The Global Discussion

Ian McColl is a creative communications consultant, producing customer and award-winning brand campaigns for over 30 years. He has managed creative departments in agencies such as Ogilvy and BBDO Dublin, working closely with clients and cultivating long-lasting relationships based on consistently delivering highly effective creative work. In 2012 he founded therefour, a creative, cooperative consultancy that produces distinctive, successful and memorable communications for many high-profile brands. Ian is a big fan of beautifully executed ideas, regardless of the communication channel. In this episode, Ian shares some insights into his work, including an opportunity a few years ago to work with an agency on the Vodafone brand. Vodafone was in the last year of their Electric Picnic (Ireland’s biggest musical festival). We also dive into work with a leading Irish Bank which had just secured the prized media space of Dublin airport T1 & T2 arrival hall doors and surroundings, including the airside sky bridge lightboxes. Ian has a love for music and also works with musical artists like Gavin Fox and Julie Horton. Either as a musical sounding board or, in Gavin’s case, someone who packages his output. Join us in a creative conversation with Ian McColl.

Donal Greene is the founder and CEO of Trustmatic, a technology company specialising in identity verification and fraud prevention. With a passion for testing and breaking technology, he founded the company in 2021 to provide the most secure identity verification and fraud prevention technology on the market without compromising user experience. Prior to founding Trustmatic, Donal Greene led EMEA sales at Innovatrics, helping the company grow organically. As the CXO at Innovatrics, Donal was the link between customers, sales, marketing, software development, and product management for Innovatrics' fastest-growing business unit, Digital Onboarding. Aside from his work in the tech industry, Donal is also the co-founder and board member of Uroda Ventures. This non-profit organisation provides clean drinking water, biogas toilets, and sustainable farming initiatives to impoverished rural communities in Uganda. As a co-founder and board member, Donal oversees operations at the pilot project in Uganda, ensuring the project's commercial viability aligns with the organisation's sustainable farming and community development goals. With his expertise in fraud prevention and identity verification, Donal is a thought leader in the industry. He shares his insights with others through his social media channels and company website. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn

Louise McDonnell is the Founder of Sell On Social Media, an award-winning social media trainer and strategist. Louise has worked in the digital space since the early 1990s. She has worked with a wide range of clients, from small business owners to multinational corporations, helping them to develop and implement effective social media strategies. Louise is also a highly sought-after speaker, delivering keynotes and training sessions at conferences and events worldwide. Louise is a four-time best-selling social media author. Her latest publication, the 2023 Social Media Content Planner, is already on the best-selling list on Amazon for worldwide sales. She works with businesses, government enterprise development agencies, and non-profits to leverage social media to drive growth by achieving precise communications objectives and practical, ROI-focused, quick and easy implementation solutions. Through her company, she has helped thousands of entrepreneurs and business owners to master the art of social media selling and grow their businesses online. Louise is passionate about empowering entrepreneurs to use social media to achieve their business goals. She believes that with the right strategy and approach, social media can be a powerful tool for driving sales and building brand awareness. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn

Dr. Lollie Mancey is an innovative entrepreneur, academic, and the Programme Director at UCD's Innovation Academy. She explores the impact of technology on creativity and the need for authenticity in communication. Lollie highlights the importance of empathy and community in fostering fulfillment and introduces a novel car-sharing model for collaboration. She also discusses the effects of digital transformation on society, emphasizing resilience and adaptability in career paths, as well as the necessity for inclusivity in education for diverse learners.

Krissy Gibson is known for her work on the Virgin Media One breakfast show, Ireland AM. With a passion for storytelling and a talent for connecting with viewers, Krissy has become a recognisable face on Irish television. Krissy is an American mother of four who decided to make Ireland her home in 2006. A prior career in television and film was soon to be added to, and you can now regularly watch Krissy on the cooking segment on Ireland AM. In addition to her work on Ireland AM, Krissy is involved in various other projects, including entrepreneurship and voice-over work. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn

Stephanie Bretonniere is a Tech and Impact Catalyst, CEO & Founder of POWR3 and WE IMPACT.WORLD. With over 25 years of experience in the digital transformation and tech industries, she has built a solid foundation of knowledge working in major corporate groups and founding several startups. Bretonniere is a member of Women in Tech, 100 Davos Women, and the World Economic Forum Expert Network. Additionally, she sits on the advisory board of several Web 3.0 startups, such as Outlier Ventures & Farfetch Innovation Program. Bretonniere is also a member of the Metaverse Fashion Council and the French Circular Fashion Federation. She has been recognised for her contributions to the tech industry and global impact. In 2020, Bretonniere founded We Impact.World to support organisations in building net-zero businesses and accelerating the sustainability transformation of their corporate value chain by empowering their Scope 3 suppliers. Using the digital and sustainability innovation lab's unique network and plug-and-play peer-to-peer solutions, she aims to impact 75% of their carbon footprint. Bretonniere entered the Web 3.0 space at the end of 2020, initially focusing on NFTs and later leveraging blockchain and utility dynamic NFTs to combat counterfeiting and increase transparency, proving the origin, ownership and authenticity of luxury goods while also opening new customer experiences, offering disruptive services, and boosting the circular economy. In 2021, she introduced the Impact Hacking Model during a TEDx talk; in 2022, she founded POWR3. The company empowers governments, VCs, family offices, corporates, and startups to harness new technologies (AI, Web 3.0, Blockchain, etc.) for sustainable growth and return on impact. Bretonniere's passion for innovation has led her to become a humble Changemaker who believes in the power of Social Impact, Blue Economy 3.0, Education, new Technologies, Digital Disruption, Circular Economy, Impact Investing, Collective Intelligence and Sharing economy to contribute to our level to the UN Sustainable Goals by 2030 and fight against climate change. Bretonniere has lived in Argentina, Miami, Paris, and now in Geneva and travelled the world in more than 60 countries, enriching herself by living in multicultural environments and learning from local scientists, experts, entrepreneurs, people, artisan know-how, intangible heritage, as she believes in the power of Diversity, Contribution, Altruism, and Inclusion. She has experience in all areas of Digital, Ecommerce, Communication, and Marketing - from traditional to the most innovative and cutting-edge digital approaches within international environments working for diverse audiences. Stephanie is proven to define and implement global/glocal strategy and manage international projects. With strong creativity and digital growth tools portfolio knowledge, she creates engaging content and powerful hacks for impactful communication, remote organisation, and sustainable business development. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn

Mark Schaefer is a name that is well-known in the business and marketing world. He is a globally recognized keynote speaker, educator, business consultant, and author with significant experience in global sales, PR, and marketing. His blog is one of the top marketing blogs in the world, and his consulting services as Executive Director of Schaefer Marketing Solutions are highly sought-after. Mark has advanced marketing and organizational development degrees and holds seven patents. He is also a faculty member of the graduate studies program at Rutgers University. For three years, Mark studied under the late Peter Drucker, a world-renowned consultant and author known as the founder of modern management. With such an impressive background, it's no surprise that Mark has become one of the world's most popular business-related keynote speakers. Mark has taken the stage at some of the largest industry and corporate conferences worldwide, including SXSW, Dell World, the American Bar Association Annual Conference, and many others. He has spoken in 35 countries, sharing his marketing and business strategy insights. One of Mark's key strengths is his ability to develop corporate marketing strategies and marketing workshops. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, GE Life Sciences, Pfizer, The US Air Force, and the UK Government. But it's not just businesses that benefit from Mark's expertise. He is also the bestselling author of ten books covering various marketing and business-related topics. Some of his most popular titles include "KNOWN: How to Build and Unleash Your Personal Brand in the Digital Age," "Marketing Rebellion: The Most Human Company Wins," and "Cumulative Advantage: How to Build Momentum for Your Ideas, Business, and Life Against All Odds." Mark's books have been used as textbooks at more than 70 universities, translated into 15 languages, and found in more than 750 libraries worldwide. In addition to his books, Mark is the founder and co-host of The Marketing Companion, one of the top 10 marketing podcasts on iTunes. The show has been downloaded over 1.5 million times and is a go-to resource for marketers worldwide. Mark is also a popular and entertaining commentator and has appeared on many national television shows and periodicals, including the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC, and CBS NEWS. He is a regular contributing columnist to The Harvard Business Review. Mark's approach to marketing is unique in that he focuses on the human element of business. His books and speaking engagements emphasize the importance of building authentic customer relationships and creating a sense of community around a brand. In a world where technology is constantly changing, Mark's message is a reminder that the human element of doing business is still the most important. Mark Schaefer is an incredibly talented and influential figure in the marketing and business world. With his extensive experience, impressive credentials, and unique marketing approach, it's no surprise that he has become a go-to resource for businesses and marketers worldwide. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn

Danielle Desir Corbett is a multi-talented entrepreneur, writer, and podcaster making waves in the podcasting industry. She hosts The Thought Card, a podcast about travel and personal finance, and is the founder of WOC Podcasters, a platform that amplifies the voices of women of colour in podcasting. Through her work, Danielle is on a mission to inspire and empower people to achieve financial independence, travel the world, and live their best lives. Danielle's interest in personal finance and travel began at a young age. As a child, she was fascinated by money and how it worked, and she loved to explore new places and cultures. These passions led her to pursue a degree in finance and work in the financial industry for several years. However, Danielle soon realized she wanted to do something more meaningful and fulfilling with her life. In 2015, Danielle took a leap of faith and quit her job to travel the world. She backpacked through Europe and Asia for six months and discovered a newfound love for travel and adventure. Danielle started a blog during her travels to document her experiences and share her insights with others. This blog eventually evolved into The Thought Card podcast, launched in 2017. Danielle shares her personal finance and travel tips on The Thought Card and interviews experts and entrepreneurs in these fields. Her podcast covers various topics, from saving money for travel to starting a business while working a full-time job. Danielle aims to help listeners overcome their financial obstacles and achieve their travel goals through her conversations. In addition to hosting The Thought Card, Danielle founded WOC Podcasters, a community and resource hub for women of colour in podcasting. Through WOC Podcasters, Danielle provides a platform for these creators to connect, collaborate, and grow their podcasts. She also offers workshops, courses, and other resources to help women of colour succeed in the podcasting industry. Danielle's work has earned her numerous accolades and opportunities. She has been featured in publications like Forbes, CNBC, and Travel + Leisure and has spoken at events like Podcast Movement and FinCon. She has also been invited to collaborate with brands like Airbnb, Expedia, and Capital One. Danielle Desir Corbett is a force to be reckoned with in the podcasting and personal finance communities. Through her podcast and community work, she inspires and empowers women of colour to achieve their dreams and create their paths in life. If you're seeking inspiration, insights, practical travel, and personal finance tips, check out The Thought Card and WOC Podcasters. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn

Kate Bradley Chernis is the Founder & CEO of Lately.AI, an AI-powered content repurposing engine and a social media management, employee advocacy and sales enablement syndication platform. Thanks to nine years of its proprietary machine learning and natural language processing data, Lately can pinpoint the ideas, words and phrases that will get any target audience to click, like or share. It also learns the unique voice of any brand or individual and transfers the style of that voice into social posts. Lately, then splices up long-form text, audio or video content into dozens of high-performing social posts – which include audiograms and video clips – based on your unique writing model. As a former rock 'n' roll DJ, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. She's also an award-winning radio producer, engineer and voice talent with 25 years of national broadcast communications, brand-building, sales and marketing expertise. What she learned on the radio about the neuroscience of music helps fuel Lately's artificial intelligence. Before founding Lately, Kate also owned a marketing agency which got Walmart a 130% ROI YoY for three years. In addition, Kate has appeared as a guest speaker on podcasts and led presentations for Walmart, Ericsson, SAP, National Disability Institute, IRS, United Way Worldwide, SaaStr, SXSW, Content Marketing Institute, HubSpot, Hootsuite, Harvard University, Columbia University, NYU and others. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit:  https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn

Sally Maier-Yip is a highly accomplished and multi-award-winning entrepreneur, public speaker, and cross-cultural marketing expert with over 20 years of experience in the industry. She is the Founder and Managing Director of 11K Consulting, an award-winning UK-based consultancy specializing in helping European and Chinese companies expand into new markets. Sally is a well-respected marketing industry leader and is highly regarded for her extensive cross-cultural communication and understanding knowledge. She has worked with various clients across various industries, including property, design, architecture, luxury lifestyle, and fashion. Sally is a regular speaker at marketing and business events and is often called upon to share her insights and expertise with audiences worldwide. She has spoken at prestigious events such as the London Business School, Birbeck University, Cathay Pacific’s Asia conference, Mulan Foundation Networks, and many more. In addition to her marketing and cross-cultural communication work, Sally is a passionate advocate for women's empowerment and gender equality. She is actively involved in several organizations supporting women in business and is committed to helping them achieve their full potential. Sally has received numerous awards and recognition for her work, including being the winner of the “Women in Business – Business Growth Award” category by Business Awards UK; and being shortlisted for the Asian Women of Achievement Awards – Entrepreneur category. Sally Maier-Yip is a highly respected and accomplished entrepreneur and marketing expert who has significantly impacted the industry through her cross-cultural expertise, leadership, and dedication to empowering women in business. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn