Crazy Wisdom

A nuclear engineer turned philosopher discusses transitioning to machine learning, the future of AI, and the importance of ethics in innovation. They explore identity, consciousness, and the impact of disruptive technologies on the job market.

In this episode of Crazy Wisdom podcast, Stewart Alsop is joined by Sai Hossain, founder and CEO of Crowdcast. Sai reflects on the current state of the world and its conflicts, and the potential for collective consciousness acceleration. He also discusses his views on AI, including its potential positive and negative effects, and emphasizes his belief in it being used as a tool, arguing that its usage will be defined by those who create it. While discussing the concept of the singularity, Sai presents his vision for a future where technology and nature become less differentiated. He also shares thoughts on the evolution of communication, touching upon the possibilities presented by developments in live video and virtual communication technology like Crowdcast. Checkout this GPT we trained on this conversation Timestamps 00:02 Introduction and Guest Presentation 00:44 Discussing Current Global Events and Personal Perspectives 02:59 Exploring the Impact of Technology and Social Media 04:22 Diving into Astrology and its Influence 06:43 Debating the Consciousness of AI 09:56 Exploring the Future of AI and its Potential Impact 12:37 Discussing the Ethical Implications of AI Development 16:58 The Role of Capitalism in AI Development 23:25 The Future of Society and the Role of Experimentation 26:10 The Current System Isn't Working: What's Next? 26:34 The Evolution of Communication: From Writings to Live Video 27:43 The Power of Blockchain and the Internet 27:55 The Excitement of Experimentation and Failure 28:24 The Impact of High Bandwidth Transfer of Ideas 28:53 The Dynamics of Large Group vs Small Group Video Calls 30:10 The Technical Challenges of Live Video and Audio 34:03 The Role of AI in Solving Architectural Problems 38:38 The Future of Live Video Communication 41:20 The Singularity and the Future of Technology 45:47 The Blurring Lines Between Technology and Nature Key Insights Accelerating Global Consciousness through AI: Sai discusses how artificial intelligence can be harnessed to significantly accelerate global consciousness, emphasizing the capacity of AI to augment human capabilities and foster a deeper understanding of our interconnectedness. Emotional Intelligence in the Technological Era: The conversation highlights the increasing importance of emotional intelligence as technology becomes more integrated into our lives. Sai underscores the need for individuals to develop emotional skills to navigate the challenges and opportunities presented by AI and technology. AI's Dual Potential: Sai elaborates on the dual potential of AI, noting that it can serve as a powerful tool for good or ill based on the intentions behind its use. This insight stresses the responsibility of creators and users to guide AI's development and application ethically. Bridging Divides with Global Communication Technologies: The episode explores how advancements in global communication technologies have the potential to bridge cultural and geographical divides, enabling people from different parts of the world to connect, share, and understand each other more effectively. Ethical Considerations in AI Deployment: Sai advocates for the integration of ethical considerations and human values in the development and deployment of AI technologies, to ensure they benefit humanity as a whole and address societal challenges responsibly. Technology's Role in Creating an Interconnected Society: The discussion points to the role of technology in facilitating a more interconnected, empathetic global society. Sai envisions a future where technology supports deeper understanding and collaboration across global communities. Leveraging Technology for Global Collaboration and Understanding: Sai shares a vision for the future that involves leveraging technology not just for economic or entertainment purposes, but as a means to foster deeper global collaboration, understanding, and empathy among people, transcending borders and differences.

In this podcast episode, the guest Zee Schwab discusses his innovative identity protocol that uses a reputation based indexing system, aiming to address the challenges of online identity verification. Zee is building Column. Zee Schwab shares his experience of transitioning from a medical background to launching a tech-based startup, which focuses on gathering and analyzing data to come up with new formulas. He also emphasizes the importance of understanding the creator behind a piece of content to determine its value. Both the host and guest debate on the potential risks and benefits of advancements in AI and how they may radically reshape our future. They delve into how LLMs and other technological tools are dominating humans' lives, raising concerns about the line between tool usage and reliance. In addition, they discuss their perspectives on the integration of technology and nature in the future architecture. Check out this GPT we trained on this episode Timestamps 00:02 Introduction and Guest Presentation 00:43 The Problem of Online Identity Management 00:53 Guest's Journey from Medicine to Tech 02:07 The Birth of an Innovative Startup 04:20 The Role of AI in Identity Verification 04:51 The Impact of AI on Content Creation 05:39 The Flaws of the Peer Review System 06:05 The Power Dynamics in Academia 06:08 The Role of Consensus in Decision Making 06:50 The Evolution of Scientific Research 10:16 The Challenges of Governance in Startups 13:13 The Concept of Power and Control 18:09 The Intersection of Physical and Conceptual Worlds 19:33 The Role of Computation in Our Lives 23:02 The Complexity of Human Communication 28:17 The Struggles and Triumphs of Personal Journeys 29:47 The Loneliness of Unconventional Perspectives 30:13 Bridging the Gap Between Different Life Perspectives 30:42 Appreciating the Beauty in Everyday Life 31:31 The Balance Between Physical and Intellectual Worlds 33:20 The Impact of Technology on Our Lives 34:21 The Struggle of Navigating the Digital Age 35:01 The Power and Danger of AI 35:32 The Importance of Maintaining Control Over Technology 39:13 The Challenge of Balancing Nature and Technology 46:37 The Potential of AI in Architecture 51:41 The Journey Towards Enlightenment 52:51 The Future of Column and the Internet Key Insights Intersection of Technology and Nature: Zee Schwab emphasizes the importance of finding a balance between technological advancements and the natural world. The conversation explores how technology can be inspired by and harmonized with natural processes, suggesting that the most innovative solutions often mirror the complexity and efficiency found in nature. Innovative Identity Protocol: A significant portion of the episode is dedicated to discussing Zee's work on developing an innovative identity protocol. This system aims to enhance online identity verification processes by integrating a reputation-based indexing system. The idea is to create a more secure, trustworthy online environment where users' identities and reputations are transparent and verifiable, potentially reducing fraud and increasing accountability. Reputation-Based Indexing System: The proposed system not only verifies identity but also incorporates a user's reputation into their online profile. This concept could revolutionize the way online interactions and transactions are conducted, emphasizing trustworthiness and reliability. The discussion delves into the technical and ethical considerations of such a system, including privacy concerns and the potential for misuse. Impact of Technology on Society: The episode reflects on the broader implications of technological advancements on society. It considers both the positive potential of technology to solve complex problems and the risks associated with its unchecked use, such as data privacy issues and the digital divide. Integrating Ancient Wisdom: A recurring theme in the conversation is the value of integrating ancient wisdom into modern technological solutions. Zee Schwab argues that ancient philosophies and practices offer timeless insights that can inform the ethical use of technology, promote sustainability, and enhance wellbeing in a hyper-connected world. Critical Reflection on Technology: The episode encourages listeners to critically reflect on their relationship with technology. It prompts a consideration of how technology affects personal lives and societal structures, advocating for a mindful approach to tech adoption that respects individual privacy and promotes collective wellbeing.

This is an interview for the Crazy Wisdom Podcast, where Stewart Alsop interviews AI strategist, Christian Ulstrup. Ullstrup shares his perspective on the progression and usage of Artificial Intelligence in businesses. He talks about the power of goal-setting in an organizational structure and highlights his belief towards goals being discovered rather than set. He further discloses his method to compile and make sense of huge amounts of proprietary information through Large Language Models (LLMs). They discuss the potential of AI memory, handling misinformation, and the rise of open-source AI models. The two also briefly touch upon the ideas of 'alignment' within a biological lens and its potential connection to AI, touching upon the philosophies of Pierre Teilhard de Chardin. Timestamps 00:00 Introduction to the Crazy Wisdom Podcast 00:39 Guest Introduction: Christian Ulstrup, AI Strategist 00:54 Exploring the Latest in AI and its Impact 01:13 The Role of Social Media in Information Dissemination 02:07 Deep Dive into AI Alignment and its Challenges 03:21 Exploring the Concept of Stress and its Contagious Nature 04:17 The Future of AI and its Potential Impact 05:06 The Role of Internet and Social Networks in Our Lives 05:57 The Fear Surrounding AI and its Future 06:20 The Concept of Effective Accelerationism and Deceleration 07:07 The Relationship Between Technology and Adolescents 08:02 The Importance of Goal Setting and its Impact 09:33 The Role of AI in the Future of Consciousness 16:33 The Emergence of AI and its Implications 24:51 The Role of Memory in AI and Human Interaction 27:24 The Importance of Reflection and Accurate Facts 