

The Global Discussion
The Global Discussion
Discussions with Creatives, Leaders, and Thinkers
Episodes
Mentioned books

Jun 15, 2023 • 59min
The Global Discussion - Uemit Appenzeller: Empowering Brands, Strategic Guidance From a Brand Strategy Expert
Regarding brand strategy, Uemit Appenzeller is an exceptional expert renowned for her expertise in brand strategy, analytics, strategic guidance, and leadership coaching. With a remarkable career spanning various industries and a passion for driving sustainable brand growth, Uemit has positively impacted many well-known brands and has exceptional expertise in German-speaking markets. Through her extensive experience and diverse skill set, she has successfully assisted investors, private equity firms, and venture capitalists in identifying valuable brand opportunities in fashion, sports, and lifestyle.
Uemit began with a solid educational background and a hunger for knowledge. She honed her research skills at the International Labour Organization in Geneva, evaluating international bids. This experience laid the foundation for her meticulous approach to analyzing market trends and identifying strategic opportunities.
Having gained valuable experience in international organizations, Uemit further expanded her skill set by joining Mercedes-Benz AG. During her 15-year tenure, she served in brand management, contributing to the development of brand positioning, brand architecture, and alliance building with market research and advertising agencies. Uemit's deep understanding of brand values, mission, and vision led to successfully defining brand positioning for Mercedes-Benz passenger cars.
In addition to her role at Mercedes-Benz, Uemit held various positions within Daimler AG, where she played a crucial role in supporting the Office of Board Members for Commercial Vehicles and the Office of the Managing Director.
Uemit's passion for empowering individuals led her to coach C-level women executives, supporting their growth and development as leaders. Recognizing the importance of cultural transformation within organizations, Uemit actively contributes by engaging in discussions and sharing her expertise. She regularly speaks on brand strategy, leadership, coaching, culture and scaling business.
Beyond her professional achievements, Uemit actively engages in pro-bono consulting and fundraising. She has played integral roles in integrating and merging international schools, demonstrating her commitment to fostering quality education and holistic development for young minds.
Uemit Appenzeller's journey as a brand advisor, strategy expert, and leadership coach exemplifies her commitment to helping brands achieve their full potential with a comprehensive understanding of market dynamics and a passion for sustainable brand growth. Through her advisory services, she has assisted investors and executives in identifying valuable opportunities and creating purpose-driven brands that resonate with their audiences. Uemit's dedication to empowering women executives and driving cultural transformation further solidifies her position as a thought leader.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 14, 2023 • 33min
The Global Discussion - Melanie Goodman: From Lawyer to LinkedIn Luminary
In this episode, we discuss LinkedIn strategy with expert Melanie Goodman. Join us as we share the journey from Lawyer to LinkedIn luminary! Melanie's story exemplifies success in today's ever-evolving professional landscape. Melanie continued her career journey by relocating from London and working in Switzerland. Following this, she then joined an international law firm as a Director, where she harnessed the power of LinkedIn to build an invaluable network and generate substantial business opportunities.
Fuelled by her unwavering belief in LinkedIn's potential, Melanie embarked on a groundbreaking journey that led to creating Trevisan.
At Trevisan, Melanie Goodman spearheads a team of experts dedicated to delivering tailor-made LinkedIn network growth strategies, business generation tactics, and comprehensive training services. By leveraging her extensive knowledge of the financial services, fintech, and legal sectors, Melanie empowers business owners and companies to dominate the LinkedIn landscape. With industry-specific content and networking campaigns, Trevisan has become synonymous with organic and personalised LinkedIn marketing strategies, propelling clients to attract their ideal audience and forge invaluable connections.
Melanie's transformative methodologies and practical insights enable senior executives, professionals seeking career advancements, and business owners to unlock the true potential of LinkedIn. Through her CPD-accredited LinkedIn training, coaching, and consultancy services, Melanie unveils the secrets to optimising personal and company profiles, crafting expert messaging techniques, and establishing fruitful relationships.
Trevisan's holistic approach ensures clients maximise their visibility, reputation, and search engine rankings, ultimately attracting high-value clients and propelling their businesses to new heights.
