
The Future of the Firm
Conversations with experts that explore the big trends shaping the professional services industry.
Latest episodes

Apr 22, 2025 • 36min
Risk services: converting expertise into impact
Kapish Vanvaria, EY Global and Americas Risk Consulting Leader, caught up with Emma Carroll, Head of Content at Source, on the latest episode of our The Future of the Firm podcast. Kapish shared his insights on the following matters and more: There have been some big changes in risk services in recent years, including technology innovation, the impact of regulatory changes, and an evolution of client expectations—in particular, clients wanting more sector-specific and personalised solutions. The sweet spot for risk experts lies in offering strong domain expertise—for instance, top tier talent in regulatory compliance—and marrying that up with deep sector knowledge, while supporting this with insights from other industries as well. To really solve business problems for clients, it often involves more than just consulting. Audit, legal, industry experts, and technology experts all need to have a seat at the table, and firms should look at creating shared KPIs to encourage this collaboration. When bringing solutions to clients, firms should be using themselves as client zero, and working on the concept of ‘proof, not promises’. Testing solutions within the firm itself and showing its successes brings credibility to the offering. When choosing which firms to shortlist, clients are most concerned about expertise, but an ability to implement is close behind. Firms can translate their expertise into implementation by never being afraid to fail and by going through the iterative process of finding what doesn’t work to lead you to what does. Firms are starting to supplement their workforce with digital FTEs. Beyond improving quality and reducing costs, this also allows work for be carried out more quickly. People become reviewers rather than doers and have more time to thrive as individuals. If you enjoyed this conversation, don’t miss our sister podcast, Business Leader’s Voice. In a recent episode, we talked to Francine Bennett, Board Member at the Ada Lovelace Institute, about solving business problems with AI.

Apr 10, 2025 • 18min
Which firms created the best and most relevant thought leadership this year?
Source’s Natasha Campbell, Principal Thought Leadership Consultant, and Nicola Kostrzewska, Senior Consultant, caught up with Emma Carroll, Head of Content, on the latest episode of our The Future of the Firm podcast. Natasha and Nicola shared the themes and findings from Source’s latest Quality Ratings of Though Leadership report, including: Being relevant to your target audience isn’t just about making your presence continually felt in the market, but also about showing that you deeply understand your clients’ current and future—even latent—needs. For firms to improve their resilience scores in Source’s Quality Ratings report, they should make sure they are not merely naming authors but are also including biographies that outline their experience and knowledge to boost credibility. There is little transparency about how firms have been using GenAI in their thought leadership—and firms could be making an error here: Our quarterly survey found that clients actively want firms to demonstrate their use of AI. This year’s report found that there was less thought leadership made in collaboration with think tanks, universities, or other organisations—but firms would benefit from using partnerships to foster innovation, expand reach, and amplify content. If you enjoyed this conversation, don’t miss our sister podcast, Business Leader’s Voice. In a recent episode, we talked to Francine Bennett, Board Member at the Ada Lovelace Institute, about the opportunities and risks of AI for client organisations.

Mar 11, 2025 • 37min
The Future of Human Capital Consulting
Lesley Uren, Global CEO of Consulting for Korn Ferry, shares her expertise on the volatile landscape of human capital consulting. She discusses the ongoing challenges CEOs face with organization transformation and the pivotal role AI plays in shaping business models. Uren emphasizes the power of data integration in uncovering hidden talent and driving performance. Additionally, she addresses clients' pressing questions on skills and future work dynamics, advocating for a data-driven, human-centered approach to support successful transitions.

Jan 28, 2025 • 50min
The impact of Trump’s policies on professional services—deglobalisation, decarbonisation, demographics, and digitalisation
Michael McMahon, Professor of Economics at University of Oxford, and Fiona Czerniawska, CEO of Source, caught up with Emma Carroll, Head of Content at Source, on the latest episode of our The Future of the Firm podcast to debate the potential impact of President Trump’s policies on professional services via the four global megatrends of deglobalisation, decarbonisation, demographics, and digitalisation. Michael and Fiona shared their insights on the following matters and more: The new US government’s protectionist policies are the latest iteration of a global move towards deglobalisation. While clients may turn to consultants to help navigate these changes, the inflationary impact (of tariffs, etc.) may lead to tighter purse strings and decreased consulting demand long term. Trump has made his stance on climate change and decarbonisation very clear. But firms should not be packing away their ESG services—the world could look very different at the end of Trump’s presidency. The new US government’s plans to restrict immigration, paired with other demographic changes, will lead to skills shortages in the labour market. This may affect the services clients are looking for—for instance, there may be an opportunity for firms to offer more staff augmentation services to fill this gap. While the EU is bringing in regulations to encourage ethical AI use, the US wants to keep restrictions to a minimum. The region is therefore likely to see a further boom in digitalisation and tech growth, and firms can expect a boost in tech consulting work as a result. Consulting leaders should be looking to the capital markets to assess the impacts of Trump’s policies—this is how he will be measuring success. Firms should also keep an eye on client confidence levels and consumer behaviour patterns to respond to any early trends. If you enjoyed this conversation, don’t miss our sister podcast, Business Leader’s Voice. In a recent episode, we talked to Benjamin Samuels, Former Chief Revenue Officer at WeWork about navigating growth and change.

5 snips
Jan 21, 2025 • 32min
Trends and opportunities for firms in 2025
Fiona Czerniawska and Catherine Anderson discuss significant trends impacting consulting firms by 2025. They foresee a spike in demand for technology and risk management, driven by shifting client needs. The conversation highlights the importance of understanding clients' industries while offering new perspectives. Additionally, they tackle the growing interest in AI technologies and the challenges of hybrid work. With a cautious growth forecast, firms must focus on enhancing client value and adapting to evolving expectations, especially regarding outcomes-based pricing.