28:20 Using Transcripts for Real-Time Analysis 28:54 The Power of AI in Real-Time Discussions 29:03 The Role of AI in Goal Setting and Decision Making 30:42 The Challenge of Misinformation in AI 32:13 The Role of AI in Knowledge Management 34:18 The Impact of AI on Memory and Information Retrieval 35:04 The Potential Dangers of AI and Disinformation 36:49 The Future of AI: Centralization vs Decentralization 47:58 The Role of Open Source in AI Development 54:04 How to Connect and Learn More 55:39 Closing Remarks Key Insights AI Strategy and Innovation: Christian emphasizes the importance of a thoughtful AI strategy that aligns with the broader goals of an organization. He discusses how AI can drive innovation by automating tasks, enhancing decision-making processes, and creating new opportunities for business growth. Ullstrup highlights the need for companies to stay abreast of AI advancements to maintain a competitive edge. Productivity and AI Tools: The discussion covers how AI tools can significantly boost productivity by streamlining workflows and reducing the cognitive load on individuals. Ullstrup shares insights into how AI can assist in goal setting and knowledge management, enabling people to focus on more creative and high-level tasks. Philosophy and AI Alignment: A significant part of the conversation is dedicated to the philosophical aspects of AI, particularly the ethical considerations of AI development and its alignment with human values. Christian talks about the challenges of ensuring AI systems act in ways that are beneficial to humanity and the complexities involved in defining and programming these values. Individual Freedom and Data Centralization: Ullstrup expresses concerns about data centralization and its implications for individual freedom in the digital age. He advocates for a more decentralized approach to data management, where individuals have greater control over their personal information. Limits of Computational Advancements: The episode touches upon the potential limits of computational advancements, questioning the inevitability of the singularity—a point where AI surpasses human intelligence in all aspects. Christian suggests a more nuanced view of technological progress, emphasizing the importance of understanding the limitations and ensuring responsible development. Enhancing Human Capabilities: A recurring theme is the potential for AI to not only automate tasks but also to enhance human capabilities. Christian discusses how AI can complement human intelligence, fostering a deeper understanding of complex systems and enabling us to tackle problems beyond our current capabilities. Skepticism Towards the Singularity: Ullstrup shares a healthy skepticism towards the concept of the singularity, cautioning against overestimating the pace of AI development and underestimating the complexities involved in creating truly autonomous, superintelligent systems. Societal and Philosophical Implications: Finally, the episode explores the broader societal and philosophical implications of AI. It discusses how AI can transform our understanding of ourselves and the world, posing both opportunities and challenges that require thoughtful consideration and dialogue.

Tech entrepreneur Steven Vachani discusses his early experiences with internet connectivity in the '80s, co-founding Power.com, legal battles with giants like Facebook, and the importance of focus, early talent recognition, and momentum in startups.

In this episode of Crazy Wisdom Podcast, Yucheng Low, the co-founder and CEO of XetHub, discusses his journey through the field of machine learning, from earning his PhD at Carnegie Mellon University to leading his own startup. He dives into the differences between machine learning and AI, the importance of data management in the field, and the potential future of embedded ML models in applications. He also shares his perspective on the rapid evolution of technology and the implications it may have on society and job markets. Check out this GPT we trained on this conversation Timestamps 00:02 Introduction and Guest Presentation 00:17 Understanding Machine Learning and AI 03:08 The Role of Specialization in AI 04:16 The Future of AI and its Limitations 04:38 The Importance of Data in Machine Learning 17:09 The Concept of AI Psychology 19:34 Introduction to XetHub 24:22 The Convenience and Limitations of Data Sharing 25:10 Exploring the Basics of Programming and Backend Development 25:36 Understanding S3 Buckets and Their Role in Machine Learning 28:39 The Future of Machine Learning and Its Impact on Web Development 29:38 The Role of Machine Learning in DevOps 30:11 The Evolution of Machine Learning and Its Potential Impact on Society 33:30 The Future of AI and Machine Learning in Everyday Applications 37:29 Exploring the Concept of Mistral's Model of Experts 44:08 The Impact of Machine Learning on Job Market and Society 50:31 Closing Thoughts and Contact Information Key Insights Machine Learning vs. AI: Yucheng Low delineates machine learning as a subset of AI focused on algorithms that improve with experience, implying AI's broader scope towards achieving human-like versatility in problem-solving​​. Data's Paramount Importance: Emphasizing the critical role of data in machine learning, Yucheng discusses the challenges and innovations in data management and storage, underscoring that quality data is the cornerstone of effective AI solutions​​. AI in Everyday Applications: He envisions a future where AI and machine learning are seamlessly integrated into various applications, enhancing their utility and effectiveness without overt user interaction, suggesting a move towards more intelligent, context-aware technologies​​. Ethical and Societal Implications: The conversation touches on the ethical considerations and potential societal impacts of AI, including job displacement and the moral responsibilities of AI developers. Yucheng acknowledges the transformative potential of AI while cautioning against its unchecked application​​. The Evolution of Machine Learning: Reflecting on the rapid advancements in the field, Yucheng highlights the shift from traditional statistical models to