Join us in our latest podcast episode as we delve into the world of design with Dr. Christian Bason, CEO of the Danish Design Center. We explore the crucial role of how we think - the “thinking” part of design thinking - in addressing global challenges. Drawing from one of his latest books, "Expand: Stretching the Future By Design," co-authored with Jens Martin Skibsted, Christian introduces the concept of six expansions: time, proximity, life, value, dimensions, and sectors. These expansions encourage designers to break free from traditional boundaries and tackle complex issues like climate change, pandemics, and digitization. We also discuss the dynamic nature of design modes and methods, highlighting the importance of agency and adaptability in diverse contexts. Dr. Christian Bason brings his expertise in innovation, design, policy, and leadership to enrich our conversation. Before becoming CEO of the Danish Design Center, Christian gathered extensive experience leading organizations like MindLab, the Danish government’s innovation team, and Ramboll Management Consulting. He has published in the Harvard Business Review and Stanford Social Innovation Review and has taught executives at Oxford Saïd Business School, Henley MBA, the European School of Administration, and Copenhagen Business School. With Christian, we dive deep into the ethical considerations surrounding technological innovation and the responsibilities of designers and developers in the digital space. Our conversation examines the impact of technology on society and emphasizes the need for governance mechanisms to keep up with rapid advancements. The podcast further explores the role of designers as decision-makers and their responsibility at various scales. We look into the transformative power of unlocking individual creativity and cultivating innovative cultures within organizations. Lastly, we confront the current state of the world and examine the rise of autocracies and surveillance societies, questioning why top-down control has become such a prevailing force. Christian proposes that we have agency to create more sustainable and human-centered organizational forms that can effectively navigate complexity and build alternative futures. Join us for this captivating podcast episode as we navigate the future of design, highlighting the transformative power of agency, and embrace a world where creativity and collaboration pave the way for a better tomorrow. Key Highlights 👉 We need to expand our thinking about the future in six areas: time, proximity, life, value, dimensions, and sectors. 👉 By adopting a designer's mindset, we should embrace agency to shape our future. 👉 Human imagination and ideas about what is good need to dominate no matter what technology we have at our disposal. 👉 Designers in the digital space have incredible power today because of their ability to scale. 👉 Many organizations are stuck in 19th or 20th-century ways of thinking. 👉 Technologies allowing for large-scale distributed coordination exist, but many corporates prefer to exert top-down control. 👉 To enable technology as a catalyst for leadership, we must design organizations that prioritize our beliefs about people rather than solely focusing on technology. 👉 Groups of people together deciding to make a change is the only thing that's ever changed the world. Topics / chapters (00:00) Do organization layers inevitably have to grow as an organization expands? (01:01) Christian Bason’s introduction (02:08) Expand: Stretching the Future By Design - Exploring the Boundaries of Design Thinking (14:33) Human Agency in the Age of Technological Advancement (23:37) The Need for a Designer’s Perspective in Technology and Innovation (32:41) Balancing Technological Awareness and Leadership in the Digital Age (42:42) Imagining a Better Future: The Crisis of Imagination and Design (49:51) Christian Bason's breadcrumbs Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/christian-bason Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast Get in touch with Boundaryless: Twitter: https://twitter.com/boundaryless_ Website: https://boundaryless.io/contacts LinkedIn: https://www.linkedin.com/company/boundaryless-pdt-3eo Music Music from Liosound / Walter Mobilio. Find his portfolio here: blss.io/Podcast-Music

Dr. Nafeez Ahmed joins the show to share his insights about the disruptive nature of technological progress and how it impacts society. He highlights the transformation of five fundamental production sectors—energy, transport, food, information, and materials—urging organizations to prepare for a decade of global phase shift. In this episode, Dr. Nafeez Ahmed helps us understand how exponential technological advancements and economic factors are reshaping civilization, leading us toward a more decentralized organizing system in a pivotal decade. Nafeez is a systems theorist with over 20 years of experience and works as a change strategy consultant and investigative journalist. He is the Creator of the Age of Transformation newsletter, where he writes about systems thinking for what he calls 'the global phase shift.' He is also Director of the Futures Lab at United Communications Ltd, where he leads system transformation advisory services for governments, businesses, and charities. Additionally, Nafeez is a Distinguished Fellow at the Schumacher Institute for Sustainable Systems and a Commissioner at the Club of Rome's Transformational Economics Commission. In this episode, we uncover the challenges faced by established industries in light of the rise of new technologies. With Nafeez, we explore strategic approaches to navigate this phase shift, including making decisions based on empirical evidence and data, and the need for new ways of collaborating across transforming sectors. Nafeez shares insights about the economic implications of AI and the exciting possibilities of reimagining our future organizing system to fit new production systems. Get ready to delve into the next decade’s phase shift and discover the significance of strategic pivoting in response! Key Highlights 👉 The need for a new organizational system to cope with technological disruptions and convergence in key sectors: energy, transport, food, information, and materials. 👉 The importance of active government involvement in rethinking strategies for the global phase shift, from re-evaluating industry investments and supporting workers’ transition to new sectors, to eliminating subsidies and implementing carbon tax. 👉 Technological advancements in AI and renewable energy will cause us to reconsider our conventional organizing system, with decreased reliance on traditional labor and increased opportunities for participation through decentralized production networks. 👉 To navigate the changing landscape and seize the opportunities presented by technological advancements, decision-making based on the science and data available, and the adoption of new ways of collaboration across sectors, are essential. Topics / Chapters (00:00) Nafeez Ahmed quote (00:54) Nafeez Ahmed introduction (02:26) Rethink Humanity: The Unprecedented Disruptions Shaping Our Future (20:56) From Energy to AI: Unthinkable Transformations and Strategic Responses (37:32) Navigating the Emergence of Networked and Decentralized Systems (50:37) Building a New Civilization: Seizing the Unprecedented Opportunities of Clean Energy and AI (59:24) Nafeez Ahmed's breadcrumbs Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/nafeez-ahmed Recorded on April 28, 2023. Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast Get in touch with Boundaryless: Twitter: https://twitter.com/boundaryless_ Website: https://boundaryless.io/contacts LinkedIn: https://www.linkedin.com/company/boundaryless-pdt-3eo Music Music from Liosound / Walter Mobilio. Find his portfolio here: blss.io/Podcast-Music

Špela Prijon and Sascha Kellert join us to share the latest news from Ownco - a platform that combines the best aspects of cooperatives, DAOs, and traditional startups to make shared ownership and the ownership economy more fluid and accessible. Ownco’s approach to distributing ownership moves along four key dimensions - Upsides, Status, Influence, Redemption - and is an approach born through testing hypotheses and assessing the actual results produced by early adopters. For example, through Ownco’s credit system, companies can issue ownership credits that can be backed—through a legal bridge—with exit proceeds, providing ownership-backed incentives for contributors. Ownco believes that achieving ownership sharing can be done with existing legal contracts, while at the same time, the potential impacts of Web 3 may be important for the long term. Špela Prijon and Sascha Kellert are the co-founders, along with Harry Wilson (not on this podcast), of Ownco. Špela Prijon has been active with startups for a long time, as a founder and team member. Most recently, Špela was Head of CX at Ledgy, leading the implementation of various equity plans for hundreds of startups from seed to IPO stage, in jurisdictions all over the world, with an intimate knowledge of the processes of sharing ownership. Sascha Kellert is a serial entrepreneur who studied Systems Theory at Bayes Business School in London with a thesis exploring how to design viable businesses using patterns and blueprints from nature. Over the last decade, he has been developing practices and tools for the alternative ownership economy while building his last two VC-funded SaaS/platform startups. In this episode, we delve into several practical use cases, talk through regulatory and governance issues, and explore Ownco’s vision of boundaryless, networked organizations, with micro-teams connected through smart contracts and programmable ownership sharing. Enjoy this both practical and inspiring conversation with two of the passionate founders of Ownco. Key Highlights 👉 There are more ways to promote co-ownership than developing full-fledged DAOs. 