Melanie's unwavering commitment and groundbreaking contributions have earned her widespread recognition. She has been honoured with three coveted Citywealth Awards, cementing her status as a respected authority in the finance and legal sectors. These accolades testify to Melanie's exceptional ability to drive visibility and revenue for her clients, solidifying her position as an industry trailblazer.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 12, 2023 • 35min
The Global Discussion - Taylor Peterson: The Sauce of Success, Content Creation, Web 3.0 and AI
Taylor Peterson is the Director of Creative Strategy at Food Fight Studios and Co-Founder and Creative Director at The Sauce, a resource for creators and digital entrepreneurs on a mission to build a creative content business.
Based in NYC, Taylor has spent over a decade honing her marketing, media, publishing, and production skills. With a background in marketing, tech journalism, web design, and brand strategy, Taylor's journey as a digital entrepreneur has been enriching.
Taylor is a creative Swiss army knife, adept at photography, design, marketing, and staying up-to-date with industry news.
Taylor Peterson is a creative leader, speaker, and advisor who fuses design, future thinking, and an unwavering passion for helping personal brands and entrepreneurs find digital leverage. A seasoned designer and creative director, Taylor has mastered crafting seamless user experiences, merging aesthetics with functionality to create content that captivates and engages users.
Having worked with creative agencies and global campaigns for brands like L'Oreal, Marriott Hotels, and Walmart, Taylor can build innovative marketing campaigns, craft visual stories, and design UX/UI that creates engagement. After leaving the corporate world behind in 2020, Taylor has been helping content creators, personal brands, and founders make their mark online by harnessing the power of innovative tools and technology, such as AI, web3, and automation.
Taylor co-founded The Sauce, a treasure trove for aspiring entrepreneurs and startups seeking digital advantages. With the same passion that fuels her creativity, Taylor aims to empower the dreamers, doers, and disruptors who dare to challenge the status quo.
Throughout her career, Taylor has demonstrated her ability to envision and iterate concepts, lead digital creative efforts, and act as a strategic partner for her clients. She excels in market research and planning, content strategy, creative direction and design, and copywriting. Her versatile and creative problem-solving skills enable her to thrive in a fast-paced and always-changing digital environment.
Join us as we catch up with Taylor and discuss her experiences as a creative entrepreneur, her role at Food Fight Studios, and the insights she has gained in the ever-evolving digital landscape. We'll discuss Taylor's work with The Sauce and the exciting possibilities of Web 3.0 and AI.
Stay tuned for an engaging conversation with Taylor Peterson, where we uncover the secrets to thriving in the digital world and learn from her vast expertise in creative strategy, brand design, and the future of online growth.
bout The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 12, 2023 • 47min
The Global Discussion - Alison Alexander: Advocating for Ethics and Inclusivity in the Digital World
In an ever-evolving digital landscape, where technological advancements reshape how we interact and conduct our lives, individuals like Alison Alexander ensure that ethics and inclusivity remain at the core of our digital experiences. As a Co-Founder and Director of Ethics and Social Policy at Metacampus, Alison works tirelessly to foster a more inclusive society where everyone is valued and given growth opportunities.
Her diverse experiences have shaped Alison's journey towards her current role. With a background in children's services, including as Director of Children's Services at the Royal Borough of Windsor and Maidenhead and as the CEO of a virtual reality company, Alison's expertise in people services and emerging technologies uniquely positioned her for her current role. It was through her collaboration with the CEO of Metacampus, Pere Pérez Ninou, producing VR films for education and social care, that Alison became invited to join the venture. Pere recognised the need for someone deeply understanding people services to anchor the team's focus on equity and inclusivity.
As the Director of Ethics and Social Policy at Metacampus, Alison Alexander is pivotal in navigating the ethical challenges within the metaverse and web3. She firmly believes that the products and technologies developed in these spaces should be accessible to all, regardless of their educational background or available resources. Alison emphasises the importance of applying ethical considerations to ensure that web3 products do not perpetuate inequities and that they prioritise user safety, particularly for young people.
Alison emphasises the necessity of considering ethical issues within the metaverse and web3. She highlights two key aspects: the inclusivity of technology and the responsible use of AI. Alison believes every digital product should provide equal opportunities for utilisation, regardless of an individual's educational or socioeconomic background. Additionally, she underscores the importance of addressing the ethical concerns surrounding AI in web3 to safeguard individuals, especially young people, from exploitation and harm.
Beyond her work at Metacampus, Alison has actively engaged in building her Twitter and Twitter Spaces community. Through her online presence, she fosters conversations surrounding ethics, inclusivity, and the challenges posed by emerging technologies. Alison uses this platform to raise awareness, share insights, and collaborate with like-minded individuals passionate about creating a more ethical and inclusive digital world.