more complex neural networks, discussing both the opportunities and challenges this evolution presents for understanding and interpreting AI behavior​​. AI's Future Directions: Speculating on the future of AI, Yucheng suggests that while foundational models and large language models (LLMs) represent significant progress, the field will continue to evolve, potentially requiring new paradigms for training and application to address the current limitations and fully realize AI's potential​​. Integration of AI into Devices: Discussing the technical aspects, Yucheng anticipates further miniaturization and optimization of AI models, enabling their deployment in a wider range of devices and applications, from smartphones to household gadgets, enhancing user experience through smarter, more responsive technology​​. AI and Human Augmentation: He reflects on AI's role as an augmentative tool rather than a replacement for human intelligence, stressing the importance of leveraging AI to enhance human capabilities and decision-making processes in various domains​​. Machine Learning DevOps and Infrastructure: Yucheng touches on the importance of infrastructure and DevOps in the machine learning ecosystem, suggesting that the development and operational aspects of AI are crucial for its scalability and effectiveness​​ Philosophical and Predictive Aspects of AI: Finally, the discussion delves into the philosophical implications of AI's predictive capabilities, exploring the irony of technology designed to predict outcomes making it harder to foresee long-term societal changes, highlighting the complex interplay between AI advancements and their broader impact on humanity​​.

Tech industry veteran Soledad D'Agostino discusses her work in global marketing, the evolution of YouTube in Latin America, and the impacts and potential of AI. They explore the role of AI in solving global challenges, its impact on different industries, and the future of AI in product design.

This is a new series of Crazy Wisdom where I invited my dad Stewart Alsop II to bring people from his past as a tech journalist and uncover the best stories from the 1980s, 90s and early 2000s about the personal computing revolution and apply them to the AI revolution currently happening. Our first guest Donna Dubinsky talks about her career experiences at Apple, handheld innovator Handspring, her work as the CEO of Palm (of the Palm Pilot handheld mobile device), and current AI work at Numenta. She and Stewart Alsop II both go deep on how the personal computing industry led to the mobile revoltuions and now how we got to where we are today. Dubinsky encourages listeners to stay tuned to developments at NatCast, her current project associated with the CHIPS Act. If you subscribe to chatGPT4, check out this GPT we trained on the conversation Timestamps 00:00 Introduction to the Podcast and the AI Revolution 00:50 The AI Bubble and Lessons from Past Revolutions 01:28 Invitation to Engage with the Podcast 02:04 Introducing the Special Guest: Donna Dubinsky 02:31 Reminiscing about the Past: The Agenda Conference 03:30 The Evolution of Computing Devices 06:14 The Changing Landscape of the Computer Industry 06:58 The Ubiquity of Computing and the Future of the Chips Industry 08:11 The Evolution of Apple and Personal Device Preferences 14:28 The Journey of Numenta and the Future of AI 29:15 The Evolution of Mainframes and the Future of AI on Phones 37:31 The Early Days of the Tech Community 38:30 Transition from Mainframes to Personal Computing 39:04 The Launch of the Palm Pilot 41:30 The Evolution of the Microcomputer Business 42:59 The Role of Government in Advancing Technology 44:46 The Challenges of Manufacturing and Design in the Tech Industry 01:08:05 The Impact of Pricing on Perceived Value 01:09:17 The Highs and Lows of the Palm Pilot Journey 01:12:26 Current Work in AI and the CHIPS Act Key Insights Early Days of Computing and Mainframes: Initially, computing was not a common feature on everyone's desk. Mainframes, the early giants of the computing world, were massive and expensive, accessible only to large corporations and the government. These machines were housed in special rooms and were far from being personal or portable​​​​. Transition to Client-Server Models and Personalization: Computing started evolving with the development of client-server architecture. From the large, centralized mainframes, the industry moved to a model where computing was more distributed. Time-sharing systems allowed multiple users to access mainframe resources, leading to a gradual democratization of computing power. This shift laid the groundwork for the development of personal computers​​. The Era of Desktops and Handheld Devices: The next significant shift was the move to desktops and eventually to handheld devices. This evolution represented a dramatic change in how people interacted with computers, making them more personal and portable. The podcast mentions how devices like the Apple II brought computing into educational settings, revolutionizing how people could use these tools​​​​. The Impact of the Palm Pilot: The Palm Pilot is highlighted as a significant milestone in personal computing. Before the Palm, handheld devices were simply smaller versions of existing technology. The Palm Pilot, however, adopted a different approach. It did not try to replicate all functionalities of a PC. For instance, it did not support printing directly, positioning itself as a window or client to the PC, thus embracing a kind of client-server model. This decision not only made the device more practical and focused but also less expensive to support​​. Evolution of Form Factors: The podcast discusses the evolution of computing devices in terms of form factors. There were three main form factors: desktop (too big to carry), notebook (fit in a briefcase), and handheld (fit in a pocket or purse). Each form factor was defined by how users could physically carry and interact with these devices. It was believed that devices falling between these form factors would not be successful, although this was later proven not entirely accurate with the success of intermediate devices like tablets​​.