👉 The future is in networks of micro-companies. 👉 Ownco’s four dimensions of co-ownership: Upsides, Status, Influence, Redemption. 👉 How trust is essential in the time between issuing and fulfilling a contract. 👉 Web3 as enabling inter-company collaboration. 👉 The future of Ownco as an embedded capability rather than a single product. 👉 Ownco’s customer journey starts by asking, “What is the progressive decentralization path that they can embark on?” Topics / Chapters (00:00) Building Loyalty in Business Communities (01:00) Špela Prijon and Sascha Kellert introduction (02:35) Ownco: Making Equity More Powerful and Leveling the Playing Field (05:31) The Ownership Economy and the “credits” model (15:55) Legal Bridges: Sharing Ownership Without Complexities (21:31) The Growing Demand for Shared Ownership: Ownco's Unique Approach (25:55) Building Boundaryless Organizations (34:58) Distributing power and ownership within an organization (39:18) Špela Prijon and Sascha Kellert breadcrumbs Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/ownco Recorded on April 28, 2023. Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast Get in touch with Boundaryless: Twitter: https://twitter.com/boundaryless_ Website: https://boundaryless.io/contacts LinkedIn: https://www.linkedin.com/company/boundaryless-pdt-3eo Music Music from Liosound / Walter Mobilio. Find his portfolio here: blss.io/Podcast-Music

In this new episode of the Boundaryless Conversation Podcast, Mark van Rijmenam examines the hype cycle surrounding AI and the perceived decline of interest in the Metaverse. He argues that these emerging technologies are not mutually exclusive and that the Metaverse still has significant potential for development with the application of AI. Dr. Mark van Rijmenam is an international keynote speaker, author, and entrepreneur. He is a leading future tech strategist who considers how technology changes organizations, society, and the Metaverse. A globally recognized speaker and expert on disruptive innovation, Mark explores how we can benefit from emerging technologies like big data, blockchain, AI, and VR/AR. He is the author of “Step into the Metaverse: How the Immersive Internet Will Unlock a Trillion-Dollar Social Economy,” which details what the open Metaverse is and how organizations and consumers can benefit from the immersive internet. Mark emphasizes the importance for organizations to develop digital capabilities, which he refers to as “DNA,” to stay ahead of technology trends and avoid getting caught up in hype cycles. We also discuss the challenge of developing responsible and ethical technology, with suggestions for oversight boards and regulatory requirements to ensure alignment with ethical values. Key Highlights 👉 Being part of communities online and offline is essential to discovering and understanding new technologies. 👉 Convergence is crucial to understanding how new technologies will combine with existing trends. 👉 The pattern of “hype and crash” for emerging technologies has occurred repeatedly in the past. 👉 Organizations need to develop digital capabilities to understand and stay ahead of emerging technology trends today. 👉 The lines between the digital world and the physical world are blurring, with implications for both work and private life. 👉 Reading about new technologies is not enough - practical application and critical thinking are necessary to truly understand them. 👉 Organizations, startups, regulators, and consumers must work together to educate themselves on the importance of an open Metaverse in a digital society. Topics (Chapters) (00:00) Why Your Organization Needs to Start Preparing Today for the Future. (00:52) Mark van Rijmenam introduction (02:22) Assessing New Technology: Communities, Prototyping, and Convergence (11:08) The Metaverse vs. AI: Debunking the Hype Cycle (15:17) Building Digital Capabilities for Organizations to Stay Ahead of Technology Trends (23:59) The Challenge of Instilling Ethics in Technology Development (29:54) The transformative impact of the Metaverse, Generative AI, and IT convergence on organizational models, business models, and social agreements (40:08) The Importance of an Open Metaverse for Digital Society (43:56) The Importance of Digital Literacy: Learning to Fly in the Digital World Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/mark-van-rijmenam Recorded on 13 March 2023. Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast Get in touch with Boundaryless: Twitter: https://twitter.com/boundaryless_ Website: https://boundaryless.io/contacts LinkedIn: https://www.linkedin.com/company/boundaryless-pdt-3eo Music Music from Liosound / Walter Mobilio. Find his portfolio here: https://blss.io/Podcast-Music

Most software architects represent the environment in a very static way, and from that static representation, produce static software. As a result, the software structure they create is like a picture of a picture…used to describe what is actually a movie. This problem, rooted in a mechanistic worldview, is where Barry O'Reilly’s Residuality Theory was born. Residuality Theory - in very few words - is a method of designing software architectures inspired by how the most talented architects do it: starting from the stress conditions that the system could eventually face as it operates. Barry O'Reilly is a software architect with 25 years of experience in the IT industry. He has held leading roles at global software companies, has spent many years educating architects, and is currently pursuing a PhD in Complexity Science and Software Engineering at The Open University. Residuality theory looks at the world not as a bunch of static things or still pictures, but as a constantly moving set of processes which we can't really see and grasp. It requires designers to move away from a static view of the system. By letting the architecture design be inspired by its “stressors,” O'Reilly believes that not only can we design more resilient systems but also more efficient ones. In this episode, Barry also describes the philosophical background behind the theory and why Residuality can be a viable approach to designing organizations too. Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/barry-oreilly Key Highlights 👉 Static representation of reality as a practice of software architecture is embedded in Western philosophy and worldview. 👉 Software engineers should start asking themselves: “What is the underlying philosophy behind what I do and the frameworks that I use?” 👉 Residuality is a way to look at the world as a constantly shifting, moving set of processes that we can't really see and grasp. 👉 The residue is what remains from the system after it breaks down: it's the leftover of the system. And those leftovers will define the future of the software system. 👉 Criticality as an indication of the system’s ability to function across a wide range of attractors, which we may or may not even know about. 👉 It is known that software performing well in its environment is modular, but how to make structured decisions around such modularity remains unknown. 👉 The impossibility to separate organizational design from software architecture. Topics (Chapters) (00:00) Barry’s quote (00:59) Introduction (02:12) What residuality theory is (12:59) Residuality: philosophical background (18:24) Residuality: from software to organizations (27:01) Residuality and microservices: is a match possible? (36:13) Is residuality fit for the society we’re living in, or is it a next generation’s thing? (43:03) How to (easily) adopt a residuality approach (48:48) Barry’s breadcrumbs To find out more about Barry’s work: Twitter: https://twitter.com/technologytulip LinkedIn: https://www.linkedin.com/in/barry-o-reilly-b924657 Website: https://www.blacktulip.se Other references and mentions: Nassim Nicholas Taleb: https://en.wikipedia.org/wiki/Nassim_Nicholas_Taleb Antifragile (book): https://en.wikipedia.org/wiki/Antifragile_(book) NK model: https://en.wikipedia.org/wiki/NK_model Transcendental idealism: https://en.wikipedia.org/wiki/Transcendental_idealism Post-structuralism: https://en.wikipedia.org/wiki/Post-structuralism The Biological Reality of Organizing - with Alicia Juarrero: https://www.boundaryless.io/podcast/alicia-juarrero Bezos’ famous API mandate: https://nordicapis.com/the-bezos-api-mandate-amazons-manifesto-for-externalization/ Characteristics of decision-making during coding: https://www.researchgate.net/publication/303515570_Characteristics_of_decision-making_during_coding Promise Theory. Principles and Applications: http://markburgess.org/pr

