Grow Your Practice Podcast

Throwback Episode from September 2021: "Practice Owner & author Steve Line Shares How to Grow Your Practice with “The Feel Good Experience"Join Chad Madden for an insightful conversation with Steven L. Line, the author of "The Feel-Good Experience: Growing Your Physical Therapy Practice with 5-Star Customer Service." In this engaging episode, you'll discover ways you can revolutionize the patient experience in your practice.Tune in to learn about efficiency, management strategies, team development, and using metrics for healthcare practice growth and success."The Feel-Good Experience" provides a comprehensive game plan for healthcare providers, practice owners, and managers to enhance their practices through an integrated approach focused on the patient experience. Steven's practical step-by-step guide is a must-read for anyone seeking better outcomes for their patients, their team, and their practice. Take the first step towards creating a truly exceptional patient experience in your healthcare practice. Are you ready to grow your practice... but are unsure of where to start? Click to schedule a Complimentary Growth Assessment with a Breakthrough Program Director and gain valuable insights for your practice growth potential. Steve's Book is Available Here

Want to take your physical therapy private practice to new heights? Join us for a game-changing episode and learn the $20M Marketing System for Physical Therapy Private Practices. In a recent webinar, Chad Madden taught a live audience how he used precise marketing systems, honed over 20 years, to grow his PT practice from $4M to $20.8M in 6 years. Tune in to reveal:The #1 Key Ingredient of a Marketing SystemCommon Marketing Pitfalls5 Pathways of New Patient FlowHow to Set Up A Marketing DepartmentDiscover the critical difference between processes and full-blown systems - and why having robust systems in place is the key to unlocking explosive growth for your practice. Chad pulls back the curtain on his proven system-building framework that has allowed him to consistently attract new patients while avoiding the pitfalls that trap other practices.You'll learn indispensable secrets, such as when and how to leap into online advertising juggernauts like Facebook and Instagram. Chad explains how to track and optimize your marketing efforts for maximum impact and returns.Whether you're just getting started or looking to take your established practice to stratospheric new levels, this podcast is packed with forward-thinking insights and real-world tactics you won't want to miss. Tune in and grow your practice while you gain an edge over your competition.To learn more, take advantage of a Free Breakthrough Growth Assessment: offer.getbreakthrough.com/assessment

In the world of physical therapy private practice, understanding the intricacies of revenue cycle management can significantly improve profit margins and practice growth. The Grow Your Practice podcast welcomes back Bob Kowalick, a seasoned physical therapist and CEO of Revenue Cycle Solutions. Kowalick shares insights from his extensive experience, including building a successful physical therapy practice, navigating mergers and acquisitions, and transitioning into billing and data analysis, to help other practices improve their efficiency and profitability.Tune in to learn:Why PT private practice owners need to shift their perspective and better understand the importance of revenue cycle managementHow simplifying practice operations and mitigating internal causes of time variance can increase efficiency, lower costs, and improve revenue per visitWays to use data as a tool for driving informed decision-makingThe importance of creating scalable business systems in order to achieve optimal revenue potentialThe future of revenue cycle managementJoin Chad and Bob as they discuss transformative strategies for physical therapy practices and ways to revolutionize revenue cycle management. From reducing costs to increasing revenue and enhancing overall efficiency, see why embracing business intelligence through data analysis will profoundly impact a practice's bottom line and long-term success. You’ll gain valuable insights and actionable strategies to enhance your business operations, drive better outcomes, and ultimately build a stronger and more resilient practiceGuest: Bob Kowalick - PT and CEO of Revenue Cycle SolutionsContact Information: robert@certifiedrsllc.comBob’s White Paper: Do you have a black hole feeding off your practice? https://drive.google.com/file/d/1kQucoCt-yY8lgSWRtmSf1CeINvIJIQix/view?usp=sharing  Want to learn more ways you can increase profitability and grow your practice? Book a Complimentary Breakthrough Strategy Call:  https://getbreakthrough.com/strategy/ Book Recommendation:Scale by David Finkel

