

Med Spa CEO
Heather Terveen
The Med Spa CEO Podcast helps boutique, results-driven med spa and aesthetic practice owners grow their profits without the nights and weekends.
Our mission is to equip med spa owners to provide abundantly for their families, have time to enjoy their lives, and deliver exceptional results and experiences for the patients.
Our mission is to equip med spa owners to provide abundantly for their families, have time to enjoy their lives, and deliver exceptional results and experiences for the patients.
Episodes
Mentioned books

Aug 7, 2024 • 20min
The Secret to Letting Go of Doubt and Run Your Business with Confidence
Have you ever felt like you're constantly seeking validation from others? It's valid to worry about making the 'wrong' choice, but one of the secrets to creating big things in life and business is self-trust. In this episode, I'm sharing how to build strong self-trust that leads you to incredible results and attracts the right team members and clients. I dive into the common pitfalls of low self-trust and the impact of having strong self-trust for business owners. Get ready to reclaim your decision-making power and make bold choices that align with your ambitions. Tune in for practical advice on building your self-trust. HIGHLIGHTS How to navigate feeling isolated from peers who may not share the same drive. The differentiator between entrepreneurs who thrive and those who stall. Common signs that you have a low self-trust (and how to build self-trust!) The most important factor in your decision-making for attaining desired outcomes. RESOURCES + LINKS Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com

Jul 31, 2024 • 24min
How to Establish Yourself As an Expert and Stand Out in A League of Your Own
Why blend in when you can stand out? In this episode, I dive deeper into strategies that will help you level up to a true expert, build authority, build online influence and MORE. I also share about a program that covers the entire formula for creating, pricing, and packaging your own signature programs to increase sales. DM me on Instagram to grab the special $25 kickstart on "Signature Programs That Sell". Get ready to become a trailblazer and create packages that have your current clients coming back for more! HIGHLIGHTS Strategies to transition from a skilled provider to an expert. Signs you’re not operating as an expert. Ways to build authority and visibility online. Why you should mute competitors and avoid analyzing their strategies. How to make your own signature program that sells. RESOURCES + LINKS Get the Day 1 kick start of Signature Programs That Sell HERE (Only $25) Double your revenue with your current customer base with Signature Programs That Sell HERE Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com

Jul 24, 2024 • 22min
The Framework to Become a Magnet for Premium Patients
I recently had a client who was able to sell a $20,000 weight loss and body-sculpting package after following this ONE shift. In this episode, I share how you can attract more premium patients and convert the existing patient base into premium clients. DM me on Instagram to get the presale of the LIVE PROGRAM, "Signature Programs That Sell," that will help you create unique premium offerings. Don't miss out on this opportunity to elevate your programs and outgrow your ideal high-value patient base. HIGHLIGHTS The difference between skilled providers vs true experts. The framework to become a true expert in your business. Strategies to convert your existing clients to premium offerings. Ways to attract premium clients like a lighthouse. The LIVE PROGRAM that will help you create your signature program that sells. RESOURCES + LINKS Want to create signature programs that sell? DM me "WELLNESS" on Instagram @heatherterveen to gain access! Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com

Jul 17, 2024 • 29min
How to Build A High-Performing Team
One of your most crucial roles as a business owner is being a confident leader. In this episode, I’m sharing common pitfalls to avoid, how to handle team performance issues, and how to build a team of high-performers that follow your lead. It all starts with you at the top. From communication tips, to KPI’s, we’re covering ways to build a competent team that leads to increased sales and profits, a better work environment, and the ability to scale the business effectively. In short - grow as a LEADER and your business will grow too at an exponential rate. HIGHLIGHTS The challenges we faced due to a last-minute airline strike. 3 common pitfalls leaders should avoid. How to take ownership as a leader (and how it will benefit your business growth!) Ways to identify and handle team performance issues. Techniques to create proactive and honest team culture. How to foster a culture of self-improvement within your team. RESOURCES + LINKS Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com

6 snips
Jul 10, 2024 • 36min
The Simple Shift That Will Transform Your Business (and Profitability)
Learn how a mindset shift can revolutionize your business strategies. Discover effective ways to attract high-value patients while retaining your existing clientele. Explore the power of introducing premium solutions and how teamwork enhances profitability. Uncover key marketing tips tailored for social media to boost client engagement. Start with the end in mind to create a thriving foundation for your business and watch your impact soar!