In this podcast, we dive into the shift towards a more decentralized and organic approach to city planning with Joni Baboci, an architect, planner, and urban enthusiast. We discuss how the modernist paradigm of deconstructing everything into individual parts and putting them back together linearly is becoming less relevant. Instead, we see a shift towards a more organic, bottom-up approach that looks at the city as a complex and multi-layered system. Joni Baboci is the founder of Layer, a spatial orchestration platform that empowers teams to govern through tactics and patterns while leveraging machine learning and artificial intelligence. He has previously served as the General Director of Planning and Urban Development for the City of Tirana and the director of Atelier Albania, a structure of the Albanian government dealing with national and regional strategic planning. Joni has executed planning, design, and development projects at different scales at the national, regional, and local levels. Joni shares his insights on how technological advancements such as AI and blockchain are enabling bottom-up processes in planning and thinking about cities. We also delve into the challenges of making these ideas practical and building a process to make them a reality. Joni highlights the importance of reinventing physical production through local value loops and incentivizing the interconnection between urban and rural landscapes. We also discuss how DAOs and blockchain technology can improve local governance and participation, and how cities can invest in citizen-based entrepreneurship that lets them decide how to perform a job or access a service rather than relying on a top-down approach. Join us as we explore the potential of a more decentralized and organic approach to city planning with Joni Baboci. Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/joni-baboci Key Highlights 👉 The static, modernist way of thinking and planning cities is changing. 👉 Looking at cities through a “pattern language”: from communities to subcultures to regions. 👉 Bureaucracy can help to make sure things do not move too fast. 👉 The physical city won’t be replaced by a virtual city or a network state any time soon. 👉 New technologies make it possible to scale governance both on a technical and geographical level. 👉 Communities should be able to make small bets on things that matter to them. Topics (Chapters) (00:00) Joni Baboci quote (00:47) Joni Baboci introduction (02:13) A Paradigm Shift Towards Humility in Organizing Cities and Space (05:56) The Shift Towards Decentralized and Organic City Planning (10:57) The Role of Cities in the Modern World: Cities as Labor Markets and More (18:15) Exploring the Pros and Cons of Network Cities: Coexisting with Physical Cities (23:13) The Future of Cities and the Interconnection between Urban and Rural Landscapes (30:55) Using DAOs and Blockchain to Improve Local Governance and Participation (40:41) City and Citizen Entrepreneurship for Bottom-up Development (47:15) Joni Baboci's breadcrumbs To find out more about Joni’s work: Twitter: https://twitter.com/dbaboci LinkedIn: https://www.linkedin.com/in/jonibaboci Website: https://joni.baboci.net Other references and mentions: Layer: https://getlayer.xyz Joni’s newsletter: https://thinkthinkthink.substack.com METABOLISM OF ALBANIA | FABRICations: https://www.fabrications.nl/portfolio-item/metabolismofalbania-2 The Deeper Order of Cities: https://thesideview.co/journal/the-deeper-order-of-cities Eyes on the Street: The Life of Jane Jacobs: https://www.amazon.com/Eyes-Street-Life-Jane-Jacobs/dp/0345803337 Remote bureaucracy by Dror Poleg: https://www.drorpoleg.com/remote-bureaucracy and https://medium.com/block-science/disambiguating-autonomy-ca84ac87a0bf Center for International Development | Harvard Kennedy School: https://www.hks.harvard.edu/centers/cid

Alberto Brandolini joins the podcast as a sparring partner in our exploration of one of the most “burning” issues in our research: the intrinsic links between language, software, and organizational design. We explore the role of domain-driven design and, more generally, the role of visualization and context mapping in the process we call "ontological convergence"—how we agree on standards, converge on using common models, and build common tools, protocols, and infrastructures. Alberto, EventStorming creator, Domain-Driven Design (DDD) legend, and unconventional entrepreneur, is also famous for the Bullshit Asymmetry Principle, aka Brandolini’s law. He proudly runs Avanscoperta, a hub for inventing, promoting, and spreading new ideas around software development. Alberto is also a frequent speaker at conferences and events and an international trainer with more than ten years of experience. During the chat, we explore the ways software drives the adoption of common models and languages, and how the boundaries between technology and business, between one team and another, and even between organizations themselves, are blurring. Alberto observes that the more distributed an organization is, the more having clean, well-visualized “bounded contexts” becomes a key factor in effectiveness and success. Defining components and modules reduces the need to collectively agree on everything—a heavily underestimated cost of organizing. Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/alberto-brandolini Key Highlights 👉 How ubiquitous can language be. 👉 The best way to speed up reaching agreement? Visualizing instead of talking. 👉 Most no-code and low-code approaches are designed around a paradigm that is antithetic to domain-driven design. 👉 Domain-driven design suggests being aware of the cost of your architectural decisions and the evolution of these forces over time. 👉 When the quality of a component makes it an obvious choice, it’s a good way to create standards. 👉 The hardest part for remote-first organizations is finding a way to make distributed decisions on critical issues. Topics (Chapters) (00:00) Alberto Brandolini quote (00:56) Alberto Brandolini introduction (01:33) What domain-driven design is (16:14) The cost-benefit of agreeing (24:05) Domain-driven design approach in complex environments (28:19) How no-code and low-code systems relate to Domain-Driven Design (38:28) The role of Domain-Driven Design in driving standards into markets and ecosystems (48:22) Talent useful for a company like Avanscoperta (51:24) Alberto Brandolini's breadcrumbs To find out more about Alberto’s work: Twitter: https://twitter.com/ziobrando LinkedIn: https://www.linkedin.com/in/brando Website: https://www.avanscoperta.it Other references and mentions: Brandolini's law (Bullshit Asymmetry Principle): https://en.wikipedia.org/wiki/Brandolini%27s_law EventStorming: https://www.eventstorming.com Developing the ubiquitous language: https://thedomaindrivendesign.io/developing-the-ubiquitous-language The Conformist pattern: https://www.markhneedham.com/blog/2009/07/04/domain-driven-design-conformist Alberto’s suggested breadcrumbs (things listeners should check out): Domain-Driven Design Distilled: https://www.informit.com/store/domain-driven-design-distilled-9780134434421 Implementing Domain-Driven Design (Red Book): https://www.amazon.com/Implementing-Domain-Driven-Design-Vaughn-Vernon/dp/0321834577 Introducing EventStorming (The Book): https://www.eventstorming.com/book David Sibbet: https://davidsibbet.com Dave Gray: http://www.xplaner.com Domain-Driven Design Crew · GitHub: https://github.com/ddd-crew Avanscoperta blog: https://blog.avanscoperta.it Recorded on 09 January 2023. Get in touch with Boundaryless: Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast

In this episode, we are joined by Sir Geoff Mulgan to explore the potential of an emergent discipline of organizational architecture, where the diversity of organizational models and their features are studied and assessed in a more robust and systematic way—similar to the field of building architecture. Sir Geoff Mulgan CBE is a Professor of Collective Intelligence, Public Policy, and Social Innovation at University College London (UCL). Prior to his current position, he served as the Chief Executive of Nesta, the UK's innovation foundation, from 2011 to 2019. His primary focus is on improving government functionality and creating and implementing good ideas. Recently, he has been developing ideas related to shared intelligence, wisdom, science policy, social science, and systems, with a sideline in imagination. His work revolves around not only what to change but also how to do it—from big-picture designs to the more practical aspects. His latest book is 'Another World is Possible - How to re-ignite radical political imagination,' about new ways to imagine the future in politics and social organization. Geoff believes that—given the complexity of organizations, which rely on a combination of monetary exchanges, coercion, love, and care to operate—reducing them to a single monolithic model is not sufficient. Instead, we need a diversity of models that can evolve with time and adapt to changing needs. Such an approach, Mulgan thinks, is even more significant as we need to tackle the profound 21st-century transitions related to energy, climate, health, and other areas. Most likely, we’ll need new types of institutions to face these transformational challenges—not limited by old corporate models and legal and regulatory frameworks. Key Highlights 👉 Reducing organizations to a matter of “only” contracts is too simplistic. 