In this episode of the Crazy Wisdom Podcast, Stewart Alsop interviews Nader Khalili, the CEO and Co-founder of BrevDev, a company making it easier to use GPUs for machine learning applications. They delve into the details of BrevDev's work, discussing AI infrastructure, the advantages of fine-tuning over training AI models from scratch, and the evolution of user experience with AI systems. Khalili shares insights about CUDA, a software suite used to leverage GPUs' power, and details how BrevDev simplifies this process. They also compare the work processes and results of remote vs non-remote work teams and share thoughts about future developments in AI. The broad spectrum of AI software applications is touched upon, highlighting the potential benefits for businesses. If you are a subscriber to GPT4 check out this GPT we trained on the episode TImestamps 00:00 Introduction to the Crazy Wisdom Podcast 00:40 Guest Introduction: Nader Khalil, CEO of BrevDev 00:49 Understanding BrevDev and its Role in GPU Usage 01:40 Deep Dive into CUDA and its Importance in AI Applications 02:40 Exploring the Challenges and Opportunities in AI Development 03:37 The Intricacies of Distributed Computing and Programming 05:12 The Role of Abstraction in Engineering and AI 06:46 BrevDev's Approach to Simplifying GPU Configuration 07:50 The Future of Fine Tuning and AI Development 11:05 The Impact of AI on Business and Software Development 22:00 The Role of Notebooks in Machine Learning and AI 24:04 Addressing Infrastructure Problems in Tech 24:21 The Challenges of Accessing GPUs 25:06 The Art of Model Training and Optimization 26:27 The Evolution of GPU Production 28:09 The Role of GPUs in Model Training 32:10 The Impact of AI on Business 33:38 The Vibrant Tech Scene in San Francisco 41:01 The Future of Deep Tech and AI 43:32 Closing Remarks and Contact Information Key Insights Simplifying GPU Use with BrevDev: BrevDev focuses on making GPUs easily accessible and usable for various purposes, especially in AI and machine learning. The platform connects to different data centers, manages hardware requirements, and sets up necessary environments like CUDA and Python versions, essentially abstracting the complexities of configuring GPUs for end-users. Understanding CUDA: CUDA (Compute Unified Device Architecture) is pivotal for AI applications as it allows for more powerful operations on NVIDIA GPUs. Nader explains CUDA as a low-level, highly capable software suite that can be challenging for application developers used to working at higher abstraction levels. Evolution of AI Applications: The conversation touches upon the Cambrian explosion in AI, emphasizing that the current boom isn't just about more noise from existing AI practitioners but a significant expansion, including application developers transitioning to AI development. The key challenge is the abstraction layers and ensuring that application developers can work without needing to understand the lower-level intricacies like CUDA. Business Philosophy and Team Dynamics in Startups: Nader discusses the importance of having a close-knit, collaborative team, especially when dealing with complex and rapidly evolving technologies. He emphasizes the preference for in-person collaboration in the early stages of a startup to facilitate better information flow and decision-making. Fine-tuning vs. Training AI Models: The podcast sheds light on the distinction between training AI models from scratch and fine-tuning existing models. Fine-tuning is presented as a more accessible entry point for businesses looking to leverage AI, focusing on how businesses can use their unique data to enhance pre-trained models for specific applications. Future of GPUs and Computational Infrastructure: Nader talks about the advancements in GPU technology, like the transition from A100s to H100s, and the challenges in accessing and utilizing these resources efficiently. He also hints at the potential shifts in computational infrastructure with new startups innovating in the GPU space. The Role of San Francisco in Tech Innovation: The podcast touches on the cultural and entrepreneurial dynamics of San Francisco, emphasizing how the city attracts and fosters a community of builders and innovators, particularly in the tech and AI sectors. Advent of Distributed Computing and Future Paradigms: There's a philosophical discussion about the future of computing, particularly around distributed, peer-to-peer, network-based software and the impact of machine learning models that can process and compress vast amounts of high-dimensional data.

