Hidden Brain

Having a sense of purpose can be a buffer against the challenges we all face at various stages of life. Purpose can also boost our health and longevity. In the kick-off to our annual You 2.0 series, Cornell University psychologist Anthony Burrow explains why purpose isn't something to be found — it's something we can develop from within. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

As floods, wildfires, and heatwaves hit many parts of the world, signs of climate change seem to be all around us. Scientists have been warning us for years about the looming threat of a warming planet. And yet it’s really hard for many of us to wrap our minds around this existential challenge. Why is that? This week, we bring you a favorite episode about why our brains struggle to grasp the dangers of global climate change. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

The pressure. The expectations. The anxiety. If there's one thing that connects the athletes gathering for the Olympic games with the rest of us, it's the stress that can come from performing in front of others. In this week’s episode, we talk with cognitive scientist Sian Beilock about why so many of us crumble under pressure –– and what we can do about it. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

What is it like to be the only woman at the (poker) table? Or a rare man in a supposedly "feminine" career? In this favorite episode from 2019, we tell the stories of two people who grappled with gender stereotypes on the job, and consider how such biases can shape our career choices. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Think about the resolutions you made this year: to quit smoking, eat better, or get more exercise. If you're like most people, you probably abandoned those resolutions within a few weeks. That's because change is hard. Behavioral scientist Katy Milkman explains how we can use our minds to do what's good for us. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Think about the last time you asked someone for something. Maybe you were nervous or worried about what the person would think of you. Chances are that you didn't stop to think about the pressure you were exerting on that person. This week, we revisit a favorite episode about a phenomenon known as "egocentric bias," and look at how this bias can lead us astray. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

In December 1988, two sets of identical twins became test subjects in a study for which they had never volunteered. It was an experiment that could never be performed in a lab, and had never before been documented. This week, we revisit this fascinating story, told by psychologist Nancy Segal, about the eternal tug between nature and nurture in shaping who we are. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Why is it so hard to say 'I'm sorry?' In part two of our series on forgiveness and apologies, we talk with psychologist Tyler Okimoto about the mental barriers that keep us from admitting when we've done something wrong, as well as the transformative power of apologies. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Granting forgiveness for the wrongs done to us can be one of the hardest things we face in life. But forgiveness can also be transformative. In the first of a two-part series on apologies and mercy, we talk with psychologist Charlotte Witvliet about the benefits of forgiveness, for both the mind and the body. If you like our work, please consider supporting it! See how you can help at support.hiddenbrain.org. And to learn more about human behavior and ideas that can improve your life, subscribe to our newsletter at news.hiddenbrain.org.

Coincidences can feel like magic. When we realize that a co-worker shares our birthday or run into a college roommate while on vacation, it can give us a surge of delight. Today, we revisit a favorite episode about these moments of serendipity. Mathematician Joseph Mazur explains why coincidences aren't as unlikely as we think they are, and psychologist Nicholas Epley tells us why we can't help but find meaning in them anyway.