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Rhys Lenarduzzi looks at the recent legal and commercial developments in American college sport, a ripple effect of sorts that comes after the NCAA decided to suspend rules that prohibited college athletes from commercialising their name image and likeness – A consequence of years of campaigns, debates and pressures, and a United States Supreme Court case, as well as new laws coming into effect in several states around the US. Rhys is joined by sports, entertainment and IP lawyer, and the founder of Heitner Legal, Darren Heitner, as well as Chris Cabott, NFL agent, attorney and the CEO of Steinberg Sports & Entertainment.
Sportonomic is brought to you by Athlon Partners www.athlonpartners.com
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