In this episode of the Crazy Wisdom Podcast, the Stewart Alsop interviews Jonathan Pritchard, a mentalist, sales trainer, and part of Zavant Enterprises. The pair delve into their shared interest in Urbit, a unique peer-to-peer server providing an alternative to the Internet. Jonathan shares his journey from beginning magic as a child and evolving into a corporate consultant and sales trainer using the same principles used in his performances. By applying science, psychology, and the understanding of human thought processes, Jonathan showcases how businesses can improve their practices, performance, and even web presence. He also discusses overcoming personal and technological barriers, understanding business losses and optimizing corporate interaction. Finally, he offers an insightful critique on today’s education, comparing it to the unexplored riches of magic techniques developed over millennia. Check out this GPT we trained on the conversation (if you are already subscribed to GPT4) Timestamps 00:00 Introduction to the Crazy Wisdom Podcast 00:37 Guest Introduction: Jonathan Pritchard 01:18 Exploring the Wackiness of Erbit 01:43 Jonathan's Journey to Discover Erbit 03:27 Understanding the Internet through the Lens of a Mentalist 04:04 The Art of Mentalism and Mind Reading 04:46 The Illusion of Understanding: A Mentalist's Perspective 05:41 The Internet: A Monocrop of Consciousness 09:06 The Future of the Internet: A Decentralized World 10:01 The Challenges and Opportunities of Urbit 11:42 Building a Community on Urbit 27:47 The Intersection of Magic, Business, and Urbit 31:32 The Art of Business and Magic 31:49 Understanding the Human Mind and Magic 32:59 The Universality of Magic Tricks 35:25 The Impact of Magic on Personal Life 35:50 The Power of Perception and Magic 37:39 The Journey from Stage to Corporate World 38:44 The Art of Negotiation and Presentation 39:45 The Magic of Attracting and Retaining Attention 42:13 The Influence of Magic on Branding 46:02 The Intersection of Magic and Business 57:25 The Power of Language and Translation 58:17 The Role of Magic in Sales and Marketing 01:01:55 Closing Remarks and Future Plans Key Insights: Mentalism and Business: Pritchard's background as a mentalist gives him a unique perspective on human psychology and behavior, which he applies in business contexts. He discusses the application of mentalist techniques in sales training, negotiations, and corporate presentations, emphasizing the importance of understanding human psychology and communication. Technology and Urbit: Pritchard shares his fascination with Urbit, a decentralized computing platform. He sees it as aligning with his personal and professional philosophies. He describes Urbit as a high-return investment, both technologically and philosophically, and appreciates its potential for creating a diverse and decentralized digital culture. Corporate Training and Personal Development: Pritchard leverages his skills as a mentalist to train corporate teams in areas like sales, negotiation, and effective communication. His approach in corporate training involves using magic and mentalism principles to engage and teach key business skills. Internet and Digital World Critique: He criticizes the current state of the internet, describing it as a monoculture that limits diversity of thought and experience. Pritchard advocates for a more fragmented, decentralized internet, like Urbit, to encourage more diverse and independent cultural development. Magic and Mentalism in Business: The principles of magic and mentalism, according to Pritchard, can greatly influence business strategies, particularly in areas like marketing, branding, and customer engagement. He emphasizes the importance of creating memorable experiences and connections, much like a good magic show does with its audience. Personal Branding and Marketing: Pritchard discusses the significance of personal branding, using historical figures in magic as examples of successful branding and archetyping. He suggests that the techniques used in magic for audience engagement can be effectively applied in marketing and building a personal brand.