In this episode Rhys looks at investment in rugby, with a particular focus on the recent “invest in the league rather than the clubs” approach from private equity as well as at the controversial topic of promotion and relegation in rugby, whether it adds or detracts in appeal for investors, and the legal implications surrounding the topic.Rhys is joined by former Australian Rugby Captain James Horwill, who has just completed an MBA at Cambridge where he researched and wrote extensively on Private Equity investment in Sport and Ben Cisneros a sports lawyer with UK firm Morgan Sports Hosted on Acast. See acast.com/privacy for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Exploring the ban on multi-club ownership in Italy, historical complexities of MCO in football, fan perceptions and monetization, impact on player contracts and team competitiveness, balance between fan ownership and financial investment, and recent FIGC decision to ban MCO in Italy.

The podcast delves into the controversial valuations of Major League Soccer teams, specifically focusing on LAFC's impressive valuation exceeding $800 million. The discussion explores the potential collaboration between MLS and Liga MX to challenge European football dominance. Additionally, it highlights the shift towards valuing athletes over clubs and the rise of North America as a new football hub, emphasizing sustainable business models and investment trends in the sports market.

Football clubs purchased and players traded in cryptocurrency. NFT’s the latest and greatest form of sports memorabilia. Fan tokens replacing household name brands as the front of shirt sponsor at some of the biggest sports clubs in the world. In this episode, Rhys Lenarduzzi looks at the fascinating ways in which blockchain technologies, largely in the shape of crypto, fan tokens and and non-fungible tokens (NFT’s), have made its way into sport. Rhys is joined by a crowdsourcing meets NFT's expert, Dr Kathleen Wilson, and, Michael Cotton, co-founder of Meld Ventures, a firm dedicated to backing the next wave of blockchain entrepreneurs, that support bold innovative projects across multiple industries.Sportonomic is brought to you by Athlon Partners www.athlonpartners.com Hosted on Acast. See acast.com/privacy for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Rhys Lenarduzzi looks at the recent legal and commercial developments in American college sport, a ripple effect of sorts that comes after the NCAA decided to suspend rules that prohibited college athletes from commercialising their name image and likeness – A consequence of years of campaigns, debates and pressures, and a United States Supreme Court case, as well as new laws coming into effect in several states around the US. Rhys is joined by sports, entertainment and IP lawyer, and the founder of Heitner Legal, Darren Heitner, as well as Chris Cabott, NFL agent, attorney and the CEO of Steinberg Sports & Entertainment.Sportonomic is brought to you by Athlon Partners www.athlonpartners.com Hosted on Acast. See acast.com/privacy for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

To some, eSports was the fad that just never died, and according to most data, it not only didn’t die, it is thriving. According to NewZoo’s 2021 Global Esports & Live Streaming Market Report, Global esports revenues will grow to $1.84 billion in 2021, a year-on-year growth of +14.5%, up from $947.1 million in 2020. In this episode, Rhys looks at the ever growing world of eSports and is joined by guest Marc Edwards. Marc is the CEO of ORDER a leading team in Australian esports.Sportonomic is brought to you by Athlon Partners www.athlonpartners.com Hosted on Acast. See acast.com/privacy for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices

Exploring how countries leverage sports investments for soft power, focusing on football and mega events like world cups. Insights into sports diplomacy, Qatar and China's strategic investments, UAE's soft power play, and Abu Dhabi's global image through City Football Group partnerships.

Dr Antoine Duval, a senior researcher, and Ewan Porter, a former professional golfer, discuss the legal and sporting implications of breakaway sports leagues like the failed European football super league and the proposed Saudi-backed golf league. They analyze the fallout of the Super League, the impact on football organizations, challenges of a breakaway golf league, and the legal implications for athletes and the sports industry.

Sportonomic, hosted by Rhys Lenarduzzi, adventures beyond the mere headlines and into the depths of the issues of sports business, sports law, sports economics and finance. Athlete, turned international sports agent and now, ‘Head of Advisory’ for a global fund and corporate advisory firm specialising in sport, Rhys speaks to industry experts, athletes, stakeholders and other key players to uncover the curtained engine and machinations of sport.Proudly sponsored by Athlon Partners; a unique corporate advisory firm specialising in the emergence of a new asset class in the sport sector Hosted on Acast. See acast.com/privacy for more information. Learn more about your ad choices. Visit megaphone.fm/adchoices