Jul 3, 2024 • 47min
10 Website and Branding Mistakes (+ Expert Solutions) with Smith and Crawford Company
Are you ready to supercharge your website and branding? I couldn’t be more excited to introduce Sarah and Julia from Smith & Crawford Company! They share tips and tricks to build a standout brand and avoid costly mistakes, so you have a premium brand that draws in high-value clients and patients. They’ve done wonders for my brand and website, and they’re ready to do the same for you. Tune in to learn how to take your med spa website to the next level with well-designed, cohesive branding, and effective digital marketing strategies that SELL. Don’t miss out! HIGHLIGHTS 00:00 How Sarah and Julia upleveled my brand and website. 04:00 Why does website ownership matter? 10:30 Tips to maintain authenticity and cohesive branding. 17:30 The language you need to attract potential clients 19:15 What is the client experience when using your website? 26:15 Top tip to protect yourself from potential lawsuits. 31:15 How to have an effective lead generation strategy that grows your email list. 33:00 Common SEO mistakes to avoid. 45:00 What you should do for broken links and technical issues on your website. RESOURCES + LINKS Learn more about Smith & Crawford Company HERE Smith & Crawford Checklist HERE Book a Strategy Call with us HERE FOLLOW Smith & Crawford : @smithandcrawfordco Heather: @heatherterveen Website: heatherterveen.com

Jun 26, 2024 • 28min
3 Shifts to Achieve Weekly Premium Sales on Repeat
This is one of the most popular topics I get asked about - how to achieve consistent premium sales on a weekly basis. I share some real eye-opening insights for how to audit your current business and shift your focus to clients who will spend big on real results. It’s time to design everything from your social media strategy to your custom menu of offerings to speak directly to your ideal customer! HIGHLIGHTS How to market intentionally to ideal patients that invest in premium services. The process to audit your current offerings to create your signature menu. 3 shifts to make in your business to get premium results. The social media strategy to put in place RESOURCES + LINKS Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com

Jun 19, 2024 • 27min
How to Sell Skincare with Confidence and Boost Your Med Spas Revenue
Let’s dish the secret sauce for skyrocketing your skincare sales this summer! If you’re tired of inconsistent sales and want to transform your skincare recommendations from “maybe” to “take my money”, this is a must-listen! I’ll share how to create a holistic skincare selling system that positions your products as essential solutions rather than optional add-ons. Plus, stay tuned for an exciting announcement about our new course, Sold Out Skincare, designed to help you master these strategies on a deeper level. Get ready to boost your revenue, simplify your inventory, and see four-figure cash days become the new norm for your practice. HIGHLIGHTS The sales system that will boost your skincare sales revenue. The biggest mistake Med Spas make that confuses clients. Ways to integrate skincare into consultations. The mindset that is costing your business (leaving tons of money on the table!) RESOURCES + LINKS Master your skincare sales - DM “skincare” to @heatherterveen for more info on Sold Out Skincare! Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com

Jun 12, 2024 • 30min
The #1 Trait That Sets Apart the CEO’s Who Succeed
Gary Vaynerchuck said something that surprised me (coming from him) about what sets apart businesses that win long-term. Honestly, I agree with him, and in this episode, I’m going to share how to develop the common trait top leaders and businesses have that lead to success. In this episode, I share powerful strategies for overcoming hesitation and fear that may be holding your business back from growth. So instead of catching yourself feeling stuck, you’ll have the tools to choose courage over complacency - taking the bold action your business needs. HIGHLIGHTS What Gary Vee said sets apart the businesses that succeed. 5 traits of courageous CEOs and how to develop them. The difference between businesses that survived the pandemic. How to expand your capacity and RESOURCES + LINKS Apply for the Med Spa Advantage to scale your med spa in 6 months! Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com

Jun 5, 2024 • 19min
Transforming Weight Loss Shots to Premium Programs
Ready to attract more clients through your doors to help with your weight loss programs? I’m breaking down key points to convert generic weight loss and wellness services into premium branded programs. I also share my own personal experience as a consumer and why I decided to invest in Jenny Blake’s 4-month program. Get ready to embrace the power of premium branding in the dynamic world of health and wellness. Join me in our upcoming live training series where I'll show you how to craft a branded program that stands out from the crowd. HIGHLIGHTS Marketing that got me to invest in a wellness program How to transition your weight loss shots into premium branded programs. How creating specialized programs will attract your ideal customers. The training series that will take your wellness services to the next level. RESOURCES + LINKS Join the Live Training Program with us MESSAGE “WELLNESS” HERE Book a Strategy Call with us HERE FOLLOW Follow Jenny: @jennythenutritionist Heather: @heatherterveen Website: heatherterveen.com