup Academy – an online course that walks ladies through how to break up with birth control smoothly, leaving nasty hormone imbalance symptoms in the dust!CONNECT WITH JENNY: Website: Jenny MahoneyInstagram: @jennymahoneyrdnBreakup with Birth Control Course: Click hereReady to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 25, 2023 • 10min
Why Podcast Guesting May Not Be Your Best Strategy - LIVE Q&A call [Ep 108]
For this week’s solo episode, I wanted to share with you a little snippet into one of our live Q & A calls in my visibility membership, The Spotlight Club. One of my clubbers was frustrated because she wasn’t seeing results from podcast guesting yet… and I have pretty strong opinions on whether it’s the best strategy for growing your email list fast or not. If you’ve been feeling the same way, tune into this episode! I CHAT ABOUT:The strategy I use when pitching podcasts and why I believe having a relationship on some level with the host is the first priority. The results I’ve seen from podcast guesting and email list growth (or lack thereof!) Hear directly from a podcast guesting expert (& clubber), Avi, on what she believes when it comes to pitching yourself on podcasts. The #1 thing any strategy needs to do for everyone I believe and that is - fit within your current lifestyle and stage of life! LINKS MENTIONED:Connect with Avi Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 23, 2023 • 35min
How a Low Ticket Membership Can Lead To Massive Success with Liz Wilcox [Ep 107]
Welcome back to the podcast - I’m so excited to share this weeks interview with you today… and I’m a little embarrassed to admit, but I totally fan-girled all over this guest. Let me introduce you to Liz Wilcox. Now if you haven’t heard of Liz, she is a rockstar when it comes to all things email marketing - but not only that, she’s started and built a $9 membership that has changed her life. Today, we’re digging into it all. Grab a pad and pen and let’s go!WE CHAT ABOUT:Liz’s journey into the world of email marketing and how it changed her life as a single mom to a toddler. Where can you start when you think about email marketing if you’re don’t think you need it or you feel awkward about it.How to think about unsubscribes when it comes to your email marketing.What it has looked like for Liz building her email marketing membership and why she chose to only charge $9 a month - and has kept it at that price. ABOUT LIZ: The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from.In the span of 5 years, Liz grew and sold a successful blog, got bought out of her second company, and built the third into a multiple six-figure party that just won’t quit! In other words, she now teaches online entrepreneurs to simplify the whole “email marketing thing” and finally master their sales in a way that leverages their personality, vision, and values.CONNECT WITH LIZ: Membership: Email Marketing Membership (*affiliate link)Website: Liz WilcoxInstagram: @thelizwilcoxReady to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 11, 2023 • 10min
Success is Not a Straight Line: Expectations vs Reality in Business [Ep 106]
This week I wanted to chat about something I’ve discovered lately - both in my own life and in the life & journey of my clients as well… and that is the impact expectations have if we don’t consider the realities that generally unfold. The peaks and valleys. The ebbs and flows. If you’re in a hard place right now, this pep talk might be just what you need to listen to!I CHAT ABOUT:That success is rarely a straight line; it involves peaks, valleys, ebbs, flows, and a journey of ups and downs.The importance of remembering that there is a time to pivot and that’s not when it’s hard. Pivoting should be done when we need a change to happen, not because of the emotions we are feeling when we’re not seeing as much progress as we’d like. That life is cyclical, so we need to surround ourselves with people who will not only celebrate us when things are going well, but lift us up and support us when we are frustrated or defeated. Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 9, 2023 • 32min
Creative Ways To Incorporate A Private Podcast Into Your Business with Andria Singletary [Ep 105]
If you’re an online business owner, you would have heard all the buzz around private podcast feeds - you might have heard them also be called leadcasts or audio summits - whatever the name, they seem to be popping up more and more frequently… so today I wanted to introduce you to a podcast strategist, Andria so she can shed some light on what a private podcast actually is and how you might want to consider using them in your business! WE CHAT ABOUT:Andria’s journey with her own podcast, Mama Turned Mompreneur and what her most favourite - and least favourite - parts of podcasting are. What is a private podcast and how do they differ from the public podcasts that we hear online through podcast platforms.The very first step you need to consider when you want to create a private podcast that will help grow your email list - and your revenue!The details Andria suggests to get started - the mic she recommends, the length of the episodes, the strategy - it’s all here. ABOUT ANDRIA: Andria Singletary is a wife, mom of two, podcast coach and strategist, and the host of the Mama Turned Mompreneur podcast. She is passionate about supporting mompreneurs by creating a podcast that generates consistent leads for their businesses.CONNECT WITH ANDRIA: Website: Mama Turned MompreneurInstagram: @mamaturnedmompreneurPodcast: Mama Turned MompreneurThe Podcasting For Your Business Accelerator: CLICK HEREReady to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 5, 2023 • 15min
3 Ways a Visibility Coach Can Help Grow Your Email List [Ep 104]
Today I'm excited to bring you a value packed episode all about ways that a visibility coach or strategist can help you grow your email list - which is what I do for the members of The Spotlight Club! I CHAT ABOUT:What a visibility coach is and my journey to becoming one.The three ways I help clients grow their email list as a visibility coach: 1. Assess where you are at in your business journey and suggest ways you can try to grow your email list that work for the season of life you’re in.2. Brainstorm and identify potential aligned partners for you to collaborate with to grow your email list full of the RIGHT people.3. Support you with what to do next when it comes to email marketing - and how to actually monetise your email list. Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 2, 2023 • 30min
5 Things Every Sales Page Needs To Make More Sales with Jenny Roth [Ep 103]
I'm so excited to welcome my friend Jenny on the podcast to talk all things copywriting and sales pages. As small business owners I feel like we could all use better copy on our websites and representing our offers and the value that Jenny dropped in this episode was huge! Grab a pen and paper and let's dig in...WE CHAT ABOUT:Jenny’s story and how she discovered her love of copywriting.What Jenny does when she’s staring at a blank page and worried she won’t write anything good enough (and yes, these fears even pop up for professional copywriters!) The 5 sections of a sales page you need to consider improving to see better conversions: 1. Your promise or guarantee…2. How you present testimonials from past clients.3. The moment of highest tension and how you should communicate that on your sales page.4. How to prequalify anyone reading your sales page before they buy or enrol.5. The customer journey overview when they sign up - what happens next?ABOUT JENNY: Jenny Roth is a launch & website copywriter for coaches & creative service providers. She specializes in joyful, strategic copy that generates leads and welcomes your clients with open arms. Her mission is uncovering words that will resonate most with your clients, so you can have higher converting, fun-to-read copy, without spending hours upon hours at your keyboard to make it happen. CONNECT WITH JENNY: Website: www.jennyrothcopywriting.comInstagram: @jennyrothcopywritingFree Resource: The Little Black Book of Email Subject Lines. Over 50 email subject lines that'll get you an open rate of 40% of higher.Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Apr 27, 2023 • 9min
The #1 Difference Between a Tripwire & an Upsell When Selling A Digital Product (The Spotlight Club LIVE Q&A) [Ep 102]
For this week’s solo episode, I wanted to share with you a little snippet into one of our live Q & A calls in my visibility membership, The Spotlight Club. One of my clubbers was asking about the difference between a tripwire and an upsell and what to do post bundle… and it was too good not to share here! If you too have been wondering about this, tune into this episode.I CHAT ABOUT:What a tripwire generally is and how online business owners set it up after someone signs up for or purchases a digital product. What an upsell is and some examples of what you can include for a more substantial price point. What I’d recommend to do when it comes to your new subscribers after you’ve contributed to a bundle or large collaboration. Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Apr 25, 2023 • 19min
Why Adding SEO as a Lead Generation Strategy Can Set You Up For Success with Kim Fisher [Ep 101]
This week we're chatting all things SEO with a new friend of mine, Kim Fisher. If you're anything like me, you struggle to keep up with all the social trends that seem to come and go - well, when you focus on something as steadfast as SEO, you don't have to worry quite so much! I'm excited to dive into this topic with Kim as we chat about how you can add SEO into your business to fuel your lead generation! Let's go. WE CHAT ABOUT:Where to start with SEO for your business and the importance of knowing your ideal client really well. How to do keyword research to inform the content that you’re creating and why it can be helpful to research what your competitors are ranking for.How to know if your SEO efforts are actually workingThe #1 mistake Kim sees small businesses making all the time when it comes to SEOThe best place to start when it comes to creating long form, SEO optimised content that google will love (using your niche, she shared a great starting point using the ‘what is…’ example)TOOLS MENTIONED:Answer The PublicUbersuggestSemrushABOUT KIM: The founder of 13 Emeralds Marketing with an MA in digital marketing, Kim helps business owners optimize their SEO so that they can get long-term results with ease. Her goal is to help business owners gain more clients, grow their business, and give them the ease of having leads come to them!CONNECT WITH KIM: Website: 13 Emeralds MarketingInstagram: @13emeraldsmarketingReady to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Apr 21, 2023 • 28min
Three Lessons I Learnt By Navigating Divorce & Cult Life in my 20's [Ep 100]
Well, I didn’t think I’d bring this to the podcast. I actually didn’t think I’d talk about this publicly at all. Mainly because it is a part of my story I have been trying for over a decade to forget… but as I get older I realise that in order to be the woman I was destined to be, I need to face my own baggage and heal - from the inside out. So today, for episode 100, I’m bringing this personal story to you. Please pour me a glass of wine. I CHAT ABOUT:My childhood, first boyfriend and how I ended up vulnerable, sitting in the pews of what I thought was a church, but was really a cult. Three lessons I learn through this experience: The importance of not shying away from the hard situations in life and choosing our hard. People need to earn a seat at our table and don’t just get to be there by default because they’re ‘family’There are no such things as mistakes - and we are so much stronger than we ever give ourselves credit for!Ready to grow your business without social media or burnout? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show?Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
