Marketing Meetup Podcast

Sahana gives a big middle finger to the advice "Fake it until you make it".

[REPLAY] How to stand out on social media in 'boring' industries - Richard Cook, Monzo

Without meaning to be overly tactical - Tik Tok is a no-brainer for some folks. Those who work in exciting brands are benefitting from incredible reach and virality. Proper good top of funnel awareness. But most of us don't work in companies like that. Most of us work in companies that some (not me, of course) would call... normal. So maybe Tik Tok just isn't for us? Well... Dan Knowlton is a marketing agency owner - perhaps a company closer to the latter of the two types of company listed above. And yet over the past six months he seen real, tangible results from Tik Tok. Today, he'll be sharing his journey - warts and all, about what he's learned from this newest social platform from the perspective of someone in a more 'normal' company - and what you can do about it.

Gymshark: What you’re missing if creativity isn’t part of your business – Jo Bird, Gymshark

Does being a trained marketer make you a better marketer? Mark Ritson certainly thinks so. That’s why he founded the Mini MBA, possibly the most pervasive marketing qualification in the UK today. I (Joe) recently completed the Mini MBA and had a great experience. In this session, we ask the good Professor Ritson ten questions that the Mini MBA raised. Not just for those who have completed the Mini MBA, nor just for those considering it: this will be a chance to glean some marketing knowledge from the UK’s favourite marketing professor.Questions with Mark Ritson About/After the Mini MBA - Mark Ritson

Storytelling is one of the best ways for marketers to get their message across and Jeremy Waite has told stories on stages across the world. He’s helped some of the world’s leading figures tell their own. In this session, we'll learn: 🖼 Art - The secret of emotional communications ⚗️ Science - The chemistry & physics behind all great stories 🎭 Drama - Turning presentations into performances

The five essential elements of a great email marketing strategy - Clara Toombs

CV Tips for Marketers - Dominic Phipps, Brand Recruitment

How KFC turned their brand image around - Jack Hinchliffe, CMO of KFC, UK and IRE

How to get the rest of your team involved in social media content - Nana Crawford