18 snips
Jan 7, 2025 • 49min
Transforming service delivery
Uta Niendorf, a Partner for Digital Customer at Wavestone, and Neil Sharp, Head of Proposition at Wavestone, share their expertise on transforming service delivery. They discuss how data collection is vital for a frictionless omnichannel experience and the importance of engaging with customers beyond mere sales. Their insights highlight the role of empathy in customer interactions and how AI could evolve to enhance this. They emphasize that while tech is pivotal, genuine relationships remain crucial in consulting.

Dec 10, 2024 • 33min
The impact of private equity investment on the audit market
Ryan Piper, Global CEO at Morison Global, and Fiona Czerniawska, CEO of Source, caught up with Emma Carroll, Head of Content at Source, on the latest episode of our The Future of the Firm podcast. Ryan and Fiona shared their insights on the following matters and more: The impact of PE funding on the use of technology in audit firms, in particular looking at how AI can make an impact. How the time horizons of PE deals have shifted to become more long term as a consequence of market volatility, and whether this shows any signs of changing. The commoditisation of audit services, and how this leads to a greater emphasis on customer experience to differentiate firms. Consolidation in the audit industry, and how firms globally are achieving growth and scale through mergers & acquisitions. Practical advice for audit firms, including exploring funding options and understanding market positioning. If you enjoyed this conversation, don’t miss our sister podcast, Business Leader’s Voice. In a recent episode, we talked to Benjamin Samuels, Former Chief Revenue Officer at WeWork, about navigating growth and change.

Nov 26, 2024 • 29min
Trends and opportunities in the financial advisory market
David Blowers, Co-President of the Financial Advisory Practice at Kroll, and Fiona Czerniawska, CEO of Source, caught up with Emma Carroll, Head of Content at Source, on the latest episode of our The Future of the Firm podcast. David and Fiona shared their insights on the following matters and more: While deals tend to drop off during more turbulent times, it all comes down the quality of the asset. If corporates are laser focused on a really good asset, it will get done despite market conditions—and this is something that will persist. David and Fiona share their views on the performance of the deals market in the last 18 months, including drivers and predictions. While AI is the technology everyone is talking about, it is a proxy for overall efficiency gains. Looking beyond just AI to focus on the technology that is the right fit for the client will yield the best results in the long term. The professional services market is bifurcating into two streams, with commoditised work in one direction and innovation in another. Likewise, half of the market is striving to be more technology-led, while the other half is focusing more on people. The importance of using a period of crisis to your advantage, for instance taking the opportunity to pull back on hiring, invest, and evolve to be ready for future opportunities. The big mistakes that firms could make, including trying to approach clients with a one-size-fits-all solution rather than listening to their needs and talking about the issues that resonate. If you enjoyed this conversation, don’t miss our sister podcast, Business Leader’s Voice. In a recent episode, we talked to Benjamin Samuels, Former Chief Revenue Officer at WeWork, about navigating growth and change.

Nov 12, 2024 • 37min
Shifting social expectations and value creation in organisations
Alison Grigg and Kerry Grigg, Managing Partners at Multiple Group, and Fiona Czerniawska, CEO of Source, caught up with Emma Carroll, Head of Content at Source, on the latest episode of our The Future of the Firm podcast. Alison, Kerry, and Fiona shared their insights on the following matters and more: The dangers of social washing and how demographic change is driving increased accountability, as the younger generations expect businesses to deliver on the ESG promises they’re making. The mistakes firms could be making, such as assuming that good leadership happens overnight and not doing enough work to embed social value throughout all areas of the business. The importance of assessing learning agility during recruitment and in performance reviews, to both foster an adaptable workplace and to give your employees the tools to carry them through life. The four generational “tribes” and how they approach the workplace, and every facet of their lives, differently. Practical takeaways for firms to implement, such as focusing on communication and getting to know your team. The extent to which consulting firms should consider and be held accountable for the intended and unintended human consequences of the changes they implement in a business. The importance of bringing not just a financial and business impact lens to big decisions, for instance headcount reductions, but also considering the intended and unintended social impact risks that might occur as a consequence. If you enjoyed this conversation, don’t miss our sister podcast, Business Leader’s Voice. In a recent episode, we talked to Sam Samaratunga, Global Head of Risk Services at PwC, about the future of the risk services market.

Oct 29, 2024 • 37min
The Future of the Risk Services Market
Sam Samaratunga, Global Head of Risk Services at PwC, and Fiona Czerniawska, CEO of Source, caught up with Emma Carroll, Head of Content at Source, on the latest episode of our The Future of the Firm podcast. Sam and Fiona shared their insights on the following matters and more: Many clients think their leaders aren’t quick enough to respond, but Sam stresses the importance of taking risks intelligently and making decisions with confidence. PwC’s annual risk survey found that 44% of CEOs believe their organisation won’t be economically viable if they carry on along their current economic path. We discuss the need to change, adapt, and reinvent. Sam takes us through the four layers of risk services—from macroeconomic risks through to crisis management. GenAI is improving productivity, decision making, and client and employee engagement—but it brings with it threats as well as opportunities. We discuss what these might look like in the risk space. Data analysis is important, but it is only as good as the quality of data available. We consider the importance of combining proprietary and external data to support decision making. Making use of ecosystems and working in a joined-up way is not just beneficial for firms, but for clients too. If you enjoyed this conversation, don’t miss our sister podcast, Business Leader’s Voice. In a recent episode, we talked to Benjamin Samuels, Former Chief Revenue Officer at WeWork, about navigating growth and change.
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