Alison Alexander's dedication to promoting ethics and inclusivity in the digital realm is commendable. As a Co-Founder and Director of Ethics and Social Policy at Metacampus, she brings a wealth of experience in people services and technology to address the ethical challenges posed by the metaverse and web3. Her emphasis on accessibility, user safety, and the responsible use of AI reflects her commitment to creating a better, more equitable digital future. Through her endeavours, Alison inspires us to remain mindful of the ethical implications of our actions and encourages collaboration in shaping a digital world that benefits everyone.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 12, 2023 • 31min
The Global Discussion - Jennifer McMahon: Celebrating the Journey of a Rising Literary Sensation
Jennifer McMahon is a bright star, captivating readers with her evocative words and storytelling. Jennifer, a prestigious Irish Writers Centre Novel Fair 2023 winner, is making waves in the literary world. With her works featured in renowned publications and her name gracing the pages of esteemed literary journals, McMahon is a name that demands attention. We catch up with Jennifer on the episode to discuss the accomplishments, projects, and captivating allure of her writing.
Jennifer McMahon's passion for writing has propelled her on an extraordinary literary journey. Represented by Brian Langan at Storyline Literary Agency, McMahon has already amassed an impressive list of accolades. Her words have found a home in prominent publications, including the Irish Independent newspaper's New Irish Writing section and the esteemed Oxford Prize Anthology.
McMahon's versatility shines through as she explores different genres and themes in her writing. She is engrossed in various projects, highlighting her range and depth as a storyteller. Among them is "House Devil," the Irish Writers Centre Novel Fair 2023 winner, an upmarket women's fiction novel. Other titles include "The Loving Memory Club," another piece that promises to captivate readers with its emotional depth.
McMahon's "Life on Pluto" is a collection of short literary fiction that promises to offer glimpses into the human condition, and "Hollowman," a literary dystopian work.
The literary world has taken notice of Jennifer McMahon's talent, evident in the numerous accolades she has received. Her notable achievements are winning the Bray Literary Festival and the Books Ireland Magazine flash fiction competitions. Her exceptional writing secured her second place in the Oxford Prize and a Top Ten Finalist spot in the previous year's Oxford Prize, further solidifying her position as a rising star in the literary landscape. McMahon's stories have been shortlisted for esteemed awards, including the Anthology Short Story Award, the Alpine Fellowship Writing Prize, the Retreat West Short Story Prize, the Wild Atlantic Writing Awards, and the Women On Writing Flash Fiction Prize. Additionally, she was a shortlisted candidate for The Literary Consultancy Scholarship in 2022, further highlighting her talent and promise.
Jennifer McMahon's work has graced the pages of renowned literary publications, amplifying her reach and impact. Her words have been published in the Crannog literary journal, the Irish Independent newspaper, Heimat Review, Empyrean Literary Magazine, Books Ireland Magazine, Loft Books, and the Retreat West Anthology. She leaves an indelible mark with each publication, captivating readers with her skilful prose and compelling narratives.
Jennifer McMahon's ascent in the literary world is nothing short of remarkable. From her accolades and awards to the breadth of her published work, McMahon's talent shines through. As she continues to explore different genres and push the boundaries of her storytelling, readers eagerly anticipate the release of her new and upcoming projects. With her distinctive voice and ability to touch hearts and minds, Jennifer McMahon is undoubtedly a rising star, destined to leave an indelible mark on the world of literature.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 9, 2023 • 48min
The Global Discussion - Greg Canty: A Multifaceted Expert in Marketing, PR, and Digital Media
Greg Canty is Managing Partner at Fuzion Communications, an award-winning, integrated Marketing, PR and Graphic Design agency with offices in Dublin and Cork, Ireland. Greg and the team proudly deliver client solutions with 'Heart and Soul' and a clear focus on results. Greg joined Fuzion in 2003, bringing a strong commercial aspect to the business. He is a qualified accountant who held senior roles within the drinks industry for Heineken and Guinness, including posts as General Manager. Greg also had a chain of music stores in several locations around Ireland.
Greg works with clients on their Communications Strategies, and he develops digital marketing strategies and implementation plans for clients and supports these with the Fuzion digital marketing team. He also provides social media consultancy and support to the Crisis PR team.
Greg is a social media enthusiast, an avid writer and a social commentator and is considered one of the leading B2B bloggers in Ireland. Greg also produces the Win Happy podcast.