👉 Complex organizations use a mix of monetary exchanges, coercion, love, and care to govern. 👉 Organizational design should be a discipline more like physical architecture. 👉 We need new institutions that can embrace outside-in strategies and be multi-center and modular. 👉 “Mesh” models of organizing combine vertical and horizontal structures and flows both inside organizations and outside of them. 👉 Old corporate models and legal and regulatory frameworks currently prevent open data flows and transparency. 👉 A co-evolution of new organizational forms mixing collective and artificial intelligence is foreseeable in the next decade. Topics (Chapters) (00:00) Geoff Mulgan's quote (00:59) Geoff Mulgan introduction (02:07) The reason behind the paper "Organizational Architecture - Ideas for an Emergent Discipline" (07:03) Elements of organizational architecture theory (12:12) The enablers and the forces to reorganize society (24:13) Government as a platform (38:07) Geoff Mulgan's breadcrumbs Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/geoff-mulgan To find out more about Geoff’s work: Twitter: https://twitter.com/geoffmulgan LinkedIn: https://www.linkedin.com/in/sir-geoff-mulgan-aa1079187 Website: https://www.geoffmulgan.com Other references and mentions: Organizational architecture: Ideas for an emergent discipline (paper): https://www.geoffmulgan.com/post/mesh-organisational-archicture-theory Learndirect: https://www.learndirect.com Another World is Possible - How to re-ignite radical political imagination (book): https://www.geoffmulgan.com/another-world-is-possible Warm Data Institute: https://batesoninstitute.org/warm-data Data Meditations: https://www.he-r.it/project/data-meditations Geoff’s suggested breadcrumbs (things listeners should check out): Museum of the Future: https://museumofthefuture.ae/en Recorded on 13 January 2023. Get in touch with Boundaryless: Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast

Scott Brinker takes us on a journey exploring Hubspot’s fascinating platform strategy, where competitive overlaps between Hubspot’s own hubs and products and third-party developers in the ecosystem are treated as a good thing, and where recognizing and serving the “joint customer need” is the real focus. Scott is VP Platform Ecosystem at HubSpot, helping to grow and nurture the company's community of technology partners. He writes the chiefmartec.com blog, covering marketing technology management, and is the author of the best-selling book “Hacking Marketing”. Previously, he was the co-founder and CTO of Ion Interactive. He holds degrees in computer science from Columbia University and Harvard University and an MBA from MIT. Serving multiple niche customer needs with modular platforms: is this possible? Hubspot’s success seems to confirm. With Scott, we take a closer look at Hubspot's approach to figuring out what makes the collaboration between a platform and its ecosystem work. We see what makes a product portfolio and an organizational structure more keen to meet complex and evolving customer needs through collaboration, all while keeping everything connected as one boundaryless ecosystem. Key Highlights 👉 How the practice of marketing has evolved with technology in the last decades. 👉 Even if so much software is now in the cloud, customization (vs pre-packaging) is still only in the beginning. 👉 Serving joint customer needs across products. 👉 Structuring modularity inside the organization. 👉 Competitive overlaps in the ecosystem is a good thing. 👉 Building legitimacy and trust in the ecosystem requires helping partners to evolve. Topics (Chapters) (00:00) Scott Brinker's quote (00:54) Introducing Scott Brinker (02:33) How marketing has changed and its intersection with technology (09:27) Evolution around SaaS and the fact that we live in an ecosystem world (12:38) Approaching product design and development with customer needs and extensibility points in mind (18:24) Balancing coherence and diversity in the “tool chain” (35:08) Internal and external strategy - stability and change (41:07) Boundaries are never static between platforms and partners (44:47) Commodities become part of the core platform (51:58) Scott Brinker's breadcrumbs Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/scott-brinker To find out more about Scott’s work: - Twitter: https://twitter.com/chiefmartec - LinkedIn: https://www.linkedin.com/in/sjbrinker - Website: https://chiefmartec.com Other references and mentions: - HubSpot: https://ecosystem.hubspot.com - Wardley mapping: https://learnwardleymapping.com/introduction Scott’s suggested breadcrumbs (things listeners should check out): - Hacking Marketing: Agile Practices to Make Marketing Smarter, Faster, and More Innovative: https://www.amazon.com/Hacking-Marketing-Practices-Smarter-Innovative/dp/1119183170 - Antifragile by Nassim Nicholas Taleb: https://en.wikipedia.org/wiki/Antifragile_(book) Recorded on 13 January 2023. Get in touch with Boundaryless: Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast - Twitter: https://twitter.com/boundaryless_ - Website: https://boundaryless.io/contacts - LinkedIn: https://www.linkedin.com/company/boundaryless-pdt-3eo Music Music from Liosound / Walter Mobilio. Find his portfolio here: https://blss.io/Podcast-Music

Jocelynn Pearl is a biotech scientist, podcaster, and company builder. She co-founded LabDAO, a web3 marketplace for life science research, and curates The DeSci Wiki, which tracks projects and DAOs in the web3 x science sector. She is also the host of the Lady Scientist Podcast and UltraRare The Podcast, a show featuring leaders in DeSci. DeSci, or Decentralized Science (like the acronym DeFi for decentralized finance), expands some of the principles of blockchain technology and distributed ownership to science. The impact is potentially huge in many aspects: science communities' rules, funding and incentive structures, daily work habits, intellectual property rights, etc. Thanks to our conversation with Jocelynn, we discover the potential of DeSci by looking into the organizational aspects of decentralized communities and exploring which science branches may benefit most from its potential. Finally, Jocelynn also mentions how companies are evolving the DeSci vertical, probably providing one of the best use cases of Web3 so far. Key Highlights 👉 DeSci - one of the best use cases for Web3 so far. 👉 Democratization and new paths to independent funding. 👉 Fixing broken incentive structures in research. 👉 Examining potential drawbacks and limits of less institutionalized science. 👉 Impacts of DeSci over science institutions. 👉 The emergence of broader collaborations and types of scientists. Topics (Chapters) (00:00) Jocelynn Pearl’s opening quote (00:42) Introducing Jocelynn Pearl and this episode topic (02:35) What decentralized science is (07:01) Which major institutions will be transformed by DeSci? (10:51) The DeSci impact in the short term (17:34) Funding and structures of science: how they currently work (23:00) Everything is “tokenizable”? (25:39) Will there be freelance scientists? (31:17) What about tools? (35:02) Collaboration and ontological convergence (39:34) Beyond healthcare (40:44) Jocelynn Pearl’s next projects (41:38) Jocelynn Pearl’s breadcrumbs Remember that you can always find transcripts and key highlights of the episode on our website: https://boundaryless.io/podcast/jocelynn-pearl To find out more about Jocelynn’s work: - Twitter: https://twitter.com/jocelynnpearl - LinkedIn: https://www.linkedin.com/in/jocelynnpearlphd - Website: https://www.jocelynnpearl.com - UltraRare The Podcast: https://rss.com/podcasts/ultrarare - Lady Scientist Podcast: https://rss.com/podcasts/ladyscientistpodcast Other references and mentions: - LabDAO (on Discord): https://discord.com/invite/labdao - DeSci Wiki: DeSci Wiki - Reinventing Organizations: https://www.reinventingorganizations.com - talentDAO: https://www.talentdao.io - Smart Contract Research Forum: https://www.smartcontractresearch.org - Gassing the Miracle Machine, Not Boring: https://www.notboring.co/p/gassing-the-miracle-machine - Crowd Funded Cures: https://crowdfundedcures.org - Flagship Pioneering: https://www.flagshippioneering.com - NFX Bio: https://www.nfx.com/post/launching-nfx-bio - Unbundling Work from Employment - Li Jin: https://li.substack.com/p/unbundling-work-from-employment - Scispot: https://www.scispot.com - Benchling: https://www.benchling.com - Science Exchange: https://ww2.scienceexchange.com/s Jocelynn’s suggested breadcrumbs (things listeners should check out): - Reinventing Discovery - Michael A. Nielsen: https://press.princeton.edu/books/paperback/9780691202846/reinventing-discovery - Working in Public - Nadia Eghbal: https://press.stripe.com/working-in-public Recorded on 18 October 2022. Get in touch with Boundaryless: Find out more about the show and the research at Boundaryless at https://boundaryless.io/resources/podcast - Twitter: https://twitter.com/boundaryless_ - Website: https://boundaryless.io/contacts - LinkedIn: https://www.linkedin.com/company/boundaryless-pdt-3eo Music Music from Liosound / Walter Mobilio. Find his portfolio here: https://blss.io/Podcast-Music