Startup Hypeman: The GOAT to Market Show

One of the best feelings as a founder is being so good at pitching your company that people literally throw their money at you on the spot. That's what Christine Izuakor has experienced in her journey pitching Cyber Pop-Up in competitions across America. So much so that in a single year, she amassed over $250,000 in pitch competition winnings. As a Startup Hypeman client, we had an inside look at her journey from the start. She steps to the mic this week to give you an inside look, sharing everything from how to deliver the pitch, to stage presence, to shining during Q&A.Find Christine online:LinkedIn: https://www.linkedin.com/in/christineizuakor/Find CyberPop-up online:Website: https://www.cyberpopup.com/Christine's also hopping into our member community, GOAT to Market Club, for an Ask me Anything the entire week of this episode's launch date. Got Q's you want to ask Christine personally? Join for free today!This episode was brought to you by our friends at Akava. Akava is THE software development partner to help you go from zero to 1. Startups like Stride Health, Haveno, Olive, Side, and more trust Akava from their first dollar all the way to their billion-dollar valuation, and they're ready to help YOU become the GOAT to Market. Learn more at akava.io. Hosted on Acast. See acast.com/privacy for more information.

Every successful founder and investor will tell you 10 out of 10 times that TEAM matters more than anything else. As you scale, WHO you hire and HOW you hire them is the difference between 3x growth and falling 6 months behind target. That's why your PROCESS needs to be ironclad. Alex Levin is the Cofounder and CEO of Regal. Since launching in 2020, Regal has scaled to over 100 employees. During this time they reached $10M+ ARR in the first 2 years, have driven over $1 Billion in revenue for their customers, and raised $42M total. Alex believes your hiring process should look more like a sales process, and if you're not 'closing the deal' that's on you, not on the candidate. He steps to the mic to share Regal's step-by-step plan that has achieved a 97% hiring acceptance rate.Find Alex online:LinkedIn: https://www.linkedin.com/in/alexlevin1Find Regal online: Website: https://www.regal.io/Alex is also hopping into our member community, GOAT to Market Club, for an Ask Me Anything the entire week of this episode's launch date. Got Q's you want to ask Alex personally? Join for free today!This episode brought to you by our friends at Akava. Akava is THE software development partner to help you go from zero to 1. Startups like Stride Health, Haveno, Olive, Side, and more trust Akava from their first dollar all the way to their billion-dollar valuation, and they're ready to help YOU become the GOAT to Market. Learn more at akava.io. Hosted on Acast. See acast.com/privacy for more information.

Need a revenue boost AND a way to promote your company in a meaningful and impactful way? Try public speaking. Jen Allen-Knuth made $77k from speaking gigs in just THREE months and championed her companies in the process. But this is not some 'get rich quick' strategy. It took time building credibility, finding her niche, saying yes to unpaid gigs, and more. But whether you get paid or not, one thing is for sure — hitting stages can be one of your biggest competitive advantages. Jen steps to the mic to share the ins and outs of getting paid to speak, including exactly HOW to build that credibility, how to price yourself, and so much more.Find Jen online:LinkedIn: https://www.linkedin.com/in/demandjen1/Find Lavender online:Website: https://www.lavender.ai/Jen's also hopping into our member community, GOAT to Market Club, for an Ask me Anything the entire week of this episode's launch date. Got Q's you want to ask Jen personally? Join for free today!This episode was brought to you by our friends at Akava. Akava is THE software development partner to help you go from zero to 1. Startups like Stride Health, Haveno, Olive, Side, and more trust Akava from their first dollar all the way to their billion-dollar valuation, and they're ready to help YOU become the GOAT to Market. Learn more at akava.io. Hosted on Acast. See acast.com/privacy for more information.

What if you could have one of Apple's pioneering innovators, or the co-founder of Netflix, or Nike, on your Board of Advisors?Simon Hudson, Founder of Cheeze, has Guy Kawasaki, Marc Randolph, and more on his board and cap table.When you essentially have celebrity backing, new doors open up, more media outlets want to promote your startup, and traction becomes a little less of an uphill battle (prior to even launching, Cheeze has raised a $2.5 million pre-seed round).Simon steps to the mic to share how he recruited the best of the best.Find Simon online:Twitter: https://twitter.com/HudsonFind Cheeze online:Website: https://cheeze.com/Simon's also hopping into our member community, GOAT to Market Club, for an Ask me Anything the entire week of this episode's launch date. Got Q's you want to ask Simon personally? Join for free today!This episode brought to you by our friends at Akava. Akava is THE software development partner to help you go from zero to 1. Startups like Stride Health, Haveno, Olive, Side, and more trust Akava from their first dollar all the way to their billion-dollar valuation, and they're ready to help YOU become the GOAT to Market. Learn more at akava.io. Hosted on Acast. See acast.com/privacy for more information.

Say it with me friends: PRODUCT alone doesn't win! Especially when there's competition, your brand is what will convert prospects into customers into champions, and advocates. There is perhaps no better example of this than the meteoric rise of ClickUp. At its core, ClickUp is a project management software. But their BRAND is someone you'd want to be best friends with. They've become famous for things like music videos and parody commercials to announce feature releases. This type of brand building has vaulted them to, most recently, a $400 million Series C at a $4 BILLION valuation, generating hundreds of thousands of customers. Yes, hundreds of thousands. Spearheading the brand is their Chief Creative Officer Melissa Rosenthal. She steps to the mic to share how a strong brand led to 100x revenue growth (and counting!).Find Melissa online:LinkedIn: https://www.linkedin.com/in/melissarosenthal5Find ClickUp online:Website: https://clickup.com/Melissa's also hopping into our member community, GOAT to Market Club, for an Ask me Anything the entire week of this episode's launch date. Got Q's you want to ask Melissa personally? Join for free today!This episode was brought to you by our friends at Akava. Akava is THE software development partner to help you go from zero to 1. Startups like Stride Health, Haveno, Olive, Side, and more trust Akava from their first dollar all the way to their billion-dollar valuation, and they're ready to help YOU become the GOAT to Market. Learn more at akava.io. Hosted on Acast. See acast.com/privacy for more information.

Want to get Steve Wozniak to come speak at your event?You don't need a million-dollar speaking budget.Instead, you need a name that will create Pull Attention.What goes into your company and product names influences how your target audience will receive you, how you grow, and how you market.Adam Fulham has experienced this firsthand launching Startup Network Europe.In just 2 years they've hosted 60+ events, built a community of over 50,000, and even hosted Steve Wozniak on their stage.After a long hiatus, this podcast is back under the name GOAT to Market Show, and Adam steps to the mic to share how his company has used naming conventions as an unlikely growth hack.Find Adam online:LinkedIn: https://www.linkedin.com/in/adamfulham/Find Startup Network Europe:Website: https://startupnetwork.eu/Adam's also hopping into our member community, GOAT to Market Club, for an Ask me Anything the entire week of this episode's launch date. Got Q's you want to ask Adam personally? Join for free today!This episode was brought to you by our friends at Akava. Akava is THE software development partner to help you go from zero to 1. Startups like Stride Health, Haveno, Olive, Side, and more trust Akava from their first dollar all the way to their billion-dollar valuation, and they're ready to help YOU become the GOAT to Market. Learn more at akava.io. Hosted on Acast. See acast.com/privacy for more information.

We are gearing up for Season 19, but in the meantime, enjoy one of our favorites from Season 17!Everyone talks about how startup life is crazy.At any given point you're working on 5 different things.Decisions made an hour ago might change an hour later.What you thought you were doing yesterday might not be what you're doing tomorrow.In a weird way, we're kind of obsessed with the chaos, and we tend to glorify it.But operating from chaos doesn't help you grow a company.As unsexy as it might sounds, you need discipline and structure.This season of the podcast exclusively features guests from the Startup Hypeman client portfolio, and this week HonestGame CEO Kim Michelson steps to the mic to shares their EOS (Entrepreneur Operating System), and how that's helped them grow from 2 cofounders to 14 employees, over $2 million in funding, 188% YoY revenue growth, and partnerships with the likes of the Chicago Bulls and others.Find Kim online:LinkedIn: https://www.linkedin.com/in/kimmichelsonFind Honest Game online:Website: https://honestgame.com/ Hosted on Acast. See acast.com/privacy for more information.

We are gearing up for Season 19, but in the meantime, enjoy one of our favorites from Season 16!Most people believe deals are won or lost at the proposal stage.But that's only true if you've done a poor job managing your sales process.In reality, deals are confirmed or revised at the proposal stage.This is something I fundamentally didn't understand when I was a rookie salesperson.Then I hired Joe Micallef, President of GrowUp Sales, as my first sales coach to teach me how it should be done.When he broke down the why, how, and what I was a brand new salesperson my close rates increased, and so did my deal sizes.Many of the startups I work with now are a lot like I was when I was a rookie.That's why I'm so excited to welcome Joe onto this week's podcast to share with you the makeup of a winning proposal.Find Joe online:https://www.linkedin.com/in/growupsales/Find Grow Up Sales online:https://growupsales.com/ Hosted on Acast. See acast.com/privacy for more information.

We are gearing up for Season 19, but in the meantime, enjoy one of our favorites from Season 13!I didn't think it was possible, but I found someone who is as passionate about storytelling as I am.Enter: Michele Kelly, Cofounder & CEO of K+L Storytellers, a corporate storytelling agency focused on brand development and content creation.There was magic in the air in this conversation, as we got deep into storytelling philosophy, strategy, and execution. If you leave this episode not convinced that you should build (or rebuild) your company around your story, then we haven't done our job.And as a special treat, Michele answers the final Entrepreneurship is ____ question with an original poem.I couldn't have asked for a better season finale. Enjoy!Find Michele online:LinkedIn: https://www.linkedin.com/in/michelekellystorylove/Find K+L Storytellers onlineSocials: @firstcoupleofstory Hosted on Acast. See acast.com/privacy for more information.

We are gearing up for Season 19, but in the meantime, enjoy one of our favorites from Season 15!Most conversations in B2B sales are about how you sell to the person you're speaking with.Ask them the right questions, learn their pains, needs, and goals, give them pricing, send them proposals, etc.There is A TON of content in this area.The oft-overlooked part is how to navigate a multi-stakeholder deal.Most enterprise, and many non-enterprise, sales include a main point-of-contact, influencers, the economic buyer, and the final decision-maker.In these cases, your main point-of-contact has to become your champion, and you have to coach your champion to gain buy-in at these different levels.Because there's not much content about how to do this, I'm especially excited to have had the opportunity to speak with Nikki Ivey, cofounder of SDRDefenders and sales rep at Emtrain, who sells a DEI product to a customer who often has to fight for budget internally.Nikki steps to the mic in this week's episode to share the ins and outs of weaving this tangled web to ultimately win the deal.Find Nikki online:Instagram: https://www.instagram.com/knownikkiivey/LinkedIn: https://www.linkedin.com/in/nikki-ivey/Find SDR Defender online:https://www.sdrdefenders.com/ Hosted on Acast. See acast.com/privacy for more information.