Greg has worked with clients such as Cork City Council, Gorta, KMCS, CompTIA Local Enterprise Offices, UCC Ignite Programme, EMC, Down Syndrome Ireland, Early Childhood Ireland, Citizens Information Board, Dublin City Childcare Committee, SAS Software, UCD Innovation Academy, RTE, Japanese Embassy for Ireland, Aircoach, Bord Iascaigh Mhara, and the Workplace Relations Commission.
With his extensive experience and imaginative approach, Greg brings a unique perspective to the industry, making him a sought-after expert and a valuable asset to his clients. In this episode, Greg shares his journey and the "owner's mentality." He understands the success required of his clients, and this mindset allows him to invest himself fully in every project, striving for excellence and tangible results.
Greg's commitment to his client's success goes beyond the traditional service provider role, positioning him as a trusted advisor and strategic partner. With an imaginative flair, Greg Canty combines creativity and practicality, delivering innovative marketing and PR solutions. Drawing from his vast experience, he brings fresh perspectives to challenges, helping his clients stand out in today's crowded marketplace.
Blogger and Podcaster: As a testament to his passion for communication and sharing knowledge, Greg Canty is an accomplished blogger and podcaster. Through his blog and podcast, he offers valuable insights, industry trends, and practical tips for businesses and professionals seeking to thrive in the fast-paced marketing and PR world. His engaging and informative content resonates with audiences, establishing him as a trusted voice in the field.
As businesses strive to stay ahead in the ever-changing marketing landscape, professionals like Greg Canty and Fuzion Communications are invaluable resources, offering the strategic guidance and innovative solutions necessary for success.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio:
Spotify - https://open.spotify.com/show/3QdMqfzyvca6EVlEJ80I4n
Google - https://podcasts.google.com/search/TheGlobalDiscussion
Apple - https://podcasts.apple.com/ie/podcast/the-global-discussion/id1668702566
Video:
YouTube - https://www.youtube.com/@theglobaldiscussion
Website - https://www.theglobaldiscussion.com
Social Media:
Twitter - https://twitter.com/Global_Discuss
LinkedIn - https://www.linkedin.com/company/theglobaldiscussion
Instagram - https://www.instagram.com/theglobaldiscussion
Facebook - https://www.facebook.com/TheGlobalDiscussion

Jun 8, 2023 • 35min
The Global Discussion - Graciela Moore: Empowering Minds and Inspiring Change
In a world where personal growth and empowerment are crucial, some individuals dedicate themselves to helping others tap into their full potential. Graciela Moore, a certified coach, sales consultant, author, and motivational public speaker, is one such inspiring figure. Recently, she graced The Global Discussion podcast, captivating listeners with her expertise in mindfulness, optimism, and the art of thriving.
We share Graciela's remarkable journey and the valuable insights she shared during her appearance on the show. Graciela Moore brings a unique blend of experience and passion to her work. With a background spanning over 12 years in social media, marketing, branding, and sales, she deeply understands the dynamics that drive success. Graciela's expertise lies in coaching individuals to harness their energy, embrace fearlessness, and avoid burnout. She empowers her clients to thrive personally and professionally by guiding them to unlock their true potential.
Beyond her coaching and consulting work, Graciela is a versatile creative force. As a published poet and author, she weaves words precisely, capturing the essence of human experiences. Her ability to express emotions through poetry resonates deeply with readers and encourages them to explore their creativity. Graciela's talent also extends to the realm of podcasting, where she serves as a sought-after guest and hostess of live shows. Her book club moderation adds a layer of intellectual stimulation, fostering insightful discussions on literature and personal development.
Graciela's contributions to the world of personal growth have not gone unnoticed. In 2022, she was honoured by theglobalinterview.com as one of the Top 50 Social Audio Voices. This recognition solidified her status as a thought leader and influencer in the field. Her thought-provoking conversations on HSP (Highly Sensitive Person) - Empath Leadership, and Content Creation attract hundreds of listeners weekly, making her an engaging and respected voice in the industry.
As a guest on The Global Discussion podcast, Graciela Moore captivated listeners with her wealth of knowledge and genuine passion for helping others. Her interview shed light on the power of mindfulness, optimism, and confidence in achieving personal and professional growth.