Grow Profits With Reactivations?In this episode, Chad Madden answers an owner's question about how to fill space and schedules with every practice's #1 asset.Learn strategies to improve profitability through reactivations in private practice, including key principles and tips shared by Chad Madden, owner of Madden Physical Therapy and Breakthrough.To apply for Profitability Under Pressure, go to getbreakthrough.com/apply

Podcast: Tony & Melissa Cere, March 8 2024In this podcast episode, we're introduced to Tony and Melissa Cere, the duo behind Kinetix PT. Listen in as this successful married couple shares their journeys into physical therapy, their experiences as clinic owners, and the challenges they've faced. The two speak in depth about their communication methods, team-building strategies, and persistence in overcoming financial obstacles in their field, alongside their personal anecdotes and outlooks.Listen in to learn: Melissa & Tony's Journey Opening Kinetix PT in Gainesville, FL Struggles in the Beginning Building Trust within their Team Reimbursement Renegotiations Family Life and Work Life Their Most Influential Books Takeaways from BreakthroughTo learn more about Tony, Melissa, or Kinetix PT, you can find them at:www.kinetixpt.comtonyc@kinetixpt.commelissa@kinetixpt.comNote: Applications for Profitability Under Pressure close March 21st, 2024. Apply at getbreakthrough.com/apply

In this episode, I sat down with David Strait of E-Rehab to discuss the evolution of physical therapy marketing. We explore the importance of a good website and online presence, the role of video, and future trends in the industry.

In this episode, I cover the 7 braindead simple steps for preventing no-shows, last-minute cancellations, and drop-offs. Patient no-shows and cancellations is one of the most common profit leaks we see. At the end of this episode, you’re going to know how to stop throwing your marketing dollars down the toilet and get a better ROI so you can increase profits and improve patient outcomes.You’ll be able to develop a clear plan you can implement immediately. LINKSHow does your marketing stack up against other practice owners? Take the marketing quiz to find out now: quiz.getbreakthrough.com/marketing

Is your marketing working for your practice?In this episode, you'll discover my 5 best-performing channels for getting new patients. Gain an understanding of the shifting landscape of physician referrals, and why diversifying your channels for getting new patients is critical to ensure business stability and growth.Learn how I track and attribute new patients to marketing sources in my practice, and make informed decisions about where to continue to invest marketing spend. LINKSFind out how well your marketing is working compared to other practices. Take the quiz at: quiz.getbreakthrough.com/marketing

Why does the healthcare system undervalue PT? In this episode, I grapple with the reasons why insurance companies, healthcare systems, and politicians may not prioritize conservative care, specifically physically therapy, despite the evidence that it works and it's cost-effective. Your practice is likely impacted by the realities of our current healthcare system on a daly basis. You've likely experienced the challenge of growing a practice when you're competing with larger healthcare entities. In this episode, you'll gain a deeper understanding of the influence of politics and economics on healthcare decisions and the conflict between conservative care approaches and established profit-driven treatment pathways. I'll share my perspective on how we can go from fighting for survival to actually adapting and thriving independently, leveraging insights from successful peers. Discover ideas for how to come out on top in a challenging environment so you can continue providing quality care to people in your community. LINKSContact Chad: chad@getbreakthrough.comTake the marketing quiz and find out how your practice ranks against competitors: quiz.getbreakthrough.com/marketing

How much should you spend on marketing?This is a question I get asked all the time.When profits shrink, marketing is often one of the first line items in the budget to go. This is a mistake. When done correctly, marketing is a signficant revenue-driver. When you cut back on marketing costs, revenue (and profit) declines along with it. I talk through the 5 marketing channels that work best in my practice. Plus, I share my 5 favorite business books that I recommend to practice owners.LINKSSteal my 2024 annual marketing calendar for free. Get it here: https://hubs.la/Q02hkPLB0Access my free, on-demand marketing course for practice owners: https://getbreathrough.com/marketingcourse