Graciela Moore's appearance on The Global Discussion podcast was a testament to her unwavering commitment to empowering individuals to thrive. Through her coaching, writing, and speaking engagements, she continues to impact countless lives positively. Graciela's ability to instil hope, mindfulness, and confidence has the potential to transform the way we approach personal growth and success.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 3, 2023 • 43min
The Global Discussion - Andy Sporring: The Power of Writing, Ship 30 for 30, and Creative Passion
Andy Sporring: The Power of Writing, Ship 30 for 30, and Creative Passion on The Global Discussion Podcast
In the fast content creation and productivity world, few individuals possess the diverse range of talents and expertise as Andy (Anders) Sporring. Andy is a digital writer, Scrintal Expert, a Ship 30 for 30 community member, and a recognised leading writer in productivity on Medium. In this episode of The Global Discussion podcast, we had the privilege to speak with Andy, exploring his journey, insights, and innovative strategies for success.
A Renaissance Writer:
Anders Sporring's remarkable versatility as a creative digital writer immediately captivated our attention. Whether crafting compelling copy, ghostwriting for prominent figures, or authoring his thought-provoking works, Sporring seamlessly navigates various writing genres with finesse. His innate ability to adapt his writing style to different contexts, consistency, and ability to capture the essence of any subject matter sets him apart as a writer in the digital era.
Mastering Productivity:
Being recognised as a top writer in productivity on Medium speaks volumes about Andy's commitment to maximising efficiency and achieving optimal results. On the podcast, he shared invaluable insights into his productivity techniques, offering listeners practical strategies to overcome procrastination, manage time effectively, and maintain a healthy work-life balance. Sporring's expertise in this domain is a guiding light for individuals seeking to unlock their full potential and accomplish goals more healthily with their time.
From Words to Melodies:
Beyond his prowess in writing, Anders Sporring's creative passions extend into the world of music. He harmoniously combines his love for words and melodies as a composer, creating captivating musical compositions that resonate with audiences. The fusion of his literary and musical talents allows Sporring to explore new dimensions of creativity, bringing unique perspectives to his artistic endeavours.
Founder of Sporring Media:
As the founder and owner of Sporring Media, Anders Sporring has cultivated a platform that empowers other writers and creators to share their voices with the world. Through Sporring Media, he provides mentorship opportunities, amplifies the work of emerging talents, and fosters a supportive community that celebrates creativity and collaboration. His dedication to nurturing the next generation of writers and creatives is a testament to his passion for uplifting others in the digital space.
Scrintal Expertise:
During the podcast, Andy shares his expertise as a Scrintal Expert—an area that combines the power of writing and productivity tools to enhance creative thinking and originality. His proficiency in utilising Scrintal, a powerful note-taking and brainstorming tool, demonstrates his commitment to innovation and using cutting-edge technologies to unlock creativity and streamline workflows.
Ship 30 for 30:
Andy is a supporter of the Ship 30 for 30 community for writing. Ship 30 for 30 is a cohort-based course that has taught over 7,000 students the fundamentals of writing online. Unlike other writing courses, you don't learn passively – you create 30 pieces of published writing, build lifelong friendships, and develop a new perspective on what is possible online.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 3, 2023 • 38min
The Global Discussion - Alex Romanovich: Global Business Insights
Global Business Insights: Alex Romanovich on The Global Discussion Podcast
When it comes to growing your business, having a seasoned expert who understands the intricacies of market expansion, digital transformation, and brand building is invaluable. Alex Romanovich, the visionary founder and CEO of GlobalEdgeMarkets, recently joined us on The Global Discussion podcast. Alex has cultivated a remarkable reputation for driving growth and igniting revenue streams for B2B and B2C brands worldwide. In this episode, Alex shares his wealth of knowledge on global market expansion, digital transformation, and successful business strategies, leaving listeners inspired and empowered.
A Journey of Expertise and Success:
Alex Romanovich's journey in business development, management consulting, and product management has been impressive. With a notable career that includes companies like IBM, Silicon Graphics (SGI), and American Express, Alex has consistently achieved sales growth, successful product launches, and innovative client acquisition strategies across diverse industry segments. His expertise spans healthcare, hospitality/tourism, financial services, media, publishing, software, and professional services.
Mastering Digital Transformation:
As a managing director, CMO, and CDO, Alex has designed transformative strategies that position brands as leaders in international and multicultural markets. His data-driven insights and execution have resulted in sales growth of over $200M+ for renowned companies such as IBM, Bertelsmann AG, and Adobe/Magento. By integrating dynamic content strategy, CRM, eCommerce, strategic partnerships, and digital marketing technologies, Alex has consistently driven results and propelled brands to new heights.
Building Brands and Addressing Unmet Needs:
Alex's ability to address unmet customer needs and create innovative strategies sets him apart as a true leader in the field. He has successfully reinvigorated organizations, generated triple-digit revenue growth, and repositioned startups to increase sales by 200%. His multidimensional approach encompasses account-based marketing, content strategy, brand positioning, sales strategy, team building, and data-driven insights, resulting in exponential growth and market leadership for his clients.
GlobalEdgeTalk:
As the Founder and Chief Podcaster of GlobalEdgeTalk, Alex Romanovich brings his expertise to the forefront, interviewing global entrepreneurs, executives, and innovators. Through storytelling and the firsthand experiences of his esteemed guests, he aims to inspire, empower, and transform entrepreneurs and business owners across the globe. From CEOs of Fortune 500 companies to software developers and healthcare workers, GlobalEdgeTalk offers a diverse range of perspectives and insights.
This episode shares the nuances of market expansion, digital transformation, and successful business strategies. Drawing from Alex's extensive experience and achievements, he provides valuable insights and practical advice for navigating the complex world of global business.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn

Jun 3, 2023 • 52min
The Global Discussion - Jim James: The Champion of Unnoticed Entrepreneurs Shares his Insights
In the world of entrepreneurship, there are countless individuals whose stories and achievements go unnoticed. However, Jim James, the esteemed guest on The Global Discussion podcast, aims to change that narrative. With a remarkable entrepreneurial journey spanning decades and continents, Jim has become a beacon for fellow business owners striving to overcome the frustration of being overlooked. Join us on this episode to hear from Jim about his inspiring background, current endeavours, and the valuable insights he shares on his podcast and his latest book.
Unveiling a Rich Tapestry of Entrepreneurial Ventures:
Jim James founded EASTWEST Public Relations in Singapore. He became the Champion of the UnNoticed Entrepreneur, having experienced the trials and triumphs of entrepreneurship firsthand. From 2006 to 2019, he resided in Beijing, China, establishing various ventures, including importing Morgan Motor Company cars and the Beijing chapter of the Entrepreneurs Organization. Jim also served as Vice Chairman of the British Chamber of Commerce and was pivotal in setting up the prestigious British Business Awards in China. Other positions include Chairman of Eggplant Digital based in Beijing and CEO at Group Lotus plc. Jim's breadth of experience has granted him a global network of friends and associates, which he shares on this episode of The Global Discussion podcast.
The UnNoticed Entrepreneur Project:
Jim James's latest pursuit, The UnNoticed Entrepreneur project, epitomises his dedication to lifting fellow entrepreneurs out of obscurity. After selling his PR Agency, Jim assumed the role of Chairman and focused on helping aspiring business owners find the recognition they deserve. Jim is already on the next phase of his entrepreneurial journey, armed with an unwavering commitment to championing the unnoticeable.
Empowering Entrepreneurs Worldwide:
During the engaging conversation, Jim shared invaluable strategies, tools, and captivating experiences that entrepreneurs can employ to gain the recognition they deserve. His insights span various topics, including authorship, marketing technology, podcasting, masterminds, and entrepreneurship.
The UnNoticed Group: Empowering Entrepreneurs
As the founder of The UnNoticed Group, Jim leverages technology to build brands for entrepreneurs who may need more time and financial resources but possess remarkable stories to tell. The UnNoticed Group's revolutionary workflow allows leaders to effortlessly communicate their thoughts, becoming transformed into captivating podcasts, articles, and books. The UnNoticed Group empowers entrepreneurs to connect with their audience and share their insights by bridging the gap between spoken words and published content. This work has already seen a three-book deal with publisher Wiley.
Jim James, the unrivalled Champion of the Unnoticed Entrepreneur, continues to make an indelible impact in entrepreneurship through his multifaceted ventures and relentless dedication. His appearance on The Global Discussion podcast gives listeners a treasure trove of wisdom, inspiring countless business owners to overcome the frustration of being overlooked. As Jim embarks on the next chapter of his entrepreneurial journey, we can expect him to shine a spotlight on unnoticeable entrepreneurs.
About The Global Discussion:
The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.
To learn more about The Global Discussion, please visit:
https://www.theglobaldiscussion.com
Audio: Spotify | Google | Apple
Video: YouTube | Website
Social Media: Twitter | Facebook | Instagram | LinkedIn